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Published on Jan 21, 2013
Ever wish you had more visibility into your direct mail campaigns so you could make better real-time decisions? Using the Intelligent Mail barcode, MailSpotter takes raw scan data from the USPS as your mail passes through postal facilities across the nation and turns it into easy-to-read charts, graphs and tables, putting valuable real-time tracking information at your fingertips. See when your mail has been delivered, where, and to whom Identify mail delivery patterns and problems early enough to react Know when to expect customer responses Drill down to the specific mailpiece for customer-by-customer analysis Test different delivery options or analyze response rates based on the day of delivery Get real-time alerts sent to your email or cellphone!
With so much information at your fingertips, all easily digestible and accessible through any web browser, you'll soon be wondering how you ever ran direct mail campaigns without MailSpotter!