 Do you have any tips for anyone who's thinking of setting out to make a podcast? Off the top of your head, what would your top tips be? I think, just do it initially in the first instance. Get something out there, because that is a brilliant thing with podcasting that it is a very democratic medium, it is easy to get your stuff out there and you see a load of podcasts out there that have built themselves up to being very popular from incredibly simple baby steps from something very small scale. People always say like, how do you get into it? I always say like, well, do you write? And the person is like, no, I really want to get into writing. And I'm like, well, you're never going to get into writing unless you write. You've got to do that thing to sell it off. You've got to be the kind of person who just kind of desperately wants to do it, has to do it and has this burning need to get things out there. The great thing about podcasting and writing and podcasting is that they are things that you can do yourself. They're not dependent on other people. You can't really act by yourself. That's kind of the definition of madness. But you can write by yourself and you can record by yourself and you can edit it by yourself and you can put it out there by yourself. Build it and they will come, hopefully. So that's, I guess, my first tip. Obviously, listen a lot to what else is out there and make sure you're not doing something that feels like what a lot of other people are doing or even what one other person is doing in a very high profile way. Don't try and deliberately ape. There's a lot of people. Law is a very popular podcast. Law, L-O-R-E, telling the creepy folktales and that sort of thing. There's a load of a podcasting that. There's so many other podcasts with somebody sitting in their room retelling a murder or a folktale kind of thing. You kind of do feel after a while how many of these does the world need. So try if you can to do something original that you don't feel is out there. You're not seeing hundreds of versions of. And then from that, I think just obviously do try and think about a way to monetize it. Is that about trying to go out there and speak to some potential sponsors, looking for a brand? So again, this is a horrible, tawdry commercial side of make a podcast. But is your idea in any way something that a particular company might be interested in sponsoring? If it's a football podcast, is there a sports channel or a sports website or whatever who might want to sponsor it? There's a huge demand, I'm told, for business podcasts. And there are lots of people out there wanting to sponsor business podcasts. There's loads of companies that want to get their name on a podcast that business people listen to. So there are certainly some genres that are probably lend themselves better to finding sponsorship. We've haunted with ghost stories. Are there any companies out there that require the undead as their customer base? But being pragmatic, being passionate, being pragmatic. And then just building your audience, being somebody who gets yourself out there on social media and tries to make connections. We've haunted. We got out there and we just contacted so many paranormal groups and also skeptic groups. We had these two potential listener bases that did overlap. But skeptics and paranormal fans who seemed very separate but did overlap. Did you contact them before or after? After release, really, because we were so preoccupied with making it. So we got out there and did a lot of it ourselves. We got on Twitter and we contacted directly influencers within the skeptic world and the paranormal world. And I went and did lots of entries on loads of popular paranormal podcasts and paranormal radio stations over in the States. And those things tangibly boosted our audience. You could see every time I went on those shows, a lot of people coming on board and a lot of new listeners, like sometimes thousands of new listeners would come in through having done a popular paranormal podcast. And I just think the podcasting world is such a kind of community, such a joined up kind of thing that if you are getting on other people's podcasts to promote your own, that's the best advertising you can have because people are listening to those podcasts, have a relationship with those podcasts and connect with those podcasts and so they might like yours as well. The host of that show is endorsing your podcast. But at the same time, endorse other people's podcasts on your show as well. Clearly, I'm not teaching people how to suck eggs so that's a very tried and tested route in podcast land, this kind of reciprocal thing. But I think that's the way to kind of spread the word about your stuff, getting on other people's shows and getting other people's shows on yours. If you can get the host of a popular podcast to come on your show, then that might bring more people to listen to you. That's Danny Robbins. This is the podcast producer's podcast with me, Neil Mossy. It's a place where podcast producers share their tips and experiences so that everyone can start a podcast and keep going. There's details of how to subscribe in the description. Thanks so much for getting to this point in the podcast. And thanks again to Danny. The links to him and his podcasts are in the description. And if you've got this far into the podcast, it's really good to have you here. Why not give me a thumbs up or a comment or tweet me? It would be lovely to hear from you. There's also details in the description for where you can find the next episode. Can you please help my daddy get 1,000 subscribers? Just click on his face. Thanks. Bye.