 Now, we are going to discuss about logistics, so how the logistics in a retail works, so how the e-logistics system works into retail, so now we are going to discuss with both of the, from both the perspective, the, from in the retail side, we need to see it, so first of all, what the logistics is, first of all we need to understand that, so logistic is the total process of planning, implementing and coordinating. So three aspect of it, from the planning till the coordinating, so what coordination is the physical movement of goods or merchandise, from the manufacturer to of course, to the distributor, from distributor to wholesaler, from wholesaler to retailer and then from retailer to consumer, so directly from the manufacturer, from the, from the manufacturer to the consumer, it is about the physical movement of the stock and then if the objective is, is most, is timely, effective, cost effective and of course, the timing perspective has been considered, so overall it is a complete process, in which you have to move the merchandise from the manufacturer to the consumer and of course, the objective is that you have to do it efficiently and effectively, the time consideration should be there, the cost consideration should be there, so logistics is the key because it is an ultimate way of reaching to your customer, taking the products, taking your products to the customer, let me share with you one example of it, the example is in front of us, it is the sophisticated logistic system of re-atments which is a retail store, so if you see the diagram, if you see this pictorial reflection of this logistic system, so first of all the products are received into the store and then of course, a forklifter is receiving that and placing it on these kind of trays, which is actually automatically move these product into the next step, so then you can see a particular, let's say, a trolley, a lift, which is actually helping the cartons to drop down directly into the store, so from the warehouse to the store, how it's moving is through a slider, with the slider will help the cartons and moving it into the store, the closer view of this is reflected into this picture and on the fourth part, the merchandise is available into the store, so this is the weakest example within the store even, how this will work, so from the supplier, from the manufacturer, till it is reached to the store, how this sophisticated system is been working for a clothing store, you have received the merchandise and now it's been displayed into the retail store, we have another example of the e-logistic system, for example, by UPS, so just giving you an example of the e-logistics system, that for example, you can take care of the whole logistics parameter, delivering the product to the customer from the manufacturer and this can be done, this can be dragged through online, where you can really see the progress where the goods are actually at the moment and how it will be delivered, so you do not need to go and physically investigate that, you can easily reflect it, you can easily find out, you can easily track through the e-logistic system where you can easily track all the logistics, so logistics is the key because it is a complete process in which you are going to deliver your product to the customer, so you have to have this process has to be cost effective, this process has to be time effective because if the product, it is the need of the product to reach on time, you have to deliver that product on time, so logistics is the key in the success of every retail store.