 If someone's going to make a change with their business, they have to have either a sense of urgency or they have to have the belief that they can make those changes. And a common objection that you and I have seen with coaches that live in the UK is like, oh, this is only an American thing. People over here won't pay subscription. And then you and I have also seen coaches in our program, like there's a guy in Ireland, Thomas, who has a trip and based everything within a training business. If someone's belief is low on switching how they run their business, if they were on a call with you, what would be like a piece of advice you would give them? That's a really good question. I think it goes back down to, in my opinion, what's your philosophy with your business? So it comes back down to what does your business stand for? Because if someone asks me, Leo, what does your academy specialize in? If I'm able to answer that, then that for me means that I have a belief in what I'm doing. A lot of the coaches we speak to, you ask them, what do you specialize in? Oh, I specialize in one-to-one. Oh, I specialize in group. But they won't narrow down exactly what problem they solve for clients. So if you're not solving a problem for your clients, then your clients will never really be able to trust you, I believe, when you make the transition with your business. Because essentially, when you have a philosophy, you're taking that client through a journey. So when they start from you, the development they're making until when they leave your program, which hopefully they leave to go on to better and greater things. But if that client has a belief in what you're offering, then when you transition your business, whether that be your transition in the structure of the program or the payment system, then it's a no-brainer for parents. Parents will be like, OK, that's fine, we'll do it. But when you don't even know what your program stands for, what your business represents, then it's easy for parents to take the exit. Because they're like, do you know what? You know, we're going to go and just do something else. Because it also comes down to, so if you're client from the first moment they start training with you, if you're not on point to the point where if you don't speak to the parent on a sales floor, then you don't actually explain and break down from the beginning what your program does, then you can't go halfway down when that client's been with you for three or four or five months and say, right, we're transitioning to now a monthly payment. Because in that parent's mind, they're going to think, oh, do you know what? He just wants more money from me. Mm-hmm, mm-hmm. Yeah, I hope that makes sense. It does.