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VGS2008: Virtual Goods and Social Networks

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Uploaded on Nov 15, 2008

Virtual goods are beginning to have a major footprint on leading social networks. Beyond merely offering an alternative to advertising, virtual goods create solid opportunities for application developers to capitalize on the user engagement they generate. What will it take to fully take advantage of the virtual goods opportunity on social networks? Our panel of leading thinkers will share their views on this topic.

Panelists:
» John Hwang - Director of Products, Automotive, RockYou
» David King - Founder, (Lil) Green Patch
» Shervin Pishevar - CEO & Co-Founder, Social Gaming Network
» Andrew Trader - EVP Business Development, Zynga
Moderator:
» Mark Wallace - Co-Founder & CEO, Wello Horld

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