 What is up everybody welcome back to the channel happy 2022 I hope you guys are off to a freaking fast start a successful start with your business with your life with all the above. Today you guys I'm going to be simply walking a client of mine, shout out to Jessica, a top producing real estate agent in the state of Texas actually no I take that back she's not in Texas, she's actually in. North Carolina, shout out to freaking Jessica. Today I'm going to be walking her through the setup of a software by the name of cartridge cartridge is for any of you guys that are building a business online, whether it's social media whether it's the internet if you're taking your your brick and motor business your offline business online landing pages email automation just those two basic tools alone are an absolute must. So, if you've been following my channel for a while, I've been doing tutorials and and and trainings on a software by the name of cartridge cartridge, I truly believe in cartridge mainly because of the basic tools that it comes with. As you start to really branch out and build your business online you're going to you're going to really you're going to quickly realize that expenses come fast monthly expenses on software come fast, and they're and they're required, they're required to use to capture leads to build a brand to have to have a website these are basic tools that are that are required for the internet to build anything online right so cartridge just happens to be the one type of software that everything comes in. So it's an all in one type of software that I've been really fired up with and using in my day to day business personally, since 2018 so as I build my agency as I help business owners, as I help real estate agents build their brand online. This is a software that I teach them and I train them and I help them implement into their business so when it comes to real estate for example running ads on social media running Instagram ads running Facebook ads. When that person sees that ad you got to get them to click and go off of the off of off of Facebook off of the platform, for example, to whatever offer your you're providing and enter their name and email they need to be you need to be able to provide some type of website where where you're able to capture a lead right and that's and that's cartridge so I've been using cartridge for a very long time you guys I'm going to help Jessica in her real estate business, and we're going to be running it. I'm going to be using cartridge and really leveraging these these these landing pages and email auto auto responders for listings for open houses and a capture seller and buyer leads locally for her real estate business so if you guys are into any of this stuff make sure you subscribe. Also stay to the end of the video to stay to the end of the call because at the end, you're going to see a link for a 14 day trial to the software that I'm going to be showing you guys right so. I'm going to go down the line with us and then I'm going to I'm going to simply again walk her through the setup of the software and show you guys how basic and how powerful this can be, give me one second. Okay, so now that we're here on the basic page go and click on the start your trial, the yellow button, and then all we're going to do is just go through this setup and choose a username and put in our basic info and activate the 14 day trial. So over here all we need is a starter we don't need any silver gold platinum it's it's just a starter we're on the monthly. So if you scroll down, you can click on, I don't know if it's start your trial or something like that scroll down a bit. Yeah, keep going keep going keep going so right here start my trial so on the left hand side, go in and click on that so the $99 and I always tell people this is why it's either this it's either this software or we go and try to find something else but the main main tools that this is going to provide is the landing pages, the email auto responder and your online calendar. Those are normally typically those are three separate softwares, three separate fees that you have to go and try to find out there. Normally every company specializes in just that one. And that's why every company charges and you have now three monthly fees. But in this one, I've been on cartridge since 2018 and those three are all in one. So, and it's all for the for the same 99 all landing pages out there about 99 bucks a month, a hundred bucks a month. So, in this case what I always do is yeah let's fill out this basic info here. Okay, so we thought that basic info and then here, which is kind of will put in this for the 14 day trial. As we put in our info or card info. This is where we'll simply choose a username. So this username at the top that we can't change that so once we choose something that that's what what it's going to be. It's not what normally the general public sees at all. So as you go and share link, you were going to, we're going to set up our own domain your own custom.com. And that's what we're going to replace with this one. But to, to have the account we got to put something there so just put any real estate name or put your name. It doesn't, it doesn't matter we're going to replace it anyways. Okay, perfect and then yeah password and then the questions and then we'll just fill out this basic info at the bottom. So if you go through that setup, then it should bring us to the inside the dashboard let's see where it takes us next. As we kind of this part, all you do is scroll down we don't need any, any upgrade or anything like that so just scroll down and put no thanks. So right below the button there, you should see a no thanks. You just uncheck. Yes, I'm ready to leave for learning. Yeah, uncheck. Can you uncheck that. Or yeah, yeah put no thanks. That's fine. Yeah, put no thanks. Okay, cool. So now we're in. So over here. There's a couple of things that you want to do for sure like right away. Scroll down, we don't need the video right now so just going to scroll down and there's a few steps that you'll see right below. So what cartridge is this a email to your login so a link to your login you want to bookmark that for sure right here. Go ahead and click on that blue one. And as it brings as it opens up another browser. That's your login page. So what you want to do for sure is is bookmark that bookmark that login page. Save that for later and then and then scroll down here and we want to go to step. I think it's step four, where we want to step four or five one of those but yeah scroll down here on the steps. We want to make sure we're in the Facebook group for sure. I'm going to be my whole value proposition is the fact that anyone that that jumps on Karcha with me they literally get all my time for free. So there's nothing else to pay me just like, you're in my good graces forever like whether that's Facebook ads or Karcha. Okay, but every now and then if you just feel like you know being social, you can always ask a question in the group, there's like 25,000 people in that group that is amazing. So if you want to post a question if I'm not around or whatever you can post a question in there and 50 million people reply back with an awesome answer. So being in the Facebook group is super powerful you can learn from a lot of agents that are in there as well. So that for sure is is request access to the Facebook group. And then down I think it's step. I think it might be step seven, where you want to register for the Tuesday and Thursday calls. Now I know you're super super busy so you may not be able to make both days and that's fine. But actually where did it go actually it's not. I'll send you the link. I'll actually send you the link I don't know it used to be right here on step step seven or whatever. But yeah, I don't know why it's not there anymore but I'll send you the registration link where every Tuesday and Thursday at 3pm central time, 4pm Eastern. Karcha customer support does a live webinar live Q&A live video they're on screen and they're just there it's just a Q&A. So what I always recommend is at least in the first 14 day trial, like try to jump on a couple of these calls. I always recommend at least in the first 30 days of this account, jump on these calls because you're going to learn my purse you're going to learn from my perspective and I have a certain way of teaching. And even in the Facebook group there's a bunch of random people in there so that's a different perspective, and then jumping on these Tuesday and Thursday calls will give you a different perspective of how this is put together. And I truly believe you can learn from it all. So to really make sure you understand this, the first 30 days is what I would highly recommend maybe schedule maybe maybe every Tuesday, you jump on the call or every Thursday. But if you register for them. In fact, let me just send you the link because let's let's do that real quick right now because this is this part super super important. Especially. Yeah, see the link, the link is not there anymore. That's weird. Okay, so I'll find out what's going on with our calls, but that's how I learned it so in the very very beginning back in 2018 I would just jump on these calls every week I had no one to help me. I just would jump on the calls ask questions and then that's how that's how I learned it. So, now we're good here so so I'll find out what's going on with the calls. I'll link on that. But for now let's just get let's get into cartridge so go to the actual login page can you share that screen, because all I see are the steps here. Okay, close up here. What we're going to do is we're going to log in. And I'm going to give you a simple like tutorial of the dashboard, but then I'm also going to transfer over some funnels to you and just so I don't overwhelm you with with all these funnels will all transfer one for now that way we can at least master that one, because I have a, and the one I'll send you is the seller guide funnel. So as we start to run ads locally for listings. This is what we're driving them to so when they see that ad they click, they're going to be coming over to this simple page, which is a seller guide funnel. So I have the seller guide funnel I have a listing funnel. Well, I have a brand new car. Yeah, you can just click okay I've watched. And I have a buyer's list funnel. So the listing funnel couldn't can capture a ton of leads for sure and even an open house funnel. But in this case I'll definitely send over the seller guide, the seller guide one for now. So what's there is the entire funnel all will do over these next couple calls as we'll edit, maybe change out the image maybe change out the headline maybe change out the colors of the button, basic basic basic editing is all we're going to is all we're going to really So on the left hand side everything is on the left. So in your particular case again. What's going to really justify this 99 bucks a month is the fact that the three tools are all in one, which is my communications as leads come in and this is not just for ads like what I would do if I use I start promoting the hell of this on all my social media post. So if you ever post again on Instagram or LinkedIn or just on your Facebook personal page. I would start putting links out I'd start I'd start having call to actions and and getting people to click on your link. So that's organic. That's organic because as people start clicking on your stuff we want to start building a list of everyone we want to start getting to download your seller guide for example. And that's my communications so my communications don't let any of this stuff confuse you like this stuff. Don't let any of that overwhelm you. It's my communications click on my communications to the left. And over here is where as leads come in, you'll see it, you'll see every lead whether it's an open house lead a listing lead a seller guide lead whatever. And that's the list of all leads right here. But what I do is I click on, I click on list at the top. So go to the top. You'll see list. That's where we'll start creating different list buyer list seller list like open house list. Anyone that comes into your world. People who scheduled an appointment list. Right. So anyone that comes into my world Jessica they go through, they either go through a funnel, or I'll schedule them on my culture calendar. Because doing it that way, they're on my list. Right before this I would manually schedule appointments with everybody like I maybe put them on my Google calendar. I might send them a Google invite for for a calendar reminder, but I can't track any of that. Anyone that comes in now they're on a list. Like you you're on, you're on a couple of my list, you're on a client list, you're on an appointment list, you're on now you're on a culture affiliate list, because everyone that clicks on my link, they're all on a list. And so as I start to build out as we start to build out these lists. Now, now what we're able to do is email these lists so I can email the blue one I can email the red one I can email the green one I can email different list, which is super powerful. So as we start to I'm going to transfer over a list right now to you which is the basic seller guide list, but that's where we'll see list right here. And then we can create different lists by clicking the green one, we can create a different list. And this is where we'll see a layout of all of them. And then if you hover over communications at the top, the middle communications, that's your sequence so if you click on sequence, that is your drip, that's your email auto responder. So as leads start to as people start to click on your ad or even just a random post on social media they click, they go over to your page, they download your seller guide, that lead is now on a list, and that lead is also in a sequence. So now that lead can start receiving emails on your behalf that are all automated. So this is the back end of all of advertising it's your email automation. So again many softwares out there it's it's 100 bucks a month for for a lot of the good ones, just for the damn email auto responder. But in this case, we get it all in one. So sequences is your email auto responder list is your list. And that's that's that's my communications to the left. The next one which is super important is my pages. This is again what what really you're going to be leveraging and utilizing in your day to day business with with this software is my pages. This is where we can click on the green one again I don't need you to design any of these I don't need you to be a web designer all of a sudden, none of that. So when I already have these funnels done for you. And then for to cartridge already has a ton of templates already done for you. So if you click on the green one that blinking page button in the top in the bottom right. Click on that. So as, as we click on that. These are all the different templates and really squeeze page video sells page. Thank you pages, really are the only ones that will really need here. So when it comes to squeeze pages, a squeeze page is a landing page. So when it comes to online ads, click on any ad from this point on just just to just for just for the heck of it just to start learning this type of stuff when you start clicking on ads, nine out of 10 of them are taking you to one single page. It's called a squeeze page. And the one out of 10 that that really is running ads for other reasons, they may send you to a full blown website, like a big brand like if you see a Coca Cola ad and you click on it then you may be going to a full blown website. The majority of us of a small business owners that are that are running ads online which which that's what the internet consists of the internet and social media consists of 99.99% of every single, every single advertisement that is coming online is coming from a small business owner 1% 1% coming from a big big brand. But the majority of ads that you'll ever ever see you click on it you're going to a squeeze page. The majority of individual business owners trying to capture lead, or they're trying to make a sell or they're trying to get an appointment. And so, typically when you click on an ad, you're coming to one of these types of pages and it's what we call a squeeze page. That's how you're going to capture lead now. Again, I have this already done for you. So, but in the future if you ever want to play around with this. These are all different templates that you could just click on launch builder you click on the green one you launch builder and then there's a damn template. What you do is edit the text, edit the color, put an image, but I can work off of it and that saves me a ton of time and ton of headache. So, that's why I love this is because I'm not a designer at all, but if you lay out a template I can I can cookie cutter it and I can work around it. Right I can do that much, and that's what this is so it makes it super basic super simple. So squeeze pages really is what is what will be kind of implementing and then the thank you pages. Again, I already have it done for you but thank you pages in the future if you ever want to just build a random funnel. Thank you pages. And that's really all it is is a squeeze page and a thank you page with with with two pages I can capture. I can capture. I mean I can capture as many leads as I can possibly imagine with those two pages. That's it. So, I go to your squeeze page I enter my name and email I land on a thank you page there's a video of Jessica hey hey guys thank you so much for downloading. Right and that's all that's all there is to it is is those two. Now, when you when you go down further long cells pages coming soon product launch all there's all kinds of different pages, but again I don't want to overwhelm you it's really those two that will focus on squeeze pages and thank you pages. This part, so it's my communications to the left. It's my pages to the left, and then the third most most powerful tool here that we're going to need is my calendar. So, what I would start doing if are you is I'd start using anyone that wants to schedule a call with me they're going through my cartridge calendar. And, and two main reasons why why I do it that way. Number one reason, actually three reasons what three reasons really number one it makes me look professional I have some type of online calendar it actually there is a form of professionalism to it, believe it or not when I when I get people onto my calendar like holy shit this is cool. It's that professionalism but then number two it's the fact that I'm able to put that person on a list. So I can whoever schedule an appointment I want to be able to I want to be able to put them on a list. And the reason why that that's important to someone running ads is because with that list I can upload it to Facebook. I can create an audience of those people on that list, and I can either target them on Facebook or an Instagram, or I can exclude them from seeing my ads. I had a ton of people that have already scheduled an appointment with me. They don't need to be seeing my ads. Right, so I could take that list of people and exclude them from seeing ads, because I have them on a list. So that's why in the future, as in, and I'm talking near future I'm talking like next week type of future, you will not be seeing any of my ads. Because I have Jessica on certain list that I then, and in certain audiences on Facebook that I then can now exclude from seeing my ads, because Jessica is already a client. Jessica has already scheduled an appointment with me Jessica does not need to see my ads anymore. Right, so that would save me a ton of money on my end. And just not not piss Jessica off because I'm running the same damn after when she's already a client. You'd get irritated eventually. Right, so so that's why that's number two, I'm able to put that person on a list and then and then leverage that list. And then, and then what was number three what was number three number three. It's the list as a professionalism, and then should I forgot what number three was but I think it might just be those two than list and just the professionalism of it all. So that's that's my calendar. So this is what we'll set up this is a whole another call because that this parts little little time consuming just that just a setup of it so we'll dedicate just one call just for just for the calendar setup, because do you use outlook do you ever use Google calendar at all. What do you schedule your points on now. I actually meet it, you're on me. Yeah, I don't know why I can't hear you for some reason. Yes, that's good. Actually, you meet it again. I don't know why I can't hear you. While we're trying to fix that part I remember the third one. The third reason why the calendar is so freaking important is because of the reminders. That was the third one. If someone schedules an appointment, an email goes out confirming the appointment, and then another email goes out whenever I wanted to go out it can go an hour out, it can go an hour out prior to her appointment, like for example with you. You got an email an hour ago. Right so it's it's it's the booking confirmation when the points booked and then and then it's an email reminder. And then before that call call happens so it allows me to update the client and say hey I'm looking forward to speaking to you. We chat in an hour. I'm looking forward to it. Right so it's the reminders also with a professional online calendar. So, those are the three main main tools that will reasons why we'll want a software like this my communications my pages my calendar. And again I have these funnels already done for you. So just to put the icing on the cake, I give you all my time for free so it don't matter how long it takes us to get this thing up and going you got me I'm going to I'm going to work with you until this thing is successful and we're crushing it. And again not to mention the Facebook group and the live Tuesday and Thursday calls with Cartra. So, let me do this real quick I don't know why I cannot hear your audio but in the meantime let me, let me grab this funnel. Let me transfer over a seller guide funnel to you, and I'll show you how to to to implement it to add it to your account. So let me generate a share code. Okay, so I'm going to send you a code in the chat here. So, grab that code copy that code and then I'll show you I'll show you what to do with it here. So, on the left hand side we're going to click on my campaigns. What I'm doing right now is I'm sending sending you a full blown funnel that's already complete. But what cartridge also provides is a provide full blown funnels as well. Now they're not necessarily tailored towards real estate like this one that I'm going to send you but there's a shitload of them, and they're all done for you. So that's why cartridge so powerful because normally you'd have to do all this little random stuff yourself. They already provide a whole done for you type of type of funnel, and there's a ton of them so if you click on at the top scroll back up to the top, click on available campaigns right here at the top left available campaigns. And over here, these are all different funnels so if you're if you're running a different business like there's so many different businesses you can be building online but these funnels really are designed for mainly a couple things to either capture or to make a cell. And that's what is here so cartridge provides all these done for you funnels, which are which which save people in the online marketing world, a ton of time, like a ton of time. When yeah like you'll learn this stuff eventually but to put together a whole funnel with multiple pages, like you got this one right here product launch, look at that one real quick scroll down the one at the bottom, in the bottom you got product launch, which consists of 2026 assets. And what an asset is our pages. They are an email list. Yeah see so here seven tags, seven pages, five video slots to list that are already set up automations. So it for for anyone to do that. It's a lot like I can do this in my sleep I can do all that in my sleep, but in the beginning hell no that's freaking out that's crazy. So cartridges saves a ton of time by being able to click down button and implement it and and deploy it into your account so this is all for future in the in the future you can look at all those but what we're going to do here is we're going to click on that green square in the bottom right and all we're going to do is paste in that code. So we'll paste in the code, the share code, and then we'll click on next. Okay, perfect. And then next, the green one. So what's coming over here are four pages of form, which is, which is what that person, when they, when they see your ad, they come to the squeeze and click the button to enter their name and email. That's a form. So that's there. The sequence is the is the drip I already set up a handful of emails that are set to go out we'll have to edit them but the layout is already there, and then the calendar and then the list. So that's all part of it. So hit begin import, and we'll, and then we'll hit close. And then now what we're going to do is you'll see it there seller guide funnel, we're going to click on the three dots, and we're going to, we're going to deploy. And then go ahead and just give it like just abbreviate it like put your initials or something and we'll, we'll edit this prefix out but for now, that's fine jlc perfect and then import. And then this takes maybe, maybe 10 seconds and then you'll have everything right over so what we'll do over the next over the next couple calls is we'll, we'll dive into this the next few next couple calls that you and I do will, we'll focus on cartridge because again everything is here access little window out this video. Everything is here but we have to, we have to do some basic editing to make it fit your brand. So now what came over was, was the pages, the list the sequence so click on my communications. So as we click on my communications to the left. At the top, top to the right you'll see list. So if you click on the list, you'll now see that list that came over. So all that is is just a name of a list there's nothing there there's no active leads there but it was, but it's just a placeholder so you know exactly the layout of it. So there's the list and then if you hover over communications at the top, you'll click on sequences. So anyone that anyone that ops into our, our page they go to our page they enter their name and email they're on the list. They're also on the sequence. So if you hit the pencil to the very right. This is going to open up the, the, the actual builder, the actual editing of the emails, and you'll see a full blown layout of all of them so hit the yeah hit the pencil. And then we're going to go in and edit we're going to click on the green one. We'll click on on edit. And as we come in. This is, this is where the magic happens. This is, and again this is where I truly believe after, after speaking at thousands and I'm not even exaggerating just I've been doing this all day every day since 2016, specifically with real estate agents. So I spoke into a ton of people yeah hit start tutorial and just keep hitting next you'll hit next for 12346 times keep hitting next, but after speaking at thousands of agents specifically. Like, I'm not even exaggerating. I don't, I don't always like to say 100% because there's always that one random person, but 99.9, like 99.9% of those that actually run ads and try to run ads online. Drop the ball on the back end. Let's get started yeah click on that one. And in the back end is the email automation you might have ran an ad and you might have captured a lead. But did that lead ever hear from you again. And, and, and I don't mean calling them or texting them. I'm talking about automation like emails like we're not going to be calling them every day. I'm not going to be texting that lead every day. My email automation is going to be doing that every day. So it's the emails at the back end where where appointments in your case are going to be coming from. So, let me share my screen really really quick stop share and let me, because this what I'm going to share with you what I'm going to teach you here in the next few seconds applies to this sequence. Let me, let me show you this really quick. So let's say for example, let me close out these. Let's say for example, I see an ad right I'm on your. I'm on, I'm on Facebook or I'm on Instagram whatever I see an ad, there goes an ad right there, I click, I then come over and I've showed you this a million times but let me show it to you one more time. As that as that person clicks on the ad and they come over to the first page this is our squeeze page. They end up clicking the yellow button entering their name and email. And that's the form. Right so that's the form that came over is this is this square this form here that's the form. As they click, and they enter our world, right, name and email, they just requested their free copy of their seller guide they then come to the second page. On this second page, this is our first first opportunity for that appointment. Right, so in this short video. Hey guys, this is Jessica. Hey, thank you so much for downloading my 2022 sellers guide in this sellers guide you're going to learn this this this in this. And by the way, my name is Jessica. I'm with ex brokerage. Let me just personally introduce myself and tell you why I'm so fired up to be helping sellers in the greater area of Fayetteville sell their property. So here on this on this quick 60 second video shot from your cell phone from home. This is a basic simple video. There's four. And in fact you know what, write this part down because I like explain this email sequence. This is what give you a little homework assignment to focus on over the next couple days. This again we're on the second page. We just click the ad we went to the first page we're now on the second page. This second page needs to be that simple video. So here are four basic bullet points that I want you to hit on in this simple 60 second video nothing fancy at all. This, and this is powerful for bullet points number one I'm thanking them. I'm thanking them that's bullet point number one thank you thank you thank you thank you for downloading my copy thank you for requesting your copy thank you for whatever thank you for for for getting a copy of my sellers guide. Thank you. Number two, I'm introducing myself. Right just get a little background of who I am. And get as personal as you want you know like this is important this help people gravitate to you because your authenticity and people can see you. This is powerful. Number two I'm introducing myself background about myself background about my brokerage why I'm so excited maybe even bring up my family how many kids I have how long I've been in the area, a simple intro. That's bullet point number two introducing myself. Number three, I'm telling them to check their email. Hey guys and by the way, go to check your inbox, because I just sent over your seller guide, the subject of the email is going to be your 2022 your 2022 seller guide. So make sure you check spam, sometimes it lands there search my name if you need to, but it'll be in your inbox in the next few seconds. So number three, I'm simply telling them to check their email, because the seller guide was just sent over. And then part of number three, I'm also saying, Hey, and by the way guys, make sure you check for my emails over the next couple weeks, because I'm going to continue to educate you on what it takes to sell in the greater area of Fayetteville, or wherever right so number three I'm telling them to check their email number three I'm telling them to continue to check their emails because I have a lot of great content coming your way that you're not going to want to miss out on. That's number three check your freaking emails. Number four, I'm going for the clothes number four I'm going for the appointment. So what I'm saying on bullet point number four is I'm saying hey guys and by the way, if you have questions. If you need to speak to somebody now, if you guys are in the market to sell, I'd love to talk to you. So if you click the button below, it'll take you straight to my calendar, we could schedule your best time. That's it. Number one. Thank you number to introduce myself number three check your emails number four schedule a call. Okay. That's a simple 60 second video that could be on your thank you page. Right. So here's what happens and back to the email sequence. And I explained this to you last time but I'm going to say it again because it's so powerful and it's so basic. Every 10 people that land here you're going to have, you're going to have one or two of them schedule a call right away. And then the other eight, they don't. Right, they may have came just for the free download, they may just be trying to get warmed up to you. They don't know you exactly yet they saw your ads a couple times and you make sense so they clicked and they downloaded your stuff, but they're not ready for a for a call just yet. Right. Let's say eight out of 10 of them are in that are like that. Those eight go into that sequence. So this is our first opportunity to get that appointment. That's why it's a video and not an image. Because if I land here and I see Jessica in the flesh I see her freaking characteristics her personality I see her on video. And I suggest video because if that was just a headshot of you, your personality wouldn't shine. Right, then then that lead would just be like okay whatever. Right, but if I can watch it 45 second video of this of this of this gal, and she's really giving me some knowledge here. Okay well shit maybe I might schedule a call. Right, so this is the first opportunity but the other eight that did not. That's the email sequence. So back to your screen real quick share your share your screen. So let's talk about the sequence really really quick and we'll, we'll spend a whole nother call on on editing the emails of the sequence, but the layout is is already there. And here's kind of the strategy and the vision for these emails as as they start to go out automatically. Yeah, see if you can share that that part of the screen again. But that was the first opportunity for the appointment, the second opportunity for these appointments are here. That's why again, after speaking to so many people. This is where everyone drops the ball there's no nurturing of the lead and and and there's no, there's no. And if, and if there is a handful of emails that go out, the email is not optimized. And what I mean by optimized is, there's a call to action in the email. And so in this case, the way they're optimized is we're going to have we now have an online calendar. So the flow and this and the vision of these emails, the first one that one goes out immediately. So the moment they opt in, they're going to get that first one year 2021 seller guide. That one goes out immediately, no matter if they scheduled an appointment or not on that thank you page, it doesn't matter they opted in that first one goes out immediately. But two days later, Karcher is going to know, based on a tag, which I'll help you set up, but Karcher will know two days later, who has scheduled an appointment and who has not. So the eight did not write the eight did not schedule an appointment. So Karcher will know that. So therefore those eight end up getting email number two. So by the time two days later email three goes out again the tag will be read. And if Karcher reads a tag that this person has scheduled a call, then they don't get that email. But if they have not scheduled a call, then they'll get email number three. So the whole strategy and the whole vision here is in these emails, all I want to be doing is obviously staying on topic that lead opted in for a seller guide. I'm talking buyer stuff over here right because that's not what they opted in for it's all about selling they downloaded your seller guide. So here in these emails, we're going to stay on topic, but also make it easy for us. So what I would do is I with your seller guide depending on how many pages, I would break that seller guide down. And let's say for example, do you have a seller guide yet or not. Yeah, I don't know how you're muted again but, but let's say you don't I have a ton of seller guides that I'm going to send you a way. But let's say for example we have a 10 page seller guide, right beautiful 10 page seller guide. What I would do in these emails is I would take a look at each page of that seller guide, and maybe just provide a couple sentences from each page. So for example, email number two. I would close out again to the eight who have not scheduled a call email number two would say something like this. Hey Dave, this Jessica. Hey just wanted to follow up hey I know a couple days ago you downloaded my 2022 sellers guide. Hey have you got the page three yet on page three, I'm breaking down the importance of renovating your kitchen and how much value that can bring to the overall price as you go to sell. Here's what I meant by it. There's a paragraph on page three that I'm simply just putting into a bullet point or maybe providing a cliff note. And that's my email. Right. And so, in that email I would also say hey Dave and by the way, I'd love to talk to you. So if you have questions if you need to speak to somebody. Let's get on the line, click the link below or take you straight to my calendar where you can schedule your best time. I optimized every email has a link to my calendar. So it's not just a hey call me or hey you know reply to the email if you're ready. No, there's a link to my calendar schedule a call. So as I really write out these emails I need my seller guide in hand and all I want to do is just break down my different pages within that seller guide. And that's the content for the email with a link to my calendar. And so this is where the back end. This is where the magic happens as far as future appointments. I want to get to the point where we're just waking up every day to appointments. Because all we're doing is running ads to our local area, getting people to opt in and X amount of people are going to be scheduling a call with us. That's how simple this is. Now, this is the time consuming part of the setup. Right, we're going to go into all these emails and rewrite them a bit. But this is the blueprint. This is what we want to be doing. And so here you see a handful of emails. I have some sequences where there's. And I'm not joking where there's 80 plus emails. So if you can imagine 80 freakin emails right here. That's certain sequences that I have in fact one of them, you're on. You're now on the cartridge account with me. So what you're going to start receiving from me are little training videos on how to use the damn software. And those emails go on forever, because all I do is I'm just teaching someone different parts of the software. So they're successful with it. And I have a ton of emails that go out every three days with a new training video teaching somebody how to do that. And now that's except extensive that's excessive that's like a ton. But I don't ever want I don't ever want to stop nurturing that lead. And that's how you have to kind of look at it with your business as well is that if I if I raised my hand and say hey Jess I'm interested in your seller guide. Well shit I might not be looking to sell today, I might, and you know how the process works. That person might not be selling next month. They might sell a year from later. But if they can keep hearing from Jessica, and it takes none of her effort. They're getting emails on her behalf because they opted into her seller guide ad seven months ago, but they're getting emails on her behalf and the communication is alive. That's how you build that brand on the back end. It's the email automation. So this part will come back to this part for sure. But this is this is this is kind of the vision and the strategy of future appointments. Again if they're going to happen on that thank you page or it's going to happen here. And this is pure automation. In the beginning, yeah we have to take the time to set them up, but once it's set up it's done. Like I have I have some of my sequences that I haven't touched in months, because I have so many emails in there. Once a lead comes into my world, I don't have to worry about them for a long time. Because I got emails going out every email has a link to my calendar. And that's how I wake up to appointments every day, because I have so much going on with the emails, and everyone's getting emails for me. So let's come back to this part hit done an exit, done an exit, and then, and then that's the email that that's that's my communications to the left and then you got my pages so click on my pages. So again my communications is going to be your list and your sequence, and then my pages. Here are our basic pages. So we have an opt in page which is the opt in page we have the, the thank you page, which is the thank you page and then and then as they, as they click on the thank you page to go and schedule an appointment, your calendar opens up, they pick a time and they, they hit confirm, they then land on the call confirm page. So those three basic pages the email sequence one. That's a page that you'll eventually putting your emails down the line. We'll just keep that template their email sequence one just just to have the template but it's really the opt in the thank you and the call confirm those three pages. And so the reason why that call confirm is so important is because again, you're able to segment these people. It's all about the tracking of these pages. That's why software is so important. And that's why I can't do it with my with my real estate website or any of these fancy websites because I can't control the page I need to be able to control the page, meaning I need to be able to add stuff to the page. And I need to be able to control the link of that page, because for example, with all the pages but just the example of the call confirm. Why is that single page so important. Because as I get people to land on the call confirm page, I control the link that is my link. So now I'm able to take that link, send it to Facebook and create a custom audience of anyone who lend. What I was explaining earlier is we can create audiences out of a list. That's why when people schedule an appointment for example they land on a list I could take the list uploaded to Facebook and create an audience. That's one way to create an audience. The second way to create a Facebook custom audience is from the link. So anyone who lands on a specific page aka link. I can also set that up as a custom audience as well. So the call confirm page. Once we set up the links, we're going to set up a custom audience. Anyone who lands on this call confirm pages in this audience. And now I can exclude them from seeing future ads. Anyone who lands on the thank you page is a lead. I can now turn it into a Facebook custom audience, and exclude them from from seeing future ads. So so powerful can this be done with agent attraction. Hell, yes. Are you kidding me. Hell yes. So everything that I'm equipping you with as far as the skill what am I going to be teaching you Facebook ads, cartra, one way to attract another agent is the fact that you now have that skill and you can start teaching them this stuff. And now, now you have these pages that I'm going to teach you how to package up into your own little pretty package that you can give to the next agent as well. So far you I'd be attracting people with the with the fact that I know how to run Facebook ads and I'm going to teach you. I would be attracting agents by saying hey, I know how to create landing pages to capture leads, and I'll teach you. I'd also be attracting agents by saying hey I already have the whole damn thing done for you. Activate a fortunate trial and I'll transfer it to your account. So just that alone just hell yeah like people would be like, just I'm running with you. So, so yes like especially yeah like I have a ton of I have a ton of EXP clients that that that take that same that take that and they run with it. And they're building huge teams Anastasia is one of them I have a client in Washington. She's all over carts with me. And now she's teaching her whole EXP team, all of this stuff so yes you can for sure for sure. So my pages and then the third one is my calendar. So that's the calendar which will will spend time will will get on another call and set up the calendar. But today I wanted to just activate the account get you familiar with the account kind of justify the needs of the account. And then over the next couple calls will fill in all the blanks will integrate the domain will fix will update and edit the email sequence which are all those emails will come in here and edit these pages and then for sure we'll set up the calendar. So those are kind of our next two to three calls is is is priming this and getting all this up, because this this is really the time consuming part it's not the Facebook add that that's simple like that's a few buttons and we're live. That part simple. This is the time consuming part. But if I can save you a ton of time which is what I'm doing here, then then it's worth it on your on your on your end. So, here's the homework here's here's the basic homework basic homework is that thank you video. That's number one, the thank you video. And then number two, getting another domain, getting an actual calm. So you can go to go daddy, go daddy's a popular one and just register a domain you just need the domain you don't need any upgrade any website that they try to sell you any email you don't need any of that stuff you just need the domain. Because that domain is what we're going to use for for actually you have a domain right did you get a domain or do you not have a domain. Actually no I don't think you got a domain yet you don't have a domain yet right for for this. Yeah you don't you don't. So go daddy is a good place you can spend like 10 bucks. It's like 10 bucks a year for for a domain. And that's what we need so we need we need to thank you video and the domain. That's where that's kind of a little homework for the next for the next couple of days and then once you can knock out those two, then let's jump back on, and then we'll add the video to the thank you page. We'll add the domain, the domain is for these pages obviously, and then the domain is for Facebook as well. You can integrate it into Facebook so Facebook starts reading those who land on this domain. Jessica cope router.com. For example, Facebook needs to know about that calm. In fact it's a requirement with Facebook ads now. So they need a custom domain from you that's why we can't run it to any random exp website or whatever. Like it has to be Jessica cope calm or something like that. Think of a short catchy type of domain doesn't have to be anything crazy but just something something simple, maybe pertaining to a seller guide. You know maybe Jessica seller guide calm, or some like that right like something basic, because that's what we're really going to be using it for is these pages. So, so thank you video and domain, and then and then shoot me a message, you know, or just schedule the next call and then we'll go from there. So does that kind of kind of make sense. Yes, awesome, awesome. Okay, cool so make sure you bookmark the login, and then also check your email because I'm pretty sure they emailed you the actual link to log in. We'll master this funnel and then again I have a listing funnel for you have an open house funnel for you. And again the image we're going to change out all this stuff, but I'm going to show you on our next couple calls how simple that that part is. Okay, so anything else just, I don't know why I cannot hear you but it was about $5,000 on today. Hopefully, see I can hear I can hear that. I can't hear you. Yeah, you're you're on mute for some reason. Yeah, I don't know why I can't hear you, but I heard, I heard Brent, I heard Brent. Gosh, I love that guy is that guy your upline is here upline. No, he's not your upline. Just on this meeting is being recorded just when you're sharing. Interesting. Okay, cool so when you're sharing you would be able to talk. That's crazy. That's crazy. So that's kind of the start of it all just but I'm super fired up for you so let's let's let's not got to thank you video like keep it simple like even right there like you look good like you can just record the damn video right there. Hey guys this just, hey thank you so much for downloading my $2022 seller guide my name is Jessica, right, like you can easily do it right here. I love to work even on a cell phone walking outside, you know getting some sunlight, that's super powerful as well. And it doesn't matter how nervous you are, no one cares, like no one cares about any of that like no one knows you're nervous no one knows you're shy, no one knows no one cares. It's just the fact that we see Jessica. That's what has us sold. We have to see your face, you know what I mean. So, knock out that thank you video, and then, and then get your domain. And then let's chat again. That's kind of where we're at. Alright, thank you. Alright Jessica, have a great one. Talk to you soon. You too. Bye bye.