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Uploaded on Feb 21, 2012
James 'J' Sider is the CEO and founder of RootMusic, the producer of BandPage - The most popular music app on facebook. With over 31 million active monthly users, BandPage is becoming THE music app on Facebook for artists and fans. J sits down with Sarah Austin and talks about his small town roots, how BandPage compares to Spotify, and the changing face of the music industry.