 We have two major reactions to this These people are fucking defeated and they go back to doing what they do Okay, they're like fuck this shit and rightfully so who would want to take this path end up here and have low quality Women you really don't want to spend time with and you really shouldn't be putting your dick into okay? These are the sociopaths Okay, these are the dangerous people These people will fuck you up They can't help themselves All right, these people are defeated now. Let's talk about defeated people What happens when you're defeated? I? Don't know of a single person who isn't profoundly defeated and an immensely emotional intimate way that doesn't get resentful Especially where your sexual identity is concerned We are striking home at your sense of masculinity who you are as a man and your quality is individual when we're talking here How fucking angry do you think you're gonna be? Do you know who these people are? Elliot Rogers People here kill people People here face a reality. They don't want to admit people here are resisting a reality They are not only resentful. They're miserable for facing that reality and conflicting with that reality and When you're not socially enabled when you are not socially sane when you're not full as a human individual You kill people you get violent Because socially empathetic individuals Don't harm other individuals. They don't kill. They don't beat. They don't turn to violence as a solution This is a serious social problem. It's not just a pick pick up industry issue It's exemplified by it But society does this society expects men to achieve the things that they say we're supposed to are taught Without the skills background or support of other men to show you how to teach you to guide you so this is preventable This is a society problem, but the pickup industry will get blamed for it And if you're in this industry be careful If you're in this industry and you want to make a change step the fuck up become an industry leader Show that this matters to you. That's a difference between a business and a cause apples in business But they serve a cause It's not just products they produce. All right second one big failure We heard earlier that a lot of the guys are intelligent. Okay white-collared guys. I happen to like them I'm gonna root here. All right. I'm biased. There's my biasness. All right They're difficult to train in the pickup industry and rightfully so they recognize this is clownish fucking behavior They see the road ahead of them. They don't want to go down that fucking road I wouldn't but they kind of want to get over here. They think they're told they're sold All right, but the reality is they kind of went up over here. So what did they do? They apply some of the lessons And one of the first ones there's their sense of reality their sense of place They develop small marginal menial skills of attraction. They understand when a chick's kind of interesting Maybe hey, she's looking at me. No, she really is looking at me Not only that he's able to convey interest as well and guess what happens boom This guy's over something in the middle of the dating population What happens then first or second girl that comes along he's interested met his objective poof. He disappears He doesn't get here Okay, this never happens by the way this guy. He's happier in hell If you're in the pickup industry This is lost profits take a look at that guys that is lost profits That is an entire market segment. I could develop an industry right fucking there Not teaching you pick up I Could teach you how to stay single By the way, we heard from those guys yesterday. You'll hear more That is a marketplace, but let's look at this Look at the profits driven here. We know this is viable. People are willing to pay good money for it to learn those skills It's a skill. It's appreciable. It's valuable. It's appropriate. I have no problem with that I have no problem with this either, but the pickups industries losing half their business You know why they're losing half their business They're shitty businessmen. They don't understand business They don't know how to market. They don't know how to deliver. They're not professional And you're gonna see a transformation in this industry towards those lines the firms that will be successful Will be more professional They will understand the services they provide they will understand their market sector They will understand the products and services they are fulfilling our needs of yours Not only that they'll have business models that'll work I'm kind of glad a lot of this doesn't work because those people don't say in business law They don't do a lot of this. They don't do a lot of damage not the good ones because they actually have a better business model They understand it better Come on the stage my man Awesome introducing you and I can't wait to watch what you got My name is Socrates and I am here to champion a cause It is a cause and also a pathway that has been terribly degraded and demise in recent times. It is also a pathway and a destination that I hope Changes in our society, but at this time in life in where we live It is immensely a dangerous environment, and I don't mean it facetiously I mean it is terribly a risky endeavor I'm not talking about a we know somebody who's out of control. Okay, we know somebody who's just not Physically a specimen of the human species. We want to put forward. They know it Okay, not only that on a on a social level. They don't have the social skills available as well They are not projecting those elements of worth and value and standing within our society That's true. Not quite true. This is a hot or not scale All right, and this is why I know that hot or not isn't the only criteria All right we have four different individuals lined up here and their sole response for getting a Relationship for finding what they want marriage in this case They apply what skills? If your only game you have is how hot are you are you're gonna be pushing this vector Right here That's awesome. They're gonna be hotter. They're more desirable everything else problem is only these individuals are actually relationship potentials This is when you're getting tempted to date these people these people here Nobody wants to be in relationship with them and they're not All right, there's a harsh reality here the markets at the markets are responding if you're not in relationship And you're just focused on it on beauty and attraction You're not gonna get here You can't get there by doing this You're gonna highly amplify your physical presence All right, think about that for a second. You're gonna highly amplify your physical being Then you're gonna act in a hyper dominant way Traditionally this is the traditional form not only that you're gonna get aggressive sexually Let's put all that together really quick Over amplify your physical presence getting socially dominant and aggressive and sexually domineering With people that are not dialed in socially Anybody see a problem happening here? Anybody see a train wreck? Are sure as hell do All right, it's not just a train wreck. Let's talk about their clientele What are you going through because that's the only thing you guys really care about you really don't care about that What ends up happening there you actually care about your experience. What are you gonna go through? You're gonna go through initially a very creepy phase You put in a little bit of effort. You're gonna be a creepy fucking dude You only put in a small amount of effort you are gonna be creepier than fuck Okay Just being honest now nice. There's a there's a degree of a preview here. See that enjoy it That is beautiful You're good enough the way you are you just need to be more beautiful remember that sliding bar You just need to be more beautiful not virtuous more beautiful. What are the women magazines push? Beauty or virtue Product that's right. They're not pushing virtue This sucks. You're a woman in your average. It sucks to be you talking to you All right, what do you do? You better woman the fuck up Really you need to focus on virtue and learn those skills and apply those skills Otherwise You're here. Let's take it a step further. Let's talk about the guys now average guy