 Next question is from Healthy Mama, Happy Mama. What are your best tips for motivating clients to keep moving after the initial excitement of a new program? Prepare for this as a trainer. This will happen with every single client. You have to really get in the mindset. And the way I used to do work around this as an early trainer was to keep making it exciting. Like every time they come in, it's gonna be fun. The thing about this, this is actually, I love this question because it allows us to kind of dive into the concepts that we've built into maps. And this was discussed, right? And we get this sometimes from other high-level coaches or people that really understand programming. Like why do you guys make phases only like three to four weeks long? Because technically they could be doing that phase for like six weeks and you're right. But we also factor in exactly what this question is alluding to. And we've learned that we wanna hit like the peak amount of for adaptation. And we know in that three to six week mark is kind of the ideal place before you phase out of a phase. But we also know that the psychology part of clients get really bored really fast. And so if I can switch them to a new phase of different exercises, different rep ranges, right? Different rest periods. If I can manipulate their programming as faster, it keeps them excited about doing something different. So they never really have to be doing the same thing for longer than about three or four weeks. That was factored into the idea of us when we came up with this. Right, right. Now also think of the mindset around a motivated client and then one that's just normal, right? Average or whatever. Motivated client, it's gonna wanna push harder. They're gonna wanna have better workouts. They're gonna like to sweat. They're gonna wanna feel what the workout feels like and feel like, oh man, I hit PRs or wow, this is great. The normal client isn't necessarily gonna have the same energy and gusto for that. But the normal client, what do they typically deal with? Pain, stress, maybe they're feeling fatigued. So that's the value that you provide to your client that tends to keep them doing this long term. Like, yes, getting them results and burning body fat and all that stuff is great. But if you can show a client that, let me put it this way. If you're a trainer and your client calls you and says, man, I'm really tired and my shoulder's kinda hurt. I need to cancel my appointment with you. That means you're doing the wrong thing. You want your client to call you and say, hey, Justin, I know we're not scheduled today, but I'm really tired, my shoulder kinda hurts. Can I come see you? That's where you provide the long term value. That's how you keep them coming, is by showing them all the value, not just the exciting motivation part. Well, this is like when we were talking about assessments and that it doesn't stop. Like I would literally assess every client the moment they would come in and we would find out where they were for that day, specifically, because it changes all the time. Their energy levels change. Like they have aches and pains like you're mentioning. You know, they might have extra stress from work or, you know, whatever. I wanna know what I'm working with for that day. And I'm gonna completely alter and tailor the workout to be something that's a little more of a better fit for that individual for that specific day. But I have a definitely have a foundational plan that I'm trying to accomplish. And that's, you know, the big piece of like getting them towards their goal. But that was something that I was always checking and having them talk to me, give me feedback and seeing if what I'm trying to do with them applies and is a good, you know, method for that day. So I think a good trainer will start to kinda realize every day, you know, check-ins are important. And it's also about the conversation. It's about, you know, the entertainment. You gotta be a personality. I mean, and this is why, you know, I don't think there's a lot of people that are meant to be trainers, but the ones that can have, you know, good conversations and be likable and whatnot with their clients are gonna have the best retention. Well, I really like what Sal's saying too about like, you know, the teaching them about other things too, because there's always something that a client, whether it be nutrition, aches and pains they're dealing with or just flat out programming. And one of the ways to keep them motivated is constantly be teaching them something else. So I, and that is another reason too, why I actually love to move clients in and out of different diets. And give, and I would give them like, I would forecast, you know, hey, for the next two to three weeks, this is what we're gonna focus on. You know, we're gonna be doing these things. This is what we're looking for. This is what I want your feedback to tell me how you're feeling about this, what you notice, and then, you know, I'd transition next thing. Having constantly forecasting as a trainer is something that will really help you keep your clients motivated versus the early trainer in me, you know, it just, my workouts were planned, literally the morning of them coming in to see me and it was, I would change it day to day and I wouldn't really have this long-term plan. But if I have a plan and I can communicate that to them, it's a lot easier for them to stay focused because they know like, oh, I've got this for the next week or two, stay focused on that, that my coach is gonna change the plan for me. And so that's one of the ways to help keep them motivated than just like on the fly, changing up things. And if you're teaching them things about mobility and how to combat joint pain, that's cool. If you're teaching them nutrition stuff, different types of diets and benefits of eating certain way, fasting, all these tools, these are all tools in your tool belt as a trainer and using them constantly to help them, it'll build value in you, it'll keep them motivated because you're teaching them new things. And then it'll lead to like what Sal is saying where, man, they really think of you as like their health expert and that yet anytime something feels off with them, everything from energy levels to achiness in their body to unmotivated, they're gonna reach to you and come to you versus I'm not gonna see my trainer today because I'm not feeling it. Yeah, and sometimes as a trainer, the client will even tell you what they think they need but you know it's something else and you don't need to necessarily tell them that they're wrong, you just guide them. And I remember one story in particular, I had a client Jennifer who, you know, she had young kids and you know, a lot of, you know, she was stressed out at work where she shows up to the session, I could tell something was wrong because she just walked by me to go change or whatever comes out of the locker room. And I'm like, hey, how's it going? How are you feeling? She's like, oh, terrible. You know, so my kid didn't sleep good last night and then work was really stressful and then because I was so stressed for lunch, I ate McDonald's and I had all this stuff and then ate a bunch of cookies and she was like, I just want you to kick my ass. I need to get my ass kicked so I can just burn off these calories. That's what she said she wanted but I knew what she needed was really to get rid of some stress and to take care of herself a little differently. So I said, no problem, we'll take care of you. So what did I do? I did some stretching with her. I had to do some belly breathing. We did some slow focused movement and the shift in her and the change in how she felt afterwards and the conversations were uplifting and we're empowering and she left and she was totally different. She ended up becoming a very, very long-term client. Now had I beat the crap out of her like she had asked me to, I don't think that would have worked nearly as well. I don't think she would have really felt the genuine value that fitness can provide because it would have been applied the wrong way.