 Or, and then this is the week that I was booking meetings, but I was in Phoenix and somehow my computer didn't catch on that. And it was like one hour ahead. So everything was messed up. So, thank you for being flexible with me. Yes. Yes, it's all good. What are you looking to do. I'm glad to see you again. Yeah, same here. So here's what's going on. I do have two things that I'm working on. The first one is I'm working on my program to teach people how to raise capital. And it's an online program and I have been doing some kind of coaching 10 week challenge where they get access to me through Zoom. But now I'm going to bump those prices and I just going to do it live. Wow. For the online training, I want to start creating a social media kind of campaigns and getting myself out there for that. I was just testing materials and now I'm in the process of, you know, creating the videos and all of that, but I have been teaching the class already. Wow, Jen. I finally, finally, finally meet someone that is on the exact page that I'm on as far as business, as far as as far as product and what you're actually developing. Yeah, I am all about the quote unquote training course coaching side of it all where now I can, whether it's coaching or whether it's packaging everything up in video form and and now selling an actual course. Right. I've been, I've been cracking that code for the past for the past year, year and a half. Cool. And I've literally, I've literally, because I have mentors, you have mentors, right? You have people that you're following on social media. I have, you know, people that I'm following on social media. And when it comes to the course side of everything, I follow people that are very, very successful selling their course, selling their knowledge, right. And so one particular person that I've been following for a while, I literally just invested four days ago, 5,000 into his course teaching me how to, how to scale my course. So I am all about that, Jen. I am all about that. That's so cool that you're doing that. Yeah, so that's super cool. That's awesome. Well, that's where I'm heading, right. Um, the software is what I want to help you with as well. The software, but go ahead. Keep going. Okay. So right now I'm using Tinkific as a platform. Oh man. Oh man. Okay. So, okay. So that's, that's, that's exactly what I'm going to talk to you about. Okay. So I'm using Tinkific. I was looking at Kajabi because I do have classes with random Bouchard and I saw how he is. So I like, I like Kajabi, but I decided to go to Tinkific for now. I think it's more, it's a more economic product and it's just a little bit of exactly what I have for now. And I'm willing to try other things, right? I don't have a problem with that, but it just has to be pretty simple for me. Um, so, but anyway, from the social perspective, here's what's going on. I, I didn't have a brand before and I'm still working on my brand, but the concept is the art of raising capital for real estate specifically. And, um, I am about to start shifting things. And I honestly was the person that, you know, people is following me. I start my YouTube channel. I don't have anything. I sent a couple of text messages and I got 128 subscribers with an empty channel. Amazing. Good. So I did that in one day. So now I want to start doing all the YouTube things, but I also start integrating social media now that I'm more defined exactly on what I want to do. Amazing. Correct. And I'm just targeting real estate investors. I already know my target doesn't matter women or man. They, they have to have either they are interested in real estate education. They have to have completed education, complete their education. And also they have to either do some deals kind of thing. So, um, I am targeting people between 25 to 50 and the reason for that is they have to be technically savvy because this is online and you know, I'm not going to be teaching them. So I know that that's the range. I know it's a big range, but I also know that they have to be making something around $75,000 in price. So I'm not going to be a profit in order to, you know, be able to consider something like that, because this is the kind of people that really have the aspirations to go to the next level and that's where the racing capital, I mean, the real estate investors to start, if it's lower that, I don't think it's going to work for them. Well, I have a little bit, I know that they hang out in real estate places. I know they hang out in educational places for real estate. And also there's other places I prepare a list of other places I think they might hang out. Yeah, and some of the competitors too. And I say competitors, but they do very different than what I do. Some of my competitors is Grant Cardone. And I do this because Grant Cardone is about sales. And I do not teach to do real, I mean, racing capital like that. For me, it's about connecting and creating your own profile for the investors. And I teach you what to do, how to do it exactly. And then how to pitch the deal. There's only one person that I love him a lot. He's one of my mentors. He's Oren Klaff. And I love the way he does it, but he only specialized on pitching a deal and he's in everything. I am only in real estate. So that's why I mentioned those are some of my competitors. I start finding some books about people who talks about racing capital. But they do not, you know, they know how to put a fund together and they talk about a syndication, but that's not racing capital. That's a structuring a deal. I really teach about the fundamentals of racing capital. So I did that list. So I want to start reaching these people to start selling these classes. I do also have a membership, which is online where I give access to professionals. That one is like 997, but I want to do a 297 intro price as they get to be there a year. And after that, they see the value and they're not going to have any kind of problems actually paying $2,000 for it. Wow. So, but I'm just starting that very like even my class, I told two of the guys that I met this past weekend in Phoenix. When I told them that I only charge $3,000 for my class, they just say, no question, sign me up because they say, Jennifer, this is like a life changing thing and you can charge $15,000 easily. But that leads me to my second project, which is I want to create a community that they know how to raise capital and I can tap into them because I want to create a fund of $100 million. And I want to start attracting private investors to my website, but that will be like a second project. So on these first project, what I want to do is focus on bringing those people to raise capital. I'm thinking that the campaign will be, you know, the membership and in the same combination creates some kind of video that I do an upsell. Like, hey, but if you want to take it, then there's the fundamentals of raising capital. And if you're looking for mentors or coaches, then you need to apply here because I'm not going to take every person that wants to work with me. Of course, of course. But yeah, but that's where I am. And when I hurt you, I'm like, this is the guy I want. Because honestly, like I have talked to many social media's David and I already know that there are BS. Right. Yeah, that's And that's why I truly believe in video because video is so powerful. I mean, it's like people can see through you. First of all, So you can tell the ones that are out there that are really authentic and really, you know, keeping it real versus, you know, others. And that's why so many people and even professionals. So many people try to come out with the most fanciest video, the most edited professional video when it's like it looks fake, like it looks like a commercial. It looks like a like an infomercial. Right. When social media is quite the opposite. So if you're like really looking to really turn yourself into the brand and really become this coach and this consultant and this course creator. It obviously is going to evolve around you putting yourself out on video and and all it comes down to a simple video attacking that audience. Now, like, first of all, it's it's with you knowing exactly who your avatar is like you just you just described your exact client like you just described your exact student right Being able to attack that person and being able to target them is a Facebook ad for sure. Like for sure for sure that that's number one Facebook ad or a YouTube ad not your YouTube channel. I'm talking about a YouTube ad Right. Like I kind of brought up on our previous call, but but really I would I would I would learn Facebook ads first it's Facebook ads bringing them To in this case, it would be like a presentation. What you want to get good at is a presentation. Yeah. So, so either you're going to be generating leads to get people to book a phone call and you're going to jump on the call and pitch everybody Or you're going to generate Facebook ads generate leads to get people to a webinar where they're watching Jen on a presentation and and buying it that way. Yeah, that's exactly what you got Go to a webinar. Yeah. Yeah, the webinar. I used to use women are jam. Yeah, you don't even need that. Like I have one software. I'll email you link like sign up with my link and I'll help you with it all. But I have the one software. That hosts my landing pages my email auto responder my membership course my affiliate marketing. So, so, so once you develop this course. There's going to be students of yours that are fired up that get results and they're going to want to share it with everyone else. This same software allows my students to become affiliates so they can share it and get paid. So the software that I that I use it all it all has everything in one you're going to need an entire so you don't need webinar jam. You're going to need an entire Software that has it all and I'll send you a link to what I use. But exactly what you're explaining is I have I have 99% of it complete on my end. So for the past year and a half, Jen, you're speaking to somebody who literally has been perfecting exactly what you're what you're trying to do. And I'm 99% done. The 1% is recording my webinar and that's the 1% is recording the damn webinar to get people to buy. But my training course I have 50 videos that are already in a membership course. I have landing pages. I have funnels. I have an upsell. I have a downsell. I have everything already done. I done it all. And and but but the software that I use makes it so simple for anybody because normally, yeah, we got to go get think it think think if it or what's it called think it or Or There's think it fake and teachable. There's kajabi. We got to go get that one. And then we got to get an email out of responder and then we got to then we got to get click funnels for the landing pages. And then we got to get some type of schedule once or calendar for the calendar because people are going to want to, you know, schedule appointments. Coaching calls coaching sessions. So when you start building this thing out, you're going to find yourself paying for five, six, seven different services every month. I use one and it's and it's $99 a month. So what you're paying for kajabi alone or what you're paying for teachable alone like Think it big what you're paying Think it fake. Yeah, think it fake what you pay for that per month alone that covers everything else that you're going to need landing pages email automation webinar Yeah, it's like a no brainer like and and there's a 14 day trial. So I want you to try it 14 days and just compare it to what you got going on compare it to think if they Compare to kajabi compared to all these others random services and you're going to find it super super simple. But here's what I'm saying. For sure, you know, your audience. Okay, Facebook ad target that audience drive it to a webinar. That's easy YouTube ad Drive it to a webinar target that audience. That's easy. So now it really comes down to that webinar. And those are your two avenues Facebook ad or YouTube ad or even an Instagram ad. Those are your top three everything out to side of that Lincoln David I wouldn't. I mean, you can run Facebook ads on LinkedIn. You can even post on LinkedIn. You could try to be organic on LinkedIn. It's just slow. It's super slow. So that's all I'm getting ready to say. Number one is you got to go straight to pay traffic. You got to go straight To Facebook ads or Instagram ads or YouTube ads only because Jen already knows her exact client Like because you can already describe that person. Why in the hell do I need to play around posting all these damn platforms just to try to get people's attention when I already know who the hell I'm looking for. So I might want to Lincoln, though, that's I know they had now in Lincoln, but I also know that they had on Facebook. Yeah, yeah, Facebook. For sure. Facebook. So, so here's my point. Number one Facebook ads and then and then a side of that, then you have your organic posting. That's where we're posting on all these other social media platforms and we're just trying to create a buzz. What I would do and this is what I have done. And this is what I do. This is how I got up to 1800 subscribers. What I do is all run Facebook ads to my exact clients. I'm not messing around posting on all these other platforms. My content is very strategic. The video, the ad goes straight through Facebook because Facebook ad, I know exactly who to target and I'm going to just target it that way. On YouTube with that same What's that You do the ad and you manage the ad and everything. That's yeah. Yeah. Yeah. Yeah. Yeah. That's what I do. That's what I do. But but I'm I'm just giving you the blueprint on what I do for myself as well. This is day in the life. This is what I really do. Like for my own business. So the video content I'm I'm I'm video right I could tell that your video. Not everyone's video right not everyone can get out there and put their face on video, but I know you can you know obviously I can looking at my YouTube channel obviously I do right and so with that same video that I would be running a Facebook ad with I simply park it over here as well. So I'm building a YouTube channel. I'm building a quote unquote YouTube following a YouTube community of like minded people. And guess what, because that video is long form long form is 10 plus minutes and and and because my video is tutorial. It's teaching. That's what your videos would be based on your videos. You'd be teaching people. Right, you'd be teaching teaching. That's all it is tutorial screen share teach me something right so that's perfect for YouTube 10 plus minutes because here's the reality. If I could if I took that same content and posted on LinkedIn. It's gone in three seconds in the news feed. If I take that same video and post it on my Facebook business page where there's 600 people who like my page. Facebook's only shown it to 1% of my 600 likes. I think I'm the shit because I have 600 likes when little do you know you're 600 ain't nothing because Facebook's only shown it to 1% Anyways, and so posting that video on your Facebook business page sharing it to your personal page sharing it on Twitter. None of that stuff makes sense to me when I could take that same video Put it on YouTube build a same audience and and following on YouTube, but on YouTube start getting paid for it. Yeah, exactly like like that's that's why I'm so fired up about about my YouTube channel now because I and I talk about this on my channel all the time. I talk about the fact where this was content that I would have put out on social media. Anyways, but because I didn't waste the time putting on LinkedIn because I didn't waste the time just posted organically. I actually took the time and uploaded to my YouTube channel and because I actually found a pattern and found a strategy in that to three videos per week. Because I've been doing that for the past. Let's just call it nine months. Now this channel over here is over at let's let's see where the subscribers at now we're at 1804 and now this month alone will actually what what happened in February. Let me show you in February. Once that channel becomes monetized as you know, Jen. These people know none of these other platforms are going to be sending me money. Look, YouTube this month alone or February. They send me 533 Yeah, like that money, Jen. I don't give a I don't care how wealthy a person thinks they are give me give me an extra 500 a month in positive cash flow. This is from videos that I put on my channel two years ago. Yeah, but because now I'm monetized now now the momentum has hit and now it's like compound interest. Now I have hundreds of videos that are being watched and these pennies are just adding up right And it's like, dude, that 533 that can offset so that that can offset my marketing expense. Exactly, you got it. That's where I'm getting I want my money for itself. I'm here to tell you right now video content Facebook ad target your exact audience. Take that same video upload two to three of them per week every single week for the next 12 months on your YouTube channel and on the video also Also, also on the video. Let me open up one of these videos so you can see because it's all this all you got to do on the video. You're going to put a thumbnail. You're going to write the description, you're going to put a catchy headline. Yeah, actually, just to let you know, I'm taking a class with Sunny Lenarcy. Perfect. Perfect. That's all you know. And at the same time, it's just these basics. Thumbnail, the description, putting an end screen, learning the card, putting the card, putting it in a playlist, so create a playlist. Yeah, I did that already. Catchy title. That's it. And so here's the magic what I found just based on my experience two to three videos per week for 12 months. Yeah, and I haven't done that for exactly 12 months. I've done that for about six months. So I'm six months in and my channel has hit momentum and and last month the check was over 500 this month for March, it'll be over 600. Next month, it'll be over 700. And it's like, man, that's content that I was putting out anyways. Yeah, I mean Hey, you don't have to sell me that one. I'm already on that right This stuff just fires me up. It fires me up. So that that's what I would be doing if I are you, Jen is simply just targeting. But first, you obviously And here's the deal. Start with the basics. I'm going to dumb it down even further. Let me dumb it down even more. Let me look at your pages. I'm going to show you where to What I'm actually it's funny as we are talking. I'm listening to you, but I'm just sending you my pages. I was doing an email. Let me check. Yeah, Facebook. I'm just about to send it. Give me one second. I was just copying the links. So I send you died. Let me, okay, send you just want to Which John and I even have one died. It's like I have people that follow me and that's the other thing that I noticed even when I have broken English people love to hear about me. Jen be because it's you because it's you and back to what you were saying earlier. I don't mean to cut you off. But let me say this before I forget it when you bring up when anyone brings up the word competitor. It's a shift in mindset that needs to happen. There's no competitor. Jen has absolutely zero competitors and that this is not a hype type of personal development thing. This is reality. You have no competitors. I have no competitors. I don't give a damn who the heck is offering the same exact services. They're not me. And I don't care who's trying to pitch my same client. Their pitch is not my pitch. Yeah, right. So it's like and when I put myself out on video. Guess what those same other people that you're following that might be teaching the same stuff. They're not like me like like that video. That's why that video is so transparent because no matter who you are you're broken English and everything people are going to gravitate to you because it's you. Yeah. So there is no competition like at all at all at all at all like the market is so wide open. There's so much abundance out here for us. Yeah. It's like at the end of the day you don't even need everyone. Give me a percentage. Give me a percentage of a multi-billion dollar industry and I'm fine. Yeah. I don't need the whole damn thing. Give me a crumb of the pie. I just need a crumb. Yeah. And when you put yourself out there on video it allows you to find that crumb. It allows you to find that little needle in the haystack of the people who actually like you. And I'm telling you you don't even need that many. You don't need that many. We don't need millions of people to like us. Give me a few thousand and I'm good. Yeah. Like I'm looking at my YouTube channel at 1800 subscribers and they're already wanting to send me 500 bucks. Damn can you imagine if that was just 18,000. I follow people at 180,000. You probably follow people that are a million subscribers. It's like wow what are their income. What's their income at. I'm not even thinking that. Give me a fraction and I'm good. Yeah. That's what I'm heading. I don't even have competitors in real estate. I already did the research too and all of that and I have top questions. I already know exactly which videos I'm going to do. I just send you the links of the different things I have. And honestly as I told you there's no branding. There's no alignment. But my purpose in the upcoming months is to start aligning this to really go out there. And in seven months my ideal thing is to sell also promoting a book that I will be writing about racing capital for real estate. And I already have who is going to write my four word was Robert D. Allen. He was one of my mentors. That said I have everything said now it's executing. Wow. I have been planning for too long. Let's call it that way. Oh I know exactly what you're saying Jen. Oh did I send you the wrong thing. Invest with Jen. Oh my bad. I probably send you. I just thought good. You actually have a few of them. You have. Yes. You have the group and then you have the. Yeah. What I want to see is I want to see I want to see your personal page and your business page. Okay. Because what I'm going to do is I'm going to dump it down. I'm going to show you where to start. I'm going to show you where to start. Let's start with some simple organic. You mean my personal page right. Yeah. Personal and the business page and your business page. So the business page needs to be renamed to just to let you know. Oh yeah. I know. I'm going to point out everything then. I'm going to point out everything for you. And then I have I have a group. I have like three groups. Let me send you that the ones that are going to be for the public. That way it helps. I have a group but that there's one of the groups I like it a lot. And then I have one that I just started because I was having fun. There was nothing else there. Like you know it was like what are you doing Jen. I'm like okay. I just literally going to create it and because I quit my job and when I quit my job people wanted to know what I was up to. So yeah. I just share things with people and they just hit like I'm not even nothing. There you go. I send you that too. Okay. So let me. Let me just accept you. Only if you want to be my friend. Well yeah. I'm going to have to kick some people off because I think I'm at the max. Okay. I'll kick some people off for sure and we'll connect. Let me. I'm just on my phone checking the email. So it's facebook.com. Let's see if I can just okay. So let's see if I can pull up Jennifer. You have to put Maldonado yeah and Cintron right there. The bottom one. The bottom one because that was you the one in red. Yeah. Oh gotcha. Okay. This one right here. Perfect. Perfect. Perfect. Okay. Cool. So here's where I'm going to dumb it down for you Jen. I'm going to dumb it down. This is where I truly believe you need to start. Okay. And it's right here on this on this personal page. Are any of these your actual business page? Do you see that woman in business redefine that's the one I want to change because it should be the art of racing capital. I just need to change the name. Okay. So that's what that's where we start. That's where we start. This is what I call step one. Okay. So this is your page right here. Correct. Perfect. Okay. So when I come to come to this come to this personal page that should be the only link. That should be this this this one up here if this is the one you're promoting that should be the only link over here. Okay. There's too many too many other links going on. Should I leave all my past experiences then from the page? Oh yeah. Get rid of all those. Now what I'm saying is get rid of all of them as far as here in the intro. If you uncheck them where they don't show here they'll still show in the about. So you can still leave them. Okay. Got it. Over here under work and education. So how do I check them? So when you're on your page you could just hit the little edit. You'll see the little edit. If you just scroll like you put your cursor right around here you'll see a little edit and you you can just click on that and you can uncheck. Got it. I see what is seen in the intro. Let me take then dad dad and that that rent inspires it doesn't go anywhere. So take that out too because it's a dead link. Done. Okay. Here's what else you want to do. Let me refresh this. Perfect. You see how it just looks much cleaner? Yeah. Okay. Oh I have to take the study. Should I take that take the studied out and take the followed out and the follow. Okay. Yeah. And I'm going to show you what to put. Okay. Take it out and you know what check checkbox the lives because people want to know where the hell you live. You know they want to live or at least where you're from or your hometown or whatever. Oh that's true. Once someone sees that it you know it resonates in you want it. Should I put hometown and where I live now both or one or the other one or the other. You don't need both. Just do one or the other. Okay. Let me then you choose. Yeah. Because my town is really small but everyone is so proud of me in there. Like I have ladies posting for me and all my achievements. I'm like wow. Oh you're going to blow up Jen. You're going to blow up. Yeah. There you go. Done. See it just looks much much more cleaner. Okay. Now here's what I need you to add. Here's what we're going to add. Okay. So let me show you why I mean I could show you my page but I was going to show you like another real estate person but let me let me show you my page. So what once once I come to this person or when anyone comes to this personal we see the business page that goes straight to the link that goes straight to your business page and then we see lives we see from we see from what we also want to show or is all of this over here. So when you come to my page you see Instagram Twitter Pinterest LinkedIn my website address it's right in front of your face and if you look closely every single one of them is identical. I see. So just like you did over here with your business page invest with Jen that needs to be that's the username you have the title women in business. Can I change that because I actually don't want to do that. I just yeah yeah yeah for sure you could change it but that's what we're going to want to do so it's the it's the username it's it's the at Facebook forward slash that right there that's what I want for Instagram Twitter Pinterest LinkedIn and the dot com and the dot com it doesn't have to go to any specific website I just want you to own the dot com because whatever name you're going to brand make sure you own it all across all the platforms especially the dot com you don't want to set up all these platforms and all of a sudden someone owns a LinkedIn name. Yeah exactly you know what I mean I see that over and over and over so you want to make sure you just secure every name and to get the actual dot com to get it for a discount you can just go to you can go to google.com first you want to you want to yeah I have it with them oh you already have the domain yeah with them yeah well perfect I was going to show you how to get it for a while but I don't have him best with them all the now whatever name you're going to use that's the dot com you're going to want okay so do you have that one or no no I don't I have only Jen Maldonado but I don't have him best with Jen Maldonado I just make a note okay so here's what you're going to want to do google.com google.com and then you're going to you're going to search let's go to google.com this one okay google.com and then you're going to search let's go to the actual home page man why does it keep taking me there okay what you're going to search is cheap domains and this is just a simple little coupon cheap domains and then and then there you can get your your first year for a dollar so you might as well just whatever name you're going to brand but but this if you go in and try to purchase it for a buck it won't let you do it under your existing account so you'll have to set up a new account which is fine you can set up a new go daddy and whatever that name is whatever whatever the one name is you're going to use for everything also get the gmail so if you don't have the gmail yet set up the gmail and then use that gmail to purchase this domain so you get it at 99 cents so you mean like invest with Jen Maldonado at gmail.com yes even if you're not going to use it even if you're not going to use it I need you to still secure it lock it down and use that to register the domain all right that way go daddy gives it give it to you for a dollar okay okay so so just matching everything matching everything they see it right here in the intro they people click on about and then and then by default they see the overview and then everything is listed right here this right here it's super basic it's super stupid but it's so it's so powerful because that is our branding that is our social media branding I want to be able to give off one name and one name only you know you want to brand that one name to people and say hey man whatever your favorite platform is follow me there here's my username and they'll find you quick and and when you list them this way all someone has to do is click on it and automatically they're following you on that or not they have to you know obviously click follow but they're automatically on your page okay so super basic and I just see everyone's page is missing it so we need to add that add that over here and then also that one word you paste it what's that what which section is where you paste it okay good question so when you're on your page all you're going to do is click on contact and basic info and you're going to come to the social links hit edit and just paste in the username got it that's it but make sure it says public right here okay follow make sure it says public put in that new com and and what I would do what I would hear here's an idea for you as well is as you go in and register the dot com maybe not even maybe not even get the dot com maybe get the dot tv and whenever anyone clicks on it look when you click on my dot tv because it's quote unquote tv people automatically assume watching right so now I'm taking them to my youtube so when they click on that link look where it takes them it's taken straight to this link where they can subscribe right away yeah okay and I need to set up step five is it that happened when you have a thousand subscribers that that or is it a hundred subscribers no that is just simply this back end part so when you go to your channel like let me like look at my link look at this entire link up here at the top yeah I just got mine that c slash gem all the novel this is my custom name right here this is my custom username for youtube right but all I did is I added this back end part to it so when you add this back end part which I'll send you when you add this back end part to the end of your your url when people go to it so again people click on my dot tv they click on my domain and when they click on it I have I have it forwarded to um let me go let me go back over here it's they're forwarding to this dot to my domain which takes them straight to this page right here and they can just subscribe so you don't have to have a hundred subscribers or a thousand but look where it takes them it takes them straight here so that's something that you just put in that website in the facebook area right well the domain is what I put in the facebook area yeah this domain is what I got from go daddy the domain but just like forwarded to that I just forwarded to this link up here but what I'm saying is that I added this back end part to the link the question mark sub underscore confirmation equals one dot that right there you add it to the end of yours and it takes them straight to this page where they have to click subscribe or cancel if they click cancel then it just brings them to your homepage no big deal but at least that subscriber's right in their face right the moment they clicked exactly yeah right and so it just saves that person time on having to go to the red button click on subscribe it's like no they clicked on your link and automatically they have the ability to subscribe right away okay so I would what I would do is that's if you're building a youtube channel I have it going there before my youtube channel I'd have it go to a website or whatever you know but I just think that once you have all the links up over here on the personal page yeah I'm gonna buy the tv and just send it to the youtube channel send them to your youtube channel since you're gonna be putting a lot of stuff up over there yeah you know um but then also once you put all those links over there you add them right here so right here in the more info this is where I should see instagram linkedin pinterest twitter and the way that looks like is over here on my page so if I come to my business page and I click about this is what I want yours to look like so right now and all this is is just adding more credibility it's adding more social proof it's letting the audience know hey Jen's a real person she's not just on facebook she's actually on all these other platforms too and now that I'm really looking at all the platforms her branding her consistency in her name like this is just that the consumers notice it's not that we're trying to pick up pick it out it's not like I'm I'm consciously looking for these little details no it's just what as consumers it's what we see it's kind of I just believe it's what we see so consciously and so when I can come to this page and this is what I see support and then I see her dot com versus coming to maybe my page people click about and then they scroll down and then and then they see inspire digital inspire digital inspire digital inspire digital inspire digital I'm giving off one name for everything right so just adds more oh David's on instagram okay shoot let me follow him there yeah cool people are going to follow you on social media before they ever click on your link before they ever pick up the phone and call you they're going to message you through one of these platforms before anything so let them know your let them know where you're at you know so so that's step one that's what I call basic branding basic social media branding and every entrepreneur is looking for the next sell they want to sell something at 99 97 or they want to capture a lead they want to run an ad and capture a lead but it's like man when I go look at the pages they're missing all the basics and and and then they're wondering why no one is they're not capturing leads and and it's because in my opinion no one believes you you exist because your pages look dead yeah right and doesn't look dead as far as content because we could tell you're posting but it just looks dead as far as optimized there's no links the website don't doesn't even go anywhere you know these little basic things and that's what I call basic step one basic listing your links and then here's what I would do also on step two here's what I would do on step two and then and then that's all I really got for you step three is is then when you go into ads when you start running ads but you already we kind of touched on that in the beginning that that's your game plan is facebook ad instagram ad and then also taking that video and uploading it to youtube every single week but but before you before any of that here's what I highly recommend you do because another thing when people start seeing your ad as you start to brand yourself even more and you actually start running ads which is what I call step three step one is listing all these links step two is what I'm going to show you right now but step three is is is when you run more facebook ads so before you even start running more facebook ads to to try to find people to buy your stuff before you do that here's what you want to do next this is what I call step two look this is an ad there's the text there's the image there's the sign up I can either click the image I can click the sign up or I can click on the link and go to their business page when I click on the link and I come to their business page to see who they are and I see eight likes I'm turned off now you have more likes than most people you have about 900 on that page and I'm not promoting anything and you're not even promoting it here's what I would do the 945 here's what promoting it does so for example here's my page we scroll down scroll down and here's what you see on mine yeah so before I even spent a ton of money on facebook ads or youtube ads or trying to drive someone to my 997 webinar before I worried about any of that I made sure all my links were set up and I made sure that this like number was high okay what what is a good not a good like because that I can do it quickly and I'm like 10 000 is 10 000 a good amount yes but I truly believe you won't know how to run that ad I truly believe that now now you don't even need that many it just depends it depends it depends on what your industry question for you and this is why like you told me it's something that I'm just asking because I don't know should I focus on that or when we start running the ad when you start running because I want to pay you for do that no I don't want to do that um I'll do that ad that's the next ad that's our next dollar okay that's where our next dollar goes step one listen all the links step two running that like number up that's where we start right now that's no and that's not a monthly ad it's a one-time ad you don't need 10 000 right away but you do need a few thousand you want to take the 900 take it to at least 3900 and call it a day and the way I can run the ad I know I know I've spoken to thousands of people not not many know how to run that ad the right way through Facebook but I can run that ad for that what's that how much budget you want I just going to start putting numbers so we can start setting things up and and I can start fixing all of this for this one I know for a fact for every let's let's call it a hundred dollars for every 100 dollars that we put at that like ad we can go up another 1000 likes okay so a hundred dollars let's start with there perfect so this number by the time I'm done with it will be at 1900 okay cool and that's going to happen in the next few days uh-huh that was worth the first hundred bucks monthly now we got all of our links listed now we have 1900 likes now we're good for right now okay now what you're going to do is start working on video content start start budgeting more later down the line for for running that as Facebook ads but in the meantime take that same video content and upload it to YouTube upload to YouTube three videos per week try to try to do and that's another part that I do as well but you know if you're just starting out I mean you're gonna want you know you as much as you can do yourself so you're not the pay nobody right that's what you want to do for sure so if you have the time if you have the content put up three videos a week I actually do have the content I have a bunch of interview that I did with awesome real estate investors because I do interviews too and that's when it gets really fun what you should do is you should look at all that content and and and and and lay out three a week or x amount of months like how much content do we have and and can we keep producing content yeah because you can easily you know interview people you could do content on anything on anything but when it comes to your youtube channel keep it on topic right keep it on topic we're talking about entrepreneurship we're talking about investing we're talking about real estate we're talking about women empowerment right these topics are is what your channel is going to be known for through the youtube algorithm yeah can you go to the youtube channel pretty quick yes okay good what is it it's just Jen Maldonado so um that's right there man you got the you got the look in everything Jen like you can go so far with this it's not even funny yeah this is just behind I put it behind with the scenes with Jen Maldonado I I want to change that but also I did playlist um no if you click in the playlist as I told you I don't have any videos posts yet um oh it doesn't show okay I have to work on that because I have the different playlist that talks about the topics so I have to I guess I have to put videos there yeah once you add your first video then it'll show okay so I maybe I just gonna then start your first video in that playlist then it'll show yeah because I did a couple of playlists there real estate strategies private lending racing capital for real estate project finances for real estate high performance skills for real estate investors man I'm telling you Jen two to three videos per week like it was your religion that's youtube organic and that's what you want to do for sure for sure for sure I told you this was a text day I text a couple of people I text the first people until my C or D and I got a hundred so a hundred and twenty one I have a link in I have like five thousand followers in linking um and and facebook this is people that I know and they're literally calling me all the time for for advice so it's gonna be an easy thing for me Jen what I want to do is I want to interview you we're gonna set up another call for an interview I want to interview you because I have my whole network are female real estate agents oh cool my whole network my whole network I'm not an agent I know I know but you're looking for other people to invest you're looking to teach people right you're looking so it's like it goes hand in hand it goes hand in hand and and another female teaching another female that's that's women empowerment like there's a that's a huge movement that you can create here yeah and that's why I'm a fire of rent so I'm the one behind the logistics of rent wow wow so it just comes down to putting that content out Jen and and and just focus on the basics let's let's let's get all the links up first step one and then let's take this like it's it's here so it's gonna be focused in this week to get it done this week that's why I wanted to talk to you because I'm like I want to prepare you prepare for you um I already know so I want to start um where are on March so I want to start on April before ignite so by the time that ignite coms I'm gonna use ignite's advertisement and that's the other thing I wanted to ask you because I'm gonna start sending people there so April 4 and 5 I'm gonna have a back inserts where people is going to be going to my youtube channel to subscribe I already have the ad um do you mind if I share with you yeah go for it let me see yeah and then I want you to tell me like how much do you charge monthly so I can start putting that on my budget too and we will lay out a plan with different steps so let me add let's see where it is and we'll just I mean we'll start small we'll start super small and just scale up it just I mean it just comes down to what your budget is I mean one way I can do it is where I can just coach you through these and we can maybe set up coaching calls and I can just I can just coach you on the facebook ad or the second option is just to say hey David here's a buddy you will do what you gotta do yeah maybe yeah or there's a third option where I have a video course that's my course I have a training course teaching you every facebook ad yeah that's another option honestly David I don't want to learn how to become a social media yeah right exactly so I don't have the time I prefer to go and raise capital and teach people how to raise capital and support someone like you in your business and promote you and even do who runs my real state thing amazing I interview you and how important it is and we talk about that in real estate I love it I want to invite you to my network group because I have resources there I have people that they do branding but they don't do social media they do website but they don't do social media I need someone like you and I will love for you to be there because I want to use put you as a resource for my students yes for sure that'd be fun that'd be fun yeah keep me keep me updated on that I'm gonna invite you to that private group and there's a bunch of resources so here's my ad that I'm gonna be using I don't know if you recommend me other things if anything there's too much text on it so much text okay the ad the image cannot be covered with more than 20% text got it okay and there's there's this is probably more than 20% of the image being covered with text well maybe maybe I just take this out because honestly I will prefer for them to subscribe because it's gonna be an easy sell gotcha okay what do you think what do you recommend well the text it's all about getting them to subscribe and you want to run an ad to get that to make that happen no this this is this is gonna go like there's gonna be 300 women already and the rent is fire I'm one of the leaders and this is a perfect place to right away get 300 subscription in one day so and this is gonna be in a back insert so I don't know okay I love it yeah no if that's where it's going that is perfect that is super perfect yeah this yeah this is not an ad it's just going a back insert as this and then I put that in there okay scroll down what's the youtube the youtube link scroll down I just put I don't have the link I just put yeah you just put okay on the youtube what I would what I would do is I would and see that's why this is where in this particular case this is where gen maldonado dot tv would make more sense okay gen maldonado I'm gonna buy that gen malt and the ad dot tv that's what that's what we want to put right here not dot com it's dot tv okay perfect yeah and you know what to tell you the truth you might I mean it doesn't hurt to keep it but at the same time the the youtube icon and your name and then the email that's not even necessary if this was me I would drive all the attention to gen maldonado dot tv okay that's it you don't need to email me you don't need to see my name right here next to the youtube icon no gen maldonado dot tv go there and then and then when they go there again they're forwarded to the subscription link not just to your youtube channel exactly that's why I need to do the confirmation thing that's why I have to do the confirmation thing yeah for sure so but no this is perfect and the insert that's perfect okay super perfect okay okay so then step three so we will put a hundred so um the coaching thing honestly to be open to you David I do not have time for that yeah right perfect leave it to me then yeah so how much do you charge for monthly monthly we would start at 500 per month and just go up from there okay and just go up as we as we produce as we start to get the business rolling as we start to capture leads as we start to see an ROI because there's a lot that goes into it it's not just one ad what I end up doing is I end up running multiple ads per week because when you run Facebook ads you well when you run any ad specifically you have to run multiple at it at a given time what everyone does what 99% of us do is we'll run one ad and and pray to god that we get someone to click on it well well well on the other hand the top producing advertiser is running 50 ads at one time and split testing to see which ones work for him it's like that's why you have to run multiple you have to have some type of budget you have to have some type of budget and you have to you have to it has to be allocated for this exact thing whereas a lot of people hope and pray that this one ad works I want you to just put I want you to have disposable income where you can just throw at it and whatever happens happens it's kind of like one of my mentors told me he's all David you need to look at Facebook ads as gambling money so if you lose it don't don't play with money you cannot afford to lose and that's with all advertising not just Facebook with all advertising like not all advertising works all the time at all so you got to kind of go into it knowing that we have to run multiple ads knowing that we have to spend a little bit you know yeah that's why I want and honestly I want to focus on YouTube because I want YouTube to pay for my advertisement yes YouTube YouTube well that's going to be organic that's going to be slow organic but the reason why it's worth it to me is because it's slow organic and at least at the end of the day I'm going to be getting paid from it like not a whole lot just yet it's only at 500 but that 500 will be 5000 per month so at least it's paying for itself so when when you how many subscribers you can't you have to hit that thousand so you start getting ads so so YouTube can start playing ads on your videos yeah okay cool at a thousand got it okay cool but I'm telling you you can get there fast you can get there three videos per week every week you can get to a thousand fast yeah yeah and I know I can I actually have a list of 5000 people too yeah that they follow me it's people that I met and they're all to your channel get them all to your channel yeah everything is around your channel and that's how that's how it is with me now that's how it is with me now and it's been like that for about a year everything evolves around my channel yeah you want to find me on social media subscribe to my channel yeah exactly okay that's where I'm getting paid now you know it makes sense so what what you should do I mean let me actually give me one second so okay a couple of things for you and then if you can also send me the contract so I can read it and start preparing there is no contract let's just run the like ad do that for now do you have the hundred budget to put towards the ad now yeah definitely what give me the card what card can I post it with yeah um let me give it to you so and but I don't want to start just give me a week let me get my car let me give me a week so I can settle the things and make sure everything is set so um what about uh can you write my phone number that way we say hey it's a go and then we go so just send me the card whenever you're ready because I'm I could what I would in a perfect world before you even get everything else going I want that number to be at 1900 likes yeah okay perfect so it nothing else needs to happen other than your finances if your finances are ready to go let's run it now it's not no big deal we'll do it later okay so I'm ready for it it's just I want to make sure that I change everything in the facebook that you recommended because I just don't have time today and tomorrow let me do it for you I'm gonna do step one I'm gonna list all your links you're gonna give me a good review on my business page got it so I just need to log in so I'm gonna email you what I need so I just need to log into your interior let's get it done yeah okay what card can I post it with so it is give me one second it's a visa okay