 Bow bow! What's up everybody? Once again, it's Brandon and Shawn and today I want to discuss should artists go to college? Before I give my personal answer, I want to get into some benefits of going to college for musicians. Number one, you got a network, right? There are a lot of musicians that go to college. There are a lot of people who want to be in the industry that are going to college and there's also just other types of people. So if you use that time to build a network and particularly since some schools have resources to use, that could be highly beneficial to you down the road. Now of course, networking can be done without that and you could go directly to people who are already successful, but if you are in college and you want to be doing it for music, the biggest value of college is probably that network more than anything else. Now a second thing is that formalized education. If you're going to some music schools, you can get these very specific techniques, but the thing is that they teach you techniques, the science of certain things, but not the artistry of it. I don't really see colleges that are really teaching things like songwriting and it's really the artistry that actually changes the world and the brands that really get people out there in front of people and create fans. So if you want to be a musician like, hey, you're a violinist and you want to play for these companies and do that kind of route, that makes a lot more sense. Those tools that you learn in college can help you, but they're probably not going to be exactly why you blow up. Another reason to go into college could be just to have a plan B. That's a personal thing. Let's figure that out yourself. But lastly, a lot of people I know, especially rappers go to college and major in things like marketing so they can actually use those marketing tactics to help blow themselves up. The problem with that is a lot of marketing in college is, it sucks, point blank. If you learn the things that you learn in college, a lot of it's so fundamental that you can learn it off the internet if you need it to. And then when we get to the things that are more up to date and apply specifically to the internet environment that we live in, they don't really touch those like that. That's actually a large reason for this challenge and I still haven't gotten anywhere as near as deep and specific as I want to do, but it's coming. It's coming. Even for people who aren't musicians, the vast majority of what they actually teach in those programs is trash. I'm just going to go ahead and say that. Well, not what they teach, but the lack of what they teach is trash. It's so fundamental that you're better off, in my opinion, learning things on the side or just not going at all, learning certain things and applying it and applying it and applying it so you get that real experience. But that leads to my personal answer. Obviously, there's been people like John Legend who's going to college and Kanye couldn't have been a college dropout if he didn't go to college first. For me, it's all about perspective and knowing what you're doing it for. If you do that and apply your energy in that way, then it could be beneficial for you. And at the same time, when I consider the debt that it actually takes to go to college, I wouldn't say it's worth it. But hey, if you had the opportunity to say, hey, I'm going to take a year or two and dedicate straight up to my art and trying to blow up, that's what Will Smith did, by the way. I know he doesn't really get recognized as a rapper these days, but hey, he had one year to try to blow up as an artist or he would have to go to college and he actually made it happen. It's obvious you don't need college. I don't think it's necessary to really go with all you want to do for real. For real is be a musician for the rest of your life. That's why I'm providing information like I am. This is going to be way more prevalent in the future. I know it will, but even in that meantime, if you're already in college, I mean, there's no reason to feel guilt about that. That route can work too. Just understand where you can get value from. You can go both ways with your nasty self. Still go somewhere else to get marketing branding and all that stuff knowledge from somewhere else because they won't teach you. If somebody's in the comments or I mean watching, like, and you're in college or you went to college, please comment. Let people know if you were taught certain things in college or if there's so much more marketing stuff that you weren't taught in college that you wish you knew. Give people that conversation because I'm sure it will help others. But other than that, y'all know what to do. Hit that subscribe.