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Published on Jun 29, 2016
AliExpress (part of Alibaba Group) is a B2C marketplace which allows global consumers to directly purchase a wide variety of quality products from Chinese wholesalers & manufacturers. Since launching in 2011, it has become one of the most popular shopping apps in over 20 countries. Watch how the team at AliExpress improved user experience with Google sign-in and Smart Lock to make it easier for users to sign into the marketplace.