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Branded Content -- Roadmap | MIPTV 2011

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Published on Apr 6, 2011

Lewis Silkin's Fluet showed how branded content can navigate from idea to broadcast (and repeat broadcast) without falling into too many legal potholes.

Hosted by Cliff Fluet, Partner, Lewis Silkin LLP

Guest
Adam Hillyer, Global Marketing Services Director, Bacardi Global Brands

Sponsored by Ogilvy Entertainment; Organised in association with BCMA

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