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Shocking seat belt video ad

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Published on Nov 3, 2008

ADVISORY - This video contains scenes of a graphic nature.
A disturbing new ad campaign has started to encourage people to wear their seat belts. The Government commercial shows graphic images of the fatal damage car crashes can cause to internal organs in a bid to persuade people to belt up. Thousands of people are caught in the North East without a seat belt on each year, and ministers hope the move will make the region's roads a safer place.

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