 Hi everybody, welcome to the Film Festival webinar. I'm Natalie Rogers and Let's go ahead and get started And here's just a brief agenda about what we're going to go over Some reminders about what the project is some important dates, but to include how to prepare The suggested process that we have for how to make your video Some suggestions for apps and software and some more examples and resources and then we'll do questions at the end okay, so here is so okay, so the project is basically our Chance to really help you guys and your components kind of get a handle on how to How to explain to the general public what we do A lot of the components are really complicated when you really get down into the science And so it's it's hard for people to understand what we do a more NSF is sort of leaning more towards Using videos to communicate science and we think that's kind of a cool idea and coming in September The National Science Foundation is sending out a bunch of people here for a site visit And so we're hoping to that this will sort of prepare everybody for that as well so each research component and actually the The education and outreach and diversity team will also be making a video And it's going to feature your research and its impacts in the state and with impacts NSF has a pretty strict definition of what an impact is we're not necessarily looking for that here But I'll get into more of that later So the requirements is it should be three minutes or less We kind of have a topic suggestion for you that I put on the PDF which is In a class of eighth-grade students is taking a tour of your lab or your research sites And it's your job to convince them that your component is the best and most exciting You can include topics like why you love what you do and why new Mexicans should care about what you're doing the audience is a general public targeted at the understanding of an eighth-grade science level and For the footage each video really should have footage of your lab or your field sites and We particularly encourage showcasing if you have equipment that's purchased with EBSCOR funds That's kind of cool. Not all equipment is like, you know, really neat to look at on a video But if you do have something that you think would look cool, then we'd love to see that as well All right So some important dates April 8th I just kind of pulled out of the air was a a month away from when I started preparing this PowerPoint and so it's just kind of a this is just a Sort of a suggestion as to when all your footage should be collected Given you about a month that should be plenty of time to Record some short little snippets in the labs or in the fields or anything like that and then I will need your videos Via own cloud if you have access to own cloud And if not just in a drop box folder or some sort of shared folder because I'm sure it'll be too large of a file to Email so I'll need that by the 29th because the all-hands meeting is on May 4th And I'll need to collect all the videos and make sure that we have them ready for the meeting on May 4th Okay, so just a brief Kind of suggestion again about what to include Like I said F score equipment in action field site locations When I say diverse and creative representation of your component I don't mean just diverse people. I mean also Sort of Really talking about how diverse EPSCOR is Where we stretch across the state through different institutions different locations across the state and of course, you know any fun little hobbies and things that you all like to do or Any of your humor and personality. That's always really awesome to include in a video to make it really interesting and fun to watch of course, we want to see enthusiasm for what you do because you should be loving what you do hopefully and So definitely make sure to include that All right, so we'll talk a little bit about how to prepare We'll start with the story. You definitely want to have a one clear message So whatever that message is that you want to convey about, you know, how your component is the best or Anything like that. You want to make sure you have a thesis or a message that you really want to convey And then you want to kind of mold a story around something around that message Maybe it's a new way of looking at your component or interesting field experiences But you definitely want to tell a story in a video And it seems like three minutes may not be enough time to tell a good story but as you look through some of the examples we've provided you can actually do a lot in three minutes and It's just sort of honing down all that information That's you know inside your component to sort of just a brief message and a good story As you begin mapping out your story You'll want to begin with a hook to interest your audience and then again make the middle really concise and find your way find a way to make your story relatable and Finish with an ending to remember and if I just want to say one more thing about the message you're trying to communicate If you're not clear about that message your audience won't be either. So the target audience will determine how your how your format Basically how you'll format your video and what kind of video it'll be and how you'll deliver your message All right, so I got this from While I was doing some video research over the last couple of months I got this from a website called the scientist videographer and she's this woman who a few years back realized that Using video on YouTube is a really really good way to sort of communicate what you're doing to a larger group of people And so she's sort of now become Sort of her own little expert about how to make science stories and not all her videos are great But a lot of them are and she also does some tutorials about how to tell a science story and how to make a video She has some iMovie tutorials and stuff too. So her website might be worth checking out if you if you're interested She has nine ways to tell a science story The first one is it's a mystery which you present your information in the form of a mystery or forensic investigation number two you'd show how your work fits into a Bigger picture sort of your your work is part of a bigger puzzle which a lot of ebscore research really is Number three bridge the gap so you explain what's known and what's not known and then how your work is trying to fill in that gap and For a historical perspective. So You can show a timeline of events or put your work into a historical perspective if you're sort of building on what other people are doing Number five human dimension. So you want to explain how your topic affects people or describe your motive your personal motivation? Six you can sort of begin with intriguing images or video footage or sounds and follow with an in-depth Explanation so if there's something in your work that you've recorded already or that you you know in the next month or so We'll record and you want to kind of do a show and tell That would be actually those really make some great science videos You can make a prediction which you would invite the viewer to solve a problem or predict the outcome of a study And then you can start with a counter-intuitive statement and prevents evidence present evidence for it or against it and then finally What will I learn explain what the view what the viewer will learn and how it can be applied? so that's kind of more of You know, how is your work important to the you know to people as a whole? So I've recently started doing storyboards. It's kind of an interesting process But when it comes to telling a story in video sometimes just doing a script Isn't really the best way to start a storyboard We'll give you an idea of how you need to film if that makes sense It basically is a sketch of how to organize a story and then all the content within that story So it'll help you define parameters of your story Within the available resources and the time of the video It'll help you organize and focus your story and it'll also help you figure out what medium to use So if you want to it'll it'll help you say okay on this shot We want to do a still a still image or on this shot. We want to do a close-up Over here. We want to show a wide angle of you know, our our field site And at this link right here, there's a storyboard template. You can download. There's also lots of them on the internet I Was going to include some examples of storyboards and I can as we get towards the end But you know again, you can just kind of go on Google and type in Storyboard into the images and it will pop up a whole bunch of examples But we can take a look at that later if you guys want Okay One thing that we've kind of discovered also is that some of the main universities and also places like Santa Fe Community College They have sort of a media department that offers services for Anybody who wants to make a video or if you need someone else to edit your video if you need someone to collect footage from you Or for you if you're you know at New Mexico State and you can't come up to UNM or you can't Coordinate with somebody up here at UNM to get you some footage sometimes you can do that and Obviously a lot of these organizations a lot of these departments will charge by the hour and it can get pretty expensive because it's a lot of work But for students they I know for students at each university. They may offer Some free services as well a lot of the places You can also rent cameras art departments may have video cameras if you don't want to use your phone for whatever reason I think using your phone is fine Especially if it's a newer phone I have a galaxy x s6 and it records better video than the old video camera. I used to have I know the new iPhone has a great video camera on it as well So the only thing is just make sure you're in a place where you can You know hear the audio pretty well even on your phone and Sumon yes, I will get you a copy of the presentation. I'm actually gonna put this whole webinar up on Up online, so I'm recording it hopefully and So I'll put it up online Alrighty and then of course you can contact me for help I Don't want to edit your videos for you I want you guys to try and do this yourselves But if you're if it's getting close to the deadline and you're really stuck, of course, I'm happy to help All right, so let's go over Just this is a suggested process So again the first step you want to do is plan you want to plan out how you want to tell your story Of course after you frame your message and you or after you Build your message and you know what story you want to tell you want to plan out how you want to tell that story You want to know all the locations and footage that you need Consider the information that you need to get the point across and then mold your story around the audience demographics Frame your message using all of the planning that you've already done about how to tell your story and then you want to write a script and You want to review that script with Anybody that you interview so you're going to kind of write out a script for the whole movie Just to help you remember what story you're telling But you also want to do an interview script and then give that to your interviewee So they know what your message is and they know what you're trying to communicate And that way they're prepared for the questions that you're gonna ask them This isn't like a gotcha video, you know You want to bombard someone and be like hey tell me about this and then they get all flustered You know, you want to kind of set an interview time and give them the questions ahead of time and be like here's what I'm trying to convey and That should that should work out pretty good. I think Okay So step two This is when you shoot your video You want to do a test run. So like I said earlier check on lighting and audio quality, especially if you're gonna be indoors Sometimes in labs it can get really loud if there's a lot of equipment so that may not be the best place to do say an interview Sometimes outside might be good for lighting But a lot of that ambient wind that we get here in New Mexico can kind of mess up your audio as well so just You know plan a couple of different places to do To do these interviews and then if you're gonna record anything inside or outside I just do a little test on what it'll sound like and of course you can always dub over Later on during the editing process with a voiceover or with music Let's see always collect more footage than you need for sure That includes the interview questions, you know You could interview someone for three minutes straight and that would be your whole video but you you know and a talking head on a video isn't too interesting so But you want to make sure that you have all of the information you need And you want to have more than more than enough information That way you can cut it down during the editing process and kind of stick it in and you won't be short on footage if you have some help or you have things like a GoPro camera that can be mounted try using multiple cameras from different angles and So you'll have you know one person holding a cell phone to the right and one person holding it on the left and one person could be up in up close and another could be farther away and That kind of once you edit everything together will give the video a little bit more of an interesting dynamic you've seen You know interviews they even do on the news You know they'll pan out and show the interviewer and the interviewee and then they'll zoom in on the next shot And just show the interviewee's face. So just things like that to think about And that's not always possible and that's okay, too You can also take different takes of the interview so you can do your interview questions With a camera mounted next to you and then you can do them all over again With you know the camera a little bit closer and then piece it together during the editing process All right, collect b-roll footage and still images of or necessary if necessary a b-roll footage is just You know background footage so things of plants animals equipment facilities landscapes You know that you can use during a voiceover or during an interview Just more interesting visuals The rule of thirds Think I have Okay, here we go So this is just want to show you this real quick This is what the rule of thirds looks like so It's if you have if you imagine that your your video screen is is divided into Into this grid You want to try and keep everything If you don't want to The point is you don't want to center everything in the middle the subject in this picture is a tree and you see that the trees kind of in between the The center and the left center and it just makes it look a little bit better on the video when you don't have You know your main subject right in the center You We're gonna kind of off-center it and the rule of thirds is just a fun way to do that It's just a kind of an easy way to do that if you can imagine this grid and a lot of camera apps I think I have one I don't I think some of the new ones might have it You can actually put it on your camera screen the rule of thirds, which is kind of cool You can download videos from YouTube. You can also download music from YouTube You want to make sure that You properly credit wherever you get that whether it's probably at the end of the of the video is fine when you're rolling all your credits You know since this isn't it's not like we're gonna make money off these videos or anything I don't think you're gonna get hit with a copyright violation But it's just something good to keep in mind. You always want to give credit to other people for their own work and You just want to be careful about what you use and how you use it All right, so step three is you just piece together all that footage that tells your story and you can use Just either a voice recording app or You know your own video camera just without and then not use any of the visuals to add in a voiceover and music You can add title slides and credits and graphics and animations Animations are really hard. If you know how to do them already. I applaud you I'm learning how to do them myself and hopefully I'll get pretty good at them and I can start making animations for all the components Which would be great But you might have access to some your department at your school may actually have some cool animations already There's lots of educational sites around there that around the internet that have Really cool animations that show different processes. So you might want to poke around and see what you can find And then of course you want to make sure your video is less than three minutes long Most videos with the most hits in terms of these kinds of fun science videos like Kickstarter videos for instance are about 90 seconds long and That's the average People start to lose interest after three minutes. So we want to try and keep it as close to that as possible You can find all you can also like I said find music on YouTube But if you have iMovie or you have access to iMovie It comes with a whole bunch of sound effects and different like stock soundtracks that you can use as well All right, so let's talk about some apps and some editing software um If you have a Mac iMovie is fine. It's it's really easy to use There's tons of tutorials online just to get you started to sort of get you familiar with the interface if you need help from me, I can Probably put up a tutorial about iMovie if if you guys decide you really need that I've never used things like a window movie maker, which I know doesn't come on Windows 10 But you can still download it and then there's another Windows 10 app called video editor master That's free and it I Think it had some pretty good reviews. I think it had like four out of five stars, which is not bad and Then we get into the really nitty-gritty stuff if you've ever used Adobe before You have Adobe Premiere Pro Which is part of the Adobe creative cloud or you can do Adobe Premiere elements And then there's also final cut pro now some of the computers at the different bigger universities might have either or both of these programs installed and I'm sure like I know at UNM Some of the Communications department has their their computers has that and I think I think over in the engineering department they used to also So some of the some of the different departments might have this installed on their computer And if you know how to use them you can use them there Adobe Premiere Pro is It's it's intuitive to use once you get over how complicated the interface can look it can be pretty intimidating But like iMovie, it's just a simple timeline. It's just taking your footage and putting it together consecutively and then sort of having the system piece it together Okay, so then you can also if you want to do everything on your phone which we can do now You can download apps on the iPhone that are like a cameo or splice and you can actually shoot your video And then edit it on your phone some of them even allow For you to add music and stuff so you can kind of do the whole editing process on your phone and So cameo and splice for the iPhone and then I found one called power director for Android Which is free and then you pay five bucks for the full version And then Adobe just released free apps for both for iPhone and Android Called a Adobe Premiere clip and I haven't used it yet. They like literally just released it I think last week so I'm not sure how it works, but it it looks pretty cool. It's meant to be able to film quick videos and put them online all at once and the same with the YouTube creator studio Which came out a couple years ago. I think and it's just meant to make and edit quick videos and then put them up on YouTube Yeah, and Fernando said here You can also use a PowerPoint and That's very true. You can use a PowerPoint and then you can export it to be a MP4 or a Windows media File and I've done that before at some of the earlier videos We have on our YouTube page actually were made in PowerPoint because that's all I knew how to do and So yeah, that's definitely Very useful. Thanks Fernando. All right. So now we're at some resources and examples Of course, like I said the internet there's YouTube and Prezi where Both places have some really great tutorials on how to make your own video and how to make a science video and then of course you can just use Google Google has the answers for everything and Here's another link from the scientists videographer How to shoot how to shoot video and avoid common mistakes. She lists. I think like 20 common mistakes That a lot of beginners make when they're shooting video one of them is for instance, you know, checking the audio And so I put that link there and then also just to her main website I had a whole bunch of examples on that PDF that I hope you guys still have and Those are really great to look at. I I looked around a lot for for those examples Not the ones that I made obviously But then over the last few weeks, I've come across a few more So the NSF has a teaching and learning video showcase every year. This link is to the winners of last year They're actually accepting videos for this year right now Ted Ed I put as an example. These are really advanced animation videos. So You know, they might be kind of Intimidating when you look at them be like, I can't make that because I look at them and I'm like, I can't make that But Mesa basically why I linked to this is because it gives you an example of what the content should be like so they're really short really simple videos and They a lot of them explain complicated Complicated topics in a simple way, so it's not necessarily the vision the visuals I'm asking you to look at it's it's the content and How it's delivered and then the Vizs the NSF every year has a Contest for visualizations across the board. So they have posters and Pictures and microscopic pictures and then of course they have video So this link will take you to the two video winners One of them is eight minutes long, but it was fascinating It was about an ant and and what it was a guy who wanted to know What's inside a fire ant and what makes it sting so painful and so he animated this Ant and then he was able to sort of animate the inside of this ant and show where the venom sacks are and it was just very cool A little bit long, but a great great video and then the other one was about coral bleaching, which was real interesting Okay. All right, so that's all I have I'll go ahead and you guys can I think can unmute yourselves But I'll go ahead and take any questions that you might have Anybody have any questions Yeah, no question. This is Reid Brown. Can you hear me? Yeah, I can hear you Reid. Go ahead So um, thanks for the presentation. I was um, I have a pretty good idea of what I want to do I just want to know If it kind of messes with what You What what kind of what what kind of feel are y'all looking from these videos like are you looking for more like serious and sincere Or like can we could I go and kind of a more like light? Yeah, absolutely You can go as light as you want and and the reason we haven't been super specific about what we want is because we want You guys to kind of think outside the box We don't want to pigeonhole you into please make this very serious video about your research Like we don't want that we want something that's fun and exciting and if it ends up being kind of serious and sincere I don't think that's a problem, but also we don't mind it being silly and fun And I think that's why we're trying to be Yeah, no, I think that's fine Like And so No, I think that I think it'll be it should be fine read, but yes Okay Do we actually have to this is Fernando Herrera with New Mexico water resources, um, how's everyone doing? Hey, um, I was just wondering do we have to incorporate an eighth grade class or was that just an example? No, that was just an example Mostly what that was for is just to get you give you guys an idea of what the audience would be like So the audience is general public, but that is obviously really really wide Idea, so we want you to kind of bring it down to an eighth grade science level that way Pretty much everybody could understand it if you want to incorporate an eighth grade class that would be awesome, but no, that's not a requirement Okay, thank you. You're welcome Anybody else have any questions? Hey, Natalie, this is Sue. Thank you for the great presentation. Oh, you're really Applied a lot of information. So I have a question. So for the K days, we have April the 8th, which is the The the footage should be collected. Is that really a hard deadline? Okay, no, that's just kind of I just kind of picked that date out of the air You know if you have something cool that's happening in your components, you know in April the only hard date that I have there is is April the 29th and You know, you can send it to me You can send stuff to me over the weekend, which is the 30th and then May 1st and then also Monday May 2nd, but really I can't get it past May 2nd Because I'll need to sort of put everything together and prepare for for the all-hands meeting Okay, got you. Thank you. You're welcome Hey, Natalie. Hi, Simone. Hi, Simone. How are you? I'm good. How about you? I'm good. Thanks So my question is We can always add any sort of outreach programs and all that we've done in any pictures that we have related to those, right? Yes, of course any footage or images that you guys have already you're welcome to use Okay, and also any conference Stuff that we have also we could put in there just to show people that we are trying to reach out to more Audience and more funding and more people that understand this issue and are ready to help. Yes, I think that's that's a great idea Okay. Yeah, you're welcome Alrighty anybody else have any questions? Okay. Yeah, just read So I'm also confused about how many videos so there are I'm down here at Tech and there are two components So would that be two Videos or are we like all rolled into one? Okay, so the components I'm talking about of the f score components. So, um, you know, we have bio algal Geothermal uranium osmotic solar. So, you know, those are the components. I mean so they'll In order to make a video that incorporates the entire component. You'll need to coordinate across schools basically Okay Right, so it's not one video per institution. It's one video per component. Okay. Yeah Okay Yeah, yeah, that was it. Okay Any other questions Natalie, this is Fernando again. Hi Fernando Um, is there any preferred format that you'd like us to save this as MP4 or WNB or Make AVI is there anything that you'd prefer? I Prefer MP4 or AVI. I'm also okay with MOV, which is the quick time format I can convert any format though. The only reason I say Those ones is because I'm on a Mac. So I know that those ones will work on a Mac W I have programs that can play Windows Media file. So if that's any but all anybody has access to that's okay, too So I wouldn't worry too much about the format. I'll I'll make it work You're welcome All right, any more questions and I'm always available Of course, you guys can email me. You should all have my email and my phone number Which is in my email signature? Emails a great way to get ahold of me even if I'm out of the office So I'm always around to help and I really appreciate all of you guys taking this on. I know it seems kind of daunting I hope it ends up being fun Because really that's what we wanted it to be was was sort of a fun new experiment and hopefully it'll be fun to watch them at the all hands meeting as well, so I Really appreciate everybody attending and and that's it. So I'll talk to you soon. Thank you. Thank you You're welcome. Bye. Bye