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Uploaded on Aug 19, 2011
midem academy 2011 - Course 16: Learning from Existing Key Innovations from Other Industries
By Gerd Leonhard, Media Futurist & CEO, The Futures Agency (Switzerland)
Discover the best examples of innovations from around the globe and how they could be put to good use in the music industry. Topics covered will include NFC (near field communications) and RFID, crowd-sourcing and co-creation, social advertising, brand-monitoring, cloud-computing, virtual currencies, mobile content applications, real-time and location-based services, augmented reality, instant translation, next generation recommendation technologies and AI, mobile money, hand-held learning, social gaming, and much more.