Cookies for Kids' Cancer 2012 WRIC-8





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Published on Sep 6, 2012


Richmond, Va. (Sept. 8, 2012) -- Want a sweet way to strike back at pediatric cancer? Join Richmonders on Sept. 8 for the "3rd Annual City-Wide Cookies for Kids' Cancer Bake Sale." Proceeds benefit the national nonprofit founded by former Richmonder Gretchen Holt Witt that supports research for new and improved therapies for pediatric cancers. Through local bake sales, Cookies for Kids' Cancer provides the inspiration and support for individuals, communities and businesses to help fight pediatric cancer together.

Last year, Richmond's bake sales raised more the $31,000 for the organization -- and organizers are determined to do it again. For 2013, hundreds of adult and youth volunteers, along with scores of local businesses, including the Carytown Merchants Association, CRT/tanaka, The Hodges Partnership and WINN Transportation will join forces to mount and promote bake sales.

Approximately 30 bake sales in the Richmond metro area will be powered by the donation of 20,000 frozen gourmet cookies from Jacqueline's Gourmet Cookies in Salem, Mass. Those cookies will be baked and packaged locally by Ashland-based Daystar Desserts.

The thousands of chocolate chip, oatmeal raisin, white chocolate macadamia and sugar cookies they bake will help sweeten the pot at the 30 bake sales planned for September 8 in Richmond and every surrounding county. To find the closest bake sale, simply visit www.cookiesforkidscancer.org and click on "Events." A full list of bake sale locations is attached.

Carytown an anchor location
Those wishing to support the cause can't go wrong by heading to Carytown on September 8. Richmond's "Mile of Style" will once again serve as the anchor location for the Richmond sale. Bake sales will be held from 10 a.m. and 4 p.m. at Kroger, Ellwood Thompson, Dogma, Need Supply Company, World of Mirth and a "drive-thru bake sale" at Dixie Donuts, across from the Byrd Theatre.

In addition, more than a "baker's dozen" of Carytown merchants will donate ten percent of their profits that day to Cookies for Kids' Cancer, including All Fired Up, AlterNatives, Carytown Cupcakes, Ceco Studio Eurotrash, Hip to be Round, Indigo Avenue Clothing, modern artifacts, Mongrel, Smoothie King, Sweet Frog, Perception Salon, Play N Trade, World of Mirth and The Yarn Lounge.

Other Carytown merchants donating to the 2011 sale include: 7-11, Anthill Antiques, Can Can (contributing 100 percent of cookies sold for dessert), Heidi Story, Merrymaker, Moshi Moshi and Pink.

Saks Fifth Avenue gives back
Mention "Cookies for Kids' Cancer" at the Saks Fifth Avenue in Stony Point Fashion Park during a two-day period -- Friday, September 7 and Saturday, September 8 -- and the retailer will donate 10 percent of each sale to the cause.

Preview event downtown on Friday, September 7
To generate awareness for the September 8 sale and raise additional funds, Cookies for Kids' Cancer's only "mobile bake sale" -- a trolley donated by WINN Transportation in 2010 and 2011 -- also will sell cookies downtown on Friday, September 7 from 10:45 a.m. until 3 p.m. at 12th and Main Streets.

Learn more
For the latest on the Richmond's 2012 city-wide bake sale, go to www.facebook.com and search for "Richmond's 3rd Annual City-Wide Cookies for Kids' Cancer Bake Sale" A Facebook account is not necessary to view event details.

About Cookies for Kids' Cancer
Cookies for Kids' Cancer was founded by parents inspired by their son's fight against cancer. Today pediatric cancer remains the number one disease killer of children in the United States, due in large part to a lack of funding for research into new and improved therapies. Through the concept of local bake sales and online cookie sales, Cookies for Kids' Cancer inspires individuals, organizations, and businesses to join in the fight against pediatric cancer by raising the funds and awareness necessary to change the facts of pediatric cancer and provide more families with the hope they deserve. Cookies for Kids' Cancer grants funds raised to leading pediatric cancer research facilities including Children's Hospital of Philadelphia, Texas Children's Cancer Center, Memorial Sloan-Kettering Cancer Center, St. Jude Children's Research Hospital and Dana Farber Cancer Center. For more information, visit www.cookiesforkidscancer.org. Follow on Facebook at www.facebook.com/cookiesforkidscancer and Twitter www.twitter.com/cookies4kids.


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