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SDGC19 | Josh Greenhut: Designing for Imperfect Systems

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Published on Dec 24, 2019

Josh Greenhut, strategy lead at Bridgeable, speaks at SDGC19 in Toronto.

As service designers, it can be tempting to believe that if we’ve properly co-created and validated a solution, it will perform beautifully, just like we planned. But the reality is that when imperfect human beings collide with imperfect conditions, even the most well-designed system can fail. Using examples from a broad range of industries, this talk looks at how imperfect systems function and gives designers practical tools so they can actively design for them.

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