 Thank you, Radha. Firstly, compliments to exchange from media. I've known Radha for some time. And I think he is one of the reasons that I come here. Comes across as a very nice person. What? That's wrong, is it? No, that's right. Thank God. You see, friends are those who are available to you at odd hours. Once I gave him a call at one o'clock in the night as it come now. And he came. But I think being in the ministry, one of the most wonderful things is to meet with people like all of you who are really experts, who are really, really creative people, have achieved things in their own life. That's a great thing for me to come across and meet all of you. Today we may not get much time to really sit and talk, but I do get these opportunities when such people like you come down to my office. I may have been very bad in my own PR, but the government has given me the responsibility of these public relations. And once in IMB, one gets to, we have these lots of opportunities where we have to create advertisements for the work that the government is doing. And that's when I also learned about the out-of-home advertisements. Out-of-home? The billboards, simply to be put. I realize how challenging it is that you want to put in as much content in it because there's so much to talk about what you have done. I'm sure the same for case with all the companies. For the end of the day, you have to put in a message because the time is so short. It's actually not a fair competition between advertisements that go on television or advertisements that go on radio compared to advertisements that are on a billboard. I just learned that thankfully Delhi is a good market for you because of the traffic jams. But there's always that very small window opportunity for somebody to look up at a billboard. And there is no sound, there is nothing else, just a visual aspect. I also noticed that some of the advertisements the government I find are at very nice locations. Invariably, you're stuck in the traffic jam, in the traffic line, and you see an Air Force advertisement. I've never ever missed that advertisement near the Prime Minister's house which says that if you can decide for your career in the next two seconds, then Air Force is there for you. I always see that. That's a great location. And then there's another location where I've always never been able to see that advertisement of one of the state governments. It's on a roundabout. And they've put an LED there. And the LED is giving out the number of people who have vertigine advantage in the government schemes. So the LED is moving all the time. It's the numbers are rolling. It's been three years. I haven't been able to read any of the numbers. You see it's on a roundabout. It's on a roundabout. And one of the most dangerous locations to drive in India is on a roundabout.