 Thank you so much for having me here. It's a pleasure to be here talking to fellow entrepreneurs. All our entrepreneurs, budding, all of them, aspiring entrepreneurs, wonderful. And in fact, entrepreneurs was one of the first magazines I have taken the subscription I think around 15 years ago and they have launched in India. And I was so happy to come to this forum and speak. Ankush Sabarwal, Founder CEO of Coreover, which is a conversational AI platform now powered by JNAI Barajipiti. I think let me start saying we are in the best times, especially in India, which can be a better country than India who can have the best AI platforms in the world. Why? As we know, the ingredient for any AI platform is data. And we produce data by just living life. We produce data by just consuming applications, either as individuals or as businesses. AI platforms, we are doing great. You would see in the papers everyone is trying to come up with LLMs, platforms. We have enough technology. Now coming to the applications, I think again, which can be the best country again to have the AI applications than India. I am not seeing the acceptability these Indians have as we know 1.4 billion handsets India has and around 800 million internet users. Given the application, everyone wants to test. UPI, I think around 400-450 million users in India, I think if you create something really meaningful, we have audience to test, use and scale. Again, we are in the best times and the best country. Let's see this topic even to be how can we leverage a native AI in business. Few key questions. These questions are very important. I think we will understand. Do we really need new technology? Enough of technology, right? Thanks to chat GPDs. It has given us the confidence. It has given us the capabilities to really think we can create something like chat GPD. I remember when we started in Germany around 7 years ago, I used to tell my clients, we don't manufacture answers. When they were saying, this answer is not good. I said, this is given by your team. We manufacture answers. I used to say that. We don't generate answers, but now we do. Now we have to keep thinking and building new technology or we have to start using. Technology is important, but I think I would suggest everyone who is here, believe in yourself, believe in what you are doing and see whether existing technology can be used or not. I know the tech entrepreneurship is important. We keep trying to build new tech, new innovation. I, though I'm a tech entrepreneur, we keep doing innovation, but that's not for everyone, right? So now there is enough technology. Again, I'm saying we have to just leverage and see how we can use in our existing businesses. We'll talk about it. It's very, very important, right? So I think the people who understand user experience, so when we see the user experience and we say, no, this is not good. So our hat there is mainly of the global audience, but India is a little different, right? So user experience, what we create, say for India, may not be that, may not be that of global appeal, right? We have to understand, to give you a context, we have got 1.3 billion users who are using our virtual assistant and we might not have the best user experience, but it works in India. Let's see how we can use existing technology. I think you would have seen this in the WhatsApp, right? So there's a lot of hype and the reality. So what is hype? What's the reality? It's getting normalized. I think it'll still take around 5 to 6 months or probably a little more to settle. So now are we done with the technology? Start using that. We'll wait for new technology to be adopted. Sweet spot, I think we have to figure that out. Let's not trust others, media, to tell us what works, what doesn't work. If you believe your business, what you want to achieve, where you want to improve and then see where they want to use any existing technology, I want to create it. I think this would only be for AI folks. I think if you follow this hype chart of Gartner, sorry, it's blur, you can check in your Google hype chart. This is the recent one, 2023, I think 2024 has not come yet. There is no NLP here, right? We used to see whether NLP is maturing or not. I think if you see there NLP, yeah. So NLP had not achieved the maturity last year. Now it's out of this hype chart. It's not talked about, I think you've not probably noticed it. It's not in the hype chart now. I think it's disruption, right? So if you remember if you've done masters in management, if you've studied management, entrepreneurship, so there were external factors which we used to study. I used to remember like best political, economic, social and technological disruptions. So that's first three are fine. So if war happens or two countries are discussing and some trade agreements come in, we understand. And we have seen COVID also. But had you ever seen the technological external factors, probably the people when the industrialization happened, when that time people had seen our forefathers, that disruption. And now that disruption is there with AI and Gen AI. It's very interesting. I think we should know when, again, when clients come to us and they say, hey, we want to use Gen AI, people come saying they know they want to use Gen AI. I'm sure you are in the business, you would know. People have kind of already made up their mind that they have to use Gen AI. Now they're trying to figure out which problem to solve. Otherwise, what's the natural way? You have a problem and you see how to solve it. You see whether there's any existing technology. Maybe you compare which is the best technology and you try to use the best one. But here the solution is already figured out. It's Gen AI. Now which problem to solve? It's taking more than a year for us to convince clients and tell them probably this is a use case you need to adopt. But where the Gen AI is used the most is not to reduce the cost. A lot of hype about it. Jobs would be gone. Anyone of you have kind of fired people because you're using Gen AI? Anyone? Yeah, so I'm sure it will never happen. See, we are in the business for what? What is the definition of business? For profit, for sure. But if you go to VCs or dockets, we always talk about the growth. We want to grow. We want to grow, right? So if we reduce the manpower and then means we don't want to grow, we just want to reduce the cost. That's not we started the business for. The business is of course to achieve the profitability and grow year and year. Yes, if you are achieving efficiency, you have people. Provided you have hired the right people with good attitude. Yes, few jobs, few functions can be displaced, can be replaced with AI. But if you're good people and you want to grow, you can leverage them. But this data, 38% of the companies are using Gen AI, not to reduce cost, not to increase revenue just to make their customers happy. Of course revenue growth and cost optimization is just 17%. So source is gone. Gen AI can do all of that. The reasoning, I doubt, but yes. Very interesting. So what is the natural, I'll come back to this. What is the natural way of doing commerce? Digital commerce or physical commerce? What is the natural way? We go to a store and we see stuff and we speak and buy. And any guess is how much is digital commerce in India? How much is e-commerce digital commerce in India? How much percentage? Seven eight. It's just 5% and grocery buying is I think less than 0.5%. It's still 5% and we, in the macros, we think it's saturated market. We have Amazon, Flipkart, The World and it's saturated. So it's just 5%. Why? And most of our big technologies and innovators, we try to create better flows, sometimes better user experience and we get maybe 10% growth and we think, hey, we are the right track, we are doing innovation. And we are trying to capture that 5%, 5% of the share of that digital commerce. How about the 95% while they are not coming to this firm? So it did not just come with the marketing. So 95% how do we capture that? I think we'll be able to capture that 95%. That's what we are trying to attempt. So that will be able to do only when we understand what is the natural way and what the way which we have created as technologies. So now, if you go to, you can try opening from Flipkart or Amazon or any e-commerce portal if you open in mobile phone or even desktop. You'll see 8 to 10 products, maybe 15 products in one glance. What happens when you actually go to the store? You will see hundreds of products. So with your direct vision and with your peripheral vision. I think around 270 degree, if not 180 degree you'll be able to see, this is natural way, oh, okay, I need to get sleepers, no shoes. This is natural way. So 95% is doing this kind of commerce. So now, if we try to bring the physical firm digitally, I might be by saying that voice commerce, video commerce and what so ever. You see, hey, we have green jacket. Show me that green jacket. What's the price? Get it. Can you give me discount? Can you give me one more? So you can actually do the commerce the way you do with actual store. I'm not saying we'll get 95% but maybe 5 to 10%, 5 to maybe 15%. At least we get new horizons to actually use our skills and use our business document firm. Instead of just limited to this 5% which is hardly tax savvy and early adopters and people in the metro, they're ready to experiment. And I think most of the companies when they start, they target around 5 to 6 crore users, consumers in India. I think that's a maximum that which we consider. I'm not saying you consider 140 crores but why not 300 crores, 300 million. I think for that we have to think beyond the product management what we study, beyond the management books we read. I think just see the physical thing what is happening and try to match your tech. So another example I can say, I want to give you 500 crores, 400 crores. So literally the way I'm speaking, the way I speak with the store I should be able to do with digital commerce. And now you know the Chennai I use cases. You see I want to eat probably pasta and find out which are the ingredients and even can order if you have the right APIs. This was just have a use case, give the photo and give you SV what to make. You can find multiple AI use cases. I think this is the country we can create applications to be used in India and the world enough of technology. I know a lot of technologies are trying to create technology. We have enough technology. I keep saying when Java came into the world and C++ came. So did we try to create another Java++? We try to use Java for sure. We try to use Java to create applications. I think now we have enough technology and we should start even if you are a tech heavy company, still try to create the use cases, small products with existing technology. Let that to be used, let people get benefited just with the tech and just with the platforms. We will not be able to empower citizens, empower society, empower nation in the world with the solutions. I think if you can think about the solutions, we should be able to. Just one case that if you see IRCTC, I can say, The trust part is also very important. We know, So we can have a lot of virtual assistant. Sorry, I am again biased. So we have credibility and trust of that person. So we can create virtual assistant. Now have deep fakes. So I am not saying keep creating deep fakes. Create deep fakes for the right purpose and with the content and keep the credibility and trust. So again, very natural way when we come up with a business, we have values, mission, vision, and we have actions. KPIs and actions can be retention, growth. It can be growth and saving costs. You have to pick up one. So say if this is a value chain, you get the inventory, you process it, sell it, market it. So just pick up, say, marketing functions. Say no AI, no GNI, this is the natural course of business. We are just trying to highlight, say, marketing functions. And marketing also has multiple sub-functions. You have to acquire customers, engage with them, probably try to retain them. Just pick up customer acquisition and in a multiple stuff. You create a strategy, create the campaigns and do the lead management and do all of that. No AI, it's a basic. You can have probably more sub-functions or less. So now if you see, just pick up, say, one function within marketing campaign effectiveness. You see why you are not getting leads. What could be the problem? Your audit is not good. Feedback is not good. Maybe you are not able to reach the right leads, whether the messaging is not correct. And if you say narrow down with your accent sheets or whatever tool you are using and you see, maybe pick one problem. Maybe the problem is we are not doing personalization enough to do the right campaign so that audience is not able to connect and come to you. And now probably you can think of, it's a type of, it's NLBN, NLG. So you can say use any idea to create personalized, message personalized campaign. That's an example where you try to do the campaign effectiveness huge and you have to create personalized messages. Okay, so if you have to do personalization, you see the social media content, websites and any data you have with your customers. And then you try to see whether where it is helping in your value chain. So what I was trying to say, this whatever I've created, I really created based on my interaction with the clients. We have 500 plus inbound leads. They want to use NLA. And not, I think maybe only 90% of the companies know where to use it. They just want to use it. So I think the best way is you see your value analysis, you see where are the gaps or where are the problems and see then where you can use NLA. And then there are a lot of NLA companies, talk to them, go with a specific problem and then you try to find a solution. And we have seen practically it helps our customers or anyone who uses AI improve the top line, bottom line, make their customers happy and get better retention. Last time, Bharat GPT, we launched India's own last language model. It's integrated with any virtual asset we create. You can go to website, go to rti and see that. And we are also now giving limited edition. So it's not a marketing stuff, but my message is again about you should know what you're doing and just see where are the gaps, where are the areas you want to improve and then use AI, gen AI. Instead of someone is using it and you want to use it now, because even technologies are not aware where this product is going to be used. So you should know as a business owner where you have to leverage that technology. Thank you so much.