 Hey guys, what's up? It's Andy. In this video. I'm gonna teach you the top four ways to handle an internet lead You don't want to miss us Okay, guys So listen the first thing that we're gonna start out with is look you got to dial and make the calls if you got a phone Number you've got to make the calls look guys the phone won't bite you I've never seen a phone bite somebody all right I see so many people that'll make one phone call on an internet lead Let me explain to you when I made 700 grand a year selling cars what I did when a lead came in it was buy or die Let me explain why the lead wouldn't have been Created and came in if they didn't have an itch to maybe buy a car at some point So it was my job to scratch that itch So what I had to do is make sure that I got in contact Especially if I got a phone number if somebody is going to give you their phone number It means that they're okay with you to call them We're gonna talk about later in this video about answering through video through text messaging through email This is for the phone So the first number one way that you've got to get in contact with somebody if you have a phone number is through the phone Now this is normally how a lead goes lead comes in obviously I want to get to the lead within the first two minutes Whatever that triggered them to create that lead created an emotion that made them push the lead in You've got to get them why they're hot Don't let them cool off people that allow you know I would say late lead response times are Losing it and they're losing it to the better dealers that know speed, which is 2021 Life's about speed get in contact with them fast. So if you got a phone number you always want to make the call quick Hey, what's going on? It's Andy. I just saw that you entered in some information about getting some information Look, I can give you that I'm extremely great at what I do But I know exactly what you want when you're calling on a certain vehicle like this I can tell you about this that this this this whatever if it just came in as a blank lead Then you just want to start it out that way But if they gave you some information like, you know, what's the horsepower? What's my trade worth? What would be your best price? What's the financing options? Then obviously you want to talk about that right out the gate because that's what they're interested in Hey, what's going on? It's Andy. I saw that you were talking about financing options look number one I'm real familiar with all of that before I go into that. Let me ask you a question real quick We have some actually some incentivize rates you can get if you have x y and z models What are you currently driving so I can make sure that I give you the best rate possible? Now I'm allowing the cell to open before I close it now. Listen, if you don't get a hold of somebody, okay? This is where salespeople sales associates top sales pros fall off You have got to continue to call every two hours on the hour every two hours Until they get in touch with you. Look, this is so important This is why most don't make it and that's why I want to tell you that what you may do is called now But do you call every two hours until you make contact? Look if I work from 9 o'clock till 6 p.m. And I get off at 6 p.m. And I called that customer at 9 11 1 3 and 5 and I haven't got a hold of them Listen, I will call them again at night from 8 o'clock at my house because I assure you they are at home And at that point all I need them to do is I'll say hey listen I'm not at work, but I wanted to contact you obviously you wouldn't reached out if it wasn't important to you I'm at home with my family I wanted to make a quick call to you and see if I could arrange a phone call with you tomorrow morning Or if you could just come into the dealership look you're so important to you I wanted to call you from the house and I was with my family because that's the kind of business that we do Look we serve customers at the highest level we give a world-class customer service Now hope this shows you that and guess what be different. Don't just work your job make this a career So the first thing I want to teach you on handing in handling an internet lead response is by using the phone And if you don't get a hold of them on the first try you stay until they say don't call me again Okay, people are busy. They wouldn't have put the lead in if they didn't want to talk to you Just remember that so stay in in front of them until they're ready to talk And if you do guess what you're not annoying them They just don't have time to talk yet But as long as you'll do your job and you'll stay there with them when you do get a hold of them You will make that sale. Okay guys listen This is a little bonus for you for you one percenters that are gonna watch the video all the way through at the very end I told you it was the top four. I lied to you I got a top five and I'm gonna give it to you at the end of number four You don't want to miss us. This is a freaking game changer. Your competition isn't doing it. Okay guys So number two is gonna be text messaging text messaging is extremely important Look, most of my customers they enjoy working off of text message The reason why they want to make a call right, but everybody's busy Look whenever people send you a message in your at work or a lead when it comes in a lot of the times number one We're gonna go to the phone immediately. Nothing's ever gonna beat the phone Nothing will ever replace the phone when I'm on the phone the transfer of emotion I can take the way I feel and I can push it into you. I can't do that through text messages What I'm gonna put an explanation point. Hey, I'm so excited you reached out explanation point, right? So on the phone, you can be like, oh my gosh, man. Look, I'm so glad you reached out You know, they can hear that but the phone if we can't get a hold of them We've got to go to text message. That's number two. So I call no one answers. I send a text message I fired out right away. Okay. Now, let me tell you kind of what my text message would be like. Hey, Mr. Johnson I saw that you just reached out. I try to call you really fast. Please let me know when you're free I am here to serve you at the highest level. My name is John. Whatever it could be Maybe they asked a specific question about interest rates leave a little bait out there for him. Okay? Hey, Mr. Johnson, I saw you just inquired about some interest rates I just left you a message or I just called your phone. I know you're busy. Please call me immediately I've got some great news on the interest rates. Leave it out there like that. Now, also Here's what I'll tell you when we're talking about cell phones where we can send text messages I also would recommend you sending an image. Okay. I have a picture of myself, right? People need to see who they're dealing with how many times has it have you inquired about buying something or some Information you received a text message and it was just ad copy. It was just a response all the time When's the last time Someone sent you a text message and also a pleasant picture of them Showing who they are so you can match what they're saying with the face. Never. This is next level guys You want to be the best? You want to be the best in the world at converting leads and handling internet leave responses? Check this out. Go get a picture of yourself. Get a nice picture smile with your eyes. Smile Take that picture and send it over right behind your ad copy. That picture is always saved in your phone under albums So it's real easy. I send a text message. Boom right behind it I pop a picture of me why so that they can match what I'm saying with the face that right there will guarantee you Twice twice the power of someone getting back with you So I just want to say this to you. No one's ever told you to do that I do it all the time and to me. I'm a great person to deal with why not let people see your face and that you're that great Person to deal with guys. This is text messaging send a photo of you behind it. Okay guys Check this out. Number three is gonna be video. We're gonna do a phone call. We're gonna blast off a text message It's gonna have a picture of ourself with the text and then three we're gonna go to video All right, now let me explain something to you All right, I know and a lot of you know this already So I'm just giving you information you already know, but let me just share it with you in case you didn't So you have an iPhone right and you want to make a video of yourself If you make a 45 second video 30 second video and you send it to a customer if they've got an Android It isn't gonna go through or when it does go through it'll go through distorted. All right I want to share that with you. This is really important for you You have an Android and you go to send it to someone with the knife phone It's gonna go through distorted. All right, so what do you want to do? You want to have some kind of video? Sending software. I know some people have like bomb bomb, you know Chad Morgan has like quick pages, right quick pages is great I love quick pages. It's really cool The idea of it is is that your company or you as an individual needs to have something Set up that you literally can send video through where it comes through nice clean and clear and not Distorted okay, because you don't know what kind of phone your customer has all right And if the video is too big it won't go through and then there's a good chance that it will go through distorted But number three leverage video Please as you're looking at me right now You could only imagine that if you inquired about a refrigerator about a car or about anything, right? Can you see the passion I have for what information I I'm giving you? Yeah, because I believe in it and I think that whatever it is that you get from me will serve you really well You'll have lots of value for the money that you're spending and I seem like somebody who's Pleasant to deal with most people when they go to buy something they don't find someone that they like they just find someone to give Them the product which is why you get so much. What's your best price stuff? Okay, it's because the salesperson hasn't clearly done their job and there's been no connection video gives you the chance to create familiarity and Connection before you connect How cool is that so this is what I want you to do create and make video all right So it's like guy guy calls on a Ford fusion right we called them He didn't answer we sent him a text message with an image and then when I was sending him a video and the video is pretty simple I'm gonna grab my phone and we'll grab my phone and I'm gonna walk outside. I'm gonna get in front of the Ford fusion I'm gonna say hey, mr. Johnson listen. It's Andy. You asked me about the Ford fusion. You sent me a lead I called you sent you a text message. I wanted to show you that the car still here I have it I put my hands on it I just drove it down the road to get a cup of coffee 1 to 10. It's an 11. You're gonna love it Look, I know everything about it. Please reach out to me my direct personal cell phone that's sitting right here on my hip 999999 9999 I'll wait to hear from you. I can't wait to serve you at the highest level talk to you very soon boom You take that and you send it through a video sending platform Most of your dealerships have if they're keeping up the speed if they don't you can get one as a salesperson Look, I'm gonna give you my cell phone. Okay. It's 918210 0254 I can hook you up with somebody if you're a salesperson and your dealership doesn't have Video sending software I can hook you up with a company that for like $29 a month Like you can have your own video sending system so that you as a salesperson can send your own videos all the time If you don't have one in your dealership 918210 0254 shoot me a text. I'll handle it anyways Let's move back to this video is extremely important You get to build familiarity you get to build connection and you get to show them that you're doing what your Competition isn't doing remember this I always say this and you'll hear this a million times If you do what your competition is doing if they see you as their competition They'll treat you like the competition be a one percenter be different. Okay guys, so listen number four is gonna be email And I remember this I'm gonna give you a tip and a bonus here in a minute number five I didn't tell you about kind of snuck that in because I love you guys so number four. I'm gonna talk about email real quick Okay, now remember on the second part or video when I talked about sending text messages, right when you're on your phone And I said send a picture of you. We're almost gonna do the same thing here with email We're gonna create familiarity now. Listen a lot of you get leads that come in that are only email It's like John Johnson. He sent us an email. What's your best price? We don't have a phone number We can't send a text. We can't call. We can't even send a video unless you have a video So sending platform, which is okay to do an email We could send that eat that video first, but just firing out an email to that guy We're gonna send everybody an email that will be the fourth way we get a hold of somebody But if it's just an email lead remember familiarity a picture of you is necessary Always have a nice picture of yourself saved on your computer, right? Remember that one where you're sitting back, right? That shows them how cool. We are how you're like awesome and your competition is not And everyone else that they've talked to right they can't connect with because they're only shopping online But they're shopping online with you. They've seen you and they felt like they know you so I would respond back with an email Hey, Mr. Johnson. I saw that you reached out to me. I want to give you all the information you need Here's my direct cell phone number. I'm available 24 hours a day. I'm available 9 to 5 whatever This is what I'm available. When can we jump on a quick 30? Second phone call write that down. When can we jump on a quick 30 second phone call? This is my cell phone number. Could you please text me? I would love to arrange that with you fire out a Picture of you underneath that email and I will assure you. Okay, you won't sound scripted You won't sound canned. You don't sound like your competition You're doing things differently than your competition. So you won't be treated or or seen as the competition They will treat you different. They'll treat you like family. Okay guys number five This right here is what you've been waiting for. This is something that I assure you your competition Doesn't know about and they're not doing so when someone contacts you We've gone through the four steps now on how to get a hold of that customer now. Look you haven't been able to get in contact What do you do next? Do you be like the competition and you just stop trying? I mean listen these customers clearly want to buy something either They're already working a deal with someone else, which is why they haven't reached out to you yet Because someone else beats you to them or they're just truly extremely busy and they haven't been able to reply Well, here's what I'll tell you Everybody scrolls on social media. Would you agree? Yes, John Johnson that guy, you know what he's doing? He's not he's not answering the text message because he's at work He's not answering the call because he's at work He hasn't answered the email yet because he hadn't talked to his wife But you know what he's been doing? Scrolling on his Facebook page. So my deal is if I live in Memphis, Tennessee and John Johnson hit me up I'm pretty sure John's probably local. He's somewhere around me in a 50 mile radius. You know what I'm gonna do I'm gonna go to Facebook and I'm gonna try to find John Johnson I'm gonna try to find him and if I find him I'm gonna message him on messenger I'll even send him a friend request and he can tell that someone from the dealership that he sent a lead To is trying to get in contact with him. It shows the true persistence of customer service It's not seen and some of you may say well, isn't that going too far? Maybe like pestering somebody. No, it's not It's actually a customer service level that this business has missed for so long that these people aren't gonna think that way They're gonna think my gosh when has someone tried this hard to try to take care of me? Never. I'll go to LinkedIn I'll go to Facebook. I'll go to Instagram I will try to find them and that will be my fifth attempt on getting in communication with them Hey, I'm not sure if you lost your phone. You might be extremely busy. I know everybody's on Facebook I wanted to reach out and just tell you I appreciate you. I'm here for you. I've got all the information you wanted This is my direct cell phone number. Please contact me when you're free. Have a blessed day You're different than your competition. You're gonna get different results than your competition Look, some people make up reasons. Some people get results reasons of why you shouldn't do this Why you shouldn't call that many times? Why, you know, you may not want to you know, stay in touch with these people in that many ways Look, I get results Results are what matters the scoreboard is what matters as a top cells associate if someone is in your niche Your territory your market They need to know who you are how great you are what you do where you're at How great you are at what you do by continually going through all of these processes to get in touch with them You will be seen as the one percent are indifferent and that way you will get one percent of results Hope you love this video. Hope this helps you crush it and kill it answering internet lead responses