 We have a Facebook group and I set up a Facebook page not realizing that about four or five months ago I had done that. So I actually had two Facebook pages called Spouting with Steve. Okay, it's all good. We can delete one of them or we can merge them. If we can maybe merge them. And so I'm not even sure how to go from my page to get into where you work on the ad. Gotcha. I'm gonna cover all that. I'm gonna cover all that for you. So let me, what would be the best way, should I screen share with you so you can walk me through it? Perfect. Okay. Awesome. Okay, cool. Okay, so over here I've got, this is the, this is the one that, and I haven't really done, I just threw up some pictures so forgive my, no, you're fine. That looks good. It actually looks really, really good. Yeah, this one here needs to be changed. But so this is the one that I set up just recently and I believe this one is set up to, I hooked it up with my credit card and everything so it should be ready to run ads. This is the one that I set up a few months ago. So I'm not sure, you know, and it's already got 23 or four people who have liked it and are following it. So I probably would say keep this one or merge the other one into this one. I'm not sure. Well, one thing I would do for sure is, we'll see, it's kind of, actually I don't know if I'm going to give you that advice because there's two of you and it's being branded under the name Steve. So watch, go back to the other page. You see how sprouting with Steve, like this, the other page is already branded as far as the user name, not just, not just the title, the title is sprouting with Steve, but the user name, the app site. That's sprouting with Steve, right? Okay. So normally first, normally step one would be the advice I would give is go and grab every social media platform and lock that name. Yeah. But since that's not your name, you don't need to, I forget about that. If anything, I would keep, I would keep this one because you already have the user name. That's the most important is that user name. Now, could I, so I can't get rid of that user name and add it to this, this site here. If you change it here, it may not be available right away for you to get here. So, so I don't want to, yeah, I don't want to, I don't want to have you change it. And then all of a sudden you can't grab it here. But at the same time, the 23 likes, that's nothing, like I'm going to have you get 23 likes in two minutes. So we can take, we can somehow invite those 24 followers to follow the other page easily. Yes. Yes. Okay. So let me do this. Let me go ahead. I'm just going to close this one out so I don't get it confused. Here's what you can do. Go back to, go back to, actually you already closed it. That's fine. But what you could, what you could do is you could easily copy this link, the URL, facebook.com, the link at the very top, copy that entire link, just double click it. This one here? Yeah, that one. This is the one we're keeping. This is the one I just set up. Yeah, that's the one you're keeping. Yeah. So if you, if you double click that and you copy it and then you take it to the other page and just say, Hey guys, we got a new page. Make sure you like and follow us here. We'll be closing down this one here soon. Okay. So let me go. If you did something like that, that'd be cool. And then as you go and delete a page, it doesn't delete until 14 days later. So you'll have plenty of time. This is the one. So in here is where I would make a post saying go over to this other one and follow it. Yes. And then I could close it down later. Yes. You close down now because it's not going to, it's not going to shut off until four or two days. So it'll still be active for the next four or two days, but it's up to you. It's up to you. Okay. So I'll do that later. I'll, I'll invite people to the new one and I'll close this one down. Yes. So now if I go, now this is our, our other one here. So where, where do I actually access the, my ads? Okay. So here's what we're going to do. Let's close up the other one. Let's close out. Let's close out a few tasks just so we're just so I don't close up that one and then close out the zoom one too. But let's, let's, let's just have a few tabs up and then all we're going to do is click on at the top, you'll see the drop down. You'll see that drop down at the top right and click on that and then you could take that down. See, you have the updated version of Facebook. This version is way, way different than the old version, right? Like you just, I don't know how long have you had this updated. Did they just change it for you or? Yeah, you know, I was watching some videos and everybody had the older version and I liked it better. So is there a way to like switch back like in YouTube, you can go back, you know, to work with the. Yeah, I think, I think you're, I, yeah, right here, switch to classic. Yeah, go, let's go to the classic real quick. Bam. There it is. Perfect. Yeah. Yeah, that new one man. I'm not a fan of it all. But at the same time, I can still navigate through it, but it's just, yeah, it's all good. Okay, perfect. So right here. So all we're going to do is there's, there's either that drop down or you can click on create. So you can go, you can go right there. You can go down to, yeah. So yours doesn't say manage ads right here, but that's fine. Click on create right there. And then, and then you'll pick on, actually it's very hard to create where? No, just up out of there, get out of there and go to create, except in the blue, in the blue bar, create, run, phone and create. So what we'll do on this first call is let's get our pixel install everywhere. That pixel is the most important. Now I've already created a pixel and posted it in my, Cartra in my Cartra. Did you do it on all pages? Well, no, I wasn't sure which pages to do it on. Yeah, it goes on. Is that pixel, is that pixel specific for just whatever ad I'm running? Or is it specific for everything I do? For everything you do. So for every page, every page has to have that pixel. So when I start a new, when I start a new ad, do I have to create a new pixel? No, no, no. It's actually not the ad. It's the page that you're running the ad to. So the page that you're running the ad to, so when I see your ad, I click learn more, you're taking me to a page, whatever page you're running that ad to has to have a pixel. But at the same time, when that person goes to that page, and they enter their name and email, or they buy your stuff or whatever, the pixel also needs to be on the next page. Right. So I've got the pixel already. I can find it in my Cartra because I post, I paste it in there. But what my question was is, let's say I go and I create a new ad next week, when I go through this creating a new ad, do I create a new pixel? No, no, no, no. The pixel is a one-time thing. But my ad is on my landing page right here. My pixel is should be right here. Okay. So I should get up, get that. Yeah, get that. And that also goes on. But see what we're going to do rather than getting it there. Because what you, what you need to also install is, is what Facebook calls an event code, event code, event, an event code. That event code is, is right there in the pixel as well. But you're not, you don't have it copied right there. You're just copying the pixel. What we also want to copy is the event code. So let's go, let's just grab the pixel from here. You don't need to copy it from the first page. Okay. Get out of the first page. Go back to Cartra and get, and log out of that first page. Return to dashboard. Go to Cartra and let's get out of this page. Let's return to dashboard. And let's go to hit my pages. Let's go to the next page. So as they go to that one page, and they click on that blue button, see right here, you're going straight for the cell. So when they click on that blue button, what's the next page? Actually in your case, you have, see here's, here's what you absolutely have to do. You have to have to do it this way. You have to switch this part up. Right. When they click, I need to refocus my funnel. Yes. Before I start doing my ads. Yes. For sure. For sure. And I talked, I talked with my partner about it. He agrees. And I've already kind of recreated a landing page so that my landing page video is now not the first thing they see that landing page video. We're going to use as one of the ad videos that get people to the page. Yes. Now, when, now when they come to our page, like you said, they should only be looking maybe at now our new video of us welcoming them in. Right. And then all that other stuff that you saw below that, that won't, you know, we're going to hide that somehow. I don't know how to do that, but that will maybe pop up halfway through the video. Then the rest of that stuff pops up. Yes. I'll show you how to, how to hide it. So this is my, this is my new page. So once, so this, this page that I had open is going to be my new landing page. Okay. So what we want to add is, is, is a simple order page because the way you have it set up right now is if you click the blue button, the order four, or the, the actual, yeah, the order form, I guess we can call it that, the checkout, it pops up right away. Right. So what we want to create, I guess, versus even just a landing page that has the form on the front end of it. Yes and no. What you want to create, let me, let me, let me show you, let me give you an example. Let me, let me share my screen real quick. And I told you I was going to share, I was going to send you everything, which I, which I'll easily do, but I, I haven't, I'll do that right when we're done for sure. But here's, here's, here's what I'm telling you. Let me, let me show you here. So as they go to that page and as they click on the blue button, rather than having the, the, the, the order like this, you know, your thing spins and then boom, it asks you for your name and then your credit card. Right. That's how you have it set up right now. It's going straight to a checkout. Right. Rather than you doing it that way, what, in fact, you know what, I think I have it right here. Let me see if this hopefully doesn't time me out. This right here. So when they click on the blue button, you're bringing them to a full blown page. This page is what lists everything that's in that course. So yeah, you might have told them that in the first, in the video, you might have even, you might have even had some information about that below it. But what, what you actually need is you need it to be its own independent page. Right. And the reason for it is for Facebook advertising. So, so this right here, here's what's going to happen with this. See, as you can see up here, my Facebook pixel. I'm not sharing your, I'm sharing with you. So if you want me to stop sharing, so you don't see my, you don't see my screen. I don't see anything. Yeah. I'm going to stop sharing on my end. Okay. I'm so sorry. That's right. Okay. Now I'm seeing you. Okay. So let me, let me take it from, from the beginning. Let me, let me show you and just kind of paint the picture as I showed you on our other call. When I'm running the ad, they click on learn more and they're coming to this one webpage where they click on the orange button and then I don't know why this is so dang slow. Let me close out a few things here. Let me turn off my Wi-Fi over here. Okay. We should be good. Okay. So they, they come here, right? As I showed you before, they click there and then they watch the video. So I'm able to capture all these leads of people that are interested and then they watch the video. That's the self video. And then when they haven't given you, they haven't given you their information yet, right? Yes, they have. They can't, they come to this one page. They see my Facebook ad, they come to this one page, they enter, they click the button, they enter their name and email because they're interested in knowing what this video is even about. Right. Then they come in here and they watch the video. They enter their name and email. That gives them access to watch the free training video. They come in here and, and just like on your page, you have his four minute video and then you have everything listed below. As you can see on my page, I just have the video. Everything below. I have a full blown page below just like you guys, but it's hidden. I don't want them reading any of that stuff until they hear my pitch. And that's your four minute video in your case. But here's my point. As they, as they're listening to this, let's, let's call it four minutes, three months, three minutes in, then the full bottom of the page opens up. And the bottom of the page opens up with a buy now button. So here's the buy now button. Let me show you, and this is what's going to, going to, going to really, um, really explain what I'm telling, what I'm trying to try as they click on. So here's, here's a very similar page, but they come to this page, they watch the video. I don't know why my internet is so slow right now. So here's, here's, here's the headline. Here's the video. And then here's the full page. So this whole page is what opens up. But here's my point. Here's your blue button. Here's my orange button. As they click on your blue button, I'm already asking for the credit card. You guys are already asking for the credit card that will start spinning and boom, there's your name, there's your credit card. When they click on your blue button, when they click on my orange button, they're coming to a whole different page. And the reason why this is so important is because now those who are interested are clicking on that blue button of yours, but majority of them are not going to buy. That's just how it is. You may have seven people that click on the blue button and only, you may have 10 people click on the blue button, but only one of them buy, which is still fun, which is still fun. But the other nine people, those nine people clicked on the blue button as well. They didn't, they didn't buy, but they had to been fully interested for whether it was a finance reason or whatever. But here's the point within the point. Those nine people need to be tracked. I need to be able to know through my Facebook pixel, which is up here. I need to be able to know and Facebook needs to be able to know who at least got here. Because now what I'm going to do is I'm going to create a custom audience of all those folks who got this far. And guess what? I'm going to retarget everything with my next app. That's so important, man. So, so important. And so, and so when they click on your blue button, they need to come to a completely separate page with everything listed of what they're getting for $97. And you want it to break down like this. There's the headline. There's the sub headline. Here's what you're getting module one. And then, and then in red, we want to put a value module to there's a value. So this is what we call a stack. Tell me all these things that I'm getting. Tell me the value of it and then throw in some bonuses, whatever your bonuses are, whether it's a weekly zoom call with Steve, whether it's full access to Steve, whatever, let me know that in the bonus section, you know, make it really beef up that offer so much where it's so irresistible for me to say no to $97. You know, and then here's what happens. All those bonuses, there's my live coaching call. So I'm throwing that in as a bonus. David goes live on zoom every Tuesday and Thursday to review your social media marketing strategy. So and then I have some testimonials just like you guys have same exact stuff. But but the point is that I is that I create the custom audience. And I was able to create what Facebook calls a custom conversion. That's a whole that's one of our five calls. Just the custom conversions alone. Facebook needs to know not only not only they don't only need to know this page to set up a custom audience so we can know who's landing here, but they also need to know this page so they know what our goal is. Our goal is to get people here. Right. That's how Facebook. So so custom audiences one to create the audience to retarget them in the future with ads, but telling Facebook exactly what our goal is is to get people here. That's another thing as well. That's a custom conversion. So so that's just what I recommend is when they click on that blue button, they need to go to a separate page like this. You know, so go back to go back to your your page or your your screen. So again, rather than them clicking that blue button and now right away you're asking for my credit card, have me click on that blue button and take me to a separate page. So that separate page can be go to go to X out of this and go to products go to my product in the top left and then go to that specific product and see if there's a page in here because sometimes there's a page. Okay, so it's not it's not. Yeah, actually click on that check out click on that check out and see if it gives you a page sometimes it does sometimes it doesn't which is very weird. Click on that. Okay, so get that link open up that link real quick copy that link. Go ahead and click it save. Yeah, copy the entire link and open it up real quick. Yeah, yeah, there you go. Let's see if this is the page we need. Actually, yeah, perfect. So this right here. This can be it. Okay, so go back to Cartier real quick. Let's see if this is an actual page because we need to be able to get into it to our picture. Yeah, I don't think it is go and then go to my pages and just see if it's solar. Yeah, it's I've never seen a page that looks like that that was just to check out. Okay, so we need a page. So here, here, here, let me ask you this. Now, I've totally rethought what my funnel should look like. Today, Steve and I shot a video where he actually I'm just in the middle of editing it here where he actually walks through the entire course showing people you know what the courses like so he walks them through so like on that page you were showing me like number one, you're going to get this value that this video could could live at the top of that page and then we we we break down those modules like you were doing and we add a value. So at the top of that page, whatever you called that page, this this video, it's 25 minutes, it's like a webinar, and there's no way people are going to watch this and not feel comfortable buying this product. See, it's that that's what I'm trying to say, Ron. Yeah, you're taking me from a Facebook ad where you're giving me value, right, video ad, I click learn more, you're bringing me to one page where there's an image a few bullet points and you're getting me to opt in. When I opt in, I should be watching that 25 minute video. Right, and that's that's why we shot this today. I mean, I'm halfway done editing it. That's the presentation, that's what sells the deal. Yeah, so my question is when someone opts in from Facebook to your land to click on your learn more, is your page that they land on? Does it have a pop-up form or does it actually have the form where they capture their information? Is it on the side? No, the form is on the first page. Right, but is it is it a is that form? Is it a pop-up form? Yeah, yeah, for sure. For sure. What would it be wise then for for me just to take that, you know, you said you were going to give me the code send the funnel over and then just have me start plugging in all of my pictures and videos and everything into your funnel so that at least, you know, that that is away from what I have to do, you know, meeting that. That's what I want to do for you. And that's what I'm saying. That whole funnel is literally a whole blueprint, man. That's a, that's a, that's a, I mean, although I haven't scaled it at all, but that is a, that's a seven-figure funnel, man, because I copied it from an eight-figure earner. Yeah, exactly, exactly, exactly. Although, you know, although I told you he was a click funnel guy and I'm a cartridge guy, same-down layout, I copied it from him. He gave us the blueprint. That's my bought for five grand. So I know it works and I know it flows because I mean, I know it. So if you look at that and just plug your stuff into that, you crush it, you crush it. And then, then we have, at least we have our funnel and I could begin working on, you know, putting my, my graphics, our videos and all that pertinent information into that funnel because that's how it works, right? I mean, I had somebody send me a funnel before so I kind of remember how that works. So maybe that would be great for me to do that. And then I, then we can go back to the Facebook and then I would be putting my pixel on every page in that funnel. Yes, man. Yes, yes. So let me, so do you want to just make, make this call about that then? Do you want to just import my funnel and, yeah, don't even think, don't even worry about five calls. We'll probably end up doing 10. It don't even matter. Yeah, let's, let's just send, send me that and then I can open it up and I can then start between now and our next call. I can try and get as, you know, get that funnel as, as much looking like ours as I can. And then we can kind of then focus on, you know, getting the pixels in there. I mean, I could actually, you know, if, yeah, maybe we start with getting me the funnel because right now I realize that our funnel is, it's more of just like a, you know, it's really not a funnel funnel. Yes. It's, it's not, but at the same time, it still works. It's not that it's not the right flow, but put it this way because I don't want to shoot you down like that nor do I need to, it's not true. I'm not shooting you down like that. That's not the case. That's not, that's not, that's not how you want to look at it. I understand. What it's not, it's just not complete. There's just many, many components that are missing that's all. Yeah. So, so I have, I have the full, the full, the full blueprint for you. Do you want to show you how I package it all up? Yeah. Let me stop sharing here. Yeah. Come back to my screen real quick. And I'm actually going to, going to show you each page that it consists of. So, and then I'll package it all up. Let me know when you can see my screen. Yeah. We're good. Okay. So down here, I have my TSRE training course. This is every page that it consists of. So, that's, that's what you're going to be sending me. Yes. I'm going to package up this entire thing. I'm going to package all this stuff. I'm going to package up a form. I'm going to package up the list and the sequence. Okay. But the magic is also in the sequence, in the email sequence, which is what I'm going to email you as well. So I'm literally giving you freaking, I'm giving you this amazing thing right here, Ron. I hope you just, I hope you use it, you know, because I actually believe it's what you're missing. But here's what it is. There's the first page. There's my landing page. Okay. So there's the landing page. It starts there. That's page number one. So here's what you have it called though. If you back up, what is it called? Because it doesn't say landing page. I want to write these down. It's called. I have it in here internally, just under web class. So it's, so your TS, TSRE, TSRE. Web class is the first one. Yes. Yes. Okay. That's, that's page one. That's the landing page. That's the opt-in page. They get there, they opt-in, they watch that 24 minute video. Okay. And that 24 minute video is right here on web class in progress. So that's where that 24 minute video Steve needs to go, in my opinion. It needs to go on this page after they opt-in. That's the web class in progress. So when they click that orange button on your web class landing page, it takes them to this web class in progress. Yes. Okay. Okay. Now, this is all they're seeing. So 60 minute video, that's the presentation. That's where I'm pitching them on pulling out their credit card for 997. Right? That's my full entire video right there. Now, as I mentioned, if it's 60 minutes long, 50 minutes in, that's when they're tagged. And that's when the system knows that, okay, these people watched 50 minutes of it, send them this email sequence. Or that's when the system knows these people did not watch 50 minutes, send them that email sequence. So I'm going to send you the full sequence. Okay. Whether they watch it or they don't watch it. So in my case, so in my case, because ours is 23 minutes long, we would just go in the sequence and, or we actually, we would go in the video and tag them at certain points. Tag them in the video. That's where the settings are. Yes. No. Okay. So after this, on this web class in process, is this the one that after a certain amount of time, the rest of the page opens up? Yes. Yes. Yes. That's why you don't see the bottom right now because I have it set and I'll show you how to do that. It's in the delay section. But in there, let's say it's a 60 minute video. I won't have that bottom pop up until 55 minutes in or whatever, you know, you guys can set it up however, but, but yeah, you can set the timer on when that bottom page opens up. Okay. So with a 25, with a 23 minute video, when, when do we want that? 20 minutes. So close to the end. Yeah. The moment, the moment they're tagged or completed, or the moment they, they're tagged for watching it, I would, if it's a 23 minute video, I tag them, I tag them as far as watching it, quote unquote, watching it at 20 minutes. And I would open up the bottom of the page at 20 minutes. 20 minute video. I open up at 20 minutes. So 20 minutes. So are you, are you re-marketing to those who don't watch up to the 20 minute mark? Heck yes, man. And that's the back end. Heck yes. That's my email sequence. Okay. So you've tagged them at it. Okay. Heck yeah. All right. So this is, so after this web class and process, what's your third page then? Okay. So here's what happens. They're either going to buy right here or they're not, right? They're either going to watch the full blown thing or they're not. So I base everything on the majority people that are not. That's who, those are all the crumbs on the table. Yeah, I'll get the cell apart. Yeah, that's great. Well, what about everybody else that didn't fully watch it? Or what about, what about everybody else who didn't buy? That's the back end. That's going to be, it's going to be eight out of 10 people. Those are all the crumbs I need to get to. So here's what happens. This is, it's really only two pages. It's a landing page and then boom, the webinar. That's it. All the other pages after that are pages that are going to be emailed to them. So here's what happens. Let's say they watch it. Okay. Let's go to my communications. Let's say they actually watch it. So six minute video. I tag them at 55 minutes in. They're watched. They watched it. Okay. So if they watched it, then here's what happens. Then let me go to the sequence, which is this, what I'm going to send you. I'll send you this sequence with everything. But here's what happens. There's four days left. So in my emails and also on the pages, I know you guys are against countdown clocks, but I'm going to tell you right now you want to include them. You have to. You have to create your urgency. And no matter how we want to be nice about it, people need urgency. Like they need urgency to get off the clock. They just do. They do. And so the countdown clock is a huge, huge, huge urgency, you know, factor of it all. So in my emails, which you'll see, I have a countdown clock in each email. And so after they, after they opt in, they watch the webinar, whether they don't watch it or whether they do watch it in each email, if they do watch it, they go to the true site. If they don't watch it, they go to the false site in each email, there's a countdown clock. It's a four day countdown. So I'm only giving them four days to take advantage of the thought. That's the email sequence. So right here, thanks for attending. This is an email that is simply, they watched it, but they haven't bought. So all this, this entire sequence is already set up, man, where it's like, I know that you didn't buy. I know that you watched it, but I also know that you didn't buy. And how do I know that? Because you're tagged. You're tagged that you didn't buy, or you would be tagged that you bought. And so right here does not have tag course student. So this is where I set up a specific tag for everyone who bought. If they don't have that tag, they're getting this email. And in this email, all I'm explaining are the benefits, the value, the stack, what they're getting, and then a link to check out in the second email. Now we go back to the pages. So in the second email, I'm sending them an email with the value, the price, all that stuff, but I'm also now sending them to a link to another page, which I'm Facebook pixel. So now on this page, it's a three minute video of me explaining what is in module two. And at the bottom, it's the same open up. So this is where they'll hit the orange button, and they can check out. Because remember, man, not everyone's buying it up front. So I got it. I got it. I got to keep you on this list. That's why you need to be getting people's names and email from the beginning, because the majority of them are not going to buy it. So they're going to, they're going to need to hear from you after the fact. And this is where I keep getting to them. So email number two, I'm sending them to another page, just like that, bringing more value, telling them why they need to buy it. Email number three, I'm sending them to another page. So this email number three. So now we're at, now we're at one, two, three, check out this real church Facebook page. Check out these amazing plans we grew with this one strategy. And then boom, they open up that email, they come to another page where it's Steve, three minute video, explain the process of what he did in this particular case. And then down here again, special one time offer. And this entire time, this countdown clock is two, the entire time. And the clock is uniform with everything going on. So that clock doesn't miss a second. And how I have it set up that way is through a tag. I'm tagging them. So that clock is, it knows who opt in at what time. And it counts down four days from there. So no matter where, when they come back to this page, that countdown clock is ticking. But again, what if they come back in five days to that, to the, to an original email? Is it actually a true blockage? Very good question. Very, very good question. If they come back on day five, they then go to this page offer expired. Hey guys, this is David. I apologize, but the offer has expired. We ran that promotion, it was very, very successful. Right now we'll be focusing on a lot of our clients that are in the program, but hey, check your emails for future promotions. In the meantime, if you'd like, subscribe to my YouTube channel where I drop a lot of free information on what we're doing on social media, blah, blah, blah. So yes, man, it expires. You need that. It needs to expire. And there needs to be a real countdown clock. And so this page developed part of it, but here's what I'm saying. Email number four. So now we're at one, two, three, four. Email number four, they're getting this next page. I'm giving you these. So again, right here, I'm giving you these lead captures. So again, it's me. Email number four, four days later, explaining what I'm giving you, added bonus, getting you to buy. Click that orange button. And so these are all pages, man, that are Facebook pixels. These are all pages that people need it, need it, need to get. And then my last page is frequently asked questions. So this is the last email down here. Frequently asked questions. So by the time we're down here, we're on day number four. I think we're almost at day number four. And then I send them another email 20 hours later. And then two days later, I send them a survey. Hey, Ron, this is David. I know you didn't take advantage of my offer. Hey, I get it. Things happen. Not everyone's in the best natural position. I totally get it. But hey, will you please tell me why? Why did you not purchase? Why did you not take advantage of my offer? It's just a simple survey that I would love for you to fill out, which might click in here and give me two seconds of your time. So right there, I'm trying to get data back on why people didn't buy. So I can then revamp if I need to or retweak my program if I need to. That's if everybody watched it. If they did not watch it, okay, they did not reach the 50 minute mark because I tag them. And if they don't have the tag, they're going to the false site. And this is where I say, Hey, Ron, what happened? Hey, Ron, are you able to finish today? Hey, Ron, web class coming out tomorrow. Hey, Ron, here's the last chance. And so in this case, on the false site, I'm sending everybody back to the replay. So this is, this is the replay, replay one right here, which is, which all it is is this first one. All it is is this first one, but it's, but rather than web class and actually know what, no, I take that back on the false site because they didn't finish watching it or because they didn't even watch it. All I'm doing is simply sending them back to this first, this first page, web class in progress, because they haven't fully watched the whole thing. So I'm sending them back to this first page. This is the first page they opt into one page, and then they go to the presentation page. So the false side is to get them back to watch and finish the web class. Through the emails, I'm getting them to click on these different pages where I'm bringing more value and trying to persuade you even more to finally purchasing. And so when you do purchase, or when you do, you know, click the orange button, you're then taken to this page as I showed you, this is the checkout page. As you click continue and you purchase, you then go to a thank you for purchasing page, which is this one right here. And the reason why this is so, so important, this one page right here, congrats, your order is complete. And that's me on video where it's just me telling them what to do. It's just me onboarding them at the new student. But the reason why that's so important is because as we go and run Facebook ads, that's what we're optimizing for. We're telling Facebook about that URL. We're setting up a custom audience around that one page. We're setting up a custom conversion around that one page. We're telling Facebook, Hey, man, here's a Facebook ad budget. Get us people that are likely to get here. That's why we need a thank you page. That's why I need, that's why I need this other page over here. Because we have to tell Facebook where we're trying to get them to. It's not getting them just to our sales page. No, that's not, that's not the goal. The goal is to get them to the sales page. But the ultimate goal is to get them to the checkout page. The ultimate goal is to get them to the thank you, thank you for purchasing page. That's what I'm saying. So the order complete. So Facebook, they don't want to know what your goal is. Your goal is to get people to opt in or get people to click the blue button. That's your goal. What they want to know is they want to know your ultimate goal. Your ultimate goal is to get people here. Because if I can get people to this page, that means they bought. So Facebook, here's a budget. Find me people that are likely to get to this page. So I need to tell Facebook about that page. I need to tell them about that page and I need to tell them about the order page. Which is this one right here. So custom conversions. A custom conversion is set up around the thank you for purchasing page and a custom conversion is set up around this page right here. But then also the reason why this page is so important. So when I go to your page and I click on that blue button, the reason why you have to take me to a completely separate page is so I can Facebook, Pixel, all those people that got here. So all the people that got here, here's the custom audience. The custom audience is everyone who lands here, but does not land here. So that means that they clicked on the checkout. So for whatever reason, they didn't check out. Yeah. That's an audience. I want to be able to retarget that audience. Hey guys, this is David. I know you were just about to check out what happened. Let me tell you a little bit more about the program. You probably didn't fully understand it in the presentation, but hey, let me tell you what's going on. And I'm going to highly encourage you to click one more to check out. That's a retargeting ad right there. Now I'm only retargeting those who reached my checkout page, but didn't check out. That's a custom audience. That's a retargeting audience. That's how you pick up the crumbs on the table. So having all these multiple pages, I guess that's the best way to put it. So you're not leaving any crumbs on the table because out of every 10 pies, there's going to be eight crumbs. And those eight crumbs we need to pick up. And that's going to happen from all these pages. In my cartridge, I have several pages that I do have a communication uh, like three different emails that go out and they are redirecting people back to pages who, you know, on that page, it's another video of Steve and he's talking about it's just kind of another good sales page. But of course we don't have the pixelation throughout the the whole funnel in order to really is your win. So if you bundle this up and send it to me, I'm assuming I would have to go in and and delete the pixels that would your pixels follow that over what I mean. It will. It will. So we'll have to go into all these pages and paste my own pixel in everything. Yes, you would have to. But at the same time, it's not that lame. No, I know. It's easy. It's 10 pages. And then also I would have to rename those pages. And I think I know how to do that. Once I open it up and I think I can rename those. Yes, all you do is click on the three dots, click on edit, and you can rename that page or get code and get link. Well, that will read that will rename the link. But to rename the actual just the page the way the page. Oh, right. So yeah, yeah, yeah, edit to rename the page, but to read and rename the link would be right there. I would yeah. Yeah, get code or link to rename the link. Yeah. Yeah. So 10 pages. And that's including the offer expired. And that's that's a full blown. Yeah, man. That's that's that's that's powerful right there, man. It really is. It really really is. So I can import. In fact, let me just do it right now. Let me just do it right now while we're here. Let's package this entire thing up and send it your way. So all I'm going to do is I'm going to simply hit campaigns. And I'm going to name it. Let's name this campaign. Sprouting. And then about news news sprouting campaign. So I know because I've got I've got three news actually know what I'm going to abbreviate new sprouting campaign. How about NCP and NS NSC. Okay. Okay. Okay. So let's let's just name it that. And then I'll hit create. And then what I'm going to do is I'm going to include I'll include. Yeah, I'm pretty sure I can include the product as well. Actually, yeah, yeah, I'll just include the entire thing. Okay, so let's come in here. Let me package this thing up. And then just all I got to do is put in your username and you'll have it. My cartridge username. Yeah, but I don't need this second. But yeah, it's going to ask me for it once I send it your way. Just your cartridge username. That's all. And then I'll have to look I can't remember what that is. So maybe stop sharing so I can see my screen. Or you can hit escape. So if I go to Cartra, where am I going to find my username? Go under. You can log out. Just log out. And then well, it's usually just my email. Then that's how I log in. Is it your email? Okay. Yeah. Oh, I think my username is right here. Yeah, it's blue rock pub. All one word. Perfect. Okay. B L U E R O C K P U B. Okay, so let me give me one second. You can come back to my screen real quick. Okay, so here's what I'm going to do. I'm going to include. Okay, so let's go with the product. I'll go with this one. And then the list will be okay. So here's here's all the different lists that I have. This is again, this is going to really, really help you guys. All you got to do is look at it and fill in the blanks. But I'm going to put in double. Let me explain it. I have a list because here's how it works. The sequence goes out, right? Let me, let me get to the top of this. It all starts with, did they watch it or did they not? As they as they go through my sequence, they watched it. Okay, you might have one, you might have two. They did not watch it. You might have one, you might have two. And as they go down, as they go down, they go down, they go down these automations. So the automation there, there to the right. And then there's tags over here to the left, which you might want to see. But as they go down and they come down the very last email, which over here, the last one is, will you, will you please tell me why? Over here, the last email is, you get an E for effort. And I'm just trying to be funny there, right? They at least tried to watch it, but they never did. So I'm just being a little sarcastic right there. But here's what happened. Right here, there's an automation. And down here, there's an automation. This automation is taking them off of this list and putting them on a different list. So that's over here. Those are people, the people that get to the bottom, I take it, it's automated. They're taken off of that list. And they're now put on a different list. They're put on, didn't, didn't finish web class. Or they're put on finished web class, but get in by. Or they're put on registered for web class. And, and that's it. It's really just, it's really, it's really those four. The core students, they're either going to be a student because of what people buy, or they didn't finish, or they finished, but didn't buy, or they simply registered for it. Now, when they register for it, they're on that list right away. But as they come down to the bottom, that's when I'm taking them off of that list. I'm automating it. I'm taking them off of that list. And I'm going to put them on either didn't finish, or finished, but didn't buy. What's that? So question, you know, when you say register for your class, you're saying they opt in to watch that second page. They opted in to watch the second page. Okay. Now, since we're really not putting on a webinar, we're not really saying it's a class, but it's still a pitch. It's still the present day. Right. So, so would I name it whatever you want. So in our case, it would be okay. Yeah, same exact thing. Name it whatever you want to name it. Okay. Same thing. I need to take you to one page to get your name and email to make sure you're really that interested. I'll take you to a second page. So I can show you my 20 minute video or my four minute video, whatever, and I'll call that video, whatever I want to call it. Okay. In my case, I'm just calling it a web class. You can call it whatever you want. Same thing. Some people are going to buy some people aren't. And this is just where I'm segmenting them. I mean, they're going to put you on. When they go through there that the email sequence and they end up buying, then they automatically get put into that. They bought the course. Now they're on course students. Yeah, because they automatically go to there because they bought at some point in there. Now they're off the sequence. Even if they come over here to the left-hand side, see here's how I have it all set up. That's why this automation is so powerful, man. This is where it's all on this email sequence. As they watch it and they get email number one, they get email number two, they get email number three. They're only receiving this next email number four if they haven't bought it. If they have bought it, then yes, they're taken off of that sequence and now put on that other list for students. If they don't have that tag of course students, then they remain in the sequence and they keep getting it until the system reads them that they actually have this tag. Do you have anything more for this? Do you have anything? Do you have an email sequence? I mean, you have a thank you page. So they went through, they bought it. Are you sending them an email sequence of anything? Or I guess with our class, it doesn't really matter because they bought the product. They can just start watching it and put it on their own. That's kind of all it is. That's all it is in my case. Yeah. Now, if anything, having a sequence isn't a bad idea, which is what I, now that I really think about it, I'm going to add, because in the bonuses, I'm offering you a coaching call, a Zoom call every week, every Tuesday and Thursday I have a live Zoom call. So in my sequence, in my sequence for course students only, it'd be great to have a reminder email that goes out, reminding them about our Friday call or our Tuesday call or live with Steve every Tuesday. And that could be a sequence. That could be an email that goes out as a reminder every Monday. Yeah. So yeah, you can have a sequence to any list. Anyone that's been on the list can get a sequence. So this is one list right here. Everyone who bought. Another list is again, those who didn't finish the class. So even if it's four minutes, man, you're taking your landing page. I mentioned my name and email. I go to the second page where it's a four minute video. For all you know, I've only watched 30 seconds of it. Yeah. So that person, they didn't finish, but they entered their name and email. They clicked learn more from the app. There was some kind of interest. Why wouldn't I want to follow up on this? Right. So, so those people, they didn't finish. So therefore they're on the false side. They're on the false site. Hey, hey, Ron, what happened? You're going to get that right. Actually, you're going to get the way I have it set up is one hour later. So after you opt in to watch my four minute video, one hour later, the system's going to check it. And here's what the system does. It's split. So the system's going to check if they have that tap. Did they watch it or did they not? That's what this split is right here. Let me open it up. But all this is doing is reading a tag. But that's all that is. Let me see if I can get you on that. Yeah. Yeah. And then if they don't have that tag of finishing the four minutes or whatever it is, here it is. Gosh, how are they doing? Okay, here we go. So here's all it is, the split. So all it's checking for is if they have the tag, if they finish the four minutes, if they don't have that tag, then they go to the false section and they continue to receive those emails. Each email is followed by what is going on with my internet here. Okay. So each, this is the condition. Okay, that's the condition. That is the tag. Each email on the false site, it goes to what happened. Hey, Ron, what happened? One day later, the automation is going to check for that tag. If they didn't finish it, Ron, are you going to finish today? One day later, it's checking for that tag again. If you don't have that tag, web class is coming down tomorrow. Once you come to the last chance and you actually watch the video, then now you start up at the top over here on the true side. So now for the next four days, that countdown clock restarts, and now you're on the true side until you purchase. And then, and again, depending if you do or you don't, that's the other list. So you didn't finish web class. You're on that one list. I need to be able to segment all these people, all this activity, because this is going to allow me to run another ad or not even run an ad, maybe send an email, maybe three months down the line, we discount the program again, all send it to everyone who didn't watch it, all send that email to everyone who didn't finish the web class, or finish the web class, but didn't buy it. Now I know who all those folks are. So that's super important to have that automation set up. That's the power of, that's exactly why we came over from ClickFunnels. It's just putting, and I have a sequence automation of a do and don't, and we send them some follow up videos, but again, we're missing out on the whole pixelation and retargeting things. So that's going to be key. The pixel, the retargeting, and the email sequence with the automations. Yes. Yes, that's what it's all about. So here are the four lists. Core students didn't finish web class, finish web class, but didn't buy and register for web class. And then the tags, let's go down to training course. Here are all the tags. So you're tagged if you buy, okay? You're tagged if you buy, you're also tagged if you didn't finish. So didn't finish web class, you're tagged. Finished web class, you're tagged. I need to know that to send you to the true site, right? I need to know if you finished it. So that's how you go to the true site. So that's the tag. And then this other one is finished web class, but didn't buy. And I think those are, and then let me see if there's any more, registered for web class. Actually, there we go. Okay, perfect. Those are all the tags. So core students didn't finish web class, finish web class, finish web class, but didn't buy, register for web class. Now the pages, there's 10 of them. So let's go down the line to, okay. So we got, we got the offer expired. And then we got order complete. And then we have orders, order complete podcast inference strategy, web class. Okay, perfect. That's the landing page. And then web class four days left. It looks the same, but they're, they're different pages. And the reason why it's like that is because I have to count down talking and it times me out. So that cartridge reading my IP address and they know I'm timed out so they're not showing it to you there. But many of the web class and process, right? Yes. Yes. That, and then the next one is awesome results. And all these, I'll show you which one, but, but majority of them, they all go in the email. It's only two of them, the landing page and the web class in progress. Those are the only two pages. Yeah. All the other. The rest are pages that you direct people to through your email links, you know, yes, yes, yes. So I was awesome results, web class checkout. So there's your, there's your checkout page. There's the checkout page. And then we have, there's, and then frequently asked questions, you want to freak, you want to FAQ page as well, man. That's going to get people off the fence as well. And this FAQ page, I have, it's a page with a list of all these different random questions, all these FAQs and the answer. But the whole page, the top of it is a video of me just simply answering them. Like, for example, what, yeah, I'll show it to you. But, but that's all that is. So it's just, again, it's just, it's just reiterating my credibility. That's what these pages are all about. Me on video explaining, explaining, explaining why this is so powerful. And so with this FAQ page is the same thing. I'm just, I'm just going over FAQs and getting people to buy it. So, so that's the FAQ. I'm giving you these, that one right there. I'm giving you these web class in progress. There's the, okay, so that's three, six, nine. There's three, six, nine. There's one more. Okay, so it would be run this ad ASAP. Perfect. There's your 10 pages. So that's the 10 pages, three, six, nine. That's 10. Those are the 10 pages. The sequence is going to be this one right here. And then the form is going to be web class registration. Automations aren't, aren't set up there. Memberships, no calendars, tracking links, no videos. Okay, that's everything. That's everything. My hit save. And this is the entire package. Save and next, keep it private on the, on the cartridge marketplace. Save and next, congratulations. So go to my campaigns and all I'm going to do is now I'm going to put your username over here. Okay. Give it, give me your username again. Okay. All one word, blue, rock, pub, puby. Yep. Okay, cool. So go ahead and go ahead and share your screen. And let's get to your cartridge account. And you should see it. You should see it there. Perfect. So there's the notification. Actually, refresh this page. No, I got to move this so I can, or I guess that would go. Actually, you got to save it. Do you have to save right there? Save this. Okay, so there's the notification. We're down here. Yeah, my campaigns. Okay, so now click on available campaigns. You do a little red notification. And then all you're going to do is you're going to deploy it. So that one right there, click on the three dots. And then actually you're going to accept it versus accept it. And then you go to, so it was imported. Now we have the deploy it. So hit the close button. And then click on available, or click on my campaigns in the top left, my campaign. Actually, no, not right there to the, to the right a little bit, but right there in my campaigns. Let's see, refresh this real quick. Actually, no, go back to available campaign. I'm sorry. Now that you accepted it, now you just deploy it and then it'll show right here. So hit three dots and then deploy. And then, and then just go ahead and give it any prefix, like abbreviate. And then you can always change it as well. But yeah, it's a short, it's a short. That's why I put NSC because it's not, but then you can campaign name. You can, you can change that right now. I think you could change that. Let's, yeah, let's change that. Put new, perfect, new, there you go. And then import. Okay, cool. So now you have everything, man. You have all that. And you'll see that in, so after this is done loading, you'll see, you can go and watch that, watch that real quick. That's kind of important. It's like a short video. Congratulations. The campaign has been successfully deployed. Please note that a few new assets have been created in your account and you might need to tweak them before they are ready to use. In the right edge of your browser, you'll see a new tab with all of the steps you need to follow. These go over them one by one and you will be done before you know it. Perfect. So now click on my campaigns, right at the top, my campaigns, and you'll see it right here. So there's that. And so, so you're good with that. So now if you go to my products to the left, yeah, you won't really edit anything from here, but to the left, everything's to the left now. So my products, you'll see it right there, the lady holding the key. That's the product. But you already have your own products that you might have to use this one, but it's just, it's there for, for, for time being. But yeah, you already have your product that you're fine. And then my communications, you'll see, you'll see everything from that point on. So my communications, you'll see the list. There's an NSC. There, there are the list and then the communications. If you help, if you click on communication at the top and then click on sequences, you'll see the sequence. So there's the, there's the countdown. So if you, if you open up that, which you don't have to do right now, but edit and open up that, then you can see the true and the false site. Okay. So then if I want to then start, so I would need to go in, if I, if I'm going to start branding those pages. So the first one I would go to is the one that's web class. Yes. Which is progress. Let me just do this so I can get rid of some of the, there we go. So I would start with, it would be, it would be web class in progress. So, so really it's what, that's, that's the first one. That's the landing page, TSREA web class. This is the one that I would set up as, as a landing page. Yes. Okay. And there's, there's, there's no video or anything. That's just, that's basically like a capture page. That's a capture page. That's exactly what you have to do. You have to capture the lead. You have to lead before you offer. I got you. So in, in, as far as the, the nuts and the bolts of it, as far as I'm going to need to redirect the form to my particular form, right? That I, that's where some of the techie stuff is. Yeah, man. I could, I could, we could do all that. I mean, I, but I think that's, so I would, I can go in here and I can change all this to look like what we want. The only thing I would need to do here. Yep. Click on that. Open that up and just change the form to, to your form. Oh, I was about doing that. Normally it pops open something on the left. Yeah. It'll open up. Yeah. I don't, I guess both of our internet are slower enough. Yeah. On this, on this landing page where it's when they, when they, when they click watch training now, is that when the form pops up? Okay. So actually, you know what? In your case, you guys don't even have a form. You just have the blue button straight to a checkout. So I do have a form. I have a, I have a form that I did for, it was an exit pop up form. Yeah. Not the exit, not the exit. We don't want an exit. I mean, you still have the form. So I can grab that like in my. Yeah. So click on links, click on links right here, right at the top, click on links and then you'll scroll down and you'll see, you'll see a pop up form right there. Yep. And then score to the right, score to the right. Just put your cursor to the right. No, your cursor, yeah, right there. Open up that. This right here is where you would, you would attach your form. Yeah. Yeah. Your internet's a little slow because Oh yeah. And we, we have, we've got really good internet here. So it's slow. Maybe it's because I'm using the zoom. Perfect. So those, that's where those, that, yeah, that drop down right there to the left. Okay. So then this will give me my next scheduled call with you is on Yeah, hit that job. Yeah. Perfect, man. Schedule as many as it's needed. Oh, this is where I would come down to Yes. My spot was Steve Optin. Perfect. That's it right there. Apply. Perfect. Now I have to save this. So yeah, I can work, I can work through this and kind of brand it to our, to what we're doing. Yes. And I use it for a pick eye dropper. Well, hit done right there. I think you got to hit done first. Hit done. Because I've just gone straight to save progress and that form is not there. So click out real quick. Yeah, it's not like me. I'm clicking right here and it's kind of froze. So I'll hit done then I'll save that. And then there's that bottom link as well. So I have two buttons on this page. But you got to change the bottom one as well. So once you get out of here, you click done and then you go back to the landing page right below. There's another button. There we go. So hit done right there and then go down. There's another one below right there. Is that the same, same button you're directing people to the same spot here? Yes. So you need to update that form as well. So now, so, so I'm pretty clear on what I, this is good. I've got good homework here as far as, you know, putting my stuff into this thing on our next call. What I'll do is I will kind of go over this, making sure that I've got all the right things switched over. Yes. I would, I would focus on that, getting everything, the verbiage, the images, focus on that. And our next call, we can, unless you can, unless you want to do it, which is grab a pixel, but what you did not do is you didn't add the event code because the pixel, there's kind of a two-step process to it. Step one is, let's do the, on our next call, I'll ask any questions about what I've done, you know, with, within this rebranding of the funnel. And then we can move over to the Facebook and start kind of going through how to set up an ad. And once we get to the pixel, you know, and you, I mean, I know how to do the pixel part, but the, whatever else you were talking about, I wasn't sure. So then we can, and then the homework would be to go and brand all these with the pixel. So. Yes. Yes. Perfect. Cause I have, I have all the calls laid out, but what, but whatever else needs to be included for sure. But, but yeah, this is all the culture one. And then, and then what we'll do next is that pixel. Cause there's a lot to that as well. There, there, there's just two steps to it. You got the first step down, but there's, there's that event code that you did not include on every page. And that's, that's, that's important because that event code is how we run conversion ads. Right. So that is also part of the pixel, but that's part two of the pixel and most people will miss that part. So yes, man. Let's, when are we chatting Friday? Friday, Friday at three. Now also, like on this page, I would, um, if I want to rename this page specific to us, do I? Yes. What, what, one thing you want to do also, and this is what I do when I first come into a brand new page, like whether it's a page that I just import from somebody else or whether I'm starting my own page, whatever. One thing that I, that I do right away, close out of this is always make sure that, yeah, that that link is, is obviously what I want, not the embed, but not, yeah, you wouldn't be right there, but you just close out of this one. So the first thing that I normally do is I hit, I hit settings. Give me one second. Sure. Hit settings. Oh, it's in the top. Over here, my last year. Okay. Okay. I'm here. I'm sorry. My little girl wants to learn many pages. Come on. So hit SEO parameters, that right there, web class registration, all that right there is normally, and all that information, the description, the keywords, the description, the keywords, the author, the page title, all that right there is only important for the landing page on any landing page. That is not important for any other page. Gotcha. Because it's really only the landing page that gets shared if it gets shared at all. Okay. Right. The landing page. That's why if you look at my landing page right below, I have those social media icons, those share buttons in case it wants to share it. And that information shows up on social media as people share it. So where would I actually get, I thought I would do it over here. Maybe it was preview. But see what you want to do on every page is you want to at least change the title. So hit settings again to the left and then SEO parameters, that title, that page title, that is the title of the title as you know. So every page, you want to make sure that that title, you know, represents whatever page that is. Okay. And I'll do that. But where is it that I actually brand this to my expoundingwithsteve.com forward slash and then I can name it. What you're going to do is you're going to either, yeah, hit publish live. So this link right here, get that link. But get the page link. This link right here you can edit it. Yeah, you can edit it. You can edit that back in part. Yeah, right there. Perfect. And I'll just say that for now. Yeah, or you can or you can do opt in or whatever you want to do or or or web web class or this is the opt in page. Yeah, that's the opt in. But at the same time, I don't know if I would name it that because that's what people see. That's the public. That's what people see publicly. So the word opt in is not really, you know, register, register, yeah, registration page or register. Sprott, Sprott with Steve.com forward slash register. Perfect. So who's the little one there? What's her name? This is Cassandra. Say what's up, Pastor. Hey, hi, Cassandra. Hi, I got a little brother and I don't like sharing. Yeah, I have a girl named Cassandra. Are you serious? Yeah, she's my youngest. No way. Yeah, Colton, Colton McKenna and Cassandra. Right on. Yeah, right on. And her little brother, we just had, you know, yeah, as you know, my little brother, my little son. What's his name? We named him Caden, Caden Andrew. Our best friends just had a granddaughter and her name is Caden. Are you serious? Yeah, actually, it's not her, it's him, little boy. There's a few different ways you could spell it and it's actually a girl name as well. Yeah, no, he's a boy. I can't remember how they spelled it. It's Caden and I think it's with a K. Is it with a K? I think so. Yeah, I know it's Caden. He got Braden and Caden and oh, it's a whole bunch of names. Too many, man. Well, I think I've got my homework cut out for me and maybe I get it done. I don't know that I'll rebrand all the emails that I can rebrand the landing page. That's a lot and even if you don't, that's fine. We can still proceed on Friday with just installing the pixel on everything and creating custom audiences around everything. That's a whole call right there. Do as much as you can on the branding. Do as much as you can on the email sequence and just try to understand every asset that I sent over because it was a lot, but at the same time it's not a lot. It's not a lot. If you get stuck in any way, just let me know, but we'll chat Friday for sure. Okay. All right. Well, hey, I appreciate it. Yes, sir. Go run around with the little ones. It's important. You got it, man. Text me or call me if you need any bigger time and we'll be in touch and we'll see you Friday. Right on, boss. Okay, man. Thank you. See you. Bye, boy.