 unveil this report produced by the editorial team at Exchange for Media. Could we have the report on stage, please? The report is also available at the registration desk post the event. You can pick that up. More details on what's happening as far as ad spends are concerned in the mobile domain. And we can do with a loud round of applause. We've gotten started. Exciting evening ahead. Continue to talk about the evening tonight using hashtag the maddies. There are some goodie bags to be won besides the trophies that are going to be rightfully claimed tonight in the mobile marketing fraternity. Thank you.