 What's happening guys? It's Shane here and in today's video, I'm going to be interviewing somebody who got into digital marketing relatively recently. Ike is a couple of years into their career at this point and I'm going to be asking them certain questions that people told me in the comments that I should be asking people when I interview them. So definitely stay tuned for that. Also go ahead, gently tap that like button, ask any questions that you have in the comments down below and let's go ahead and jump right into it. What's happening guys? Welcome back to the channel. Today I have another very special guest. Today we got Ike to come on the channel. He has quite a bit of experience in digital marketing. He's someone who transitioned over from real estate into digital marketing. So it's going to be great to get his perspective on whether you should get into digital marketing in the different ways that you can do that. So thank you so much for coming on the channel Ike. I really appreciate it. Yeah, thanks so much for having me Shane. So if you could just briefly give me a little bit of your background and kind of like your experience that you had before you discovered digital marketing. Yeah, sure. So for me, I graduated college like 2011. I went to a Montclair State University in Jersey and then after but the thing was I didn't really have anything I really wanted to do after college in a way. Like I didn't know what I wanted to do, but I did have like a finance and like management degree. But then I ended up like going to the restaurant becoming a waiter and then you know becoming like a general manager later on in which that I was in the industry for like four years and then after that I got into real estate sales just like you touched on in New York City. And I was doing that for like four years another four years and then I was kind of seeing you know my I would say my greatest motivator to get into real estate not real estate sorry the digital marketing pretty much was because you know these are kind of to me it was kind of like dead-end jobs in a way. Like I would make income but I can't really see like where I'm going to go with it like you know how high it's going to go like I didn't I saw like a limit to how much I could do with this. And that's pretty much because I probably just don't have any passion for it. But you know so I was thinking while I was on my fourth year of real estate I was like yeah I should probably start thinking of doing something else because I don't want to keep on doing this forever you know I don't want to be like working like a zombie like you know without you know like just just being a motivational all the time. So that's when I was like scrolling YouTube and then just found kind of found Seth talking about his channel pretty much. I first found him through like another channel called Engineer Truth that that was another like career channel that was like promoting his course and you know through there I encountered you know Seth's course and then saw a bunch of testimonials like a bunch of positive testimonials and it kind of sounded real to me. On what he was talking about he really emphasizes on you know you can if you actually you know get into this course and follow his blueprint per se because his you know of course is called Seth's in-demand career blueprint and then you know you can get rather fast results to get into the digital marketing realm which I kind of had interest in you know back then like a little bit like on like e-commerce and all that stuff. So I was like okay yeah why not take a shot at I mean you know like maybe this is something that I can maybe look into just just kind of like open up my horizons in a way. And so I was watching his testimonials and just seeing what's like kind of possible with this course and with the industry and kind of like he kind of lays out like the career path and you know opportunities available and stuff and how like really anyone can you know really follow his blueprint and gain success from it. So I was I got pretty hyped up and you know yeah I was I just I just took a shout at it and just join his course and I just wanted to quickly ask how long after you sort of saw the opportunity to do the course did you actually decide to make the purchase and and go through with it? I had a question. I probably it took me like I don't exactly remember it but probably like a month or two maybe since you know I was kind of hesitant to make that like a little investment. So I was like watching kind of a bunch of testimonials right and yeah I don't know how many I watched but after a couple yeah I was I was I was sold and I was like okay let's do this you know I gotta I gotta change somehow so. Yeah and that's something I always tell people is like the great thing about Seth's course is he literally between his Facebook, LinkedIn, YouTube, and Instagram he literally has thousands of testimonials. So if you're the type of person who wants to watch like videos, lots of videos on YouTube, if you're the type of person who just wants to you know read testimonials tons of them on his Instagram. I think Seth has probably helped more people than any other person in the world get digital marketing jobs and he literally has like thousands of testimonials. So there's just overwhelming proof that like his system what he teaches works and that's great because you know I was actually just doing research on some of these digital marketing boot camps because it was a request it was a video request I got and they're first of all they're $15,000 these digital marketing boot camps crazy expensive that's basically like a college degree right and then second of all that I couldn't find hardly any testimonials all the testimonials they had were just like a picture of a person's face and then a quote which that could just be an exit survey right like that's that's not even necessarily a testimonial it could just be like an exit survey like oh what did you like about this course you know after they've already taken it or something or it's just like on their website yeah yeah exactly so that's not even like a legit review or testimonial so it's just crazy how like how little proof a lot of these programs and then don't even get me started on college like colleges have almost zero proof that that uh what they teach works so um yeah I always recommend to people I I totally understand a lot of the time people are very skeptical I've had people in the comments say like they're extremely skeptical and that's great you should be skeptical go and look at all the proof right go and look at all the proof that it works I was I was definitely skeptical like I told you I kind of implied yeah for sure I think anybody who's making the claim that they can get you into like a really solid career in just like a you know a month to three to four months something like that in many cases where you can scale that career up to you know 100k per year within like you know three years that that is a pretty bold claim and everyone should be skeptical and look into it I totally understand that um because most of the time when people make claims like that on the internet it is BS but in this particular case there's overwhelming evidence so so definitely look into it I always tell people to do that I also have a playlist of different people I've interviewed so you can check that out on on the YouTube channel and how was the course what did you think about it overall yeah I thought um what's great about the course is it's it's you know there's there's a lot of information out there right um kind of almost like too much information out on the internet YouTube as well um but you know Seth's course like blueprint is really organized in which you know it kind of goes like step by step into like you know what you should start with like how you should review the course or like how you should study for the course or you know what exercises you should be working on what to what information to focus on as well because you know again there's so much information out there but he's just like you know just just really take these practical skills um and you know just just make it yours and you know um you know just kind of go with that so I thought it was uh in that sense very efficient um which I think you know really brings value got it and what did you think about sort of the community that they have like with the Facebook group and the instructors and and all that sort of thing very very helpful um well at least at least on my time I can't speak to the instructor part because at least on my time like two and a half years ago I think um he you know it was really only Seth Seth teaching himself and kind of like him kind of answering back in the community board in which of course he gets back like you know within like a day or two so it was very very helpful whenever I had like questions um you know it would whenever I had like some question or anything like I would just post on the community board and either him or like you know some um some other person in the community will like get back to you as well so um I thought that was a great community um also what is it we I made a lot of connections on LinkedIn um you know with those people and uh you know we got to kind of like pick each other's brains out or like you know kind of like brainstorm with each other and just like you know we're just like endorse each other on LinkedIn as well that I think that helped as well um so it was it was very beneficial for community overall I would say yeah awesome and so from the time that you purchased the course I know you said that you kind of went through it slowly and that's totally fine but from the time that you purchased the course to the time where you got your first job offer how long was that approximately um so I will probably say like like a month and a half to two months because the thing is I started looking um around like Thanksgiving so pretty much like all these companies and recruiters are kind of like on vacation right uh well not everyone but um at least at least the company that got that I got into like Mindshare the recruiter from there I reached out to him like around Thanksgiving and he got back to me around like January and then I got in that company so you know I think if essentially he had got it back to me sooner then I probably would have gotten a lot sooner um but yeah I would say um because of all that factor it's probably month and a half to two months yet so you actually got your first job offer before you even finished the full course because you said it took him like four months to get through the course or so I don't know sorry after like the four months and then oh got you okay going through the material I started to apply and then you know that around that around that time was like Thanksgiving time so okay got it got it and um I know everybody's going to want to know I if you're comfortable you can share this if you're not comfortable maybe just tell me generally speaking what people can expect but uh everybody's going to want to know about salary so let's talk about the money right um people are going to want to know like what was that first job offer like in terms of salary yeah um for me it was it was uh it wasn't that high of course well it was not high at all it was like um it was really starting salary was $40,000 for me um and then you know and Seth's chorus you know he says kind of just used that uh kind of just go in for the experience don't really worry about the salary in the beginning because in six months to a year you know there's a lot of people who jump up to like you know 60,000 65,000 in which that happened to me as well my second job after a year or my second company after a year they offer me 65,000 so yeah that's how it started out and then right now it's like two years later I got into another company called CMI Media Group and they uh they offer me like 80,000 right now plus bonus yeah yeah that's that's pretty much my uh career path so far in terms of salary got it so you're about you're about you said you're two to two and a half years in now is was that correct yeah about two and a half right now yeah awesome so you got to that like 80 plus the bonus and if the bonus is good you might even make it to like the six figure level around like two and a half to three years in something along those lines I know that by the way I should probably mention at this point um Seth does have a free master class you can check it out down below if you're kind of confused about all the different routes you can go into or you're just confused about digital marketing in general uh Seth does have that free master class um I'll put that down in the link as well as the pen comment below it's about three hours or so very informational I went through it myself and I learned a lot even though I already knew quite a bit about digital marketing but very very awesome master class so definitely check that out um but next I want to kind of ask about your quality of life so how is sort of just the quality of life of the job itself versus you know and your job satisfaction versus uh back when you were doing real estate sales yeah so um when I was doing sales right I wasn't really happy about my position it's not not just from the income perspective but like from my um I would say like full female level as well and you know of course I get like a lot of angry um clients or customers right naturally like real estate sales person um you know you're not you're not the most popular guys so I kind of like I was I kind of got sick of that in a way and got into this and then right now um I feel very uh like fulfilled I think um it's a very mentally stimulating uh career path I mean you know it's kind of a lot of strategy and um kind of like data analysis and all that um so you know like I I kind of found out I I really like that part about this business so I don't know like just just just for like job function itself I'm very happy with it I you know it's a very important job for one thing so I'm very happy about that and I guess uh just to get to kind of like a work-life balance I think kind of want to get into that right um yeah it's it's really good um when I was in real estate I like I was working like almost like six seven days oh yeah real estate is crazy sometimes yeah weekends is like business time but then other times you gotta be like you know prospecting or reach it out to people or like you know touch and base and stuff like that right they kind of like almost don't have a day off in a way um but I wasn't I wasn't making that much you know income anyways you know I was struggling there whereas right now it's really like um so my hours are like 8 30 to like you know like 4 30 or 5 depending on like the workload I have and then my my past company was like 9 to 5 pretty much um and you know they don't really encourage you to like stay over time or anything so like they're like you can if you want to but like you know um if you have something you can just pick up tomorrow then just just you know please do so so you know there's like almost I'm not gonna say no pressure but yeah like almost almost no pressure for me at this point right now so it's like a lot less stressful basically than the real estate sales job okay yeah yeah I mean um for another another thing like you know I'm working remotely right now um you know even after two years after the pandemic whereas like you know a lot of people are starting to like kind of like go back to the office um and uh you know my company kind of like gives a choice so like they're like you can come into the office if you want but like you know if you just want to stay at home you can stay at home all right so if there's somebody who's watching this they're on the fence they you know they're thinking maybe I should do digital marketing or maybe they've decided that they want to do digital marketing but they're wondering if they should uh purchase that course what would you say to that person yeah good question I mean I was there I was on the fence um before um but uh you know I I took a leap of faith I jumped into his course um I trusted his process um you know his blueprint and I pretty much got what I want from it um you know in a very efficient way I would say so I would I would totally recommend um you know going through that route for you if if you were very interested in this field and then um one comment I got on one of my past videos I just wanted to uh uh ask you this are are you getting paid to do this interview no okay oh yeah just nicely and I was like all right yeah sure I'm happy to share my experience you know yeah there's there's skeptical which which is great guys I always recommend everyone you know be like a rational optimist that's what I always recommend for people be a rational optimist so being skeptical is a good thing but then there's borderline like conspiracy theorists who are like oh you're like a paid actor whatever so I just wanted to ask you that just to make sure uh just to make sure you're not a paid actor right and uh yeah yeah I mean if anything if anything probably looking at my LinkedIn profile would be proof that I'm not and I was like there's I kind of don't have um you know I kind of don't really have a reason to I just I just thought um spreading this idea like you know just just this positive um feedback would be uh a good way for me to give back a little you know yeah and like it's amazing a lot of these $15,000 boot camps can't even get somebody to come on camera uh they might even like pay them to do that right and then with Seth's course it's so good and people so many people have had such a amazing outcomes from it that all of them like want to come on camera and do interviews so it's just like a night and day difference so yeah that's uh it's really awesome it's amazing what Seth has done and if people only knew how picky I am with uh who I promote on this channel I am super super OCD and picky like some of the some of the ones I've turned down are like good but they're not great they're not the best and I I only try to partner with the absolute best people when it comes to getting people results so uh thank you so much for coming on the channel I really appreciate it uh really appreciate you sharing your story I think a lot of people are going to get value from it um and yeah thank you so much again appreciate it yeah thanks for having me Shane