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Published on Feb 14, 2017
http://mndt.ch/2hWERYq Why is customer self-service the fastest growing vertical in technology today? Everyone wants to self-serve because we have become accustomed to instant information in the palms of our hands. Google’s theory on the way customers are searching and learning—in micro-moments—is the way all future information will be created and consumed.
AI (artificial intelligence), machine learning, and predictive analysis are all trying to supplement self-service with exactly what your customers are looking for, when they are looking for it, and in the channel they are already looking in.
Your self-service materials work like a double agent. They help you better understand your customers, while your customers get to better understand your product or services.
We know your customers want it, your support reps need it, and your company has it: the ability to turn your support documentation, help materials, user guides, and product manuals into a dynamic self-service Success Center where both customers and internal employees can find exactly what they need. In this friction-free environment, customers can gain understanding in a fraction of the time it would take to speak to a support agent. Don’t waste a golden opportunity to provide a best-in-class customer experience through your self-service help materials.
We can almost guarantee that your competitors are already serving their customers, and potentially stealing yours, with this new way to provide understanding throughout the entire customer journey. Request a Customer Experience Report by clicking the button below, it takes no time and is completely FREE. http://mndt.ch/2hWERYq