 Good afternoon all. So we have done market research and B-plies separately. So first we are continuing with the fortified wear protein. Next slide please. Wow. So these are our team, Mysore Bhagakapur, Muhammad Fawaz UK, Dr. Rahul sir and Sumit sir. Next slide. So we are covering on the like India market scenario, impact of COVID-19 then trend and growth dividers and global scenario too then research analysis, market strategy and SWAT analysis. Next slide. Wow. So first of all what is the wear protein? So wear protein refers to the blend of global proteins derived from the wear. In normal terms we can say like a liquid that is the product of cheese production, liquid leftover cheese production. Wear contains high protein substance as compared to eggs, soya and other products. So coming to the like India scenario, we know that India is the larger producer of milk and contributes 90% of the world milk production. We are producing 150 tons every year. So if we are covering Indian market scenario after seeing the scenario like we can forecast the data up to 2025 we have seen the CEGR of 11%. So India is one of the fastest developing nation globally, the food sector in the country has growth of threefold during the past decade and expected to grow at the same rate. So these are the major market players, we have shown on the screen like Arla, Glabia, Lectus and Muscle Places also coming up on the 6th. Market trend is going to increase at the CEGR of 11% till 2024. So in India also like in wear protein we are segmented into three parts like concentrate one, isolate and hydrolyzed. The concentrate part covers 48% of that. Next slide please. So our main motto, so our main motto of choosing this product is like the globally the protein market is anticipated a flourish at the CEGR of 8% during this forecast of 2017 to 2024. So market of way is estimated to like a value of 620 million USD dollars and factors such as like rising application of way in food and beverage products is anticipated to drive the growth of global wear protein. So we have seen like India during the mills over supply and low demand, there is so much wastage of milk. So these products can add an opportunity to value addition of the business and it will hold a win-win situation for the both, for the consumer also for getting the protein and for the milkman production also. So these are some like best protein brands across the globe like Optimum Nutrition, Transplant Labs, Muscle Tech, BSN and other ones. Next slide please. So like from now on we'll be like discussing the market trend and the current growth drivers. Firstly, there has been a considerable change in the dietary protein consumption pattern. So the protein which was earlier like was only meant for a niche population has entered into mainstream status. Even adults consume more dietary protein so just as to like amid their protein requirement for their hair building and their skin glowing and radiance. Next one is the ubiquitous presence of whey protein. So the major composition of whey is like protein and it's like an amino acid profile and since they are readily digestible so they contribute towards the good nutrition. Next one is the improved like demand by the sports nutrition. Since we know that sports persons basically go with the body profiling and they are very calorie conscious. So through such highly refined and derived protein products they can keep up with their performance levels. Next one is the steady demand for the milk protein hydrolysis. So since derived amino acids from such kind of whey protein are actually rich in their biological value and they are already absorbed with this burden on the gastric involvement. Also the instant supply of energy since a gram of protein it nearly comes to four calorie of energy. So even like a protein of sort of whey can also like fulfill the requirement of the energy count meant for the sports person. And next one is the demand for protein for 45 products. So lately due to this COVID thing there has been much emphasis on use of protein because protein basically forms the like the structural unit for the immunoglobulins. And antibodies so since this awareness has got a lot of traction so there's a quite a good demand in the market right now for whey protein. Also like since protein products like a whey products doesn't have much of the sugar added so they also can tackle with the increasing incidences of diabetes. Okay the next slide please. Okay thank you Rahul. So I'll discuss with the research analysis. We have done our research through Google Form which we have floated and we got more than 200 responses and this is the responses we are taking from 201 responses from that point we have taken this. So we can see that the age group which is responsive towards our Google Form is actually 15 to 25 people 25 age that was the 70 percentage of the people who responded. And 27 percentage 9 was in the category of 26 to 35 in the age category and you know comparing to this age categories the 36 to 45 and 46 to 55 are comparatively less their approach was 3.5 for each. And when we consider the gender even though we have aimed our Google Form to reach everyone at the same ratio but the responses what we got is actually from the male it is 72.1 percentage and similarly from the female it is 27.9 percentage. So it shows that the male is having more tendency towards the wear proteins but at the same time we also have to note that the female is also raising the demand is raising from the point of the females also. Next when we consider like the kind of methods which they do for maintaining their health in every day that we have given an options like gym, morning work and exercises and just regular course and then sports and athletics and we found that the people who approaches the gym is actually 17 percentage. Actually this is a category where we need to aim more because the gym people are regularly come for the wear proteins but you can see that for the next five years there is an increased CAGR is expected to for 10 percentage the growth in percentage of gym doing people. So that is a positive growth we have there. And next one is the scaling towards the health consciousness that you can find that 83.5 percentage of the people have given a scale of 3 to 5 percentage which means that the increasing concern towards the health due to the present situations like the corona viruses and all. So it is also one of the plus point towards us. Sumit sir can you take the next slide. Yes, yes, continue with the next. I'll be there. Just move the slide. Is the slide there? Yeah, this is it. So as we are as we are the product is involved with protein and the fortified micronutrients and the survey which was done about understanding the needs of protein, how the requirements are met by protein, the higher contained was from pulses and vegetables. Then, then came with the non vegetarian diet, then with the eggs and then with the milk and we protein supplements considered only the eight only 8.9% of it, which means the concentrated position the concentrated portion is still a very less and has an opportunity here. Opportunity in the age group which was involved was from 25 was about 25 this group is highly conscious towards health. And this group is where we are focusing upon for our way proteins supplements. And otherwise, the next one was edible sources with people are relying to boost their immunity where it was found that the regular fruits and vegetables came with the first preferences. The Ayurvedic herbal products came with second preferences, market supplements, market supplements, a new option came on 7% and market supplements on 7%. Here means the 7% of the people which are looking for something new are targeted customers, which clearly depicts there is a there is a gap. There is a emerging gap, not continuous gap, but there is an emerging gap with which will come ahead, which will come coming some days, it will gain a whole market share. The next question was about the spending, which they're willing to spend upon the expenditure of protein and other immunified immunity boosting compounds. Where 53% people are ready to spend 5% of their total expenses 32% are expected to spend 10% of their total spending and 8.9 8.9% people are expected 15% whereas the leftover people are expected for 20% of which again, which means here, as Indian people are more price conscious, they are needed in a product which is not more costlier than what they are spending now. This also here is a challenge for us because we proteins are always ranges with the range of 1.1500 rupees to 200 rupees per kg where we have to be price conscious and we are also in our business plans we have shared the pricing of the product. And the fourth one was what sort of packing they need or what sort of packing they are willing to apply for the product where the 71.5% of the people have clearly showed they need some small boxes or small tin or plastic boxes where it is of 1 kg. So here also we are showing our business, we are showing our details in our business plan ahead. Okay, thank you sir. Okay, next one is actually marketing strategy and USP. So like we are just saying our market strategy will be, our USP will be like the product of the gym organization, we will approach the gym organizations like tall workers and gold gyms. So our product will be firstly introduced to them so that people are actually having a good penetration in the market. So if they are agreeing with the product, it will be a good effort for us. So the next thing is actually a small pack of products. Since we have already said that the people will prefer the 1 kg pack products which can easily store and will not have any problem. So that is the next thing which we are taking in the terms of product considerations. The next one is gender segmentation. So gender segmentation we are concentrating on both male and females. So we will have a different contains we have different compositions for the gender and for the male and female especially for considering the females will provide the hormones or hormonal values also in there. Next one is the physician advice. This is very important actually when the people go to the doctors or the physicians in advice for having high calcium, high proteins for the products. Then the physicians can directly advise them this kind of products so it will be a direct marketing and direct trustworthy marketing. Next one is e-commerce. The main thing is that the penetration to this particular product, this particular market can be easily done through the e-commerce because mainly the customers are very much active in the e-commerce rather than that of the retail markets. Next one is last thing is the push to market. In push to market we are like giving an office in 3 and 5 kg products because mainly as per the 70% of the people their request was for the small product like 1 kg. But even they go for the 3 and 5 kg product we will give an extra office and similarly a coupon based offer will also be provided that if the consumer is continuously purchasing from the same retail market. Then they will get an additional benefits and point will be counted there. The next thing is the SWOT analysis. So let me go fast for this. So this is the areas, the strength and weakness then opportunities and threats. So when we consider the strength, the strength is it is the largest market and create a promote healthy lifestyle which is having a more concerning nowadays. And it's a highly profitable and easy to create the chain of the products since many players are already active and can be easily create the chains through the gym builders already. Then the weakness. The weakness is the expense of research. The R&D is having is very, very expensive over here. The next thing is the customer feel that the product may be expensive. So that is also can be a weakness for it and not many unique selling and pathway we can accept here. The next thing is opportunity. It is easy to promote this product and not difficult to expand the other, not difficult to expand to other products. And it's, you know, it's a highly profitable market and market become extremely popular with the people's began because the kind of ad will be directly taking the taking attractions from the people's from the customers. Then the threats, then already numerous growing competitors are already in the market, then production costs are racing and the government regulations and less popularity of the products among the people is the threat can come from here. Okay, thank you. Now B plans will go for a B plans. Rahul is a slide visible. No, not yet. Wait, wait, wait. Okay, come on. Okay, good evening. So we are here with our startup plan, dairyman. So it's actually a product of that based product of dairyman solutions. We are a registered partner firm based out of Jaipur. And we established just last month. And we have also registered our startup there at startup India and we'll be receiving their benefits from them. And so we can move on to the next slide please. Yeah, so here are like a passionate team members so since I've already shared that we are a registered partner firm. So we all are the founding partners with equal 25% stake here. And I'll be dealing with the platform development with the Bhavya sir taking the, the charge of finances for us with the operations of that platform and so Mr will be handling the marketing so mission statement is very much clear that through dairyman we are going to organize the currently unorganized system of veterinary health care delivery. And this is our motto that we want to reinvent the way veterinary health care system works in the field condition right now. So, so basically through our dairyman app based platform we want to address three major issues. The first one being the scarce knowledge that is with that the farmers like perceive himself during the animal keeping practice. And they are very much like they're less aware of the parameters that they need to share with the professionals to the direct solution that that must address such kind of issue is to empower the veterinary health care system and of history that they need to have a guided system of treatment ahead. So our platform will be basically serving as a dynamic record keeping platform. So all that record that will be fed into the system by the farmers of their animals will be available to all the stakeholders on our platform and this have been a study that just through dynamic and well record keeping savings of 14,000 rupees per cattle or buffalo unit can be achieved. Second is confronting the gaps in the service delivery since we know that there are just nearly 60,000 veterinarian registered in our country and places and like in villages mostly the workforce is really scarce. So through our platform we want to get all the veterinary health care professionals on to a system so that this system as a whole can have all the all the veterinarians the para veterinarians the technicians on our system. So that if one veterinarian is engaged somewhere you can get the service can be catered by another. So both platform USB here is to build that capacity by connecting all the stakeholders on our platform. Thirdly, since farmers based just carrying forward the thing that they are not well with their record keeping practice. So most of the farmers are not even aware of what kind of scheduled interventions that they may like undergo during this animal keeping practice. So our platform will have this guided advisory system and push notification system that will let farmers know what future intervention is required like in case of a de-moving schedule the farmer will well in time know that a vaccination or de-moving schedule is up to be implemented then. So our platform USB here will be this ability to synthesize and analyze these records and come up with the current and the future health care needs down the line. Can we have the next presentation here? Yes sir. So here is the like our Daria platform interface you can see the screenshot of it. So in the start we are going with a bilingual language English and Hindi and it is just a record keeping app we can get all animal health data there. So algorithm we are choosing it like on both for any stakeholder can enter their data and farmers can enter their data at their level and their queries will be inquired by all the doctors at the veterinary level. So we are conveyed with the geotag registered veterinary health care professional near them. So they were in fire with the lifetime history data. So we will keep a record basis for the future also. So we can keep notifying the farmers for the like schedules they were having for their like so all the records will be keeping so regular health care checkups will be there so that they will not forget and there will be less losses. So next slide please. Okay thank you. The next thing is actually the market assessment. You see why we are developing this particular app is actually this particular veterinary health care industry is actually a 6000 crore valued industry. And there is actually a big gap is there a losses happening 20,000 crores due to the livestock business and all. And it is says that the total there is a 15 percentage of CAGR is expected for the 2020. So the technical and then then we go for like why we are going for this technical aspects and this app based program. Then the data shows that the technological presence in rural India actually a 400 million active mobile users in the rural India by 2020. And similarly it is also expected that there is a 15.5 percentage CAGR in the rural digital adaptation. Similarly in the artificial intelligence techniques there is a 23 percentage of the CAGR is also expected in the livestock regions. Okay now see here. Now our target is actually the medium to progressive farmers with the technological accessibility and similarly those who are doing the commercial farming in particular in dairy farming. The next thing is actually the service providers in service providers will add up with the wits and similarly the para wits similarly the artificial insemination technicians and the diagnostic lab nearby the peoples and nearby the segmentation segmentize the areas. Then the secondary stakeholders will be present in the particular app will be the agricultural consultancy expert. Similarly the animal insurances agencies will be included and the cement banks for you know exotic cements will be available over there so the breeding can be easily done. Similarly the industry and research researchers for log data will also be available. Next thing is the marketing and the PR root of us that is actually one of our USP. I'll see you that I'll just explain you that see first one is the campaigning campaigning and the field promotions can be done through the KVK support and similarly through the veterinary universities and similarly by the help of the agricultural agriculture sorry animal health department animal department through the department helps also then similarly the next thing we can do is actually the local gathering so local gathering can be conducted in some places and can give the extensions work to the farmers at the same time. So they will be get having a knowledge regarding it. Then the distributions of farmlets which gives the ender explanations about the app usage and app interface. Then the social network promotions can also be have a good penetration in the market. Thank you. Next slide please. Yeah. It's one of a kind in India right now with some two major competitors right. And the farm tree man completes with a hard man. A indigenous startup from Nakpur from the Nakpur agricultural Nakpur veterinary university and the farm tree farm tree was an European startup but currently in existence a stage in India they had their operations before. There are some attributes which we are including which we are focusing on the first one is the health care records health care records is a record keeping is a critical and a pivotal. Role plays a pivotal role in any business to see its foresight ahead. So that the both the two both the two both the two startups or both the two interfaces never see never accepted that. But at daily man we have accepted and we are keen upon the health care records maintenance of record which maintenance of records. These are USP with others also diagnostic services. We are understanding understanding the understanding the loopholes with with a specialized or a technical person is is something which we are going to provide because we are included with the team of very we will come to include very team of very sound professionals. So veterinary service and next comes with the veterinary services veterinary services. Comparing to the hard man and farm tree hard man was easy is now working with veterinary services. We are also going to go in a veterinary service but we are also trying to have a real time interface upon our upon our upon our app based where on the real time the farmer and the specialist can share their data on the real time they can share their videos and get into some primary health care and solve the primary health care issues. Location tracking both the hard man and farm tree have no location tracking access but a daily man we are with the location tracking access. The next come is a smart initiative platform where a smart year for us means understanding the base understand the root cause of the problems. Due to the maintenance records of health care records maintenance records and veterinary services sound veterinary professionals we can get into very smart solutions and we can go with smart solutions which farm tree was providing where hard man was not providing. This is our next SOP USP where both the hard man and farm tree were not interested are not working in the field of small livestock animals, small livestock animals like goats are also we are major part of our major part of our consultancy and our major part offer also our consultancy and a business approach use of IOTs currently as we are focusing on a typically commercially based commercial based farmers. I think we are not in much need of IOTs right now but there is an IOT used by hard man and hard man only so that was our competitive advantage we have. Okay, so like from here like I'll be quickly rushing through and so what are the technical barriers that we might be facing if you are like trying to enter the market the first thing is that there's a possibility that government as a whole can come up with such a good platform. That can actually digitalize whole system and can have all the animal health records related to the para veterinarians and the veterinarians. But the thing is down the line since the same concept has not yet been implemented in the medical health care service like how the system actually functions in the human medicine case so it's a long forcing thing to like but yeah still there's a risk with that if the government can come up with some kind of project. Yeah, maybe you could focus on the business plan numbers. Sure, sure, sure. Okay, okay then. All right, yeah. All right. So these are the kind of milestone that we are expecting for this year that will be working for some of the content creation then the platform development with followed by the website development and these are all the deliverables and so we have kind of decided like allocated them in two terms from now on so like six one for the first and six to 12 months from the next. And lastly towards the end of this, all the deliverables will be kind of promoting our project so can we go on to the next slide please. Since you know the PPT's and the reports will be available for everyone, they can go into sales. Yes, sir. Sure, sure, sure. If you can focus on the. Right, sir. Yeah, so this is like a growth roadmap for the coming five years during the first year will be kind of emphasizing on the service delivery model so coming up with a strong service. A strong service delivery model for the stakeholders after a pilot area is decided in the second year will be this will be kind of including the animal management management data along with the healthcare data and also promoting our platform as a whole. During the third year will have this ICT section called as daily church section to increase the farmers engagement during the fourth year we are targeting to hire our own daily managers to promote our platform in the in the village and to come up with a subscription model, like those are deliberate and practical and the fifth year since this IOT technology is a good by going around and maybe in incoming time this technology will also be much more cheap to be implemented for the livestock so we'll kind of like try to tap that and also since all these five years we will have like a good accumulated data in our hands on on our area and app will try to monetize it to go by trying to partner up with the different industries and coming up with a good model. So these are the funding requirements for this year so if you were targeting that it might take two months of time and we have allocated a project budget of 686,000 rupees. And so these are the particulars if you're interested you can have a screenshot please onto the next slide. These are the revenue model that we came up with so initially we'll kind of focus on obtaining the commission from our stakeholders which are vets, para vets, technicians and diagnostic labs. This commission will allow us to like keep the revenue stream flowing and also for the other stakeholders will have increased number of cases to be dealt. Also, since our platform will include an ICT section it will be an engagement for the farmers we'll also try to include the app advertising also as I already discussed monetize the data. And through our ICT section we can also go for the content marketing like publishing videos and blogs of other intellects on our platform and kind of marketing that and also down the line we also foresee a consistent revenue system out of the product sales to our platform. On to the next slide please. Yeah, so these are consolidated revenue projections. We have, we foresee a breakthrough nearly around the fourth year since our project is based out of a service delivery model and it's kind of a similar thing of what they had an agro start doing and they actually met their break even nearly around six to seven years down the line. It's a quite ambitious goal for us to do that in the fourth year but the thing is, during the second and the third year, we just need to pump near around two lakhs in the second year. And during the third year we're just saving near around, during the second year it was five lakhs and during third year it's two lakhs and from fourth year on will be self sustainable with this project. So that was it actually. Thank you. Thank you.