 Like everybody who remembers the fastest in the class, the tallest in the class, the bad boy of the class, or the slowest in the class. And it's like, after 10 years, people still remember their reputation of things. And I think about five years ago, I kind of understood the analogy to the point where I'm like, well, what reputation do I want to have 10 years from now? And I started acting like it. Welcome to the Savo Show. We have Raw Nelson. Raw? It's three letters, the first three letters of my first name, which is Raudi. Raudi is my Raudi for David in Polynesian-New Zealand language. There you go. There you go. Welcome to Perth, bro. Thank you, brother. And for everybody at home, I met Raw through Steeze and Drac, Big Man, and one of the men, many, many talents behind Juicy Fest. You're a many talents behind many things. You've got your energy drink. Yeah, Juicy's coming up in January after having a sell-out first season in the start of this year. That was mad. January, yeah. Yeah, so, and yeah, being involved with that was dope. And yeah, so let me, let's educate the audience. Let's talk about where you came from. Like, where's all this drive? That's normally the first thing people ask, and I think I've talked about it so many times where I can probably articulate it a bit more simply. Good for me. So I'm obviously, by the looks of my haircut, I am a Polynesian Maori from my place called Othrua, Whakareware, which is a small religion of Othrua, which is in like the heart of the North Island of New Zealand. And I guess back then, what's really drilled into us at such an early age is culture, within culture's identity and understanding who we are, where we come from, who our ancestors are, what they did to kind of give us opportunities based on what we have today. And I guess that's a massive fueling factor for what I do today. Okay, so I think, so what that involves during your childhood is a lot of like performing arts, because we didn't come from money. We are taught different ways to utilize our currencies, which is our talents, to do performing arts for tourists. They come into our village and then from there, we learn how to navigate, let's just say, a busload of Chinese people to make them kind of react in a positive manner to kind of reward us in, whether it's money or attention or like just tourism, right? Yeah. So I guess that's where I come from. So I come from a small village where we want to hunt, fish, perform, but also love. And I guess I've tapped into like different ways of utilizing those skill sets and those ways to leverage into what I do today, which is some people call it business, but I say I've just been doing people for 33 years. So it's just like, I guess when it comes to business, key factors or key elements with business or when you're working with people or doing something is like you need a baseline of like people. Like that's the core of doing anything really because 100% of customers or business partners or people you work with to custom experience is just based on people and psychology. Yeah, you don't have people, you don't have business. So I think that's just kind of like what I like to compare it to. So yeah, anyways, that's kind of just like a brief understanding of where I come from, brother. You mentioned wasting leverage and not, and using it in the now as you grow older. Fast forward to now, you're definitely doing that super well. But going back to that, you know, your origins and I see a lot of people having skills and culture from where they come from and they waste it. They waste that leverage. Yeah, I think they waste it because they don't actually know or understand that that's the key. I learned it was the key when I was probably 25, 24 years old when I was overseas and I was in an environment where I'm not from, but also I see myself being a little bit different. And then that point of difference created more opportunity because a lot more people were curious about me. You know, and I was acting normal. If I was in New Zealand, then everybody's acting the same, whether it's like the way you hold yourself, the way the types of jokes you say or the way you kind of behave in general. Now, when you put that same behavior within a new environment where it's kind of not really like that there, then you quickly, I guess it gets noticed and people only do what they know how to do. So how are you supposed to kind of know that you're different if you're in a pool of people that are kind of the same. So I guess the privilege of what I've been through is I had the opportunity to travel the world because my mother sent me to Australia when I was 17. And then from there, when I was working in the mines, I accumulated enough funds to travel. And then I put myself in a situation where I was able to experience more and then understand that I was a lot different than a lot more people around the world. And then New Zealand become that much smaller and tighter to me. So it makes sense here. Yeah, yeah, I love it. I love it. I've got similar backgrounds migrating from Russia. I was already different. Not speaking the English language was a huge difference. But then being taller than everybody, you know, everybody's like, oh, you should play basketball, you know, played footy for a bit. That was all right. But you can relate, right? You can see that like back then, you know, it's a superpower being different. And I think the way the world's going, everyone's trying to be the same, but eventually, you know, being different is the key to fucking. Oh, man, I don't know why people are trying to be the same. It's I just don't get it. I was, you know, more in a shell for a while growing up because I didn't want to get, you know, bullied or, you know, picked on for being different. I mean, I was the same too. I was really like, believe it or not, like now I'm the most social person you ever meet. I'm actually going to Canberra tomorrow by myself to create a community around the idea of Juicy Fests because we just launched in Canberra. But then if you looked at me as a child, I actually had my sister speak for me when I used to walk around the school. I was very shy and I was very kind of like anxious about what people thought and I didn't like to talk. And my sister is actually, you know, they were the ones that kind of empowered me to talk. But then my mum had to put me in a different class just so I stand on my own two feet. But now I'm the total opposite. But I think I just went to a metamorphosis where, you know, I built the person that I am today, you know, and probably touch base on that later, but yeah. Love that, love that. The challenges you went through to overcome not talking because your sister was talking. Yeah, you popped up. Yeah, did you have a moment before you moved overseas before 17 when you realized, oh, shit. Not really, bro. Like I think when I talk about that, my sister's talking there, I was like when I was like under 10 or like under eight. The moment, like I still didn't know my mum knew. That's what I understand. It's just like now I kind of- But parents are always new first. Yeah, for sure. Of course they do, but you don't know then. But at the same time, I kind of revisit situations or thoughts or moments in my past and I start to re-understand them based on the new mindset I have, you know, because back then, you kind of, as I said, people only do what they know or they only know what they know. Therefore, I like to go back and kind of revisit moments where there was problems that happened in my family or even why things happened in the first place or why it even moves. When I revisited, I kind of just recalculated to kind of like put a new meaning to what happened. So to answer your question, when I was 17 now, I think I got into a fight for my actually 18th birthday. And then my mother knew that she had to send me to Australia just to take me out of that environment because that was normal where we come from, to go out party, to end up in a fight. But it happened more regularly where she knew it was the right move for me to expose me to more opportunity. And I guess she was the one that actually taught me how to talk to people. I just watched what she does. And then I guess she still doesn't till today, but like I'm just more of a by-part of what she embodied. And I guess when you take that and then you infuse it with identity to a high level, which is like it creates confidence in anything really. So yeah. Yeah, I love that. When I was growing up, my mum always said, don't worry about other people because those people will be nobodies later on. But be nice to them because if they are someone, they'll remember that. Yeah, for sure. Everybody remembers the bad ones. Well, everyone, I like to say the same, but like everybody remembers the fastest in the class, the tallest in the class, the bad boy of the class, or the slowest in the class. And it's like after 10 years, people still remember that reputation of things. And I think about five years ago, I kind of understood the analogy to the point where I'm like, well, what reputation do I want to have in 10 years from now? And I started acting like it. I started building it from then. So I think exactly that like, you have to go through experiences to kind of actually understand that it can make sense, but until you actually experience it, do you actually know? You know, so for sure. I think at the end of the day, like when you kind of just realize that, even back then, like people still act like kids now and try and like drip your eyes, shit or talk shit or whatever it is, I take myself back to the feeling of happiness and fulfillment. And I think everybody's just trying to chase that feeling for themselves. And if they behave accordingly, if they try and like, you know, they act out of a reaction or they react out of emotion, or they're trying to do some dumb shit, it's just them kind of like, you know, projecting what they feel inside, but at the same time, which is like, they just want what you have, which is their feeling. And I know that kind of, you know, it's just like, yeah, it's interesting, bro. So I've learned how to deal with that. And I guess a lot more people, you know, had a conversation to someone the other day about how do you deal with that when it comes to what is, when people talk about you, people kind of, you know. So it's that that you actually understand that to a level two brother. Yeah, when people talk about me, I mean, most of the time it's positive, majority of the time it's positive. When it's negative, I know that the majority is still positive and I'm cool with that. There's always going to be negative somewhere down the line. And it doesn't bother me anymore. It never really did bother me that I know who I am, I know what my mindset is and if someone's mindset is different. Cool. So be it. I think on the last podcast I was on, like a few years ago, there was a very basic analogy around like, if you believe in something, then it must be true. Cause like people fear the fact that it might be true, but if it isn't, then don't worry about it. And you've got to channel your thoughts to kind of focus on the people that actually want the best for you. And if you listen to someone that doesn't know you, then you're taking, we're gonna like to call it mana. So we take the heart or the mana or the soul away from the people that actually mean well for you and why listen to anyone else. So regardless it's not gonna stop brother, but you can't stop rumors, you can control them. So you become the moisture. Yeah, yeah. I made belief. I like to look at it until I'm 100% certain and then it's just no longer belief. It's, it's, it is, you know? For sure. Belief is like the idea of like something that doesn't exist when you know something that does. Yeah. So I believe in things, but at the same time I know a lot. And when you know something like, you know, it's a feeling, knowing something's not even a, it's a word to describe a feeling. And you know something so, so much as to say nothing can shift your thoughts based on what you know, because you're that confident in that because you have your own way of like understanding it and knowing how to execute or just, even if it sounds crazy. Yeah. That's why I speak from a lot of confidence from what I've done and the things that I talk about with other people. I've done them or I've seen them happen. So there's no doubt in my mind. There's no belief. And if I do have belief, I want to chase the no. I want to chase the, yep, that's definite. That's one thing I've seen about you, bro. So knowing you for how long? I've met you, I've known you for a bit, but I met you a few days ago. But I think you're really, really, really smart at what you did because you, you can tell the difference between someone telling you what you want to hear versus someone knowing what they're actually saying. That's, that's a gift. Thanks man. Thanks man. It is, it is a gift though. Like you analyze, you can analyze something quickly, but most people, I say they don't analyze it quick enough and they just believe or they don't believe or they just go, what? And then for me, again, going back to my mom, she's got the sixth sense. She knows, like all the way through high school and my early, early adult life, she was my filter. She goes, he's full of shit. She's full of shit. She's not good for you. Well, they know, bro. And where, where does she know? She's still teaching in Cal. Who's Cal? Cal Gully. 600 K East. And my, yeah, I want to bring her here, but I know as soon as we have kids, she'll be, she'll be off to the races here. But, yeah, she's very traditional Russian lady. She is Westernized a little bit, but at the core, we're both Russian. Yeah, for sure. You can't change that. Nah, where people come to me, they're like, but you live in Australia most of your life. Why do you say that you're Russian? I'm like, because that's my heritage. That's where I'm from. And it's different. I like that. And I don't get upset if they start talking about all that Ukraine, Russia shit. I'm just like, tell me more about Crimea. And then they shut up because they don't even know what that is. Yeah, it's just, just like ignorance, you know? But like going back to mum's sixth sense, she just, she just knows. She knows. And she said to me, my grandpa, before he passed away, he'd always say, you need to, you need to get out of there. You need to go move somewhere. Like she always wanted to move to Australia. And grandpa always said, Sev's got something in him that he's going to do different. Like he's going to do amazing things. And when you hear that from your mum, you're like, oh yeah, every mum says that. But then you start believing. But now I've seen me do different things, amazing things. That I, they're like, no disrespect to my mates that I've known from high school. Like they do their own things. Man, I'm doing some cool shit. And, and it's, I'm only at 32. I don't, I don't know the whole, like I want to ask you the next question is, you're manifesting or you are the person that you want to be known for in 10 years time. I'm still, I'm still unsure. Like I definitely want to be respected. Everybody does. But I think the one true thing I really want to do is have the kids that I'll have the attention of now grow up to then remember me and go, man, I watched your videos back in the day and I still watch some of your stuff now. It's helped me so much. And like, I don't, I don't associate my success with vanity metrics like likes and followers and stuff. I measure them from the people that come to me when they take a photo of what they say. If it's just, oh, the response, the response and it's the specific response I'm after because then that's the legacy. So, yeah, but yeah, your future vision, by the way, hence the question, what is it? What's your, what's your big plan? You have like a, that's a big question. But my actual goal is to become a teacher, but I want to become a teacher where I don't need to be paid to do. And I probably won't even study to do philanthropic teacher. Nah, just like, I like teaching kids. Like, you know, just like being around, like that's all the stuff. So I want to be a part of. So based on what I do now, bro, like I've always, I didn't know how to articulate it back in the day, but it's just like, I knew how to do it. So I just started doing it. Essentially, what I'm trying to do is I'm going to create an ecosystem globally so I can provide kids with opportunity. Back when I was a kid, I didn't understand how you can get into the NBA or build the infrastructure in Dubai or dig for Sapphire in Afghanistan. You kind of just projected based on the people around you, what they understood, but also what the media say. So a big driving factor of me traveling the world now and meeting people is me understanding where the problems are and where the opportunity is because I understand my skill set is people and I know how to build communities and walk into any room and shift energy. And I know how to kind of connect with people and also find problems and create solutions. So based on what I do, whether it's festivals, the energy drink, or anything that I'm a part of, it might look like I'm doing a lot, but I'm actually just doing one thing. Problem solving. Problem solving, but also bridging the gap to people and opportunity. Man, I'm the same. I'm the same. It really is the core, eh? Yeah, for sure. But I think that's like, I learned this a few years ago when I was like, or if I wasn't being paid to do something, then what will I be doing? I'll be like, I'll still be doing what I'm doing, but I will just be doing it like unconsciously because it's just how I am as a person. What about, sorry, what about when you have that in you and you see a problem in front of you between someone and it's clear for you, but it's not clear for them? Do you come in and give them your advice or do you wait for them to ask? Yeah, I always wait to ask, bro, because I don't think I know more than anyone. I just use myself as more of a vessel to kind of articulate what I've been through and how I kind of solved it. Yeah, let them come to you. Yeah, for sure, like you got to build a reputation for what people actually know you as. Like it's not until like the last six months to a year do people take, I'll say six months, like does anyone really take me seriously based on my ideas and shit? Like three years ago, bro, I was the same person, had the same ideas, but I didn't have the credibility. Therefore, no one wanted to listen. I was always willing to kind of share my thoughts and also share my perspective, share my ideas. No one gave a fuck. And also, I guess now I keep moving and then a lot of what I'm doing is moving weights and it has momentum. And now people are like, oh, how did you do that? But now once you build that reputation, then it's just like you create the credibility and I'm traveling the world a lot because now I have that to kind of leverage to create more opportunities and to answer your question before that. So say my ultimate goal, bro, is I want to create pathways for starting like because I'm indigenous from my lands. I want to make it easier for all kids in New Zealand to be provided with opportunity, whether it's sports, whether it's in fashion, whether it's an infrastructure or anything and kind of like create an under, like a realistic sort of way to articulate that they can do anything. And that's why I created this drink, which is home energy. And this is my vehicle to kind of provide a value proposition to any industry that I walk into. So it's just like, it's just more of a vehicle for me to be a part of things. If I didn't have that, I'll just be a man with an idea. Now that I'm with it, I was able to kind of enter the event scene because I met people that were already doing it. And then I was able to provide them value based on what I was doing in the community I had. And then we come together. We created Juicy Fest. So it was a team thing because the people that I worked with have already been doing it. People go, oh, how did you start that? I was like, I didn't. We did together because people had the resources. People had the experience I had. Well, I had, which was for sure anything. So moving forward, I think the short answer to the question is what do I want to do? Well, not what, what do I want to do? What will I do three to five years from now? Is I'll create an ecosystem of pathways for kids or people that are like any age or even businessmen, talent, opportunity anywhere in the world based on what they do. And I don't have to be from the industry to do so. I just know the people and have built the trust of the people that control it. Yeah. And they create that solid infrastructure where there's no snakes. And it's done through integrity. Yeah. And because I'm not from the industry, it's like I have a different perspective on a lot of things. And at the same time, it's like, I don't want to be the biggest promoter in the world. I don't want to be the biggest distributor in the world. I don't want to be the best athlete in the world. Trying to find pockets of opportunity where it needs help so I can bridge that gap. Yeah. And at the end of the day, it's just like I'm, I'm building relationships. That's what I'm focusing on with no agenda. But then when the problem happens, I know someone that can solve it and I help solve that problem by bridging the gap. Yeah. It's the best feeling. But I don't even know if anything like that exists, bro. So it's just like, it's just common sense to me. So that's just kind of how I behave. There are, I've seen models of it exist, but not in the way that you're talking about. I've actually got an e-book coming out, my first book next month. And it's pretty much my life story in 26 pages where I'm from, where I went to, then what happened and then pivoting a couple of times. And then escaping the nine to five, doing my thing. And now the journey into financial freedom because that will help me do similar things where I can just go around to schools and... Do what you do, bro. Yeah. You're a teacher, yeah? Yeah. I read a Google review on my school just before. What was it? School's great, but the only thing I'd change is bring Mr. Moss back. And I'm like, my guy. Oh, you read it, you know, right here. Sorry for the interruption, but this show would not be possible without the help of Bright Tank Brewery. They are the major sponsor of the Sevo show. Huge shout-outs to them. Check them out. Great beers. Great people. Great everything. And well, let's get back to the episode. Well, if you're anything like the way you are now, bro, you'll be a dope teacher. Yeah, I like... I love the... Well, me, I used to be a teacher. The education system's no good. And I realized when I was in it that the only way that I could change it was from the outside in. So disrupting it. You know, looking at someone like Elon Musk and building his own school and how... Well, that's what I was going to say, bro. So I said, oh, I'm not going to study to be a teacher, but I'll just build the school. Yeah. For me, I say this all the time, but I'd have three things in my school. The first one is you start to learn self-awareness. You mix that in with self-esteem and you get to get onto a path. And speed isn't important, but being aligned to something that you're passionate about sooner than later would be cool. But then whilst you do that, you learn the second pillar, which would be financial fitness. And that's where the maths comes in. You learn everything about how to financially better yourself. Periodisation. Yeah. Is it a word to use? Periodisation. Yeah. Statistics, percentages, everything to do with tax, everything to do with savings, everything to do with my keyword is investing. And then the third pillar is pivoting. The art of pivoting. The art of pivoting is something that people realise that they need to do later, but they don't have the financial backing because their debt is just through the roof. But their self-awareness is there and they want to pivot. They want to change to something else because their self-awareness is coming out. And by then what happens? Midlife crisis. They realise, fuck, this is not what I want to do. I've got a mortgage. I've got a family. I've got kids. I can't be selfish right now. I have to commit. And there's a lot of depression, suicide because of that. It all starts at the core. I reckon. And that's what I would change. It makes sense, man. You're passionate about that. It's just like, I guess it's passive when it comes to a lot of the conversations that I have with the people in New Zealand as well. I'm not the best at understanding that. I'm understanding financial fitness, for example. I just know how to do shit. But a lot of what I know how to do is I know what I'm shit at. Because I'm self-awareness. If I know what I'm shit at, I know where to find people who are not really, really passionate. And good about what I'm shit at. I'm getting good at that too. I'm starting to really identify like there's a job coming up. I'm not going to be the best at this job, but I know someone that is. The monetization part is understanding the business side. You can take a kickback. Everybody wins. You take a connector fee. And I'm really becoming more of a connector, which is what I love. But then there's sustainability. When you sustain something like that, then you get to scale it. I think that's what you're trying to do here. You're figuring out a way to create an ecosystem. Because it takes five years to build a power plant. But one second to hit the switch. And it's just like that's what... I guess that's the way I visualize something. It's taken five years to kind of understand what I need, who I need to build the machine. I just recently turned it on and then it's moving. Yeah. One of my biggest challenges was finding reliable people that wouldn't let me down. But then also being the reliable person that doesn't let other people down. Because a couple of days ago I had a job yesterday. I was meant to film with the gym. And the day before I bailed because I was going to really be disappointed in myself down the line. And a few other things happened that were out of my control that I needed to reschedule. And then I thought, no, I can't do this to them. So I just needed a bail. Give them a full refund. They sent me an email saying they were disappointed and I'm like, fair enough. But I knew deep down inside how I committed. It wouldn't have been the best outcome for them. It wouldn't have been my best performance in the back of my mind going, I can do better than this. And yeah. So I don't know. It's just something that was one thing I'm really learning now is the transparency communication side of things when it comes to that. The pride makes you commit and just try and do it at the same time if it's not going to be the quality that you if you're not going to do what you say you do you don't do it then that's kind of worse. That's where my pride is at. And I think that's why if I can't execute the way that I wanted to they say, oh, just give it a go. Yeah, but I want to make a masterpiece not a sketch draw. But you're going into your second season of Juicy. How are you making or how are you helping? Do you like it? How are you making a better than the first one? We. I love that. I say that shit all the time. How are you guys? I was telling you, the team in New Zealand, they're beasts. It's just like the partners over there they're the best, they're going to become the biggest in the world. I've spoken to them every single day and just like the vision that they have is crazy. I'm just a part of what and saying that, I'm just a part of what they're doing. Because I'm trying to exacerbate what's already existing. Now, it's better because it's obviously a better lineup. I want to say a better lineup because it's a bigger lineup and I think it's a bit more you know, to date and a lot more people know about it. So I guess the atmosphere is going to be crazy. Yeah, younger? Younger but also the same age. It's going to be like a big factor of what happened last year is people thought it was a massive scam bro. At the same time people don't know this but we played on the fact that they thought it was a scam for the hype because Fire Festival was out. Oh, the Fire Festival Yeah, but then we're all over the news all over the curia mail, that sort of stuff and you know because it had never happened before but we leveraged that weight as momentum and I say like when you're fighting a bigger guy what do you do? It's like well you use gravity so you can't stop what the people are saying but at the same time you've got to be talking at the dinner table with their family that don't care about R&B but now they know about it. So it's going from you, the one lady that's talking that likes R&B, that's talking shit but then now your whole family knows about it and we didn't even have to kind of tell them, you're telling them. So it's amazing you're thinking about it before bed you know, good night. But I guess doing nine shows across two countries obviously is the logistics side of things. So it's like even taking hundreds of people across that logistically. So it's just like trial and error for that there's a lot of things we want to fix up like the whole experience itself and I know there's a bit to fix in regards to like where things were placed everything really. So everything from the toilets to VIP to VIP to accessibility to ticketing to the way in everything and then there's the actual artists themselves. How big is your team? I don't even know bro. I just focus on what I have to do and I just build communities. So I'm in Perth. I've been here for three days bro and I've spoken to about 50 different companies about the idea of collaboration and I focus on marketing and I just focus on what I'm doing it's probably like over 50. And at the same time when the actual festivals are probably hundreds so there's like labourers and all that sort of stuff so that's someone else's department. What's your kind of pro tip to approach a business to come up with some sort of collaboration? With me? With anyone? You have to go in with the idea to help and provide a value proposition before you take. So you understand what they need help with because currency comes in many ways and what we have they don't have or went to a burger joint the other day. Upper hand? So we're going to create a juicy burger for December, January so I went in there just providing them some ticket giveaways for the community so we're full experience so by doing that we get access to their currency which is a database of people that are in the community so we need outreach to people in the community and we have excitement so based on a conversation it's like we're exchanging currencies on what we both need. So I didn't go on saying let's sell tickets through your place. I said can I please provide you some tickets to give away to your people and what do you think about that? It's amazing. So this is what I want out of it I just want outreach and also awareness to your people. Is that okay? Yes. So understanding what they need help with and if you have a resource or something that they can benefit from then that's what we do. That's what I do. I've got some ideas of how we can leverage this episode to potentially get some more attention to it but also sell tickets and I'll talk to you about that afterwards. I love that stuff. I love the ability to I love the ability to create those synergies but I also stress sometimes what if it doesn't work? How does that go through your mind? I'm numb. I had more things go wrong than go right. So it's just like you'll never see me give a fuck about failing. My growth come from my biggest fails small and big so I'm not scared to fail. If anything I know I'll be better because I failed so much. I have a reputation of that and I'm like in resilience. People know that I'll never stop because it's too predictable but I know that if you can so I had a restaurant and it eventually went to shit during Covid but that was before the festivals and I took the same lessons and applied it to something 10 times bigger and it worked. I didn't move backwards, I moved forward because now I'm doing something bigger than fucking running a restaurant. Makes sense? How can you move forward and take those lessons and apply it to something 10 times bigger? You've got to wheel your way to success take all the little learning curves from each part I did the same thing. I remember when I started personal training I called it extensive fitness. Extensive? I was a PT as well by the way. Everybody was a PT at some point. I remember this was before when social media was really leveraged on ads or organic content to promote it. It was all about SEO and websites and print media and newspaper shit. I had one guy, he called me, he goes 100 bucks a month for the first three months I got you. I'll get you your ranking up on Google. When am I expecting to see leads or people calling in he'll be around the third month because I met him in person I was like that let's give it a crack and back then I was 21, 100 bucks a month that was a big investment for me. By the third month you type in personal trainer Perth there's me number one and I had so many people calling in from Goznells all the way and I had 50 sessions a month sorry a week 50 sessions a week and I was a full time uni student. That's amazing bro because I want to compare that to my story PT. So the lessons I learned from that is you need to stand on the shoulders of giants you need to find someone that knows how to leverage attention better than you and the other lesson I learned is get out of somewhere that has ridiculous overheads as soon as possible the moment I moved out of the gym that was charging me a ridiculous rent and set it all up in my living room bro that's when it's just I was making 50k as a full time uni student where all my uni friends were working on weekends and I was just chilling but yeah and then unfortunately I didn't want to pivot to the next level I didn't want to start my own thing where I had other trainers come in had I known what I know now I would have said any gym trainers out there that are looking for a space I've got the cheapest rent in Perth come to my studio I am off every Tuesday and Thursday you can use my studio and it will cost you 50 bucks a day that's it and then just see if I can build that and then I would use that 50 bucks to offset my rent to the new studio and then just create a gym and go hey you want to upgrade from this lounge room to this facility with parking and not in a suburban area let's migrate and what I know now I would have scale for sure whether that's funny because I had a different mindset when I was PT and what you were thinking about when you've done it was a very good way to monetize personal training not to make money but to decrease my expenses now when you think about it like that it's just like I was like how do I create a free life right and because I was going through some shit at the time and I was like I was in so much debt and bills to the point where you can't actually in my life in the situation I'm in and I'm living I was just like there's not enough money per day or week that could solve my problem so I had to create a free lifestyle so I've said this before so to generate I call myself a human algorithm because I can generate it's not just 100 a day if I can't just go for a walk right and I utilize personal training as more of a vehicle to kind of make people respond because I look the way I do and it was just like when I say again I don't PT not to make money to decrease my expenses I focused on people having resources and then I utilize it as credit to leverage what they had so if I charge myself out like for 100 bucks an hour then I'll do that and then I'll try and lock them in for like 2-3 times a week and then at the same time like well if I train you 3 times a week it's 100 bucks an hour it's $300 credit and you have a restaurant I'll get $300 credit in your restaurant and then I had free food so that was kind of how I was able to like battering the village days we didn't have a village or village to batter because we had no money so we learned how to perform to get Chinese to throw coins in the river to use the coins to go and buy corn to cook the corn and then sell the corn back to them so anyways the way I used to generate my leads was like I knew, like again back then I knew that there was PTs that were better than me at understanding science I thought fuck I'm gonna go to uni and learn about like toenails and how to grow and I knew it and it was like athletes bro that were like super passionate about it and it's just like but it's just like I'm not gonna act like I am this working lifestyle and muscle man and health fitness dude whatever but I knew how to make people happy and laugh so I used to walk to this cafe bro and I was there on our race course drive in Brisbane a place called Cafe 63 the personalities in that area and I used to ask people I used to make, no I didn't ask people I used to make them ask me what I was doing and it kind of opened up their mind based on being more curious about me and I would tell them what I think they wanted to hear so they asked that so I was just like how was your day bro I'll stand in line when I see you like a fat dude with a fat watch right yeah you know what I mean so it's just like that's a kind of a metaphor but it's kind of true it's just like well this guy needs to train but at the same time he has money and then I'll articulate my service based on something that he needs based on convenience so it's just like you know he'll go oh so what are you doing out here it's like oh I'm just kind of like to be honest I was like oh I just out here I see my client because they're too busy to go to work or to go to the gym sorry before work and I actually helped them train and I dropped them off at work and at last I created like a picture based on a morning that I thought he'll be interested in would you that's awesome and then instead of me me giving him my number I got his number and now I'm sitting in his lounge eating his food from his fridge because I was able to kind of accumulate leads in person based on what I thought they needed and then build a relationship and now I'm trading with these people and these people ended up having like businesses we ended up kind of seeing problems and then solving these problems based on someone else's solution whatever and that's kind of how I got into what I'm doing now you pivoted and I think as I say my mindset towards PT and I think I got a bit of grief because I did it I wasn't really focused on health and fitness I was just focused on movement hey that's fine you get them off the couch that's a huge win that's from going from zero to one is like the biggest step so like your first million is the hardest million the next million after that it's almost inevitable I remember like the story of my uncle he's a mechanic in Russia what's his name? Dima he's past now but he he would go into any supermarket or whatever here you go grab a bottle of vodka or whatever and he would I remember he was in the car with him this was like six, seven years ago in the town we were in a small town in Kyrgyzstan which is where I was born former Soviet Union we were driving along and he's a pest we're going one way and there's the traffic coming and you can see this one guy coming he's clearly slightly over the line so my uncle purposely gets as close as he could to the line just as principal the mirrors break smash into each other we didn't crash but they're still pretty close though anyway we've pulled over the guy comes out and he comes out non-aggressive or anything he just goes up to the guy shakes his hand I learnt this from him straight away does ever someone I see that's aggressive to me or starting to be I go up to him shake their hand straight away diffuse anyway cops come and he's shaking all their hands he's not ass licking or anything but they're all like his mates he's just like but yeah he's not everybody knew him he was the guy that fixed your car and he lived right next to a mechanic shop as well and in his driveway he had one of those pits where you can go underneath the car and they're all looking using it but I learnt from him that he was bartering and now my thing that I have is a tension I know how to get a tension that's number one currency bro let's go and some businesses that I've been a part of for years that I like that I've been using like bully butcher for example meat got dog food covered got my Mrs food covered got my food covered that's like the number one thing that's like you go to their channel that's just like all the viral ones are me and then so the haircuts covered plus two shout outs so they fit they actually fit me I remember hitting them up like seven years ago before any of this social media stuff and I said love to like take some photos for you guys like oh can you send us a video of who you are like I never did it I was like yeah fair I could be bothered and then eventually I got the tick tock attention and then natural gel but unfortunately some of these businesses that I really like I don't have the time to really push and make go viral even though I really like them because I'm on that pathway at the moment where I really want to just get to the financial freedom first and then from there my days is help the kids and help those but I'll also help those businesses more so I'm just hoping that they stick with me and believe that because a lot of the time I'm like man am I doing enough for these guys they're giving me a hundred and fifty bucks worth of meat for example is what I'm like because I do live streams all the time on tick tock and I'm eating my chicken wings that I bought from bully butcher and everyone's talking about them all every post and I have about four or five thousand people come across the live stream and every five seconds some smart ass is going where are the wings from where are the wings from and I'm like that should be enough but later on I want lines out the door I want them sold out I want them to go sev there's not enough cows left in Perth chickens we are the chickens bro you're completely you know the whole chicken extinct we're done the lessons from bartering from my uncle I translated it to here and I'm like right how do I shave the cost of living I could get a deal with a residential builder there's always a way bro because you got to understand it doesn't even have to be anything to do with the building bro because the guy might have a problem with his lawns in another area and you are associated with the lawn mowing company and then you just work out how you can fix a generator like consistent if you're promoting the lawn mowing company and then their mowing has lawns for free then you utilize that credit for your apartment you got to understand how do you build an ecosystem around the idea of helping and you just become the orchestrator or the one organizing it that's some huge currency there but my dreams are like how can I get it with an airline for example how can I get it with a hotel chain how can I get it with you know what I'm talking about bro I got some ways but it's not like a selfish play it's a means to get to those other businesses around the world to help them as well because if I don't have those deals with those hotels and those airlines then that means I have to somehow figure out how I can subsidize the costs for me to help the businesses overseas unless they can pay it but at the same time bro they're still paying for things that you probably have access to as well so if you can kind of minimize those costs and provide more value proposition based on what you do the other thing as well like I'm trying to also figure out is even though I get opportunities to go overseas to help other people there are still bills to pay that I haven't subsidized through my leverage so the bottom line is still that financial freedom that comes into the back and maybe I should leverage a I don't know Warren Buffett style person that can help me with a hedge fund sort of thing that can help me invest how quick you still have a young man on the same journey but I think if you ask the right questions you get the right answers most people don't even ask questions if you can ask questions with an open mind willing to learn even if you don't agree you kind of understand why people think the way they do then it's just that you want to start compounding knowledge and learning more and more as we go I'll ask you, if you're talking to a lot of people especially the last three days and they're all there for you what's your bullshit rate I like how do you go nah and how quick is it it's like a smell, nah I don't know you don't even know but at the same time you see based on behaviour so it's just like I take everyone from a I treat everyone the same so you meet someone, you say hello you acknowledge then you can kind of like then the road ends up going two directions they start talking about themselves or they start being interested and then you take this road so based on the conversation and then the energy in the room but also after the conversation then you can kind of just I like to watch I like to watch how people behave and see if the actions through social media or what I hear or when I start I'll probably ask five friends that I think they know you based on what do you think about this guy you know so I say it's pretty good but at the same time I don't have I don't really know how to answer that it's a feeling as well, it's a gut feeling I'm learning how to trust my gut feeling as well because a lot of the shit that's kind of effed up in the past it's like I knew miles ahead I just didn't do anything about it I didn't say anything about it so it's just like I would like to say my gut same as the day it happens for a reason there's a lesson involved and whatever decision you make unless you're insane you won't make it again well I think a lesson that I learned from my sister when I was like 14, 13 years old and I still hold it to this day when she was talking about girlfriends and shit it's just like you can't treat the next person like the last person so it's just like with the last person fuck you over the next person it kind of looks the same it's not the same person so don't take that like the energy and at the same time I have friends that run with friends but at the same time it doesn't change, it depends on what it is what they've done but I like to treat people like their own individual and how they treat me everything starts fresh and then it just goes from there the Russian way to do it is everyone starts at 100% until they fuck it up and then the first time like let's say they really cooked it an hour late or they flake or they they stitch you up in some way the first strike and there's only one strike how many points in the strike was it dependent on the weight of the strike there's some petty things but it's depending on their accountability and their drive towards to make it better for like for me one time I fucked up with a mate, I'll never forget this because I hate being late I hate being late and this time I cooked my calendar thing I didn't put it in at all you got a text message Raya I went white almost lost hair I reckon made it up because I know you like Jim B a big fucking $150 bottle and I was like surprised that's my gift here is my peace offering and I don't expect the same but the next move from that person is they have to do everything to make up for it because then what's to go then after that I'm only interested if you don't do that I'm only interested if you have something that is a value that can come to me really yeah but if you haven't broken that 100% straight let's hang let's do something let's do business let's do one thing I'm really kind of trying to learn how to manage properly it's the amount of people that I care about at the same time the same amount of attention that I give to other people I care about so obviously like traveling the world and stuff even to my own circle I've been talking less because how do you how do you just still stay connected for everybody even family, my sisters, my mum, dad I've been pretty hopeless it kind of like comps trying to figure out I guess that's just my own shit I'm trying to figure out in the same exact scenario I resonate with that hard I think about that every day I think I'm like it's been like six days since I called mum how's my sister going in Melbourne you know just a text message how are my good mates that I was talking to for years going I mean the ones that I know that are still going there they're all supporting me and they're all commenting on my stuff and they're all messaging me every now and then I reply to all of them but the ones I don't reply to are the ones that are still there and that made it easier for me I had a guy come to my wedding and there's been no support I'm not looking for the support I'm just looking for a reply back like some people that I do cry it's nice to see though cause like it feels good to support you see that meme it's like when you first start out and you're grinding you're going hard and you're going for it and you're just focused there's no one in the bleachers but then when you succeed the whole stands filled with everybody cheering for you you know and that's a drive for me but at the same time I'm always neutral one of the other things mum taught me was live your life neutrally when things go good you celebrate them but don't stay up here for so long because that can crash down negative is a harder drop if you stay neutral you celebrate those wins for that day go back to neutral if things fuck up that drops not that bad for sure I think it just comes down to your own expectation as well and I feel that bro and I think over the last 12 months what I've really experienced based on my threshold of excitement, of stress of everything going so high where people are like are you really excited about what you're doing and I honestly reply and they're like oh what do you mean I'm like I'm happy like I wake up and I'm just a happy person even if something shit happens don't really react because I'm numb let's solve the problem let's solve it I'm straight into war zone it's just like it's not if it's when oh mate if it does not exist if it does not exist and I was talking to someone about it the other day it's just like hazards for example it's the opportunity for something to go wrong and if you're going to identify something down the line it's just like now how do we create something for when it happens and then keep moving what about if you over think about the next hazard and then you hyper focus about all the other hazards that pop up in that place it's different when you hyper focus I'm just saying acknowledge it or is there a limit because then you're looking for perfection yeah I guess so but I guess do your best if I can just lay you know if it's what we put on a seatbelt it's just like yeah just it kind of contradicts my my bail on the client the other day I saw hurdles but I also saw the lack of vision going forward that the synergy was not there anymore so it was a hurdle but it was also a realisation that it's not for me and I didn't want to waste any more time so kind of contradiction kind of true you know but you thought about it and you had a reason though yeah plus I had external factors that were out of my control one decision bro you can only move forward one direction so that's the direction you chose and you can kind of back up why you done it and then bro just keep moving by that what's your personal do you have a personal system that you just live by I'm not talking about morning routine I'm just talking about like muscle memory I say hello to people consistently that's my thing 100 people a day because every action has a reaction good or bad happy and sad so I think the opportunity is based on who you say hello to not how you feel and that's why I have so many opportunities because like I could be having the worst fucking day in the world and then like let's just say I'm in can distribution or whatever or my system needs a job or some shit like and the opportunity for that factor does not come from how I feel it comes from who I meet and then what they're a part of and then when you plan that seat and you water it it can grow to something it doesn't have to I don't have a agenda when I say hello to people but at the same time opportunity comes from people I can do that effortlessly that's kind of like when I walk into a room and I see I like walking in a direction where there's people rather than an alleyway because I'm like well every person has an industry and experience and I would like to be a part of it maybe yeah oh everyone's a business card everyone's an opportunity I took an Uber to pick up the stickers right from Juicy Fest and this guy his name's Sean yeah pick me up and man like got in and he's a FIFO worker and the question is you do this full time obviously he gets a question every second passenger but then he goes yeah this and this and I was genuinely interested I'm always interested in what they do and why they do it and then he told me he actually wants to come back into the building building industry but in sales because that's what he did for the last 10 years before he started FIFO and I was like oh building sweet and I told him about one of my clients one of my former clients and he goes poor that's crazy and we're just like connected and that's like a salesman's trick find that connection as soon as possible so then you can leverage it and build that relationship but I wasn't even trying to do that I was just talking to him because it's genuinely I just like talking to people you know and yeah before I left and it's funny how it all rolled out I was in all sorts this afternoon I didn't have my shoes on because some other reason I had my shoes had my socks fresh socks stance socks shoutouts to ether care for the plug and I had my shoes and my socks like on the shoes sitting on top now rushed in sat down and we're at the red light just outside the studio and I'm like what the fuck I only got one sock just as the lights about to turn green I'm like shit opened the door and there it was on the road grabbed it and then we're off we went off fucking lucky then we got to the destination and I'm like checking yep yep should be good left and he's backing out but he rolls down his window he's like hey can I get your number let's connect I'm like absolutely and as I as he did that I looked in the back seat as my car key so universe looks out for you if you connect with people I think it's a I call it the process of trust yeah and the process is someone has to be comfortable with you before they trust you and during that entire process bro you can't force someone to kind of go through their process based on what you want them to do right it might take two weeks two hours or two years or 20 years for them to go through that themselves game of patience and it's just like but it's like you can't there's no limit on how hard you can network or how much but it's just like but there's a limit on how fast you can push the process right so I'll be Russian I can be Russian you can't be Russian yeah it's been it's been a it's been an interesting journey so far and I've learned a lot and I'm keen to learn more you never stop learning right yeah yeah I'm learning a lot brother if you could go back in time and tell yourself at 13 something what would it be hmm it's kind of hard because a lot of what I like if I told myself one thing to fix then I wouldn't have made the mistakes you know a lot of the mistakes that but that's that's literally my answer that's literally my answer so I think but I think if I was to kind of talk to him I would let him know that everything's going to be all good yeah give that confidence there yeah also that I'll just say fucking just if anything though the decision you make you do it faster and harder bro just just do it with no like you know everything's going to be all good so I think during the 20s you know it's just like during you learn a lot during a kid why why your kid then during the 20s that's a time to try as many things as possible and become an expert at everything during your 30s apply what you know to what you do yeah absolutely you learn you learn a lot in your 20s as you know a fresh out of school adult and then you can apply all of that from your first 30 years once you turn 30 you're like alright it's time to execute but I can't like I said to the sort of time like I can't wait till I'm 40 like the person that that dude is no but then at 40 we're saying different shit yeah well but I can't wait till it and then I'm like I wonder what he's going to be like so it's just like I'm just enjoying it very much in the entire process of the journey all right I'm going to give you some speed round questions you grab that mic for some for some product placement right yeah well and just short answers what do you try to avoid at all costs making people sad what's the oldest thing you own what's the oldest thing I own I have my grandfather's wooden wooden elephants but they're in New Zealand yeah the oldest thing I own is this is my grandpa's wedding ring oh yeah we've got a lot in common brother yeah bro if you were to get a tattoo tomorrow what would it be the side of my head yeah got enough real estate still yeah so I'm getting the side of my just just quickly tell tell people about this one I think so I have hair I'm bold by choice it was just a stage in my life a few years ago where I went through a metamorphosis and I knew where I was stepping in business and also my position in life society was going through a transition and on behalf of indigenous people I wanted to kind of represent myself looking like this yeah because I think there's a stigma behind our people but also culture in general and I think it's not really looked at as you know business savvy or just whatever it may be so I knew that I'll be doing what I'm doing now but also what I want to do next year and so on and I want to represent all indigenous people and culture this way it looks sick it looks so cool man it looks sick someone were who would be someone you'd like to trade places with for a day hmmm like dead or alive in their prime in their prime like people that are dead or alive in their prime whilst they were alive ah in their prime whilst they were alive my grandfather during the world war that was like yeah those are my heroes bro I got one more ah when you wake up in the morning what is your number one priority bro I look at all my emails ah I pick up my phone all it says my priority is the first thing within two minutes bro within two minutes I'm like fuck nah it's a good day today I was just like is there any ah like you know I was like what does today look like yeah fuck like it's like actually it's crazy because I do go through like now it's different when I was in the mines I used to I was like a robot I used to just work and get up early and train and eat and all that sort of stuff and I think I knew immediately what I had to do but now I kind of wake up and it's just like my brain is clear and then I start accumulating things that I'm doing and it's just like ah that's right ah that's what I do ah fuck that's right I'm in purve ah ah that's right I was in Dubai you know and I'm just like after like two minutes and also looking at my phone I'm just like already buzzing but at the same time it's just like I live my dream I don't lose sleep but I live my dream but at the same time I'm so excited about it so it's once very easy for me to kind of like power forward love that love that it's good extension yeah this year already it's been the most flights I've ever taken in one year yeah how many 26 so far yeah fuck what what are you like sitting on the plane fuck ah I just I just take the L and um and just cop the emergency exit for the extra bill some airlines upgrade but the gamble is if it's already full then they can't do anything about it but one of my dreams is to just afford business no matter what because you know business class so ridiculously expensive but one day I just like but the stars are also aligned and you know having a jet it's all it's all it's all possible bro yeah it's all possible right thanks for coming in thanks for chatting now you're busy can you get a feed yeah hungry ass get a feed I love this by the way yes good we need to figure out how to make the phone one a little bit more on brand as well yeah yeah well you can't even see it yeah thanks for having me brother that's it no worries and for everybody at home keep an eye out on socials juicy fest coming out January in nine different cities across Australia and New Zealand raw thanks for coming in and looking forward to seeing how juicy unfolds for season two and beyond for everybody else as well I'm holding up the home can quickly just tell us about home what's what's the what's the name what's in the name home is an acronym for the house of movement and we have supplements and an energy drink but it's not a supplement company home is a platform to express your passion for movement based on what you do stories true doesn't matter what anyone says based on your passion we have a byproduct of new tropics and supplements dedicated to what you do if you're a registered agent or a scaffolder whatever it is performance focus and sleep is necessary and I say I'm like the red bull of passion and what we embody is like our why is to impact an entire generation you move one person so it's all about telling your story and also encouraging what you do to exacerbate your day based on what you're already doing makes sense so we have focus supplements to help with mental cognition and mental clarity mushroom extracts that help with creatives anyone that likes to move their mind we have non-caffeinated performance drinks or powders to help with blood flow construction workers dancers even gym not just limiting it's a gym it's about the 23 hours outside of the gym as well and also a sleep supplement that helps with relaxation and anxiety and stress so hot chocolates hot cinnamon donuts and vanilla mango ice cream hot drinks but also cold drinks that help with REM sleep for quality sleep but then last and not least we have the energy drink which is we launched this during Juicy Fest 23 only in December or January and it's got no sugar and what do you think of the place bro? mate I love anything that tastes good that doesn't have sugar in it so I'm stoked looking at the ingredients I'm a big advocate for not having shit in your stuff for sure I'm not getting red flags man I'm not shitting ya I mean sweeteners and I love the slogan you don't need wings to fly clear your mind conquer doubt with curiosity move with purpose we got you the words we got you I use the words I got you in my vows I would say when this and this I forget the vows but at the end of every line I said I got you we got a lot in common bro that was my fucking vibe guys description has all the information Juicy Festival how to get a hold of home and where to stalk this man right here how many questions Spotify's available question Q&A and YouTube leave a comment and all that stuff shout out Subrite Tank as usual good thanks