The video was located in the mBank customer banking profile. It was is an real-time guide for the new online invoicing function. In the personalized message, the actress reacts to the user's actions, helping and making sure that he or she does not make mistakes. Using information about the client, such as: name, card limit or billing period, we can create thousands of personalized videos that will remain in their memory. Thanks to personalization, the bank's user can be carried out through registration, login or card activation processes.