 booth with Joe Gerber. My friends Rod and Chris absolutely swear by Instion and I've actually never seen these in real life so I thought I should come harass you guys. Thank you very much. Appreciate it. All right so talk to us about Instion from the beginning. What does Instion do? Instion is the most reliable affordable and scalable technology and offering of over 200 products. That does what? That connects the home. So basically we provide whether you buy it at retail or online an offering of over 200 products whether it's thermostats, light bulbs, sensors so that consumers can really complete that vision of the connected home. Much of the people in the market today are releasing a product and an app and at that rate you end up with a lot of apps and a lot of products that are disjointed. We already have the disjointed products so we've got a Nest Protect and we've got hue light bulbs. What's great is that Instion by itself provides the most reliable communicating protocol together with over 200 products so you can connect the whole home. But today we're announcing that we're a part of the Works With Nest program. So we announced today that we work with Nest, part of that program, and we're a part of the Rush Hour Rewards program. So it's a demand response program that they announced that where they work with utilities and they can send let's say an off if you opt into their program and you can allow them to control your products in the home. I missed who them is. Who is them? Nest. Oh okay okay sorry. So Nest is facilitating this Rush Hour Rewards program. It's a great program where if you opt into it you want to save money on utility bills. They work with utilities and you allow them at peak times to shut off devices and you get credits on utility bill. Yeah I don't know about that one but what is HomeKit? I see that up there. Apple's HomeKit, right? So today we're announcing that we are working with HomeKit. It's been in the press before but we're thrilled to be able to show you our applications and bridge today. It's the first time anybody's ever seen the applications and devices a part of HomeKit. So my understanding is that HomeKit is supposed to allow us to have one central place where we can manage disparate tools from other companies to manage our home. Absolutely. So the HomeKit platform allows developers to create applications and to bring their hardware into that platform so that as a consumer what do you care about? Well you want to press a button and have the light go on, right? You want it to be very simple and very reliable. So what the HomeKit platform does is it allows for different products from different companies to all work together. But what we bring to it is an application. So these are screenshots of our application that not only work with our products but also work with all HomeKit products. So when you create an application for HomeKit we've decided that we work with all of our products but also with the other HomeKit products. So you're extending your API out to the other HomeKit partners? So by working with HomeKit and coding. Give me a real life example. A real life example is that you have a Chamberlain garage door opener that's a part of the HomeKit platform. By downloading our app you can have that Chamberlain garage door opener work with our bulbs and our thermostats and our leak sensors. Or you can have an August lock installed in your front door and instead of installing the August lock app you can install our app and have that August lock work with your Chamberlain garage door opener and your August lock and our products. Now I'm starting to get it. Yeah what standard are you working off of? So what we do is HomeKit is a Wi-Fi enabled platform but with our bridge which is here. This is a HomeKit bridge. What we do is we bridge the HomeKit platform to our products. So what that means is as a consumer you don't care. You download an app. You saw my ice-glace over just now didn't you? I did. To you what do you care about? You download a free app and you just buy products and you want them to work. So what happens is you download the app and you install let's say an August lock okay and then you decide you're going to install an Instian leak sensor and it's fine because you can control both with the Instian app. Okay well this sounds hang on. The bridge has radios to talk to all the different devices. It talks to all Instian products and because the other products talk to HomeKit to the consumer it doesn't matter. All right that sounds very cool. I really appreciate your time today good luck Djo. Thank you very much.