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Uploaded on Aug 22, 2010
The FCC awarded New England Television Corporation a license to operate on Boston's channel 7 after stripping incumbent RKO General (WNAC-TV) of its authority. The new channel 7, WNEV-TV, began broadcasting on May 22, 1982.
WNEV changed its call letters to WHDH in 1990 to match those of a radio station, WHDH-AM, that the company acquired. Previously, this radio outlet was a sister station to Boston's original Channel 5, WHDH-TV, which departed the airwaves in March 1972.
Influenced by the financial difficulties of a national recession, New England Television sold Channel 7 to Sunbeam Television of Florida during the summer of 1993. As of 2010, Sunbeam is the current owner of WHDH-TV.
This sequence contains several promos from the earlier years of WNEV's history when the station stressed its local programming commitment.
* Two promos for "Look," an ambitious local TV version of the former print magazine of the same name
* "New Day Dawning" promo that heralded the arrival of the new Channel 7 in 1982
* Four spots that introduce news anchors Tom Ellis and Robin Young
* A news promo that features assignment manager Chuck Gordon as he gives an orientation to incoming newsroom interns
* A promo from the "Feel Good About That" image campaign of the mid-1980s