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Best Buy, Orwell and Minority Report

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Uploaded on Aug 23, 2010

Is the new Best Buy app fun or creepy?

Based on this article:
http://www.marketingpilgrim.com/2010/...

That's right... Best Buy wants you to tell them the moment you walk into the store.

"The "shopkick" system is designed to detect and reward shoppers just for walking into a Best Buy store. In order to accomplish this feat, consumers must download an application to their smart phone. "

What do you think of this? I'm all about it!

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