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Published on Jun 16, 2017
This Bingo Box store is located in Yangpu district, close to Auchan's headquarter in China. It operates 24 hours a day and doesn't have a cashier. Shoppers scan a QR code when they enter the shop, pick up the products and pay with their mobile phones before leaving the shop.
The store is only about 15 square meters, carrying 800 SKUs in both food and non-food.
Retailers have been testing unmanned stores, such as Amazon Go in the US and 7-Eleven Signature in South Korea. Auchan's Bingo Box seems to require the least investment and is easier to scale up. In a market like China, where the big stores are struggling under the pressure from ecommerce and mobile payments are widely adopted, this is an innovative way for Auchan to expand into small formats. Besides the trial of unmanned store, Auchan China has also joined JD's online to offline (O2O) grocery delivery platform.