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Published on May 18, 2011
People love to share moments of their lives, what they do, what they think and, of course, what they like. Beacuse of this, the "Like Button" is clicked 3 billion times a day. So, we thought: why not giving them the chance to like their favorite Diesel outfits in the real world? Customers go to a Diesel Store, fall in love with a Denim and as they would do on Facebook, they can share it on their wall by clicking on the "Like" from their mobile phone. Easy!