 Live from New York City, it's The Cube. Here is your host, Jeff Frick. Hi, Jeff Frick here. We're on the ground at the USS Intrepid. It's a Hadoop on the Hudson. Big data week in New York City, Stratocon, Hadoop World, and of course our event Big Data NYC. But this is the place to be tonight. This is a great party. USS Intrepid here in Space Museum, a lot of cool planes, spaceships, helicopters, and of course the aircraft carrier. So I'm joined here by Chris Ellen, who's probably relieved not to be running this event. Yeah, exactly. It's nice to kind of be a guest for once, so absolutely. It's a great event though. So last we saw you was at your customer event at the Vertica show. Actually, last you saw me was at the Tableau event. Oh, the Tableau event? Yeah, yeah. I wasn't there. Okay, so that's why you're here. So give us a quick update. What's been going on? So we're here at Strata. I mean, it's a great week to be in New York. This is kind of the industry buzz. We got a lot of new stuff coming out, but we're always doing, we're really focused on our customers. We're really focused on kind of what our customer's doing, making them successful, working with our partners. We've got a bunch of partners here. We've obviously got MapR here. We've got Voltage here. We've got Syncsort here. We've got Talent here. So this has been a great event and this is really where the industry is this week. I guess some people are Dreamforce, but to me, you know, this is really where it's at. Greg and I were at Dreamforce on Monday. How are you? I can see you get to do both. We're all over the place. Yeah, the cube is everywhere. Well, you know, I love Vanny off, but, you know, 3,000 miles away, I couldn't be happier. Yeah. He was all about giving away three million meals. There you go. Which is pretty cool. They're Dreamforce cares. Sales force done an amazing job. I think 145,000 people. So you guys can get the Vertica event up to 145,000, you know, something to shoot for. We're working on it. Exactly. It really feels good that, you know, the Hadoop thing, if you will, the big data thing is so far past POCs now we're really getting into a lot of production. Yeah. CNROI. Jack was talking about some studies they released about ROI and again, just really unleashing some tremendous data, excuse me, value, business value with these tools. Yeah. Well, you know, this has always been and that's a very good point because this has always been kind of a, I don't know, I don't want to offend anybody, but this has always been kind of like a geek show. I mean, Strat has always been very hardcore technology and I think you started seeing this about a year ago and you're really seeing it now is, you know, I was like the book crossing the chasm sort of shows how old I am, but, you know, the reality is that that's what most of the customers are looking for these days. And that's what the whole kind of idea that, you know, cross the chasm, right? Get past the technology. It's not about the speeds and feeds anymore, the scalability or petabytes or zettabytes or what have you. It's about the business value. Right, right. I mean, we had to use this stuff to help move my business forward and there's a whole lot of, you know, I talk, I always talk about my business to make money, but there's so many like public sector government things going on as well. So there's so much cool stuff going on with big data these days, but it's really about the value. Right. It's not, you know, it's not like it makes the technology less important, but it puts it in context. Right. I mean, we had a guy on at spunk.com last week talking about, you know, 1% fuel savings in his locomotives by better, by better managing all the control systems is a billion dollars. Right? That's unlocking some good value. Yeah. Small things make a big difference, but when you look at sort of the GDP contribution that the McKinsey's and the Banes of the world, you know, it's like in the trillions of dollars of value. It was in the Wall Street Journal this week. Right. It was something like 12 trillion dollars of value potentially to be unleashed by unlocking big data and figuring out how to use it more intelligently. And so that's really what we're hearing about this week. And yeah, we're still in the early innings, right? Absolutely. We're still in the early innings. Absolutely. All right. We grabbed them off the aircraft carrier. Right. Jeff Rick here. I was trying to climb in a plane. I was going to get in trouble. You get in trouble. Glad we rescued you. We're on the ground at the USS Intrepid Air and Space Museum on the Hudson. It's a dupe on the Hudson, big day to week in New York City. I'm Jeff Rick. You're watching theCUBE.