 trade for the last you know has held various posts in ADTOI and is on the third term as its president. He's also the director of Advaita Shobha's Limited and Event Company handling corporate sector for day-to-day events. Also a member of National Tourism Committee of CII and FIKI. He's the director and treasurer on the FAPE board comprising 10 travel tourism and hospitality association. Represents ADTOI in all forums, meetings, convened by Ministry of Tourism, trade tourism bodies and provides necessary inputs for the growth of domestic tourism in the country. He's also been a big supporter of this conclave since its beginning and has been it's not you know new to Orissa tourism as well. We have with us Dr. Shabashashgiri who has over two decades experience in preclinical research and clinical therapy in Germany and India. Dr. Giri is recognized for his medical breakthroughs in cellular aging having scientifically documented more than 15,000 case studies of people who have lived past age 95 in order to uncover lifestyle and other supplemental factors key to longevity. He has over 22 years of experience in teaching preclinical and clinical therapy. He's also the chief scientific officer AB company UK USA and a junk professor in MIPT Moscow Russia and other European universities. We have with us Mr. Pali Nanda founder and CEO Life Vibes, a bespoke travel curator and passionate traveler starter who has covered more than 72 countries across the globe. Ms. Nanda does very meticulous planning to give tourists and travelers an experience that will stay with them for a lifetime whether they want to be at the top of a mountain peak of the Himalayas at dusk, ride a bike to a hilly destination, burn a bonfire and dance around it during a winter night or enjoy tapas at a local food court of Madrid. With an abundance of experience in the luxury travel field, she curates travel in an extremely unique way. Her team of professionals at Life Vibes have been taking care of all their clients travel fantasies for decades now providing an exceptional unequaled and unrivaled experience on a personal level for business delegation, leisure travelers, corporate travelers and anybody else with a desire to discover the finest, Life Vibes has definitely emerged as a personal boutique travel service of choice for many. We also have for this panel Mr. Sibashesh Mishra founder and CEO of Booking Genie, a dynamic entrepreneur whose first encounter with the large city was in 2001 when he joined ICICI Bank as a management trainee after graduating from Xavier's Institute of Management in Bhuvaneshwar driven by innovation and passion. He quickly ascended the corporate ladder at ICICI Bank achieving the remarkable feat of 13 promotions in just nine years, eventually attaining the position of vice president within the company. In 2012, he embarked on his entrepreneurial journey by founding five elements in Bangalore, a knowledge process outsourcing venture. This venture not only gained him recognition in the USA market, but also led to the establishment of an office in California, USA. During his frequent visits to USA and stays at small motels and hotels, he identified a gap in the market. This realization coupled with his entrepreneurial spirit led to the creation of Booking Genie, which today is a rapidly growing hotel tech SaaS platform, aiding over 3000 hotels in achieving significant direct bookings and enhancing overall efficiency. The platform has even garnered the trust of eight state government tourist boards. So a wonderful panel, as you can see, I'll request Mr. Khanna to now take this wonderful discussion ahead. Thank you so much. Thank you, Diksha. Good afternoon. Everybody here who is present here. And thanks to Argus News, Mr. Sanjay Jayanath, Chief and Eaton Chief, Mr. Mr. Prakash. Thank you very much. I have been the part of this panel for the third time. It was started in 2022, when it was the first edition. Chalo dekhe apnadesh. That time when it started, it started only after the pandemic. When your people after planning, they say what will happen to India now? The tourism is now totally sinking. But you know, with the efforts of the Ministry of Tourism and with the association of domestic tourism, we had started the dekhe apnadesh webinars with the Ministry of Tourism. And when this happened first time, I saw that we are talking about the Chalo dekhe apnadesh. We were only stick to dekhe apnadesh, but we had started now move on and start Chalo dekhe apnadesh. Let's move on. That we have to now promote India as a destination. The second edition was very fruitful, where exactly we talked about the rural tourism as a main segment. And now the third edition, which is happening, very interesting theme with unlocking the potential of India with sustainable tourism. We have already heard about that. Now the wellness and the health medical tourism and the last will be wedding and no mice, which is a very big segment in India. And as our Prime Minister, Mr. Modi also said, wet in India. And now we were saying that Chalo dekhe apnadesh, he has also started Chalo India. So Chalo is the same word, which even our Prime Minister has used, which I think it has taken from the Argus news. So that's the duty of this Argus news. And today we are talking about that India as a health and well being destination, unfortunately is limited. Once we talk about the health and wellness, first of all, we have to care that what exactly we are eating. So that is that we are also passing through the military, which is a food basically. And let me tell you health and medical tourism is one of the fastest growing industry in the world. And all the developing countries are paying attention to technology advances and quality services in the healthcare and well being sector. But only the thing is how we can make it a very progressive wealth and health segment. Once we have a support of the local government and support of tourism sector, because we are talking about the medical tourism or the wellness tourism or the health tourism, then we need also the support of the tourism sector and affordability in accessibility of high quality medical services in the health sector. Let me tell you that global wellness industry and in global wellness industry, the data in 2017 was almost about 639 billion years dollars. And now it has come to 919 billion dollars with a growth of 18%. But let us see that India landscape for the medical tourism is only at the 10th level. At the 10th ranking is India is 10th at the moment. But how we can really grow good, because India has a USP. Where is the USP? That is the traditional healthcare therapies. Healthcare therapies, which is to be promoted by the Ayush Mantralai, Ayush Ministry, which consists of yoga, Yunani, Ayurveda, Siddha, homopathy are now being promoted by the medical tourism, by the Ministry of Government, which is a very, very, a growing sector for all of us. If you really see that what Ayush has done, what he said captured during the last five or six years when it was opened. In 2016, if you see the figures, the Ayush industry has estimated about 3 billion US dollars, which is expected to increase by 10% every year. And we are expecting that it should be grown to 70 billion dollars by 2025, which is a very, very upgrading sector for all of us in the segment. Again, also, they have also developed a Heal in India industry. Heal in India portal, which says that tourism with detailed services, hospitals, visas for the foreigners, and also the other aspects like the location, the, you know, the apartment service apartment, because if you go to any country, other country, if you stay in a hotel, it is very, very expensive. So service apartments are the one of them which they are promoting also. Apart from that, the India such as why that offers a world-class facility. If you really see India is providing a world-class facility with professional doctors, nurses, and the other staff. Another very important thing when, you know, they started this Ayush, this medical tourism, then we expect that what kind of a visa they should get the foreigners when they come to India. So let us see that by 2023, there are almost 2 million visas for granted from the 78 countries generating almost about 6 billion dollars. And we are expecting that to that it should be reached by 13 billion dollars by 2026. And India has a lot of, you know, hospitals, clinics, everything is there. But the healthcare sector, how to promote that? India has emerged as a prime destination for medical tourism around the globe. The services offers a range from executive health packages. When you come to India, there are a lot of packages which consists of the executive packages, the budget categories, everything is there. And if you really see the low cost of healthcare is not the only driving force over the low cost is very good. If you really compare with the Indian, with the US, or the UK market, or the European market, we are one-tenth of that. The cost factor is one-tenth of that, which is amazing for all of us. And also we should say that over 60 percent of the medical, you know, the tourists in India are created by the top private hospitals like Max is there, Fortis is there, Apollo is there. So these are the main hospitals, but exactly we have to reach to, if we are talking about the rural tourism or if we are talking about sustainable tourism, then we have to go to the villages also to create a kind of a budget packages to open that, you know, the apartment so that people when they go there, they really find that it is really budgeted. And the main market of India, which is coming from the medical tourism, is from Africa or from Oman or from maybe other two, three countries with basically they are parting about 70 percent of the medical tourism in India. And common factors and procedures done in the Indian medical tourism is everybody knows that we have a orthopedic surgery here, cardiology is there, cosmetic surgery is there, dental services are there, cancer and oncology is there, and I like the LASIK attack, everything is there. And general surgery, bone marrow transplantation is also there. So these are the factors if you really compare with the US, UK or the European markets, we are very, very cheap. I will just give you an example that I have taken from data that cost of the medical treatment in India, if you really go into US for the angioplasty, it costs you almost $55,000 whereas in India it is only $10,000, which is average saving is 78 to 80 percent. The same way if you go for the heart bypass surgery, it is almost in America, it is $120,000 and here it is only $9,000. So taking into consideration all these things that what we are doing, we are standing today. We have today experts, those who can really highlight us about that and particularly my students, boys and girls, you are the future of this country and you have to listen to how we can really promote the health and wellness tourism in India. We have everything here, Ayush Pantral is doing something as Alopathy is doing something. So we have to understand which is the best part and you have to understand because tomorrow you are the people, somebody will become the doctor, somebody will become the hospital industry, so different things we have to take care into that. So not taking much time. I would like to first of all invite Mr. Sebasis Mishra and let me introduce you that exactly he is basically a TEDx speaker and a CEO of the Booking Zini. Booking Zini is a portal basically which is a software company and he is a technical guy and sir when we are talking about the wellness and the health sector about that, what would be the scope of your contribution to the industry, the segment of the needs tourism because medical tourism if you are talking, it is we are talking about the needs tourism. So I would like to be with you Mr. Mishra that provide us the medical data how we can really promote the India as a definition in the wellness and the health and what kind of data you can provide to us. Thank you. Sure sir, thank you for this opportunity and if I will more come in the context of technology and marketing. So therefore we see a huge surge like almost 60 percent surge in the way people are moving out. The purpose of most of the travel is essentially going for a vacation or leisure I can say. So this leisure normally you have the option of business or leisure. So we see 60 percent growth in the leisure segment and if you deep dive into that leisure segment almost out of that 60 again another 50 percent are going for wellness. So that's a prime FSC data I can share with you. However let me go a little step further in terms of a market here. Like it's already established and no need to talk about that India is the destination for wellness and mental health and you talk of hospital like wellness tourism. For example, you rightly mentioned that cardiac, you know, orthopedic ophthalmology these are the destination to come in India and do those procedures in India is the best place and the cheapest place. I'll give an example. One of my investors who sits at Singapore, he will come to India just because of a treatment of his eye. Even an eye test cost one-tenth of what it costs in Singapore. So he would come here and have a tour also and do this small, small alignments in India and then go back to US. So if he's not alone, there are millions of travellers doing the same thing or having the same trajectory. So let me come into the marketing like it's already established that India is the destination for wellness. So how does the journey of a person starts? That's what I would emphasis on. So this journey starts with a dream that yes, I want to be well or fit or better and it has more been evident after COVID. People want to be more immune. People want to be distressed and they have seen enough in the COVID 18 months. So it's always starts with a dream and then it comes to a planning stage. Post planning, they go into booking and here is the booking is already the decision has been done where to go, whether it's Kerala or Meghalaya or Uttarakhand or Himachal. They have already shortlisted and it's just a booking. Now the post booking and its processing that wellness or the benefits of that travel, they would love to share and social media has become a very, very important and inevitable part of everybody. So that sharing has happened post experiencing that they share in the social media and this is very important because the sharing of that person through visualizing that sharing of that person, somebody else's dreaming starts and that's the cascading effects or the domino's effect I'm trying to tell you that marketing is essential and then sharing that thing is very essential. I would quote one of the director of tourism in Kerala whom we very closely work with as far as a technology partner is. He was sharing that look Kerala does not have, its USP is not elephants, its USP is not backwater, its USP is not mountains or forests. Elephants are available in Odisha, you know forests are there in Uttarakhand, Ayurvedi for example is in Uttarakhand but all these are marketed well by Kerala. So definitely you know I would say that you know it has to be marketed well India is known for the yoga today globally thanks to the initiative by government and especially our prime minister. When I was in US I used to see at people they would say hey I'm going to studio. Initially I didn't know what the studio means but later on I understood that this studio is a basically yoga studio. So they would go to the yoga studio and I went when I inquired about the pricing they were like I mean exuberant I mean I could say like tens of thousand dollar for sessions of yoga for two to three months. I think India is far far cheaper than what we are globally we are looking at and it's it's the nature of Indian diversity from snow to mountain from like Jammu to if you took out to look at Trivandrum. Everywhere there is wellness and in India in Odisha also if you find I'm a big-time camper every winter I go in camping in various parts of Odisha and really enjoy that wellness thing. A few of my personal experience I want to share for example four to five years ago I was almost 106 kilo weight and I thought it's a time to you know reduce someone outside India who is a friend of mine he recommended me that why don't you go for pancha karma nobody you know I got this idea of pancha karma from somewhere who is you know alien to India and after due search and all I found out there is a Sivan on the ashram somewhere in Kailor near here damn near Trivandrum went there for 20 days did this pancha karma and that become a lifestyle for me till today it's not that 15 years 15 days I lost 20 kilo or something but then it was a lifestyle that you continue so I think many people do not continue that lifestyle going forward and here technology can help you to sustain that lifestyle going forward so immense amount of examples are there where you know wellness and distress of people like for example I see in Bangalore my co-founders lot of technology entrepreneurs and CEOs they would take out a six months yes you know 15 days or a month of detour from their day-to-day places and go to a eliminated place like a homestay typically not a branded hotel or not a branded camping site and they would love to have a mental balance and come back with a lot of energy and rejuvenation I think way back my dear mentor sitting here Sangamitramam he started a she started a wonderful camping way back years ago here which was I mean a mental wellness camp only if you go there you get the solace of nature and you come back rejuvenated so that will be all from my side I think it's a it's a era of wellness and medical tourism in India I think at the epigenetics level also I think doctor is here he would explain more definitely doctors I will give you a lot of inputs about the wellness and everything and rightly you said that you know we have to create a kind of a USP in different states about the wellness and the health sector today rightly you said the Kerala has a USP for the no doubt about the backwaters also and about the wellness also everybody said that you have a careless massage here and today if you are really seeing that every hotels whether it's a three-star hotel two-star hotel they have a spa there spar all the wellness center is there or the gym is also there so these are the things which exactly the India is looking for forward not only that yet they have a room providing room or the you know the the banquet hall they are also providing that the spa and the wellness center and also the gym in every hotels everywhere if you see then when we go for the even on the Google to see about that any hotel or the booking doctor something like that we also look whether there is a gym there because India is a very young country with 35 years old 67% of the people are here below the 35 years so all the youngsters when they would they go for all the locations they also see that there is a gym there all the health center is there they are very very aware about that that they have to look like you said that you were hundred and six kilo before that and after doing the punch gunner now we can see I think it should be 80 about if I'm not so that's exactly the you know the power of that the punch got my order Ayurveda or the yoga in India thanks mr. Mishra now coming back to Rupali Rupali Nanda she's the founder of the life wipes wipes I don't know what kind of wipes you can give to our you know the people here sitting here and a lot of youngsters are here and basically what contribution of your company dealing with the travel and tour basically and to promote the medical and the wellness and the health sector in the country the growth rate of the you know patients from abroad is now increasing if we are talking about Chalo India that we are talking about the foreigners also a lot of foreigners they want to come to India but generally we have seen that foreigners are looking for the Ayurveda particularly if you see from the US UK or the European market they only come for the your Ayurveda they don't come for the alopathy because alopathy you know treatment is everywhere in the world though it is very very expensive there and a lot of people out of 30 to 40 percent they also come because India is a very cheap country so this is the basically what you see that how we can really promote India as a destination in the wellness and the health and what is the USP basically of India where we should promote India as a destination. Thank you Khanna sir. So our Sivas is told already that yes we India are known worldwide for our holistic approach yogas power wellness but yes our modern medicine that also play an important role and we can easily attract lot of medical tours in fabulous years we have super specialty hospitals and when we consider the data throughout the world so on the top 10 list Indian doctors and are in the top three so they are all Indian origin doctors so we already have the products in our hand and we are working extensively in networking we are going ahead with meetings all the doctors throughout the globe we are creating we are bridging the gap the the challenges which we are facing while promoting our destinations for modern medicine is the perception they are having for India is the hygiene so this perception has to been taken care of and I think that government is really playing a major role in it and they are working on it. Secondly we are also working on having medical advocate those who are bridging the gap between the healthcare practitioners and the patient that what facilities you are going to get in our country if you are doing your treatment here yes when we comes you have already given the numbers when we are thinking and we are coming comparison with all the other countries of suppose it's cardio or gastro we are wanting the cost so we are quite inexpensive apart from that thanks to all the pharmaceutical industries of Indians like 80% of the cost depends on the farmers and we have quite affordable medicines and the after-care services when we come the challenges which we have we really need to work on thanks to the government from last year it is if the patients are coming for medical tourism it is just one day we're getting visa and they can stay up to 30 days then if the treatment needs more time they can extend the visa. Second is the infrastructures let me give an example we all know that when it comes to plastic surgery just go with South Korea or when it comes for dental or hair transplantation okay it is turkey why that thought is coming to US and UK market just because of the infrastructures they don't want to spend their time there in the hospital itself. The hotels in Turkey and South Korea you can consider all the chain of hotels the 70% rooms are service apartments you can take Marriott or their core group they're all service apartments. Patient don't want to stay in the same hospital and take the service rather they want to stay in their comfort in the hotel and they can have their own home cooked food cooked and they can spend that healing period of one month or two months in the hotel so we need to come up with that infrastructures facilities here in country I mean we have that I can give an example of Jupiter Hospital in Mumbai half of the hospital is working on for super speciality second house part is given to fortune hotel and they are all service apartment they are interlinked we should really come up with such products like that we like our medical hub in India is Chennai 25% of international African market is coming to Chennai and when we consider with the airlines Ethiopian airlines it flows from Chennai Mumbai and Delhi and the highest traffic is there in Chennai because they have the bed capacity of 12,500 so this is the thing where we really need to work on the infrastructure and the utmost is our insurance sector our insurance and we should comply with the HEPA accreditation where they can easily reimburse their insurance they can they can really start working with our countries and they can easily come to our destination to have their modern medical practices I think this can be a better answerable way Dr. Sibash is because when I was working on this module and we are working with some product development I can give an example of AIG Hospital Hyderabad every week 40 passengers are coming in indigo when they started taking the tally in the year 2019 they are all coming for one single product that is gastro so what indigo airlines did they gave a direct connection to them weekly once and three connections indigo and air India they gave it via Kolkata with a poor our total flying time and this only happened with one single product gastro patients are come coming from one single country so here we have to figure out what is our hero product like the Korea is having plastic surgery Turkey is having dental and hair transplant we have to figure out what is our product like we see maximum the guests are coming from Oman Bangladesh Bangladesh contribute to 40% of total traffic next is Afghanistan Afghanistan 90% visas are just medical visas so they that's contribute a lot but if we are thinking to target US UK European market then we really need to work on the insurance and also the infrastructure structure off to you Sibash I hope you can go ahead with that very well said Rupali yes of course a lot of things with that the USP of India but exactly you said this a ankle or the cardio or maybe the gastro as rightly you said the Korea is the USP's plastic surgery but I heard and Turkey if you see that a dental is their USP so we should also make kind of a USP in our country but tell me one thing India is a very big country with a population 140 crores and also that if you globally see lot of people are coming from abroad from UK USA why can't we target we'll take it later and we'll come to this thing just I am for this information and very rightly said that today whenever we go to any big whole hospital like Apollo max 40s when we enter that hospital it looks like a five-star hotel are you agree with me or not it looks like we have a cafe and I had gone to one of the hospital in Delhi I have not named Haldi Rambas there. So this kind of way you know the hospitals are today now how the people are handling so you have to take the muck and cook Khilaryo and then come here to the bati bhi. So this kind of a you know the hospitals are late and the charges of the hospitals are every day for taking a room in the hospital if you are admitted in a hospital somewhere somehow in a big hotel naturally have to pay for the room rent also and these are 15 to 20,000 to 25,000 and if you want a suite it's 50,000 even so very good command by you the statement that we should have a service apartment service apartment I think we should consider the service apartments in all the hospitals and the government should look into that that why don't you provide so that their family members can or the friends can also stay in the same in the service apartments they are there so they can cook there they can eat there not going to the Haldi Rambas or going to the other you know the cafes KFC or something like dominoes everywhere we are seeing that so this is a very important sector now coming back to Dr. Shivashish Giri thank you sir for coming here you are a endogenous stem cell specialist in medical research and therapy University of Leipzig that's in Munich in Germany basically and also from the Munich also tell me one thing we talk about the stem cells stem cells is a very very popular thing which is happening now developing in India though it is not very developed in India because of the awareness first of all and secondly people are not actually believing in that they don't believe that stem cells are really workable or not and how advanced is the stem cell therapy in India first of all my question and which are the areas where we can really develop and improve that this is the area and which is the which is very very effective in the stem cells and if you take the advanced countries advanced countries they really believe in stem cells and they are going for the stem cells because you know they take from the cord and everything the the at the time of the you know the but child and they do a lot of other things I don't know how much it is how far it is true or how far it is not true and like bone marrow if you talk about bone marrow muscles brain let me tell you in our self we have a tissues which we can really regenerate if I am not wrong we can regenerate our tissues our small body as much as we have our internal tissues we can and how we can regenerate them whenever we go to any hospital they say oh you are fractured it will take six weeks or two weeks or then you have to go for this medicine this and this thing but I think we have a tissue in our ulcer our body only which can really regenerate and we can really can solve our problem in the front so doctor I would like to understand that you know like you know advanced countries like US UK Singapore Europe everywhere they use that but if we are talking about the Ayurveda if you are talking about the Siddha if you are talking about home where they were talking yoga like other penalties also said that the yoga is a thing thing which actually Mr. Mishra also said that how I really reduce by weight how we can do that and how far it is correct that stem cells are therapy is really available in India and also is workable in India thank you sir thank you progress sir for inviting me and Jenna sir so let summarize everything all questions I want to summarize sir we have to work together and we can create the magnetic model so let's make India is a magnet and the iron should be Japan US and Europe how I did to pilot project last three years before I invited they said to my friend says Indian people are eating onion like I feel I say yes a lot of beauty in India now people don't want Bachata don't want disco don't want to see the horse races they want the chicken fight they want to see the time to come rung about the they want to see this they want to restart their marriage they want to when they was in India with me there because we said the mango model mango tourists like they pick up the mango and then eating and that's where it looks very good on screen you can use a soft all of them and everybody they use a soft they enjoy it and after that they come like their relatives come there is hundreds of 200s people are coming their relatives so he chained like a nuclear bomb we can do like this so I would like to share one thing that's let's create a new model new models means we should not download from Google everything we can download from space it is a little bit complicated but you can realize you can benefit I did it so what I did it like people don't want look we are just taking the clothes this one is just 60 years or 70 years we feel more happy when we have no clothes they know it you will also feel better they want to wear some leaves they want to dance they want to speak with this road street people they love it they want to has and they want to hug it they love it believe me even the billioness people they want to come it what you have to do they don't want to see pipes or hotel you can just make a small like a small house what is how small it even in not or no problem they love we have a in Mexico it's called Nomad the cost is two thousand dollar per night it working very well like five thousand family are permanent customer and I'm the advisor and what I did extra that let's explain the connection from the space that they think that I can do everything then such I'm not architect still how I can use these models and it won't very well this is what you do something okay I say let's make a one separate rooms then we make a sand house and then the walls with the crystals and then two people three people can sit over there and you make a small waterfall and it's working very well because the condition you need to take the blood and then when you go holidays after then they take the blood it's amazing people want to really they don't want this all sophisticated they don't want shopping also they don't want they want to spend money on this like they don't want to use lipstick as well they will tell this what is this I said this is our Indian lipstick we want they want they want sorry they are fed up with short dress they are fed up with disco they want like they said beauty really beauty inside I said so they love it for example if one of students if you want to make small website and make startup business and then you can say okay I have mango model or I have a travel dance model or I have any any model you can design yourself you can make a small houses you need less than five ten lakh rupees or you can make a guest house also as well then you can say okay this is this is my thing these things okay I can invite the travel people there I don't know why they are happy I took to the same river village and they say she was is let's come tomorrow again I said what is the beauty what do you see we have seen one tiger and some lot of monkey and then I said all these people you think we are the monkey no but they love to interact with them believe me that they went second as well they speak with me even they don't understand they were just taking the photo so they we make a for example we make a house and then you make a website and then say okay I make this I make this maybe been like you like what is called it's mehendi mehendi anything you can design yourself the whole world the world the western world they are looking for something different I made a lot of billion people I asked them what makes you happy they said in the forest in the river in the speak with African people in speak with these Indian people will love to go these people when I saw this picture like the murgy the murgy part maybe everyone know it I had a lot of slides over there how they are dancing how they hold the chicken and they said what is called moir one I said we have a big chicken called moir peacock they love to see the eggs of the peacock you know now from these pilot projects around three four hundred people are coming to I don't have time when they come I was traveling but they are coming and they're living in the around any bus so you can create a small thing so you can design okay this my design you can make it massage you can make it anything which you can if you have a hospital you can tie up with the dental in the one this gross I tell them neem and salt so these are the model and you can charge it believe me if you can give a very good comfortable services once fast bench comes then you cannot control they have a like a nuclear bomb they make a good reaction that people we can even make new startup and I'm always here to to help you if you want customer I have a lot of customer but you need to keep the services like they want to sleep on the ground and they want to see in treehouse they want to lie down there so they want to speak with these people they want long bany if some some people have a long you can teach them how to make sorry you can charge for that and and this I have some other listed like perfume like we went to the barangpur sir and then we make it some kya fool this such flower is available here yes so anti-aging model you can make it is amazing if you can mix it in in Europe they you make a like if you want to make massage you have to wait two weeks in anywhere in Europe if you want body massage we have to make a fixed apartment two weeks before so if you can combine with good massage with your small house even five to people are students that want to come here they love to see the cow is on the national highway they love it they say this is happening yes the monkey the cow this is the style of the hour because they need change every human need change so we make it a sign like now we can combine with the signs then you know the water the two novel fragile is invention based on the water I test it I took the water from similar village and they like it's a light water if you drink the light water you can clean the cell tissue and organs and then we we know nothing about how our body is not doctor no clinic no we know less than 8% so water you will drink the light water you can cure lot I have some sample last last conclave when I give the talk a lot of diabetic people come to me and they said she was is what she do but I'm living Germany then I decided I downloaded from space not from the other look how I think and then every time when I make a challenging things I disappear like I sitting on the river go to the mountain climb up the mountain sitting look in the sky what I need solution and then I said because solution for the orders of people or solution for the Indian people then I found let's make a convenient method then I went different travel village and then I collected something I have one sample it's amazing where you that I double you one year we developed tested the diabetics powder it's like a roti chapati everybody will eat it but if you can mix with this in roti and chapati then you can balance the sugar and if he don't if he eat just with this powder with the doll then you can control the diabetics I have this one sample here you can test it how it is and maybe I'm sure you don't know you have not seen these fruits and you can hear and I got in this is this is you can see you can test it after my talk you can test how test it and here four years I test this is a new you know people have listen the name of the name listen moringa listen kukuma but when the pick up these things from the tree this is called quantum relation they have they are happy their hormonal level their dopamine serotonin all hormones are going up the balance then everything will be cured you will be you'll be happy that's why the for my people my friends are coming here they say see what's happening our skin is glowing without your cream without anything yes your hormonal your tanking is full so that's why we need to change something look this name infused so nimbros I I like I produce more than 30,000 I distribute voluntarily to the around the world look on the airlines and I got excellent feedback on that in the name and the name is a tree whenever the time take the name seeds and throw anywhere name tree never care care for you and name you will care for us kabhi bhi name kaseeb kami bhi milrana a say Dal doh dekin kya saadar main abad name apne apu kya apko care mange gayi nahi kuch na pesticide mange ga na pani mange ga kuch bhi nahi mange ga apne apne may I just make announced in the all my area that evening pad is coming down then then they will give to me this is a name infused when you brush it you can feel so you people make it say our model our business our guest model or this model or wellness model is no not toothbrush we have a name brush they will jump on you the love name they love kukuma they love maringa they love the top that they love ranga but believe me you can make a rosa but the model you can do anything you want so even even you spend five lakhs we even you if you spend if you're on home even you can allow them for five students they have a money holiday money they are the festival so you can bring the icon connect you if you want I have a lot of friends in Europe if but only one condition then you can give the comfortable services this name name brush and we want to we want to produce in a massive number in India very well and this is a hibiscus flower just connect to this download from that space everybody know the hibiscus everybody do puja the Bhima puja but did you think you should try it and put in the hot water it's it's powerful like wine those sentence I'm telling we have a data we have scientific data even the more than five six hundred people data so next time now I have to tell interview also now around three thousand people in Odisha they don't throw the hibiscus flower of the puja they put it and write some people send me I reduce my back and go away I feel good blah blah a lot of things so this is just try to download from space we don't use our brain once you use your subconscious mind or brain whatever you think then you can create a lot of tourism model a lot of things you don't need this qualification you need nothing you can create a lot of lot of things for and solve the issue and this is the hibiscus you can make a business if you can say look you can collect and then you can make this and here you know the what is called as wine there is a as wine in the forest it will be like a thousand times more powerful than the GMO one that is available in the market we have we have this is the powder tool see and all these things you can put in dial masala is not good for health and this is amazing so such thing when they look it when they look the moringa tree and this moringa leaves will be cook here they have a quantum connections and it bring the hormonal level good balance so we make a such model they will tell to their parents or relatives or the relative they will jump on you so that is called magnetic model a field our banana a comba banana the stock the other side of the thing it will come out of the Disneyland border how do you keep it they are not a lot of money by doing nothing so sorry so we make we have to create such a magnetic model and this will be the iron there will attract on us then and we need to work together to make a new new model like a sand model a crystal house model or a cottage house model trim house model so these things we need to do it so if you any questions I love to share and if any need help please I'm ready to help thank you thank you doctor you know India is a full of herbs and you know we have almost I don't know how many people know we Himalayas what we call it the India has a 73% of the Himalayas in India and all the herbs come from the Himalayas and from the all the sills and everything and it is a totally treasure of India is a total hubs which actually doctors have is saying that I should we go for that hubs that is more more important in our life that if we are going for the what I talked about in the initial why the millet millet food is very very good for our wealth and that we should adopt for that another thing that now the last only two minutes I will take I will start from Rupali we are talking about the wellness we are talking about the health we are talking about equal tourism but there are a lot of challenges in India you know if we want to adopt some like doctors have said and Mr. Ji also said where are the challenges we are facing to you know to develop that wellness and health center in India only two minutes please quite a controversial question but yes the challenges first if we are starting promoting it as come to our country we have the world-class medical facilities first is awareness and changing the perceptions already the persistence of the international guest is there the hygiene of a country we really have to work on that that we have to change the perceptions their thought for our country know you are going going to get the world-class facilities here the same facilities what you are getting in the hospital in US on the fraction price of that you are getting that same thing in India and the best part of it we always calculate okay this is the operational expenses this is the medicines the things are done now we can go back to a country what about the after care service you can stay in our country we have a lot of spa and wellness center we have a lot of health villages where you can really heal with our ancient medicine method so this thing we really need to focus on so here both our Ayurvedic and our modern medicines will play together provided we started creating the awareness it's including with Ayus also with NABH board we have both the segment should work together on this and yes as I said during my panel was is the insurance we really need to work on it because when we I was working we are starting to have a video conferencing with the patient and they first they need someone with the HEPA compliances they want that it should remain discreet then only all their services and all the insurance reimbursement they can do so we need to work on that module too thank you thank you Rupali I think you very well said that insurance is one thing with every hospital once we admit there apart from the hygiene is a very very main segment which exactly we look into along with the infrastructure also it should be good Mr. Shivashish Mishra only two minutes to tell what challenges we are facing in India about the data okay we know that you are a masters in data providing the data but what are the challenges we are facing for that I think day in and out day out we speak to a lot of hotel owners and you know wellness center owners one of the biggest challenge today in India is standardization on a prospective of a buyer side certification and standardization of wellness because when you are when you are looking at and you are look you know considering to buy wellness product or experience so the validation of that experience needs to be well you know advocated by maybe government agencies or public private partnership agencies those who can validate this this is up to standards that wellness center is so I think there is a highly on say unregulated market this one we are talking about and it's very early stage also to certify and all I think that's one thing second thing I would definitely tell about is manpower you know trained manpower in this state sector for example doctor was saying about you know not much training is required but then it has to be well curated yeah skilled you know can talk little bit of their local language and also understand this person's requirement so that training itself I think by 2027 India is going to be this entire business is the 57 billion dollar business today it is considered like the entire hotel business we are talking about is just 27 billion today in next three to four year you will see you know huge search so it will have immense you know demand for this manpower skilling I think that's very very important today and before I wind up post this two challenges I think insurance US people will not come to India because they cannot claim insurance even if it's one-tenth of the pricing they would prefer to have the 100% cashless benefit there itself even if it's 10x costlier so that was the challenges and one quick with this I will wind this up like yesterday before yesterday I was in a conference in Delhi entrepreneurship conference and I was a speaker there with Taj Palace five years ago I stayed in Taj Palace it was very very monotone kind of setup but this time the experience was completely different less experience the women we checked in I was this time not offered a soda or you know cola I was rather offered a beetroot juice concussion of some beetroot with that was in the welcome drink and in the room I had the similar brushes of neem the plastic blurs in Taj has replaced by wooden brushes and neem infused brushes and the most important was throughout the toiletry forest essential was there so all this bio products have been already getting into so if you want to really market and make money today you have to have a flavor of wellness everywhere I mean it's not has to be in isolation in a forest or in any way any mountains or beneath the river or in simlipal it can be right here inside the city also you can have a flavor of wellness and health definitely thank you thank you Mr. Misha rightly you said that standardization should be there or some kind of a licensing system should be there once every everybody is today he said that I have a wellness center I have a health center you come to I am very professional in the medical tourism but who has given you the authority there should be some authority who should give the license and without license it should not be allowed it should be restricted to if you are running any medical show or any kind of a wellness center you should have a licensing system from the state or from the center that's a mandatory thing for all of us doctor coming back to you do you have a lot of helps I am seeing you that you are taking also the do so sorry sir this is the lot of I as I told I only use the download from space this is not healthy whole world is confused about this and it's one of the best product in my life because it can make wet loss it can cure diabetic soma level I am telling lot of thing we got a feedback lot of feedback this is not healthy is net care or this is not orange yes this is this is secret believe me I sent all over the world and people says the cold cold go away we designed for wet loss wet loss in one month you will like it one drink one drink you can climb up 30 30 kilometer it's 100 percent so this is I tell you the one magic things it is extract we say Ayurvedic country but I am not selling sir I am going to sell we want one of it sorry now I am giving I will take that question please FDA is you know in German has own FDA German FDA product he is never rejected in US and 1400 drugs has been rejected in Germany so German FDA they have a different style of working FDA is just for me I don't need FDA this is we have we have short of time I think I am getting a response from that please finish it off because we have next panel also but to conclude that we have understood that today India is growing and we are going to be the global leader in the wellness and the health sector and the medical tourism let us see when we are unless until we don't have a good infrastructure we don't have all these herbs to use to put that and we don't have any kind of a data because we should have a kind of a comprehensive study on that wellness health and medical tourism without that we cannot proceed and let us think that India becomes a global leader thank you very much for all the panelists for listening and for the patients here thank you very much thank you so much indeed a very interesting session and everybody's eyes are still fixated on that yellow bottle that he has been using right now the benefits that he has just mentioned about it may I request Sri Kamalakand Nayak senior anchor and bulletin producer Argus Nusru please come on stage and present the word of thanks in fact you know we don't have time that exactly we have next session but yes of course if we have a time let us can we have one question one or two questions maximum two questions will take five minutes not sir only will take five minutes please allow us please if you can really allow us sir thank you very much sir please sir sir this questions to everybody or okay okay sir amenities and all that my question is whatever sir you have told me it is nothing but a quack type of things it should be standardized honestly to be taken by the international people those who are coming to India for treatment maybe medical treatment or Ayurvedic or massage and whatever is there it should must be having a branding this is very important earning money through giving some drugs and all that maybe for the time being not for a permanent thing second whatever suppose we have got a massage center or we have got suppose any Ayurvedic system we have got that should be tied off to hotels like say crown anybody is coming to Puri for this is panchakarma suppose he developed some of the problems or he stays here he can be transferred to the panchakarma this sort of arrangement is to be made and unless we make this sort of arrangement and which is crossed over the for the international people it should be properly propagated people are not coming to India number one number two you have told me that we have got suppose lot of Ayurvedic plants and all that practically the number is getting reduced number no tourism industry participant this is the stakeholders are going for a plantation plantation of Ayurvedic plants is very important today it will be giving the plantation at the same time Ayurvedic drugs also but we are never giving we are we have to create and we have to utilize thank you I will not take much time thank you should I answer can I answer okay I agree with you sir but does I explain to the youth model they can create such things standardizations everything it can be now we make a two project in nowhere in Mexico and and one is Philippines and one in New York first they want with science and all standardization approval with Europe Medical Agency FDA or Indian that will be all in regulations it's not those things are we we we don't want to go FDA actually this those list are on vegetable we have a food supplement in grains so I can tell you it broccoli I can tell it broccoli with apple those things what we did it here with the extraction like we put the methi overnight in the morning we drink it but you can the methi extract the market this they use solvent so this is the combination like subji make it first we need to we don't need to go any complicated small molecule which is make a lot of complicated procedure we can take a list there is you can when you see we can see the list of the ingredients which is the I can suggest legally someone eat this no problem if this subject we the science and then these things and there like a trust like all people who who want to spend two thousand they didn't know made we are charging two thousand dollar they said that give the twenty percent of the value for the plantations and we are doing a lot of like from the trust in philippines and some other country maybe some trust they are ready if some trust here is the plant plantation I can help you I can tell that look this trust they want lot of plants and we need some money if they look it is true then they can donate the money I am the connector I can connect without any problems if I can do anything Thank you doctor Thank you very much Launch for a heated discussion which is the subject and there are no problems to talk about we are also involved in the discussion which is very good and thank you for the discussion panel discussion was very good I would like to thank my family I would like to thank the members of the Thank you and our apologies to everyone in the audience who is not able to ask a question but as you understand these programs have a limited time and we can take as many questions and when there is such an interesting panel the moderator also has a very challenging task to ensure that he is giving time to each of the speakers so humble apologies to anyone who could not ask a question but I am sure the show has to go on so we will quickly after this move to our last panel discussion then we have a huge round of applause sure sir your feedback has been well received thank you sir and of course we will quickly have a group photograph after this before we move to our next session thank you to our moderator, to our speakers for this engaging discussion ladies and gentlemen we have limited time so we will quickly move to our last session for the day and that is on a topic which has the entire country's attention on a lighter note because if Jamnagar can become such an attraction imagine the whole of India as a wedding destination well that is our topic for the last discussion India as a wedding destination, prospects and promotion so please put your hands together as I invite our moderator and the panelists for this session on stage it is a huge round of applause from you and then I will of course introduce each one of them as they get settled so yes with a round of applause from all of you Mr Abhijan Taluk we are going to moderate this session founder Hotel Tilly and Ace Theory of Hospitality who will be like I said moderating this session we have with us Dr Ratikan Patnaik former assistant director, ministry of tourism government of India, government of Orissa as well, Mr Manoj Kumar Bhoi travel writer, tour consultant and Mr Indra Lakhapur co-founder and chief matchmaker Love Marriage dot app so yes we like to invite all of them on stage with a big round of applause from all of you as I introduce them Mr E Thaluk Dhar highly accomplished professional everybody knows him in the hospitality hotel industry with over 40 years of experience in India and abroad notably has dedicated 25 years to Bhuvaneshwar serving in different hotels and contributing significantly to the growth of the city's hospitality sector 2019 chose to embark on a new professional venture by establishing his own consulting firm www.hotelmentary.in based in Bhuvaneshwar which has been providing services in green field brownfield projects in hospitality sector along with hotel owner support services troubleshooting lecture series financial analysis for the last 5 years recently have added two most contemporary verticals to their bouquet of services operational audit hotel and restaurant mystery audit of properties in hospitality industry we have with us Dr Ratikan Patnaik former assistant director India tourism as well a tourism professional putting more than 32 years of hands-on experience in tourism trade in the country has extensively travelled within and outside India for the promotion and development of tourism he has a flair for travel writing and has contributed many tourism articles to different newspapers and travel related journal has also done excellent research work in tourism by completing his PhD in tourism in the subject title marketing strategy for tourism industry a case study which was widely appreciated we have with us Mr Manoj Kumar Bowie a travel writer to consultant with over 35 years in tourism industry was among the first batch of tourists in Odessa licensed by ministry of tourism government of India and since 1989 has been travelling throughout India with overseas tourists from around the globe mainly Europe and USA a freelance tour planner consultant for many overseas tour operators universities and museum he has been writing columns in travel magazine and is also the writer editor of Fragments of Odessa a unique travel guide on Odessa and of course we have with us Mr Soindra Lakhapur co-founder and COO at lovemarriage.app a matchmaker led matrimony service with presence in six countries growing up as a daughter of a colonel her childhood nurtured a profound appreciation for the rich tapestry of cultures within India despite international opportunities knocking at the door she chose to be in India and contribute to India's growth story over the past five years has personally helped over a thousand individuals find their partners and has become a household name in Delhi NCR region has orchestrated over 100 destination weddings and brings deep understanding of what young Indians seek from medically selecting life partners to curating the perfect wedding venue so I'll request Mr Talibdar to take this session forward from here thank you wonderful words about us we are humbled thank you my first and foremost and highest gratitude for the audience Namaskar for being patient and for waiting for the last session in fact when I got the schedule from Argus news that our session is the post lunch last session I was apprehensive and asked Prakash that will there be any audience for us because usually such kind of seminar hold a seminar if it is a post lunch at the last session it is very difficult to hold the session Prakash answer was don't worry Mr Talibdar we have saved the best for the last session so let's hope so once again thank you audience for being there for us Dalika Laddu is the base line of our session if you have read the session you know what is Dalika Laddu don't you yes the wedding and in the tourism wedding first glance it might look at odd sand what to wedding is doing in tourism conclave but often it in tourism conclave seminar you attend you find this topics is featuring over and over again of let recently and this has happened basically of two reasons one in January 24 CIT that is confederation association of industrial trades published their report that the wedding market is 4.25 trillion Indian rupees more surprising they came up with that data point between November 23 to December 15 weddings 350,000 weddings 4.25 trillion Indian rupees this is one second another what happened our Honourable Prime Minister in one of the deliberations mentioned to get wedded in India get married in India and that opened the Pandora's box and then we woke up and realized the potential of business in one wedding in Indian context there are 19 different business happens 19 vendors get benefitted in one wedding in our wedding not like Indian wedding is just not like western wedding the daughter calls up hey Pop I am getting married today evening please attend our wedding happens the moment the daughter is born as a father I did that when the woman daughter is born I started saving money for our wedding and till she gets married my planning and savings goes on it's a lifetime's process for a wedding in Indian context so that's why the potential the potential of amalgamating with tourism has evolved recently we will deliberate our session the formatting we will do like instead of series of speeches we will have an interactive session with I will be asking on different topics to my most esteemed panelists and they will be replying and if time permits we will interact among ourselves then we will have the question answer I will try to keep more time for question answer interacting with the audience very interesting topic and I will try to make it as interesting as possible instead of we talking more we would like to hear the feedback from the audience more and interact and exchange ideas and try to give answers as far as practicable and to our best of abilities and with your kind permission audience can we talk sitting over there with the handled mic that will be more convenient that is ok with the audience instead of one by one coming here thank you very much hello is it ok now by now you know who is who on the panel being the only lady on the panel I will start with Oindreela you know Oindreela's profile briefly what Dixia has explained Oindreela I will start with you about the weddings my this is not the question of the panel but just the preleam of your question are you have you gone through the wedding are you married yes yes I am am I audible you can hear me awesome yes I am married last year I think all the panellists on the dais are married Mr. Bowie oh so you see you have a great panel for the right subject so when it up as far as for the topic is concerned that wedding destination India we are hard hard about Lake Como Itali we have hard about Sanjali the palace France and in Indian context destination India what unique elements what unique elements make India an attractive wedding destination for both domestic wedesis and also for firangis we want the wedesis to come to India and get wedded we did have certain foreigners coming to India getting married Lee Hurley came Shane Wern came I think few others also came to India to get wedded but we have more news of Indians going abroad and getting married so what are the elements you find that India to make it an attractive wedding destination I would like to correct you there so in India we do 1 crore weddings annually out of which only 5000 weddings are actually happening outside so just about 0.005% weddings that are happening outside before I come to the unique elements I just like to take a second to thank you know Argus for inviting me here to speak on a topic that's so close to my heart been in the wedding industry for the last 5 years now I myself chose a destination wedding and I am a huge ambassador for you know destination wedding anybody who comes to me for advice that's what I tell them they just go away from your hometown and get married you'll create the most beautiful experience for your guests right so coming to what unique elements you know India offers as a destination as a you know destination for weddings I think the first thing is the sheer diversity you know that India offers from a 5 if you have 5 lakhs or 50 lakhs 5 crore to 500 crore it doesn't matter you can fulfill your dream wedding and I am talking to all you youngsters back there who are just talking amongst yourselves I know right now weddings is not very exciting but in the coming years this is all you will be talking about right so pay attention so whatever format of wedding you want to do be it a beach wedding or a royal palace wedding or a mountains, Himalayas whatever you can do this in India today right people come you know people from outside the country they are coming here for yoga and for you know medical tourism and all of those things why not for weddings what do we not have I just said that from the most beautiful landscapes to the sure cost effectiveness of a wedding you know when I was planning my own wedding I just assumed that a destination wedding will be very expensive but when I started my research I realized that a goa wedding is actually one third the cost of doing a wedding in my hometown so that's when I decided you know let's go and do it outside of course I was worried that you know how will I manage it from here I have a job how will I manage a wedding like that but they are so professional so supportive I had the most beautiful you know experience doing a destination wedding and coming to you know the sure volume right that we that you know in India sees right like one crore weddings in the next 15 years we are poised to do about 25 crore weddings right so for that I think we have to create new destinations as well right now of course we have goa we have jaipur or daipur but I was just talking to diksha you know over lunch and she was promoting orisa you know as the beaches here and she was like why don't you tell your customers to come and do it you know do weddings here and that's and that's incredible right so that I think that's what makes it very unique that whatever format of wedding you want and do it incredibly well and save a lot of money while doing it of course you know people are becoming very conscious of cost you know weddings people are thinking that you know a wasteful expenditure is happening but you'll be surprised to know that although guest lists have reduced you know earlier we would have 800-900 people weddings but today we have 250-300 weddings but people are spending typically that much only but that was spending earlier because now they're spending on experiences you know they want to take their guests to a beautiful destination they want to make them taste local flavours you know have local artists perform give out handicrafts these are things that I did and I see a lot of people doing it so I think that's what makes India incredible as a you know as a destination for wedding and I think it will you know invite a lot of foreign tourists as well coming in and doing weddings here very soon Thank you, Enrila in context to her answer is a pointer for the audience these people who are not married please get married and I will go a stepfather get married in Orissa another stepfather get married in Orissa save a lot of money another stepfather spend that money in your honeymoon also have it in Orissa Mr. Bhoi, I will come to you next Mr. Bhoi, I have gone through some of your books their excellent books you have written congratulations your next book I reserve the first copy okay my question to you Mr. Bhoi like I said there are 19 vendors who benefits it from one vending there are 19 different businesses they benefit it so what role does India's rich heritage in arts, crafts and cuisine play in enhancing its appeal as a wedding destination like people go to Thailand or other for a specific purpose that this is places better than this so in India if somebody as we plan to promote India as a wedding destination in arts, crafts and cuisine it enhances India's destination as a wedding destination before I answer your question I will just say something from my experience as we are promoting India as a wedding destination for foreigners around 5 years back pre-pandemic we have a query from a German couple they want to celebrate their 25 years but for that anniversary they don't want anniversary party rather they want to get married in Indian way and then I mail them back what you ask what you expect for Indian way of marriage we have seen Indian marriage in Bollywood movies and we also read Indian story mythological book so we have seen photographs from mythological books like children's book that how Indian are getting married or how Siva and Parvati or mythological marriage so we want some marriage in Indian way and they first selected Mukteswar temple in Bhuvaneswar but somehow the permission was not possible through a site or a lengthy process so we suggested them let us celebrate it in a village then we selected one of the village in Puri district one of my friend's village and we performed that marriage in that village and for that he has to feed all the village people as they were guest we also make a marriage procession Bharat every type of Bharati were there for example in the Bharat of Lord Siva Mary Parvati there were gods were there in their own attire, own descent way there were all the ghost and pisacha and others in their way there are common people so in that particular marriage also some people are over drunk they were creating nuisance but we say it is part of the marriage and then that particular marriage it was a almost half day affair in that particular village they were of course enjoyed and they say it is a memorable feast for us what I want to tell that when we organize a marriage in a particular destination it is the marriage venue of course we pay them lot marriage venue they get benefited the cooks who cook the food and then we try to provide them the local cuisines they get benefited the people who come for marriage they buy a local product like for their own attire local henlumsari or jewellery or other things they get benefited so it is the whole society they get benefited from the marriage function of course the transporters are there the people who arranged the accommodation they were there so they all get benefited in the old time also in our rural marriage people were asking for traditional jewellery or Mr. Dr. Mehre is not there I want to tell one of the local seeing in my hometown Burgard before 50 years when Mr. Mehre's grandfather was there has a very famous river and burpally the place is famous for weaving also famous for jewellery so when marriage take place before the pre marriage negotiation they are saying that the parents of the boy they say you don't bring any dowry for your daughter just give us a saree by Barjavulia the particular weaver and a jewellery they call gajwan hara by a particular sunakar sunakar suna hara gajwan hara barjavulia hara turji kya manmo that was the local seeing that means you have to give that much so what I say that the local jewellery local handloom also as a gift or as a return gift they are giving local handicraft so the whole society get benefited from the marriage so marriage itself is a big industry and at present it is also expensive and people are spending a lot of money by a bush to tourism for any place for any resistance on marriage your experience is unique but I believe the same experience is shared by hello hello works it works your experience is unique but I believe the same experience is shared by many of us here and in context to your answer yes as you said the whole village is invited we have everybody have relatives and friends living abroad there if we tell someone that in so and so's wedding invitees were 500 guests 500 is our bare middle class any wedding you find 500 people coming for dinner and they for them it is unimaginable for 50 guests in the church or a community hall is a massive affair for them and as you said rightly that Indian weddings are so unique that lot of foreigners are now getting married in a Hindu way or the Indian way of marriage because our way of getting married is so ancient when the marriage we started getting marriage system came into our society westerners might be running naked in jungles by that time we were so ancient and so advanced at that time and the pointer for the audience in context to his answers the people who are not yet got married before getting married please remember our every marriage rituals are very very scientific find out it's all available on the internet or ask your parents or grandparents our every mantras of our wedding has a meaning very very scientific for the youngsters I would suggest that as well as wedding goes Dr. Patnaik you are the next you've been in the government almost a lifetime and in such kind of seminar and I have seen from experience the person who represents the government he is the fall guy everybody jumps upon him and criticizes him but you are in the same body of retard and we are very wonderful audience they will be kind so is your moderator but yet I will ask you a very relevant question apt and you will be the right person to answer that now to place India as a destination as a wedding vis a vis we are competing remember when we are planning to do that we are competing with France we are competing with Italy we are competing in UK then what are the challenges India will face to position itself as a global wedding destination and definitely we will face some challenges and what are the ways suggested ways and means to overcome those challenges and there comes the government's role obviously thank you Mr. Taluk there distinguished audiences because it is a very tough time to hold you here for a deliberation because you have listened so many you know panellists on different aspects of tourism and tourism is a very vast subject and I should definitely congratulate the organizers for giving me an opportunity at the same time also I should thank them that they have quite as the subject is so nicely it covers almost all aspects of tourism as far as this subject is concerned about wedding tourism because nowadays whatever you do whatever you think that is linked and tagged with tourism whatever you think that is definitely is attached with tourism connotations there is no doubt to that and wedding tourism is one which is invariably known as destination or it is even called marriage tourism so people are looking for new destinations to get married etymologically if you look at what is wedding tourism it is a destination where people choose another destination for a marriage ceremony to celebrate their marriage it is definitely not in their own locality outside their own locality to solemnize their own marriage to take a different kind of experiences to exhibit something and to gain something in that particular destination for a memory so why and why people are right now choosing it was if I remember rightly some of my colleagues are here they must definitely agree with me when I was there in 2007 in 2007 in ITV Berlin for the first time our honorable minister to regime has had on veils and we promoted India as a wedding destination for the first time in ITV Berlin 2007 there was a huge campaign all over the country in the destinations promoting India as a wedding destination I remember that thing and just after that it was also a coincidence Lee's Hurley and Mr. Arun Nair they came to Rajasthan for their wedding and after that also because she was the British actress and so a great model the headlines also in India after that there is no looking back it is a concept definitely to our place because you are late starter in everything because this is a very old concept prevalent in other countries and most prominent were USA UK, France, Italy Mexico, Scandinavian countries this is very very common so also in our Asian countries Thailand, other places but as far as India is concerned then second is Goa and Kerala and nowadays it has almost touched almost all the states and they are packaging their own products to sell wedding tourism as a destination why this this particular concept cropped off why because if you look into the development of tourism other things also because social media played a great role yes no doubt number two is the disposable people and also the time it was very important to play a dominant role in deciding to undertake a travel and third thing is you know the transportation and communications became very easy and fourth one is the cheaper air flight it connected to remote places I was there in so many places within Asia and other countries I have seen very unique places not the mainstream cities other places also make holidaying for different purposes as far as the volume of the volume of the wedding destination wedding tourism is concerned I will come to that the challenges very shortly just a little background of that there is a report that the global wedding tourism destination wedding is around in 2023 was 30 billion US dollars which is they have projected by 2033 253 billion US dollars you can see you can imagine how quickly it is growing because I was also in 2007 2011 when I was in Paris I had gone to water and the cans filling festival and from cans Monte Carlo is only 45 minutes away from that particular place when I was travelling along with my family just had to go on a trip I saw a wedding is taking place bride and bride groom they are moving on an elephant immediately struck to my mind they must be definitely Indian out of curiosity I went and asked them and they told yes this is a big ceremony taking place in Monte Carlo and they are from India so this is the kind of thing that is happening our people going abroad we have money, lot of people and this is the velocity, this is the volume of things and the largest one is money noticed it is not a destination wedding but the wedding that took place a week before un-money families you just imagine the volume of people the kind of people they moved to Jamnagar and the kind of things they had displayed about there you are the mute testimony to that as far as the challenges are concerned I will come straight away to the topic right now there are so many challenges there are so many challenges naturally one is connectivity sometimes connectivity sometimes infrastructure creation if you do not have adequate infrastructure in a particular destination in form of hotels, in form of destination wedding planners in the form of accessibility whatever so that become a very important factor which impeans the development of wedding tourism another is logistics logistics and infrastructure I told you then the vendor management the person who is handling on behalf of the agency to organize the destination wedding has to have that kind of knowledge and expertise to deliver one to one inclusive manner everything and another thing is there are a lot of legal formalities also to overcome the agency those who are coming to organize they are overcoming so many legal constraints and that has to be addressed rightfully in a purpose which can be amicably solved for that then another factor is the expectations of the clients they want to spend money but they want a very thorough professional delivery of services so that has to be there you know if whatever they are spending if they are not getting a return on that so they are not happy, they are not satisfied so we have to have that kind of knowledge and expertise in the professional agency to be hired so that they can deliver that kind of services at least then only to make it make it you know a successful one if one is coming to a particular destination if he is not happy sometimes he will go in a very bad note that will magnify the negative publicity in such a fashion that he will never come then so many people also they will never come so that is the reason why nowadays social media plays a very vital role we should be very careful and very apt in handling those medias and for that you have to be very clean and you have to be very very professional you should not give any scope anywhere so that people will come out again on pounds on you so these are some of the areas that will be mostly some of the challenges that I can say and as far as you know the solutions is concerned yes solutions we have to have we have to target our audience who are the people who are those you know people they may be NRI's they may be PIO's they may be NRO's so these are the people to whom we can target because they are coming frequently to India to celebrate their marriage ceremony then another is you know we have to have a seamless connectivity accessibility to all those destinations where we are going to have or promote that particular destination as a voting destination and another factor is you know we have to keep a very good relationship with the stakeholders they always should be on board the stakeholders are the people those who are developing a destination because tourism is basically a government sector lead and private sector driven industry they should have this role in this particular things private sector should be very very important they should be very proactive yes of course there are so many issues that can be taken out by sitting across the table to just to solve but at the end of the day that is very important another point is simplified you know the law these legal procedures that has to be simplified in a manner by which all those investors should be very very very they will be attracted another thing that I believe that should be there should be a policy guidelines clear cut policy guidelines about how to organize a destination voting in a particular destinations so these are some of the key factors that solutions that we can think of and you know we can think and we can deliver something there are agencies yes this is a very disorganized sector tourism is very very disorganized in most way mostly because neither it is in the government currently everybody knows so that is the reason why there is no act though no act such which can implement or enforce something but yes we can definitely project India as a destination for voting specifically on this topic as far as this topic is concerned in this fashion so I think these are some points of solutions that can be taken care of so that we can see a better future for voting to region thank you very much does it work in way from your answer I will take out two points one is regarding the perspective you said India started late in promoting our country as a wedding destination better let than never all I can say we all know about that story about the hair and the tortoise and we all know who won that race so we are getting there number two you talked about connectivity now on connectivity there is a little anecdote for the audience Diksha mentioned about Jamnagar Jamnagar has a airport small airport and everyday usually three flights they handle but between February 26 and March 4 Jamnagar airport handled 430 domestic flight landed and took off and 135 foreign aircraft landed and took off between these period imagine the capacity the capacity is three flights a day and instead of that this is the number of flights and all these flights mostly are privately owned jets and privately owned planes so in India we can do it if we want to if a airport like Jamnagar could do this imagine if other airports are much larger sorry I am very sorry to suggest interrupt I will give a little small example actually what when I told about the airport I was in Goa in 2008 I will be surprised to know that you know for a period of six months starting from October till March that is the peak period in Goa and so also in almost all the states all the countries all the international tourists within a span of six months there were you know 850 charter flights were coming to Goa so non-average for a month 150 charter operators they were landing in Goa Goa is a small small state with a small airport also now they are but that I am not telling and just imagine but in power flight 180 capacity take for charter flights so 180 into 150 you multiply that is the volume of foreign tourists arrival in a month to Goa so why I told less charter because of these reasons there is right now this is the good time for us to take tourism to the next level how I am telling just to give you one example why can't you think something out of a box like if you are supporting doing so many things why can't you think for charter flights why can't we bring because we have a long ships so people would love why can't you make 1 kilometer or 2 kilometer sea front exclusively for the foreigners provide all the facilities they will come spend the time they will go back to the respective hotels it is a win-win situation for the travel industry and also for the government why can't we do that if there is no safety and security one has to take on us on that we have to provide safety security very hygienic conditions well maintained beach and provide all these facilities what they want make exclusive for them so they will start coming see the Turkey how I met personally one or two operator in Russia Pegasus I went personally met the man alpica he told me that he had come to Korea also 10-15 years before but that time there is no hotels so many things can be done sorry we have completed one round of questions we have nine questions each I have in my pocket nine for him but we will board out to the audience expectations and go straight to the Q&A if that is alright with you is it okay so I will make the floor open and be kind to us we will take questions please ask your questions and also mention which panelist you want that question is addressed to negative societal impact of wedding tourism any particular anybody or to the entire panel okay negative societal impact on wedding tourism wedding tourism means our subject matter is get married in India as a wedding destination as of now as on today I don't see personally any negative impact as yet but yes over the period of time over the years if the volume keeps on increasing and the intake capacity of a particular destination of a particular venue is over seeded then we have seen what happened in Himachal or Uttarakhand or we don't want another Shimla or Manali where we have over tourism has totally destroyed those destinations so we have to be careful we have to know that this is our top level beyond this we cannot go that is I am Devrat from my question is India has the wedding destination mainly in Rajasthan Goa and Kerala mainly famous but India has other potentialities for the wedding destination we have other business and mountain sectors mountain and other potentialities for wedding destinations so how can we promote the other destinations like Goa, Kerala or Rajasthan for the wedding in the international market like developed countries in France, Germany that's all I told you just right now because every state or every country they have to focus in point the product they want to develop if wedding destination you are promoting this place as a wedding destination you have to create adequate infrastructure for that international or national standards that can attract definitely the people to come for wedding and for that you have to do a lot of exercise how to do all those exercise you have to go devise marketing strategy who is your source market who are those people how they will be addressed and then you have to make a handling situation of the kind of things with these stakeholders the government will not do all those things government will make promotions but the business will be activated only through the operators so they will go with you you can also do branding or advertisement you have been also can go to the source market to tab all those people call them make presentations about the product let them believe yes then only that will be automatically slowly slowly it will be coming so in this process what is your destination what is your strength and weaknesses come up with that address to that go to the source market promote it aggressively people will start clubbing differently I think big fat weddings are going to Thailand to Turkey to Greece to Dubai to Sri Lanka even now Sri Lanka also started why this big fat fat weddings are going there and why people are not coming to India within their own country what is your destination that our government policies are not open we have lot of problems which we are facing here to do the weddings in India the licensing policies different different licenses we have to take and apart from that the GST if you do any wedding in India then you have to add 18% GST in that whereas if you go to Turkey if you do go to Thailand rather they give incentives on that the government policies are not changed that they should incentivize here to do any fat weddings or any weddings or any mice to promote it that we have to ask this government and we are also fighting I've been the wedding planner she also understand Mr. Patnaik also he understand that why we are going to outside the reason is very simple because our tax structure is not good here in India and also that we are not open policies here if we want to do any wedding here in India in this hotel I have to go for different different licenses apart from the GST apart from that if I have to use the liquor we have to again that by 11 o'clock we have to close that there is no DJ after 11 o'clock these are the problems which exactly we are facing if you go to Thailand you can have the whole night program in the open so that is exactly what we need to do in India to promote India as a wedding destination that's why 190 crores of people in future days why we are interested that foreigners will come and conduct their marriages over here we are sufficient Indian people are getting rich day by day people can afford those who can afford they are also going to foreign destinations those who are having very rich people abroad and Indians staying abroad also they are coming to these destinations also you will find it so what we have to do is we are suppose at Turi we have got some of the resort hotels I know there are many resort hotels where the destination marriages are being conducted but there in this vicinity of the thick population we have to create blue that is the beaches away from the city connected well connected by road develop some of the resort hotels and this sort of marriage destinations marketed properly and as per the categorization suppose 5 star, 4 star, 3 star, 1 star those who can offer to them they can also attend it not only that, this can also be used in the off seasons for mice so the taxes on this point whatever friend was telling it is not a problem, it is not a problem people can afford it on the other hand to attract more people during the off season we have got a very variety of people suppose Christians, Muslims Hindus, Jains and other people throughout the year we can conduct marriages we have to popularize it be competitive and at the same time we are talking that the people will come to Odisha for what? even Odia people in the destinations, I have attended many they are not only doing the rituals as per the Odia culture they are adopting to Punjabi culture even also mixed culture even the people those having Pagdi Sardar ji say Pagdi Panthe they are also hiring them the food they are also hiring from Rajasthan and many people so the manager who conducts the sort of marriages so he has got a good number of contract people even the Puroheeds, the priests also they want very good priests those who know this theme so they have got many things after you are arranged, then only these things will be improved and it should be properly marketed and popularized otherwise there is no point of attracting foreign tourists to India for this marriage destinations great insight but the theme, I mean the topic the point of discussion is not very first instance we jump and call the foreigners come here, get married here or first point, base point as I started by the revelation on a lighter note as the liquor let do first point was get married get married in India get married in India and then when everybody and don't go outside India to get married that was the point and once these criteria are fulfilled that get married, get married in India don't go outside India at that level we start thinking of calling others come here and get married here so your apprehension that why call foreigners here is very last stage extreme stage of marketing and I will come to Dr. Khanna's point what you deliberated sir sir, very valid point fortunately or unfortunately none of us on the dias are from the government the question is straight address to Dr. Nirmala Sitaraman I believe what you asked but he has just presented the yes, but the onus is on you as the tour operator you have given long letters to departments circulated widely among our members but I would suggest humble suggestion from or from tour operators anybody make a spreadsheet make a spreadsheet make a absolute excel sheet marriage all identical pointers 500 people, 500 people Thailand, Vizabhith Rajasthan tax, what are the 19 tax in India 3 tax in Thailand total, total give that spreadsheet comparative structure and then submit it there otherwise just giving 2 pages 3 pages later because Thailand has less taxes doesn't make any sense government don't bother but once you give these pointers in a spreadsheet and excel sheet specific comparison that if I have a 500 people marriages in India this is my expenditure this is my headache if I have the same marriage in Thailand this is my expenditure, this is my headache then it makes one more thing there are 4, sorry 10, 15 very very prominent traders positions in India, very very actively working in different fields starting from Fikki Aswajam CII then Edityoi Thai Duffy, IOTO FHRI, so many why can't you make a common platform go to the ministry make a make a good presentation before when they are devising all those strategies or giving budget allocations or giving tax benefits or incentives, I think that will work out that will work out I know Feth, I know they have a lot of state tourism they have started incentive I think you must hear about that like the same thing we can also hear means that they say come through the tourism minister I mean we are talking to for the tax for the GST why we should go to the tourism ministry you are involved in that you are the person who has to do all this tax structure whatever it is tax on the doing anybody or any show here why we should go to that so there answer no go to the MOT what is this exactly that we have to pass this message to the government through this channels because why we do all this sessions here the purpose is only to pass this message so that our voice goes to the government unless until we don't voice all this what is the use of this doing all this discussion we have done on the health and wellness here what is the use of sustainable tourism unless until we don't talk to the government and this message doesn't go to the and we are very lucky that we have a new channel here those who can really forward this news that this was the discussion they talked about in the wedding should be there but in India provided you have a facility incentives and the GST level right Prakash is not here Mr. Sanjay Jana is here sir up sully enough you should convey what Mr. Khanna said to your channel that you should convey to Mr. Narendra Modi that sir you said get married in India I will get married in India then I will get married in India otherwise I cannot tell you that's what you wanted to say sir okay we come to end of our session as we started our session with the ladies on our panel we will end our session with the ladies on our panel the question will be answered by you probably this question is meant for you sir because I would love to hear this question from you because you know you are one of the hotel here also okay because Mr. Khanna asked you something which is related to the government and we do not have anybody in the panel from the government okay but I think the suggestion is very well taken and that would be committed to the government I think so but my question to you is regarding the wedding wedding tourism and what do you call it wedding tourism and the leisure tourism I think as a tour operator sometime I find and many of the colleagues they would agree with me both the things do not go hand in hand I mean it becomes very complicated sometime during the season time what I have seen from April between this time in the destination like Puri then it is so difficult even to get one room or two room for a leisure tourist but as a hotelier what would be your suggestions sir and how we will handle such situation because nowadays what's happening the hotelier are giving so much importance to the wedding because you know they get lot of inventory the entire inventory being sold out and that's a huge business for them okay but at the same time don't you think that we are neglecting also the leisure market and what is the solution you want me to give the answer as a moderator of this panel or as a hotelier both both then I would say you must have conspired with Sangamitra because Sangamitra asked me the same question just before I came up on the table that's a genuine feeling of all the two now my answer as a hotel now as a hotel you said two operators this wedding business is always conflicting two operators don't get room in wedding season in hotels and you blame the hotelier why did you take wedding booking and hotel will scream yes fellow is taking hundred rooms why should I entertain your three rooms this is hotelier's point of view your point of view wedding season to Charmai Naka but I give you business throughout the year this is your point of view the wedding the hotelier says my entire revenue 65% comes from wedding how can I let it go and if I make compensate that throughout the year that is well understood but don't you think middle ground hotelier has my logic so the middle ground unless the hotels who conduct wedding they have enough capacity to segregate their wedding business from their regular FIT business that conflict will go on or the two operators you cannot ask a hotelier you forget your 65% business you entertain my three room business you cannot ask that so how can you blame the hotelier sir actually we are not blaming the hotel but I think I just asked you what is the solution what is the solution because you know for example Goa is a wedding destination they have the inventory diversify your travel agency business to a wedding planner is that the solution what is the solution what he said it is practical tourist season we feel it and many tourists they feel disgusted they spend millions of rupees coming to India staying in a luxury hotel and same hotel in Bhuvaneswar one hotel they host 5-6 marriage in one given day you are telling me I had guests in the hotel I had huge wedding guest calling up what is happening I am having 2 am in the morning I am the whole is huge noise huge noise of the DJ coming at 2 am because there is a wedding going on in the hotel and the guest is that is what Swamiji was telling also it is the calamity of having too much wedding too much conference in one place because when we want to promote tourism we also look after the tourist when we want to promote tourist destination for European tourist foreign tourist we have to look after them also so it has to coexist at some time there will be conflict and we have to live with the conflict so you are contradicting Narendra Modi he said get married in India he said get married in India because he want to promote India promote Indian culture, Indian cuisine Indian jewelry and other things so both things have to coexist when is the last one I was saying that another solution is whenever you go to a property where there is a wedding happening just go and enjoy the wedding that is what I do whenever there is a wedding happening just join the wedding and have a good time rather than complaining to the staff etc so I just have fun good evening my question is to the decennate panelist actually every western country all knows that India is doing such kind of marriage which is very rich in culture and ritual practices so this is very spectacular to witnessing the foreign tourist but my question is Australian guy making a start-up company join my wedding's dot-ins and he is inviting to India to witnessing the addressing the Indian marriage which is rich in heritage and culture and ritual practices don't you think that such kind of start-up should build up in India and India should get more foreign reserve ratio to collecting foreign reserve ratio which is more beneficial for India actually as you are discussing about when India Prime Minister addressing when India doing attracting more foreign tourists and Indians should be doing the marriage inside the India we should reserve our currency so don't you think that such kind of start-up and ecosystem should be developed inside India then we could attract more number of foreign tourists to witnessing India wedding systems using that we could collect more number of foreign currency your question is so long I got confused anybody else want to answer are you saying that we should invite foreigners to attend our wedding is that what you are saying Australian guy is making a start-up inviting foreign tourists to attending Indian marriage don't you think that Indians start-up should trying such kind of make initiative to attract foreign tourists they attend the Indian marriage systems using that we could collect more number of foreign currency which is beneficial for increasing our foreign reserve ratio that's happening on a small level it's happening right now but foreigners can come and pay 250-300 dollars and attend the Indian wedding so it's not very rampant right now it's very small there are few companies few players who are doing it but it has already started which means that there is a demand that reminds me there is a serial on Amazon made in heaven their wedding Indians are hosting weddings and they tell the wedding planner in my wedding get me 10 foreign guests and 10 dollars per guest I will pay those foreign guests they take money to attend the Indian wedding 300 dollars they are paying there are websites charging 250-300 dollars yes this question is very interesting so many questions and may be others register themselves from answering so you are in what business when people are in love you make them to get married no I come for those who are married you make them to fall in love again no I come when people are looking for marriage they come to me matchmaking so my question is very interesting question I recently wrote a piece on data that talks about marriage and dating part so this question is for you let's forget about marriage destination let's consider remarriage destination yeah between 27 to 35 there has been a 600 percent rise in divorce and these are all people in the remarrisable age 600 percent rise in the number of divorces in India yes so in that case 600 percent is okay 6 times yeah 6 times secondlife.com so in that case when people are coming for a remarriage the idea of marriage and the destination wedding destination and the remarriage wedding destination very different if something like that comes to you how do you handle in your business model how do you handle that part because matchmaking is also involved in remarriage if there is a remarriage particularly in this age group the number of divorces are really on a rise so obviously people will settle down they won't roam like bachelors anymore in that case what is the behavior of those people and how exactly do you teller your business to suit into remarriage questions for a marriage destination so I'll tell you mostly 80 percent of the remarriage cases that we get they want low key weddings you know they don't want a lot of pomp and show they want smaller weddings and so are you asking how do I you know how do I approach the remarriage how do I make the matchmaking as a business right so it's very simple it's we treated somewhat similar to somebody who's coming even for the first marriage right because it's very basic their father looking for love right they got married didn't work out for whatever reason and now they're again you know as humans I think that's a very biological need that we have love right companionship so we don't actually of course we treated with a little more sensitivity you know somebody who's coming from you know already been married we treated a little bit more so we ran on and the good thing is that they know what exactly they want sometimes you know first time who's coming you know for first time marriage they're a little confused you know they don't know but somebody who's coming for the second marriage they tell us exactly what they want you know from the partner so it actually makes it easier for us to experience how how many years you were married huh no no you that's why I also asking you very interesting question for a man married for 26 years sir I would like to add this you can make a pre marriage menu because I can bring the clients to you two people will be like a lot of boyfriend and girlfriend they would like to make like Indian people so make a pre marriage menu for the two people they don't they don't invite their relatives so two people you can make at least one to two you can make it on you don't need a hotel and if you make a business also then a lot of people will come pre marriage menu, marriage menu, post marriage menu thank you although I thought he wants me to sell from here no sir this is for Indian people in the first session Dixia what do you sir the last question getting strategies in any organization to promote anything so my question is to ma'am like what strategy do you prefer like the social media marketing or the virtual tours to attract or to you know focus on our target audience like specially we are when promoting India as a wedding destination which marketing strategy do you think it will be more effective way to attract the target audience good question yeah it's for me only so see social marketing I don't see it as Google ad or a Facebook ad I look at it as content that can be shared because that's what you do all of you do on Instagram sharing content so I think to promote India as a destination through social media I think we need to work with also we need to understand that we are very aspirational in nature what we see on social media we want to do that in our own lives so I think the key stakeholders should work with you know macro influencers micro influencers and if in Orissa 2-3 celebrity couples come and get married it will pick up like this and I think what Modi ji did with Lakshwati was also a great example or promoting a place so using social media to tell stories to create content that's relatable engaging, humorous I think that's the way to go and all key stakeholders should focus on that other than running ads I don't think ads really work today it's the content that's going to win is it that I answer your question awesome I thank the again sir last question a very good evening promise, last question yes sir last question a very good evening to everyone and honourable dignitaries Meenakshi this side question is what role do luxury resorts heritage properties and boutique hotels play in attracting couples to choose India as their wedding destination would you repeat the question what role do luxury resorts heritage properties and boutique hotels play in attracting couples to choose India as their wedding destination I think like I said right aspirational these luxury hotels resorts people who are getting married there we are all watching their marriages and we are aspiring for that so I think like the same thing what I said right if they use content again not show ads but they use content to their arsenal I think it will really promote weddings in India I mean destination luxury weddings do you want to add something I think what you asked more precise what she said how to promote that luxury hotels or the properties to get married there as a hotel here we sell our concept to people like Wendriila the wedding planners or the back makers and they sell it to the end user who is the end user end user is the people who are getting married so instead of they coming straight to us they usually go to a matrimonial site or a wedding planner they have to sell the concept to them and then I have to sell to Wendriila that ok my hotel is better than that one you have your clientele to me that way it is the chain reaction of promotions did we answer your question I hope that answered your question thank you Dixit alright thank you so Bhan Baja Bharat and billions of rupees everything was discussed here marriages and even remanages so I think a very interesting and engaging session that we had so could I once again request Shree Kamrakan Nayak senior anchor and bulletin producer Argus news to come on stage and present the vote of thanks yes can we give a big round of applause come on students now you know you can show a little more energy as we come to the close ending of this wonderful concave that was planned by Argus news and what a engaging session to end so we have with us the editor in chief Argus news Mr. Sanjay Jenner presenting small tokens of appreciation from the Argus family we thank the panelist and the moderator for this extremely engaging session and we really hope that there are valuable takeaways for all of you particularly the young four seer the youth who were a part of the concave since the morning and a group photograph of course these are memories that you want to capture maybe in fact I'll request everyone from the Argus family to join on stage for a last group photograph so I'll also request anybody else from the Argus family you can all join in for a group photograph at the end all members I'll request please join on stage because while the group photograph is being clicked and we are ending the concave you once again like to thank all our partners state partners with the stage tourism, Maharashtra tourism development corporation, Goa tourism development corporation, our partners ONGC Ltd, Mahanadi Coalfields Ltd Sikshao Anusandhan, Travel Partner Sandpibals, Bitar Kanika Jungle Resort and Event Partner Cannonfire once again a big thank you to all of you without your support this event could not have been organized in such a smooth and successful way so thank you once again and of course thank you to our lovely audience who've been with us since morning thank you so much for being a part of season 3 and we promise we'll come back with season 4 bigger and better till then take good care of yourself and a big round of applause for our students also I think they were a very energetic part of the concave today thank you so much for your presence a big round of applause for the anchor Sikshao