 Hey, what's going on guys coach Swift here again at make money coaching sports. So this one is definitely more for Sports performance Trainers like myself. Okay, bigger faster stronger in a nutshell Some of it could be applied to those who are in a skills environment for their specific sport so All the time since I got out of college, which is about going on 12 years now, okay I've always been a small market trainer when it comes to the sports performance training side What happened was there was always these chain Sports performance facilities you guys have all seen them. They're usually 10 15 20,000 square feet my Late teens early 20s the biggest name one was always velocity. Okay velocity was a monster They were 20,000 square foot facilities mostly all throughout the United States and they You know, they had a lot of good great Group classes. It was big stuff. It was one of the first what's kind. Everybody else was just kind of a personal trainer Your friend or your coach knew your family knew from the local gym. Okay, or somebody's Trainer friend who's going to go meet you at the park? Okay before small trainers like myself and the rest of you got really serious about running a business and making a great income working for yourself or in a small niche market environment, so Velocity and then now a one that's still around. They've done a good job. I think is pre see there's Red line now. That's another one. There's been several of them. Okay, athletic Republic was a smaller like less than towns a quarter-foot facility back in the day and all of them have gone in and out of time, you know 10 years or so gone 10 years 20 years or so gone and One thing they do great at is One they have big group classes and usually enough coaches to where they can cater to any and all athletes So that's why you're always going to see a mix of athletes of other sports various sports and age groups Different time slots and all that different sides of the gym at one time Their marketing is overall what a sports foreman strength coaches recall the foundations towards Elite speed vertical agility and overall strength conditioning. Okay Then you know, they sometimes do have their groups where it is mostly a sport And I think people like pre see have definitely got better at this to where they market towards a certain sport the most And they've done a good job, but for the most part all these big chain Sports formers gyms catered to Indian all athletes and on here. We have said you need to try to just train As many athletes as you can so that's gonna come across all sports football basketball soccer hockey Volleyball baseball softball. Okay tracking field and maybe rugby and lacrosse. That's growing too But if you really if you want to keep doing that, but let's say you want a Special time slot where it's just a certain group athletes or you want more of a certain sport because you realize after a few years I really like working with basketball players. I really like working with volleyball players I really like working with football players Then part of your marketing. Here's a big simple growth hack Those most those big gyms that have all the money that you don't This is what you should do in order to steadily grow and it's let's say say steadily grow I mean you're talking like depending on your model four to eight athletes a month for several months straight like I have is Your content you make and the athletes that you showcase the most and certain workouts all the results that they have from Making top national club teams how they do in the club teams how they do in high school varsity making the college You get a lot of things Gear towards that in your online marketing They're the ones that you show the most. Okay That becomes your what they call an ICA your ideal client avatar. You see it all the time with fitness. They're like I'm looking for Working moms who are short on time what simple effective strategies for them to use while to help them lose 20 pounds in six months and Learn how to sustain it afterwards. Okay, that's an ideal person. Okay, there's a time frame There's a specific age range. There's a you know, the mom who is working. That's gonna be You know me I mark up towards a lot of volleyball players now, okay, so it's usually club and high school volleyball players that I get and This is the biggest growth hack you can do whereas the big gems They're just gonna show each class like hey, we're doing this agility drill. We're doing this They never if they got smart they would say we're doing this We're with all our football players this this is giving the series that we show you for elite speed Or here's the elite vertical training that we offer and here is our volleyball and basketball players Showcase in this over time. Check out the results with us. Okay You have the ability to do that if you want to spike up a certain sport and you're on your roster. Okay in the beginning My way of doing that without even realizing was I got nothing but Quarterbacks and wide receivers and then some defensive backs in football. Okay, that's all I marketed when I post it I always said like what their name was what school they go to a position You know post it stats what schools are offering them. So that became my avatar coach Swift works with skill athletes Okay, and then eventually they were bringing their offense of line friends defensive line friends because they got to be big strong But also athletic, right when they go to camps They want to get seen they need to help a nutrition I had to get big and strong without just eating like total crap and totally random Okay, so then I became I started marketing only my office alignment who were doing speed agility training me But they're also doing strength training. They were I've learned from people over time on how to do Office line deeps aligned position work also for a while. Those are the only football players. I was getting Gradually I have a little bit of skill a little bit of lineman Football and then the last several years. I've posted nothing but volleyball because volleyball is a huge growing sport I think not only North America Like it's becoming insane in the club scene if you keep up with it But my area too is definitely exploded all the girls who were starting at 14 to 16 for consistent volleyball skills lessons privates clinics and all that Their younger siblings or girls who are coming up in the same school clubs instead of starting at 14 to 16 They were starting at 11 to 13 Which means the older girls were also starting a little later on The need for extra strength and speed training that I do To get better their younger siblings and peers going up into the same system as them I'm seeing a burst in 12 to 15 year olds Okay, starting strength conditioning like they all say I need to get fast. I need to get strong You know what and they love it. They love the feeling of getting stronger They love the feeling of getting faster and they love everything that brings the volleyball. Okay, it actually gives them an Outlet away from volleyball while working for volleyball So anybody here who understands the mindset of an athlete a hard-working business owner a parent if you can Bypass some of that stress while still working towards the big goal Then everything is gonna last a lot longer. Okay, so that's a really big hack right there as you Simply just start talking the most about certain sports That you want to build the most the athletes their success what you're working on and gradually along with word of mouth And meeting coaches you become a person of authority You have your ideal client avatar and you can build up and maybe just like me You can have 90% of one sport and that's volleyball right now or football whatever you want baseball The other big gems they they're all about just high numbers first cuz once again, they're 10 15,000 20,000 square feet Their first goal is enough It's more than enough volume to pay the rent pay the bills pay the coaches Keep the lights on and keep going and then maybe they have some groups that they can install that are specialized For just a sport you're the opposite most likely because your overhead is a lot less You have that wiggle room just like the Skills coaches we have in our make money coaching sports accelerator program. Okay, so It's all very simple. If you want to talk a little bit more on this Give me a text my numbers in description to one zero four one four three zero seven seven email coach Ben We'd love to show you these simple steps on how to Like I said start adding four to eight players a month No matter what your payment system is start doing that start making money And then we show you the rest on how to build a business because there is a difference. Okay