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Actions Transactions And Reactions: Talking Social Media Measurement With Brian Solis

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Published on Jun 30, 2011

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Today is Social Media Day, and we are excited to share our interview with Brian Solis. Brian is well-known in the social media space and has written a number of books that deal with this topic including his most recent, Engage! He is also a principal at the Altimeter Group, an advisory firm dealing with disruptive technologies. Brian covers many different topics including companies that "get" social media, the concept of Nine-Inch Marketing, and measuring effectiveness of social media campaigns. Watch the video and learn more from the man titled a "Social Media Anthropologist!"

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