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Published on Apr 8, 2016
Some people say that the enemy of "good" is "great." Melinda Marcus explores the real reason high achievers often fail to hit personal goals.
Melinda Marcus has rare expertise in The Science of Influence, which leverages proven principles in Persuasive Psychology, Body Language and Strategic Messaging. She consults, coaches and speaks internationally on how to ethically influence decisions before you lose a big opportunity. During her career, Melinda has been named one of the “Ten Outstanding Young Working Women in America” by Glamour magazine and “One of the Five Women to Watch in the Southwest” by ADWEEK magazine. Her work has earned more than 100 awards for excellence. Before starting her firm, she was the first female Creative Director at national branding agency The Richards Group. Melinda is a professional member of National Speakers Association. She earned her B.S. with Honors in Psychology from Northwestern University and her M.F.A. in Mass Communications from Southern Methodist University. Her original Psychology research is published in the Journal of Applied Social Psychology.
This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx