 Welcome to JSA TV, the newsroom for tech and telecom professionals. I'm Jamie Scott Okataya here at the Chorus Communications Lounge, Channel Partners Evolution. Joining me today, Mr. Mike Oath, he's the CEO of OnSIP. Mike, how are you? I'm great. Good morning, Jamie. How are you? Good morning. Good morning. It's a pleasure to kick off this show with you. Can you tell us a little bit about what makes your channel partner program so unique? Yeah, I'd love to. I'm very excited about our channel partner program. It all starts with the people. We have just such a great team here from Helene Kaderi to Mike Curtis to Chuck Dunn, all the way through the organization. Just so, so happy and proud to be able to work with such a great team. And watching them sell shoulder to shoulder with our agents. And that's really the big differentiator for us is our team is completely involved, helping our agents to bring unique creative, innovative products to the marketplace and helping their customers to really succeed and be able to get the best product and the best solution out there and help them with anything that they need. And that's from support to onboarding to billing, really taking the entire process and helping our agents and their customers through the entire process. And you really have some proprietary assets that belong uniquely to OnSIP and a real unique offering for your customers. Can you tell us a little bit more about that? Yeah, our offering is kind of the proprietary part of it is really kind of two pieces. One is our platform and one is our support. As far as our platform goes, the platform is entirely ours. So it's our software from start to finish. We're not reselling anyone else's solution. So that gives us total control over the products, the features and the billing. We have a patented solution for a distributed architecture that allows us to distribute customers across the country, across our data centers that helps with reliability, fault tolerance, and total uptime. Secondly, our support is unmatched in the industry. We have U.S.-based support. We have a 14-second average call wait time. So if you're there as an agent with your customer and you're trying to get something resolved, we're going to respect your time. We're going to get on that call. And all of our agents are basically level two support agents. So you're going to get that resolution first time. Most of our tickets are one-call resolution. You're not going to have to get escalated and you're certainly not getting anyone reading a script. So we're there to support you start to finish. That personalized customer support, you really can't get much of it these days. So music to our ears for sure. Absolutely. Now, on your website, I noticed that you really strive hard to customize these packages for your customers. Can you tell us a little bit more about that? Yeah, absolutely. We realize that businesses aren't cookie-cutters. Work is not anymore. Work is not a place you go. It's a thing that you do and you can do that anywhere. So what we try to do is make packages that give each customer the best benefit. And there are certain verticals, education, houses of worship, professional services where you will have education, for example. You've got phones in classrooms that have very few minutes. We can create a package for you that will make that a very, very affordable service for you to go into the Hosted VoIP service where you may not think that Hosted VoIP is going to work for you. We can find a package that will work. And that comes down again to our proprietary software and the fact that we don't have to pay a per-seat license to anybody else. So we then have the flexibility to go and set up a service and a pricing scheme that will work for every customer that's out there. I love that. So you have that industry expertise like in the education, houses of worship, et cetera, verticals. And then you also are able to really tailor it and have that flexibility for each customer. And I definitely think that's a winning combination right there. Any other key differentiators you might want to tell our team and viewers here? The thing that we're very excited about, and we're actually launching version two here at the show, which is very exciting, is a product we've had for a little while. It's called Instacall. And it's been out in the marketplace, and so it's a mature technology. It's using WebRTC. But it allows our customers to put a button on their website so that visitors to your website can click the button and initiate a conversation. This isn't click-to-call. It's not click-to-dial. It doesn't use the public telephone network at all. It's a completely free phone call. And it turns your web visitors into conversations. And so this Instacall product with version 2.0, what we're adding is more flexibility, some more HTML access, floating buttons and so forth, but a lot more reporting so that as the website owner, you can see who's on your website. The information that they're coming with, things like what information is in their shopping cart, what their account ID is, and most importantly, their Google Analytics information. So today when someone visits your website and they call your phone number, now you have a break between the online activity and then the phone activity, and it's hard to stitch that together with Instacall that becomes one long digital conversation. And so we're very excited about that and we're looking forward to demoing that in the next couple of days. As a marketer, my mind is exploding right now because I could see how that would be extremely useful to better position your product in the marketplace and to see the success of your sales and efforts. So yeah, absolutely. Data driving everything. You guys are right on the scene with the best and the greatest. We look forward to hearing more from you. Where can our viewers go if they want more information? Great. Our website would be the best spot www.onsiponsip.com.onsip.com. Mike, thank you so much for joining us. And thank you viewers for tuning in to JSA TV. Happy networking.