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MaximsNewsNetwork: MALARIA "UGLY BETTY" US ACTORS, "NOTHING BUT NETS", UNF, ABC TV

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Uploaded on Oct 8, 2009

MaximsNewsNetwork: 08 October 2009 - UNTV: Actors and directors from the American network ABC talk about their season premiere of Ugly Betty' which raises awareness about malaria.

A United Nations-backed campaign to raise awareness about malaria which claims over one million lives annually has a starring role on the season premiere of the hit United States television comedy, Ugly Betty.

Airing on 16 October, the two-hour special will centre around the efforts by the main character, Betty Suarez, a young woman recently promoted to become the features editor at a fashion magazine, to draw attention to the Nothing But Nets scheme.

Under that campaign, the UN Foundation (UNF) seeks to curb the spread of malaria by providing insecticide-treated bed nets, each costing ten dollars, to communities in greatest need.

UNF Director Elizabeth McKee Gore expressed excitement over the show choosing to help the Nothing but Nets campaign spread the buzz. She said that malaria, while very serious, is a good news story as it gives people the opportunity to donate ten dollars and send a net and save a life.

Malaria infects over 500 million people worldwide annually, killing more than one million people, the vast majority of whom are African children.

Judith Light, one of the stars of the show explained that incorporating the Nothing but Nets campaign into the storyline was not a stretch at all, as the main character, Betty, is portrayed as someone who wants to help other people

Ana Ortiz, who plays Bettys sister and who recently gave birth to her first child, said that being a new mother has opened her eyes to the need to help vulnerable children around the world, adding that something so simple as a net, any publicity we can bring to it, is wonderful.

To date, the campaign, which started in 2006, has resulted in the distribution of more than two million bed nets in Africa, she said, voicing hope that its appearance on the program will generate more interest in preventing the spread of malaria.

Ugly Betty is the first-ever television comedy series to be filmed at the UN, and its shooting came about through the world bodys Creative Community Outreach Initiative (CCOI).

MaximsNewsNetwork:
News Network for the United Nations and the International Community.
See: http://www.MaximsNews.com.
"GIVING POWER & RESONANCE TO THE VOICE OF THE INTERNATIONAL COMMUNITY"

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