 and generating some leads and I got the automated sync which kind of put together you know so just had a couple questions about that man I'm trying to get you know I'm trying to get everything automated to where like I don't know if you use a CRM on top of Cartra or do you see that? I just use Cartra like I just use it's not really a CRM but at the same time it kind of is I mean it houses all my leads and it automates all the emails so I just use that but I know in real estate you guys have some very complex CRMs and some badass ones yeah so you probably have a really good one as well I'm not using anything right now to be honest with you man like I just I showed up just use like I have mojo dialer so I kind of just use that and mojo kind of houses like all of my leads and you know I kind of put everything on a calendar but like if I want to email somebody like automated you know mojo doesn't do that I have to go and do it you know manually so like I also use Bom Bom and like I have automated emails and Bom Bom but like Cartra does that right now like yeah you know it's doing the automated emails for me but I want to be able to like have a sense of you know like who has a higher score for instance like if someone's opening my emails like is there a way to rate them like they get half a star for opening my email they get another star for clicking like on a link is there any way to rate the people that are like in my automations let me walk you through it I don't know I don't know if it's if it's an exact rating but at the same time you can track all that so do you want to share your screen yeah let me log into Cartra real quick and then yeah go ahead and ensure your screen I'll walk you through it but yeah just the analytics alone just the basics as far as seeing who opened your email seeing who clicked on your email as far as what's in the email you know it tracks who clicks on clicks on what's in the email and then also tracks who and subscribes so if you just hover over my communications on the top left and then click on analytics actually you're gonna click on yeah you can click on my communications and then hover over analytics and you can see leads you can see list broadcast sequences so if you just I mean if you just go to leads you can just what you'll be able to do is just open up the actual lead over here yes last 30 days over here leads yeah so these are your total leads right here and then the red dot that would be a red dot if someone unsubscribes or if someone I think this red dot is there because it's not attached to a list sequence or tag so hover over that red dot Holly not subscribed yeah see so you'll see a red dot when they're not subscribed to anything to a list to a sequence or a tag or you'll see a red dot if they've unsubscribed gotcha so yeah that's my first time seeing that oh yeah that's in the red diet so that's cool yeah yeah so and then and then you can click on each one click on the name and then you can go deeper into it so you can see like list you can you can see their profile first of all so you can you can hook up the profile however you need to their address phone number all that can be done right there in the profile and then if you hope if you click on list you can just see you know a snapshot of what lists there on and then the communications you can click on that and that just shows which which email has gone out okay and then the sequences if it if they're in a sequence it'll show you which email within that sequence they're on and then right here you can also pause them from that sequence like if for whatever reason I don't normally pause because I'll have automation set up so so one reason why you would pause right here for example is if that person if that person opts into a landing page of a listing and that lead happens to buy that property but they're on a list they're also on a sequence and over the next 10 days they're gonna receive an email regarding that listing but they're already on under contract and we're on day four you can come in here and you can pause so they don't get any more future emails as far as the sequence okay you know you have 10 emails in there and they're only on email number four but they're now under contract with that property you can pause it right there right that makes sense yeah so and then memberships you won't really need memberships that's for people that are in any of your online courses okay but you won't really need that and then calendars click on calendars yeah so no entries found so this right here would show if they if they opted into a calendar or if they scheduled an appointment through an actual calendar transactions you won't really need transactions that's for if you're selling okay so it'll show you right here what they bought and the price point that they bought it in but what I normally check a lot here is the log so I'll click on log and I can see what emails have gone out so if they're on a if they're on if they're in a sequence it'll show if they open the email if they clicked on the email it'll show which email went out so I can that that's as much as kind of as much as you really want to need to know I mean as far as just the analytics of an overall lead I mean I don't know what else would you need to track on just kind of off off the topic for a second can that are you able to see like their Facebook and Twitter Instagram and all that stuff up here not really yeah yeah you sure can if you if you've asked for that in the form okay I got you they opt in if you're asking for that which which probably wouldn't be a bad idea but a lot of people a lot of people man they won't even they won't even know their link or they won't even put in the right the right link so like is there is there a way for the form to be like continue with Facebook or continue with Gmail and then they can just click on like either option and it'll just take them directly in though they'll log into Facebook or they'll log into they would have to be logging into some type of account in order for you in order for them to be able to use Facebook to log in or or Google to log in so they would actually have they would have to manually entered in like if they were on Facebook and they saw my ad and they click on learn more and then it said to continue please you know click one of these Facebook or Google if they click on Facebook it would it wouldn't just automatically push them forward they would actually have to manually type in their email and password well here's the way it really works if they if you're running an ad and they click learn more and it takes them to a Facebook log in the specific ad and the only ad for that to happen is messages so when you're in the Facebook dashboard click on the green button right now what I taught you to do is run conversions versions yeah that's to capture leads but if we're not capturing leads that way and and and we don't have a landing page to capture the lead then we can use messages so right there in step one the objectives you just click on messages and that right there provides the Facebook form for them to continue with messenger so they click on learn more and then boom right away Facebook takes them straight to messenger where they have to continue and log in if they're not already and then now you just start the communication and start the flow through Facebook messenger gotcha that's a message ad yeah okay yeah so in this case it's just simply clicking learn more going to a landing page putting your name and number and boom you're on my list that's that's pretty much it and and what if anything else if you want to integrate or if you want them to jump to another list or another CRM or or whatever whatever you could be thinking that could be good to put in the welcome email so the moment they opt in they receive an email right away with instructions or with a link to click on whatever so if you want that to also if you want that lead to also connect with you on Facebook you could easily easily easily put that in the first email you could put that in the first email or you could put that on the thank you page so they come to your listing landing page they opt in they go to a thank you page and on that thank you page it's saying hey thank you so much for inquiring on this property to get full details and connect with me on Facebook click this button below and when they click on that button it takes them straight to your Facebook messenger where they have to continue with Facebook and they'll click they'll log in which they'll probably already be logged in and then boom now you'll have that conversation on Facebook messenger gotcha and that was by running a conversion ad so I can either get you on Facebook through the thank you page or I can get you on Facebook through the welcome email or through any email but it but the welcome emails that first one that goes out right away right you know hey Dave thank you so much for inquiring thank you for so much you know for for you know taking an interest in this property I'd love to connect with you on Facebook click here and boom that's a simple email I click now we're on Facebook messenger now I can message you in real time on on Facebook gotcha so that that link is just connected to a Facebook messenger pretty much yeah I'll show you where that link I'll show you where to get that link and all you do is you just tie that link to a button right so that button is on and that's why what I what I kind of taught you in the beginning was the landing page and then and then on the thank you page is a button to your calendar right that button can link to your Facebook messenger gotcha yeah that would be awesome yeah dude you know I can show you that yeah so pull up your Facebook or or whatever or whatever I'll show you so what you're gonna do is you're gonna go to go to your business page and click on about and you'll see about on the on the left-hand side okay cool so right here this is your link for Facebook messaging it's that one right there it's m.me forward slash so that link right there oh yeah so watch click on it I don't know if it'll show you anything right now but yeah it just opens up that but if someone clicks on it like watch send it to me send it yeah copy it and just and just why don't you well let's see if you if you Facebook message it it'll let me see what it will look like if you Facebook message it to me but what I'm teaching is teaching you to do is just to put it in an actual button on a page oh yeah you want to go back here and do that but no but no I want you to message it to me just so I can I can show you what happens if I click or when I click on it okay you want to message it to Facebook yeah see see see what happens if we message it through Facebook yeah yeah cuz I got your email pulled up to you so let me see David yeah we'll do we'll do both but let me let me let me show you on my end let me know if you can yeah send it to me and then let me see if yeah so so come back to my screen oh you mean so can you see my screen oh let me see yeah so just stop share I'm sure okay I haven't clicked on it yet but here's what happens when I click on it now I'm already logged into Facebook so it might just take me straight there but when you when you're clicking on this link from outside of Facebook that's what I'm kind of teaching you to do so if it's outside if it's on a landing page and and that button says click here to connect with me on Facebook it's connecting to that link and that's when you see a whole different page but let's see what happens when I'm already logged in I click on it bam perfect so this is what this is this is a page that that person would go to so they they opt in on a listing or an open house or whatever they come to a thank-you page you're telling them connect with me on Facebook and boom they click on continue as David and now now you have that light that live conversation okay which is super powerful man super super powerful yeah super powerful because not only do you have to leave now and now they're on your email list and receiving emails but now right away you're connected with them instantly on Facebook messenger right yep okay so so that's that's your link and all you'll do is just take that link and and just tie it the same way you tied your your any other button like the button on the landing page you know the button on the thank-you page or or any link in an email that's the link you would link okay two button in the email okay perfect man oh yeah that's awesome yeah that's really really cool that's really really cool so that's how you would do that so share your screen yeah what else you got let me go back here also man so like whenever a lead comes in or like somebody you know ops in should I begin an email like right now oh yeah I don't know when a lead comes in I just have to go into Cartra and then go to you kidding me bro yeah oh my gosh dude yeah bro you get a you get a freaking instant notification yeah let's check your let's check your notifications real quick so X out of this and just click on your profile picture at the top and then go down to email notifications and then what we're going to click on is you got your in to your leads and then you got to your affiliates and then click on to your team right at the top to your to your team up all right yeah right there bam okay so these are the emails that you can receive the notifications so new affiliate go ahead and shade that one I'll show you which ones to shade out yeah shade out that one calendar you can leave that one calendar you can leave that one calendar go in and shade that gray to blue the bottom one that calendar subscription confirmation vendor you might have to shade that one this one no up to up that one the shaded gray shaded to blue the calendar yeah that one and then this one the next one go and shade that all the calendar ones you want to kind of be notified and then subscription okay comment pending go ahead and shade out the comment pending see so bam this is the reason why you're not getting them right here it's shaded gray lead fills in an opt-in form and you have a shaded gray so that's kind of the only one you need you don't need to be notified on what list unless you want to but when you get that email right when a person fills out an opt-in form that notification email says what lists they're opting into so you don't need another notification right that that lead subscribes to a list leave that gray okay lead subscribes to a membership leave that gray lead subscribes to a sequence you don't need that membership okay so new shipping you can shade the new shipping shade that gray help desk you can leave that on and then the rebuild the refund the refund you can shade all those gray perfect and those last two shade those gray too so go ahead and and test it go ahead and fill out a form and then and then check your email for the notification okay I gotta save this somewhere or no it's already saved okay yeah it's already saved so just go to any you can go to my pages and just pull up any any page and go to my gotcha so that lead will get a notification actually the lead only gets a notification if you have the if you have it set up where the form where the email goes out so in my forms to the left that's where whatever opt-in form is tied to that page if you have it set up right here where that welcome email goes out that's the email they'll get or if you have that first email to go out set up through sequences so that the lead will get whatever first email you have set up yeah so for that one that I just did I have a thank you page that it it comes in from like I think from the form you have a welcome email like it's a yes yeah the thank you email yeah yeah yeah perfect so that can either go out instantly through the form or it can go out instantly through the sequence gotcha so yeah so that's that's I'm just saying that that's the notification that the lead would get and then we just get a notification that someone filled out a form so yeah fill it out real quick and check your email yeah so I did get so I filled it out already oh yeah yeah so over here gotcha okay this is where I filled it out so like I just got the email like if I was a like a prospect or something if I was the lead like I just received that email like thank you for questioning your home your in your home value so I got that but I don't have a notification yet let me check my other email real quick oh yeah there it is yeah yeah cool man yeah so says a lead has filled in an opt-in form yeah perfect perfect so so make sure that that lead that email that the lead got obviously you know make sure that that's the one you want out yeah yeah that's the one that cool okay and then let me I might as well show you this real quick because this is kind of I mean it's not important but it's just kind of there's just two different ways where that first email because I truly believe that first email is the most important like the moment someone opts in that first email you want them opening it like you want them opening it and so there's two ways that you can send it out you can send out through my form and then you can send it out through my sequences gotcha so my form is just as you go through and edit you can you'll see that that welcome email and then the sequence is is where you set it up where that first email goes out instantly right okay in the sequence so every list should have a sequence man like every list yeah so like right now I'm just doing a seller guide which I think I have like maybe six emails in that good yeah good good okay but like in in the first like the first email that goes out I do want to connect you know I do want to put the button in where it says like connect with me on Facebook perfect let's do that but um so where do I go to see if that first email sent through a form you can open up right here you can open it up right here and check all right so just go to edit yeah edit and then right here yeah hit save on that the green one and then the welcome would be the next one okay so it's going out through here okay which is which is fine so hit change and then this is this is the first one so check your email shortly for your home valuation so you can add a button here that'd be that'd be one place to add it or you can add it on the thank you page which is oh yeah which is that call confirmed so at the top that call confirm page this one you can you can easily add it right there as well okay I would add it both I mean yeah I think about doing yeah thank you your home valuation request has been received be sure to check your email shortly and and and I would I would say something like and for a fast response or for more details or for more or for more or for even more information connect with me on Facebook by clicking here or something like that like you can you can word it something like that where yeah where now there's a button right there and they click and boom it opens up that messenger right okay cool yeah so then I can just add a button to the thank you page and then add a button to the to this email yeah to that email okay cool yeah cool cool man I can do that yeah for sure let me see and then are you saving these templates so you can just reuse them every time you send out an email I am yeah but I'm actually I'm gonna go in here and kind of like mess with it try to to make it a little more presentable man like I kind of just did it yeah a couple weeks ago tried to try to get the you know the page is going but yeah I need to go back in here kind of jazz it up a little what I do a lot as well in my emails in the email the body of the email and also on the subject line is I use their first name a lot yeah yeah yeah hi jack perfect like right there and then I'll put that in the email as well somewhere got you just always calling them out by their first name right yeah man so that's cool yeah that's or you can even call them out by their last name too you can always put mr or mrs but actually you know what no because you're not gonna the system's not gonna know if it's a man or woman so you couldn't really put mr and because in the dynamic variables you can put last name so but I you wouldn't be able to put know who's who like you'll put mr and then you'll copy the variable and it'll be last name but it might be a female lead you know I mean so that might be last name might not be okay well then I might keep it like that and then as far as like the information that I'm gathering you know just the first name in email I was thinking about maybe add an info number but I mean what do you recommend do you think just firstly I'm an email is good for now required yes and then phone number what could be easily optional optional okay yeah so you can set up the form where it's just it's just optional gotcha and you'll just check a box required or not required and that's in the form fields yeah so go back back and then let's change this right here so hit change and then you can simply add new field just hit the new field just like you did with those ones over here yeah and then and then you could put phone number and then we'll just put um see it could either be mandatory or or not so I would just leave it not um where do you see that you see what they're mandatory that little button to the right the gray it's shaded gray over here yeah mandatory or not mandatory it's okay so just leave it gray so that it's optional yeah exactly that's what I would do for sure gotcha okay yeah all right and then um and then the select select country code below perfect and then you can save okay cool yeah that way I can see if I can get some numbers and what I would do also it's totally up to you but in this case with this form this is for what for a for a for a valuation right right okay so just to make it easy for the customer for the consumer address yeah I need I need the address but and and and and I'm only saying this because from a consumer perspective and from a marketing perspective you want to make it stupid easy for them to fill out the damn form so the more information obviously is a little bit more challenging but if I can dumb it down and shorten it up it'd be even a little better so all you need is the address and the zip code you don't need city gotcha yeah because I can you can pull that up right right zip code so I would I would take out city and then just address and zip code address of code and that one little tweak it makes the it does make a difference it does make a difference yeah instead of having to enter in so many fields you know what I mean yeah exactly maybe maybe they're more likely to enter in a phone number so yeah yeah for sure so address zip code and boom hit save damn perfect and then yeah then you got to go through save and next save and next save and next and then also right here oh go back you got it you want to subscribe them to a list so do you have a list set up for that yes uh-huh so even if you don't you can set one up right here so hit change subscribe to list change this one yeah and then yes subscribe to a list and then hit the drop down see if you have one it's gonna be the seller guy oh actually this is for you know oh yeah you know what's my home worth yeah I don't have a I don't have an automation or sequence list for the what's my home worth one yeah the sequence is fine but this is the list so when they opt in they need to land on a list list yeah it would be what's my home worth yeah perfect so that's the one now they don't need to they don't need to right they don't they can opt in and not be on any list right but but we we for sure need them on the list you know right yeah so hit add hit the blue one and then now now they're on that list perfect okay and then just hit save the green one gotcha and then and then right here it says subscribe to a sequence but I don't do it right here I do it inside of the sequences gotcha so when you hit on my communications and you go to the actual sequences that's where I would I would connect I would connect it so I don't do it right here okay so for example in the sequences the starting rule watch I'll show you how to do that part okay so go to yeah so let's go to my communications my communications and then and then hover over communications and go to sequences okay so so let we can just open up anyone but open up edit yeah do the seller seller guy yeah but this is how you would how you would do it so rather than connecting them to a sequence in the form I just connect them to the sequence here and so the way I do it or the way anyone would do it the way you would do it is you would it would start with the starting rule so that starting rule hover over that starting rule and I would just make the starting rule anyone who opts into this form so in this case that's how you set it up here hit edit that's exactly how you did it here the starting rule is anyone who fills out that form gotcha now they're in the sequence so I just do it there that's that's how I how I set it up gotcha okay versus doing it the other way yeah versus doing it through the form okay gotcha cool yeah I'll have to do something for the what's my home worth one right now like I just have this one running on Facebook ads but I have the what's my home worth in my automated emails so like there's a little button on there if they click it it takes them to like the cartridge landing page okay okay and so even like so as I was mentioning earlier either you can set up the welcome email through my form or you can set the welcome email up through here so when I do it through here that one day would be immediately so the starting rule is anyone who fills out this form immediately send out email number one right that's all I would do so you have it set for one day three day that first one would just be immediately yeah I think this one is technically the second email yeah that's the second one because they get the welcome email and then they get this one right yeah the welcome email goes out right away so you just have you have your welcome email set up through here and not the form yeah so in my form in the welcome email I have it turned off gotcha so over here I just have every that way it allows me to control and not really control but allows me to look at every single email that's that that that goes out from the beginning to the end like I look at all my emails here rather than having to look at that email in the welcome yeah and then now coming over here to look at email number two and on yeah yeah that I mean I would yeah I would like that versus the way that I have it set up now so is there a way for me to get that off my form and over here yeah for sure you can easily do that you can um you can simply x out of this line right here this um the line that's connected to the starting rules to email to yeah that line okay and then um drag it down the second the email number two drag it down just a little bit yeah right there perfect and then send email to the left drag it and park it right right in between perfect right there and then what you're gonna do is you're actually gonna have to um you know what cancel this real quick let me let me have you do something real quick um actually you can't do it from here but what I always do is I always keep up multiple tabs so for example in this case we're in my communications what I'll also have up is my pages gosh so you could have like a cartridge yeah I don't know if you can if you can log back in I don't know if it's going to throw you off if it will take me out of this one yeah so here do this real quick hit done an exit hit the green one so now we're in my communications so what I want you to do is just um hover over my forms hover over it don't click it hover over it just right click and then open a new tab I'll do my forms and then I'll even do my pages so hover over my pages just for the heck of it and and open link in new tab because as I'm creating emails yeah the form in this case we're gonna have to refer back to the form and then and then as I'm creating emails there's links to pages that I may want people to click on so now I have opened my tab for my pages and I can just go back and forth without having to click back right okay so now let's go back to the first tab and then let's let's open up let's edit and then now what we're gonna do is we're gonna simply um open up that first email that dragged the one that we dragged and then we're gonna we're gonna open up the tab for my forms and just um well yeah so yeah let's bring it back over and that's only if you had like this in this case it's if it's if that welcome email you can go yeah right after previous step perfect hit next okay hit next and then and then the broadcast name could be email number one or whatever or welcome email or whatever perfect and then um it's coming from that email chris garcia at remax next and then and then send if hit the select go to the left hit anyone anyone reaching this step and then hit add and then next the green one and then single email and then now we and then next and this is where we create so the reason why I had you open up multiple tabs is just so now let's go to the form this yeah that tab so let's open up this so it was kind of only it would have really saved us a ton of time if you had a huge if that email was you know a very extensive you know email but in this case it's really just one line in a image right but at least you'll be able to you know copy it what I wanted you to do is copy it out of that and then put it over over there so yeah but it's really not a lot that you'll paste but go ahead and open it up here and then and then if anything you can just obviously just duplicate it again because this is not a lot of text and then you just turn it off right here so hit save and next okay and then save and next so that welcome so you can change hit change and then right here you easily just shut it off so actually it'd be the top one but right here you'll just copy so whatever the heck you have hide high first name 10 tips and then and then this stuff right here um but see yeah yeah and that sequence is a seller guide one right uh yes okay cool and what you can do here no let me save you a ton of time what you can do is just copy it or not copy but save it scroll down save as template bam save as template and then you'll just use it for the sequence and then you can just delete it okay so we'll save it here so boom now we got it saved hit um at the top hit save and then above that the change sending a welcome hit that and then turn that off so don't send any perfect bam so now that's off so save and next subscribe into that list perfect so save and next save and next now let's go to the sequence and now what we're going to do is hit hit let's x out of this we might have to we might have to yeah we might have to start over because now it's reading now it should be reading the fact that you saved that template gotcha so if you yeah i don't think it would have pulled it if we just tried it right then in there so right after a previous step perfect next next um email number one welcome or whatever you had yeah perfect right there next and then the gateways find next and then recipients anyone reaching this step add and then um yeah and then next and then one single email perfect and then now it should read it that we saved it so now hit um hit the advanced and then go to design templates and then see if it's in my templates uh damn it did it not see that one yeah i don't see it because it had that photo wait yeah it had that no it did it had a few buttons oh that's what it was it had the seller guide intro okay so it we have to we have to hit the green one so we'd have to we'd have to do it again let's get out of this real quick but it'll be fast so you know don't close anything but just get out of this part oh just exit out yeah yeah exit of this and then hit done and done and done and exit we gotta go back in so let's go back in so hit edit so now now it'll read it oh i got you you just had to get all the way out yeah okay cool so previous step no little daughter wants to learn landing pages too crazy mama you ready to work all right i'm gonna put you to work how old is she she's she's gonna be two in august oh man and i have what what's even what's even crazier is i have a little boy coming in a few hours dude man dude congrats yeah thanks bro my wife is um well she's yeah i think we're like at 39 weeks but the baby's already like big like he's already like almost 10 pounds so they're gonna induce her labor today 10 pounds that's that's huge man right it is dude it's like i think it's a little under 10 man that's nuts dude congrats man yeah bro thanks awesome man having a boy yes having a boy dude and no more we're done two's enough man actually this is gonna be three this is two with my wife now and then i have a 12 year old son with my previous uh gotcha this is this is this is our our third yeah dude but yeah done nice done so burp so that's it right there right we had to we had to log out and then and now it's in there i think i have and that title that subject line should have came over too are you just rewording it uh no it didn't come over for some reason like it was just blank here so i just yeah i had a uh it was just a template gotcha but yeah man i think this is perfect dude perfect okay so then i can just save this yeah so hit the green one next and and then you can always send a test email as well um oh from the yeah so hit hit the back just hit send send a test just for the heck of it so at the very bottom send test email okay cool so up hit the next the green one and then create perfect so now what you're gonna do is you're gonna hit those three dots and just activate perfect and then you're gonna just connect it top to bottom and then the bottom to the next one bam there you go man nice that goes out immediately the next one goes a day later and then so on and so on and so on okay and in in these emails what i would do and i'm pretty i don't know if you're doing this you probably are but if you're not these emails should touch on that seller guide yeah like i did try to do that like um you know i kind of just took a little piece of it and entered it into this email like one of the one of the actions was like curb appeal so i just kind of touched on like what curb appeal i just kind of took what it said about the curb appeal and put it in here and then like home repairs marketing secrets um i took i just took a little bit of what was in the seller's guide and then kind of just kind of incorporated into the emails if that if that's what you mean yeah yeah for sure like i just i just like talking about that in the emails are always a good thing and then and then just having your calendar link in each email with you know specifically saying hey man if you have any questions i'd love to talk to you i'd love to even you know give you some more tips and strategies click the link below it'll take you straight to my calendar where you can schedule your best time can't wait to talk to you john so there's there's an actual call to action rather than just having a calendar link in my email signature or something i'm actually telling them i'm saying no man hey click the freaking link schedule the call i i want to talk to you let me give you some more tips and strategies let me tell let me tell you how i how i helped my last client sell it you know at at highest high at the highest point possible let me show you let me show you how i did it click the link below it takes straight to my calendar so that that that's the purpose of all these emails dude is to educate them on what they downloaded or educate them on what they opted in for a listing whatever whatever the heck you opted in for that's what these emails are about short brief paragraph or a few sentences on what the hell you opted in on so always refer back to that and then and then the whole call to action is to click my calendar schedule a call yeah man i'm i'm definitely need to incorporate that you know like a little more aggressive on having them click on my calendar and then of course yeah i want to add in the whole connect with me on facebook thing too so yeah yeah add that and then and then again man i would go i know i i i hit this one over the head a million times with you and not everyone really really is comfortable with the whole video thing but what i would really do with the what if i were you bro is i would i would start implementing those videos in these emails you mean in like every one of these emails like i had in a video yes gotcha and and let me show you let me show you an example but this is just how you take it up the next to the next level man it's your personal branding it's it's visually seeing you that's going to separate you from anything else from anyone else and from from anything else now if we're not showing our face in video on the actual ad then if i can show you my video on the thank you page that's that's good that's just as good and if i can show you my face in video via email that person's gonna really really gravitate to you man right okay that's how you just take it up a few notches is is video so in each email that's kind that's what i have set up in different campaigns that i have set up but let me show you how how how how it is let me let me kind of just show you okay this will give you a good example so do you want me to stop sharing my screen so i can see your screen or um yeah you can you can do that and and to to do this it's like it's a little bit more it's a little bit more it's not more work at all but but it's just another page so so for example and this this can be can you see my screen okay this can be when i'm sending out sequences so i can have all this set up you know preset in a sequence or this can be when i simply have a one-off email that i want to send to my list and that's broadcast broadcast gotcha so the way i do it is i'll simply do it with a video so i'll use an actual video and the way i do it is i add that video onto a page so for example this is a video um that i sent out yesterday to a bunch of real estate agents um because solar i don't know how are you starting to see panels go up in in your area i guess not really yeah texas is is being lit up right now bro like there's panels you're gonna have that whole state with a panel on the roof yeah seriously and so and so i partnered with a company i partnered with a solar company and and our whole approach is is to start helping real estate agents earn an extra income by simply referring solar so but my point is is that this was an email that i sent out so let me show you let me show you the actual email um if i go to my communications and i click on it was an email that i sent out yesterday so if i just go to broadcast because it was a one-off email it wasn't part of my sequence it was just a one-off email and that was this one right here so this this was the actual email and it was the first name i wrote out the text wrote out the text and then right here i hyperlinked this click here to watch and so when they click on it they go to this one page and this one page has has a video and it has the call to action so the reason why i take them to this one page is because that's where i have to put my video and and that's number one but number two i'm able to facebook pixel them so now i'm able to to to to continue to create these custom audiences around everyone who is landing on my page yeah got you so even if they're just landing on your page and not doing anything else you can still run a like a retargeted ad to that audience yes because i have this specific url set up in ads manager as a custom audience so anyone who lands on this link on this page gets put into a custom audience and yeah those those that audiences who all retarget to in the future gotcha man and like when do you decide to do that like when once it hits a certain number no well you can actually you can actually start running it whenever like like oh and they'll just be automatically put into that custom audience because they landed on your page yes yes that makes sense yeah but but all i'm saying is that here goes my text there goes a link it takes them straight to a page where it's me on video right that right there bro would separate you from everything like it would separate you from everything so again if you're not gonna this is your thank you or your welcome email it can be it could be a welcome email it could be a broadcast email which is your broadcast that's right it could be in my sequence i actually have it set up in my sequences as well like so for example if you go to the social real estate agent dot com that's my book so everything i'm teaching you here is what i wrote in a book for real estate agents and so when a person goes and gets my book they're now in my sequence and in my sequence i have five emails that are set up that go out automatically in each email i'm talking about what was in that book and it's just like this it's set up text text text and then there's a link and then it takes them straight to a page where it's me on video covering what was in that book and i break it up in five in five simple emails because in that book i'm teaching five steps so in in each email the email is going to look just like this you're going to click on it and in each email it's me on video hey guys let me show you what i'm talking about in chapter one step one let me show you an example of what i mean and i'm telling you bro that right there it's just because video dude that's when it's like okay shit this this is a real person right yeah dude that makes sense so so so in your case capturing leads for a seller guide it's like dude how easy and how powerful would it be for you to just simply go out to a property and just do a selfie style video and again dude that's not a video you're running an ad on which i would i would for sure highly recommend you to run an ad on it but even if you're not running ads on videos that video should be your email list should be seen that video yeah so so that video would go go into carture or you can upload it to youtube i i upload a lot of videos to youtube and then i just put the youtube link on the page so now they're just watching the video it's a youtube video but they're just watching it from the page but for you to just go out to a property and and and and and give some tips like maybe just go down the street bro and go freaking see a ghetto ass home and and just selfie style hey guys this is chris and and this can be email number four these are people that opted in for your seller guide these are people that are looking for tips on how the hell freaking how to increase the damn value of their property if you went out on video man and gave tips on what you would do to a ran down house there's random ran in houses all around you right yeah even if you live in a nice area you still drive out there's freaking the hood right so it's like go to a random ass house and just do a simple video man on what you would do to increase the value of that property little little short videos man and those are videos that are in your emails and once these leads start to get emails like that where they're like opening it up and it's a freaking video with chris on his cell phone down the street like dude they you win you know that right there's a game changer man yeah and i'm telling you no one's doing it bro no one's doing i talk to you guys all the time no one's doing it dude i mean yeah man i mean dude if i was to start including these videos and these emails man yeah i mean checkmate dude for sure and and this is just how you do it so the video doesn't go in the email the video goes it's hyperlinked to to the text and it just and then and then it links them out to a cartridge page that your facebook pixel is tracking now is it able to just show up in the page automatically like this yeah yeah for sure you can if you well it first of all yes it has to go on a page it's not going to show up automatically in the email okay so like if they opened up an email the video cannot be like right here no no not on any email provider the email cannot the video cannot be here but i think with bomb on the can right i think bomb was like the only one i think so man i don't see no video bomb us but i'm pretty sure where the video actually plays in the email but i don't even know if it plays in the email but it just like the way that your screenshot looked on your instagram your other tab it would just kind of show up there but they click on it like this would show up in the email yeah when you click on it it opens up youtube it doesn't yeah yeah yeah yeah so so in the email it's an image so right here i can easily have an image like for example there's a perfect example look this is a real email bro i have click here to watch i have watch here and then i have the image so like this could be this image right like that when you click on the image it takes you straight to the page yeah exactly yeah in in the bomb bomb case you click on i think that's exactly yeah i think that's yeah that's i think that's what they're doing in bomb bomb it just looks like you can play it from the email yeah so when you click on it it just opens up another page yeah yeah so that's what that's what happens here you open up another page but i'm telling you the most important thing about all this is the fact that it's a page right i can track everyone who's landing on that page and so with facebook ads that's that's what i want to do i want to do it for that reason so i'll add my pixel to the page and i'll all i'll track and create an audience of everyone who's landing on on these pages and it's like dude if your seller guide whatever the heck you're talking about in that seller guide you can literally demonstrate on video yeah in front of any property right and if those became your emails so the six emails or whatever you have in your sequence and in the subject line in the subject line hey jack take a look at this video i just shot hey jack look at this video hey jack have you seen this video yet like in the subject line that's where it has to be catchy and whenever you put the word video people tend to click on it so that's a tip for for email subject lines video and and and maybe even a question hey jack have you seen this video yet or hey jack i just did this video check it out like little catchy ass subject lines like that will get your emails to be opened and and especially when it's video it'll get people to watch it and and that and that also allows you to not have to know not have to not have to write long extensive text based emails because that that becomes challenging as well even for me like having to write out a like having to write out a long ass email like i don't always like that but if i just kept it short and say hey click here to watch the video like that's all people care about anyways you know is is watching something now over here i kind of went went on and i and i and i wrote a little bit more than i than i really normally would want to but even this that's not a lot of text but but in your case what i'm saying is that you could have stopped like you could stop with if you have a video like you can literally take out all of this and just have these first two lines watch here yeah like and and people would open it up right away and watch your video man dude yeah and i would do that for every damn email yeah curb appeal freaking whatever renovating like go to a property dude and demonstrate each freaking tip you're giving out in that email in those emails yeah yeah yeah that's those are golden nuggets right and here's the thing that video so yeah the video can can be on the page when you upload the video straight to kartra so you can come to kartra and you can you can upload that video what you want to do though since it's going to be on your cell phone you upload that video from your cell phone to or you transfer it to say you transfer it to your computer that's step one so you're taking it from your cell phone to your computer and then from your computer you upload it to kartra so you click on my videos you click on the green one and you just upload one video you upload that video that's it and then and then when you set up the page you just simply in the editing you choose kartra video and you can and then that video will be right here okay but um what was i gonna say damn it wasn't gonna say i just i i was gonna say something else um oh yeah yeah yeah and here's here's here's here's the last part of this in that video that that could be a short video man doesn't be a long video at all that could be a one minute video but but the fact is that you're it's visual you're out on site and you're literally giving hands-on advice there's a property right there and you're you're pointing out what the hell's wrong with that property right and so not only is that gonna gonna completely change the game but at the end of the video you're gonna always have a call to action and hey by the way guys if you want more tips and tricks like this if you want to jump on a call i'd love to give you a free strategy call and just give you you know ins and outs of what we're really doing click the button below it'll take you straight to my calendar where you can schedule your best time can't wait to talk to you so in the video you're telling them a schedule an appointment right dude that's always the call to action at the end of that video and then and then also you're saying hey and don't forget don't forget to check my email tomorrow tomorrow you're gonna see what we what we do when it comes to renovating your kitchen don't miss tomorrow's email talk to you then so i'm always setting them up for the next email and i'm always telling them to schedule a call damn yeah man i need to start doing that asap and always and again all this is just the tedious shit that you got to do in the beginning after this part is freaking well oiled i'm telling you bro becomes a machine now you just focus on freaking running facebook ads and capturing leads and filling this funnel right you know that that's all that's gonna come down after you got this whole back end part yeah dude the only thing that i'm kind of concerned about is like you know i'd like to get to a point where i'm you know i'm gathering a ton of leads it just seems like i i would need to incorporate some type of like crm to keep track of all of those leads right no well you no i i really don't think you need to because that's what automations is all about so so as you as you start to really get traction and start to fill up this these funnels and start to fill up your list then over here in communications you set up automations right so if this lead clicks on this put them on that list if they unsubscribe here put them over here so automations if a lead subscribes to this list then i unsubscribe them from this list if they subscribe to this list then i unsubscribe them from this list okay if they subscribe to this list then i unsubscribe them from this list this list this list in that sequence Gotcha. So based on whatever activity we want to track, it's set up through automations where you don't have to worry about that lead if you have all this set up. Okay. Because your CRM, what exactly, what else would a CRM really do? Or what would we really, what else would we need when it comes to nurturing the list? Right. Yeah, and that's all I'm really concerned about is just being able to nurture the list. And then, you know, but if I'm getting phone numbers, then of course, you know, I'd like to maybe give them a phone call or maybe send them a one-off email. But I need to know like who are the hotter leads, like who's the hotter leads, who's the warmer leads, you know, then kind of who are the colder leads, like who's really engaging with my emails and my pages and my links and stuff. You can, you can set all that up in automations and you can set all that up by setting up, by setting up new, by setting up new list. So, so for example, if a person, if they subscribe to this list and like watch, look, I can go into the edit. So if they, if they, if the lead subscribes to this list, then subscribe them to a list, unsubscribe them from a list, assign a tag, unassign a tag, subscribe to a sequence. What else do we have? We have, so, so based on whatever they do, give points. So there's your point system. Gotcha. Subtract points, grant access, revoke access, subscribe lead to a calendar. There's your point system and that shows in the, in the lead. So when you click on their name and you open up their profile, it can, it can show their points if you're giving points based on what they do. But it all comes down to, in my opinion, it all comes down to segmenting the leads. So segmenting who's hot, who's not, who is, you know, who's at the end of the funnel, who's not, like all these different things I can, I can create automations around and I can, I can tag them based on, on, on whatever I'm tracking and then, and then I can add them to a specific list. So if they subscribe to this list and they actually click on my email and watch my video, tag them. And whoever has this tag, put them on and subscribe them to the hot list of the month. Right. And now, now I can go in and look at my list and I can look at hot list for June. And now all those leads are on that list because all those people clicked on my first email. Yeah, gotcha man. Yeah, that's kind of exactly what I was looking for, man. And so like right now, you know, I'm kind of still on the beginning stages of for sure, man. You know, it looks like it's a beast of a machine. I just got to learn, you know, how to do these type of things. But yeah, that that's exactly what I was looking for, man. Yeah, dude. That's all that all comes down to just creating, creating multiple lists for whatever the heck you want to track. That's what you want to do first. So just come into my list, come into my communications, click on list, and then, and then just start adding whichever categories we're looking to, to keep track of hot leads, warm leads, people who clicked on my link, whatever, like create all these lists. And then, and then after that, then you can go into automations and then you can set up different automations. If they never opened up an email, then unsubscribe them. Or if they never open up an email, keep them on the list. Or if they open the email and click, put them on this list. Right. So whatever the heck you're thinking, it would be in automations and it would be in by simply creating a list for that option or that category or that idea you're thinking of. Okay. Gotcha, man. Yeah, that makes sense for sure. I was also going to ask you, man, does Karch would do any, does it have texting capabilities or not? Oh yeah. Heck yeah, bro. That's all in the sequences. But that's only if you're asking for the phone number up front. Okay. Gotcha. Yeah. So if, right, you got to get the phone number first and then. Okay, cool. So if you get the phone number first, then the same way you added, you clicked and dragged an email and now you parked that email at the top, right? Like you did a few minutes ago. Right. The same way you did that is the same way you would drag phone number. Okay. So, and I think it's right below it as well to the left. So yeah, see right here. So you got to send SMS. Uh-huh. So I can just click that, drag it over, drop it and then boom. As long as I have that phone number, I can type out whatever the heck I want and that text would go out. Gotcha. Okay, man. That's really cool, man. You can implement that for sure. Okay. That would be cool. Like maybe do that, you know, maybe do that right away. Right. Immediately. Hey John, just got your opt-in. I'm super fired up to connect with you. Stay in touch. Reach out to me if you need anything. This is Chris. Here's my direct number. Text me. Something short and sweet. You know what I mean? And by the way, check your emails because I just sent you the PDF for your download or whatever. You know? Right. Damn. Yeah. Okay. That could be super powerful as well. Man, shoot dude. It just comes down to, I mean, everyone wants a phone number. Like everyone wants a phone number and not everyone wants to give up a phone number right away. Right. You know, but that's why, that's why the retargeting is so important, man. Facebook ads, custom audiences, the pixel retargeting. Because as you continue to retarget people three ads later, four ads later, five ads later, and you're retargeting people who are engaging with your stuff, by that time you could start asking for phone number. Like people are going to start knowing who the heck you are. Right. But the very first ad going out to a cold market, no one knows you yet. I would have asked for a phone number. Yeah. So just, yeah, it's just up to you. But at the same time, put phone number on every form. Just leave it optional. Just keep it optional. Yeah, dude. That can't hurt. Right. You know? Okay. Oh, dude, shit, man. No, man. This call was a blast, man. I fucking, I always learned quite a bit, man, when I talk to you these days. Dude, any time, man. Hit me up any time and let's jump on another call, man. Let's jump on another call. Yeah. Let me, you know, I'm going to implement everything that we've talked about so far, man. And, you know, once I kind of get going, then yeah, definitely set up another call with you. Yes, dude, for sure. And what I'm going to do, bro, is I'm going to send you, I'm going to send you this real estate, solar video. I'm going to send you a quick video that I want you to watch. Yeah, dude. Send it real quick. Look at it, because I'm partnering with a ton of, a ton of rotors all across the country, man. Because when you, and it's just, it's just too, it's just too simple for you to not implement into your business. Like it's just too simple. Because when, when you go and sell a house, that homeowner most likely nine out of 10 times, they're going to go solar. Like they're going to go solar. So if you can just re-firm out and make, you know, five to 10 grand to do that, you might as well. Right, yeah. You know, because Texas is being lit up right now, man. Panels are going up in Texas for sure. Like I know that for a fact. So for you to just simply submit a deal and make that kind of money, it's not, it's not hard. And it'd be leaving money on the table. Yeah, for sure. For sure. So watch that. Well, I'll email it to you. Just watch the video. Let me know if it makes sense and then just hit me up anytime, man. Okay. Yeah. Before I let you go, man, one more question, dude. There's videos on culture. Like I know you mentioned there's like live trainings, like on Tuesdays and Thursdays. Where can I find that? Let me send it to you. It's this right here. All you do is register. Okay. So just register for this. In fact, I'll just Facebook it to you. Okay. Yeah. So register for that. That's, that's for sure, man. That's for sure a call that you want to jump on. Okay. And sometimes it's a little boring, but it's an hour long. Sometimes it's a little boring because you're, you know, you're freaking on it and people are just asking questions and customer support. They're, you know, they're freaking. I mean, in a respectful way, they're freaking nerds. Right. These computer programmers, like these developers, like they're freaking nerds. Yeah. And that's what I love about them. They're smart ass people, right? And so sticking it in and just, and just, and just being patient while they're walking, while they're probably talking slow most of the time. Right. It's still worth it. Like it's still worth it. You'll still learn, you'll still learn something. That's where I learned everything from. Okay. It's just plugging into these calls every week. And even if you can't make the live one, they send you a replay. Oh, nice. As long as you're registered, you know. So I would, I would for sure delegate time to, to get on those calls. If you can't get on it live, but I would for sure delegate time to at least watch the recording. Yeah, man. Visual work. I'm registering right now, dude. But for sure. Heck yeah, man. I think that'll help me out quite a bit. Sounds good, bro. Sounds good. Well, shit, man. Let's get it cracking and hit me up any time. All right, man. Hey, best of luck later, man. Yes, sir, man. Welcome to your son. Yes, sir. Yes, sir. Thank you. All right, man. Talk to you later. Later. Bye. Bye. Bye.