Architectural Advertising Demo





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Published on Jul 14, 2010

This video shows a test to evaluate the requirements for a new service (architectural advertising). We used two Barco HD20 projectors to display footage played from an AJA KiPro. The content was created by Live-Online Television designers as well as Zen Dog Digital and three recent graduates from the Art Institute of Colorado.

Since we decided to display our test on the 4th of July, everyone used a patriotic theme blended with other elements to test the limits of architectural design (contrast, color, size and other specific tests outlined in the process).

Despite the heaviest rain in recent history, we were able to test the projection in a live environment and record two angles for documentation purposes (before the HD cameras became water-logged).

The structure we chose is in lower downtown Denver. It is 150' tall by 73' wide . . . a huge surface for any project! The Barco HD20 projectors looked fantastic and our test stopped traffic for blocks in all directions.

Overall, the test was very successful and we are looking forward to selling this unique service in the near future.


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