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Five Good Ideas about Social Innovation with Al Etmanski

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Uploaded on Feb 10, 2012

In this session, Al Etmanski brought the concept of social innovation to life, describing how it's a concept and strategy that challenges traditional assumptions and explaining how it can strengthen the problem solving capacity of future generations.

Social innovation profoundly shifts cultural attitudes, habits, norms, relationships, hierarchy, values and the story we tell about each other. New laws, programs or funding stream, new techniques, technologies and methodologies don't in themselves guarantee profound change. The purpose of social innovation should be to substantially improve social and economic justice, otherwise it's not worth it.

Al's Five Good Ideas:

Five Good Ideas

Social innovation -

1. Starts with passionate amateurs
2. Marries the past and future
3. Does not have a dress code
4. Goes better with belonging
5. Has unintended consequences

More Good Ideas here: http://maytree.com/training/fivegoodi...

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