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Designing a Campaign from Scratch in 90 Seconds

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Published on Dec 7, 2011

Effective marketing automation is often a tricky blend of art and science. In this series of "marketing challenges" we race the clock to demonstrate just how quickly marketers can tap into the power of marketing automation. This challenge has the marketer designing a campaign from scratch, complete with a list, emails, landing pages and forms - all in 90 seconds.

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