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AT&T Archives: Family of Products (1985)

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Published on Mar 21, 2012

To see more from the AT&T Archives, visit http://techchannel.att.com/archives

An examination of the telephone products available to the consumer, circa 1985. At this point in the history of the company, the focus of the business was still in flux — for instance, they had just introduced their first personal computer, running on UNIX. And the company had just restructured their long-distance rates due to the new competition from the breakup of the Bell System.

But telephones — and telephone service — remained the core product. This film profiles some of the "family" the company offered at the time:

Corded Phones
Cordless Phones
Phone "enhancement" devices
Do-It-Yourself products


This film was obviously made for a consumer audience, but in what context, it's not clear — where would have John Q. Public have seen this film? That said, it's a great time-capsule — mid-'80s semi-humorous skits illustrating the devices involved.

Footage courtesy of AT&T Archives and History Center, Warren, NJ

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