 I started out right after college and everything. I was trying to become a professional and everything after that. And then things just wasn't working out. Things become expensive, you know? Yeah. So I decided to start looking for a regular job. And in that time, I had some friends who were coaching and everything already. Yeah. And I went along with them, basically, to learn. And soon after, I think about a year after, I decided to apply for a coaching position. I think it was with a U8 and a U11 team. OK. So I started off with two teams. And from there, I basically really found a knack for coaching, which was fun. Yeah. Then after that, I became the director of that club after two years. And after the two years, I was an assistant coach at college as well. In terms of the individual half of it, where I started to do more type training and stuff, it basically started out with one kid asking me, hey, can I do some extra work with you and everything? And I was like, because I'm honest, I didn't know that private training was a thing then. And I was like, OK. And it kind of took off from there, basically. OK. That sounds good. So tell us a bit about cruise coaching, then. What is your business specializing? So we kind of specialized in more one-on-one soccer training. But we do table in small groups as well. We try to keep our groups really small, no more than eight players. Because that way, we can really get involved with every kid. OK. Awesome. So how many clients do you currently work with at the moment? That's a rough estimate right now, about 200. About 200. OK. And is that 200 you see every week? No. So I have another coach as well. He probably sees half of them. But we don't encourage players to train every single week. So most of our clients, they have players who need a little bit more work, train a lot more. OK. Players who want to get extra touches and stuff like that. Yeah. They would probably train three to two times a month. OK. OK. Awesome. So since starting your business, what's been your biggest obstacle you face with your business? My biggest obstacle, how do I name like three? Yeah. The first one was finding good help. When you're first starting out, especially, it's kind of you kind of pulling every string, right? Correct. And it can become exhausting, especially when the business starts to ramp up on you, you know? Yeah. Secondly, would be finding the right coach. I don't know if that goes the same line as the first one. But finding the right coach is always hard for me, because I got so used to doing everything on my own that trying to bring the right coach, trying to bring someone in was a bit of a transition for me. Yeah. So by me bringing them in and everything, I basically want them to coach like me. But then I kind of realized at a point that that wasn't necessarily possible. And I really needed the coach to learn and improve, but also bring in his own style as well. Correct. Yeah. OK. So for any coach that's going to be watching or listening to this and that they're looking to bring someone on, how did you get your coaches up to the level that you wanted? So first thing first, within the first month, we have a lot of meetings, right? Yeah. And I would basically have that coach talk to me and kind of learn a little bit of how I, not only coach, but how I communicate and everything. Yeah. Then after that, I would also do the same thing for them as well. OK. That's awesome. So where do you see private training going in the next two to five years? Two to five years, I think it's going to keep exploding. Yeah. I mean, I was very lucky to start off early. I feel like I was like maybe the fifth or sixth coach on Instagram. And now it's like it's exploded so much that it's like thousands of training, which is really good. Yeah, which is really good. It's really good. Yeah. I see it in the next five years just exploding even more. Good. Continuing to grow, yeah? Yeah, absolutely. Yeah. So how long have you been in business so far? I've been in business. I started coaching 15 years ago, 33 right now. I believe I was, I actually filed for an LLC in 2019. But I've been doing the business maybe three years before that. Yeah. OK, OK, awesome. Cool. So talk to us a little bit about what you look for when you bring on a new client into your into your training business. OK, one thing. The main thing I look for is if the player has balls, if the player has a great attitude, I don't think that I don't think that we can get a whole lot out of training. I should if a player is training without any tool. Mm-hmm. So we either look for the goals or the player's attitude and everything as well, right? So if the player is open learning, if the player understands how to actually learn, if the player is able to take constructive criticism and know that if the player is able to have fun as well, because there's a lot of players out there who come to practices that are really angry, demeanour about themselves. Yeah. OK, cool. And what's your what's your current sales and marketing? How do you market? How do you get new clients? Where are they coming from at the moment? I would always say word of mouth. I think even if you have a pretty strong social media and all that, word of mouth is priceless, man. It truly is. So I would like to say that that's my main source of whenever you're being recommended by someone else, I feel like that's more powerful than someone looking at you from a social media or something. Correct, correct. And is there a specific thing you do every month to get more referrals that you can share with coaches? From being honest, I've gotten to a point where I try to slow down the income of people and try to focus on everyone I have. So I don't necessarily do a lot of marketing at this point because I feel like I have a good base players. Obviously, I do want to grow and everything. But right now, it's me and one coach. I don't want to have us too overloaded. We both currently do about six to eight sessions almost every day, so it's a lot on us. And so in terms of marketing, I just try to stay as active as I can online. OK, OK, really good. So where do you see your business in the next five years from now? Where would you like it to be? The next five years from now. So while I am actually looking for a facility right now, I'm trying to purchase one. I want to see it to a point where we have our own home. I have maybe three coaches. I have a staff of people that I employ. Yeah, OK, good. So last question. What would one piece of advice you would give any trainer that hasn't yet started their business or is looking to start it? What's one piece of advice you would give them? To start quickly. Yes, as quick as you can. Don't overthink things too much because even if you think you're not such a great coach yet, I would say it started because the more practices you do, the more the more trainings, passions and everything, the better you will become. Yeah, awesome. That's that's great advice. Perfect. All right, Cruz. Well, thanks for jumping on and sharing your sharing your story, sharing your journey with us. If there's any coach out there that wants to connect with you or learn more about your business, what's the best way to do that? You guys can reach out to me at Cruz Coaching on Instagram, Twitter, TikTok, YouTube, even on Pinterest as well, guys. Thank you. OK, perfect. All right, well, thank you for jumping on Cruz and we'll speak very soon. All right, no problem. And thank you. Bye.