Triple bottom line & sustainability: the science of good business





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Published on Apr 8, 2014

For more about what sustainability means for businesses, read "The New Sustainability Advantage" by Bob Willard https://goo.gl/4DNHBS

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Videos are created by Alexandre Magnin using years of experience drawing and working as a sustainability consultant with businesses and communities: http://www.amcreative.org

In this video I suggest a new look at the triple bottom line viewed through the lens of science. This provides businesses with new perspective on the rationale for integrating sustainability into who and how they are in the world.

Thank you to The Natural Step Canada and all our patrons for supporting us.


Read more about the triple bottom line: http://en.wikipedia.org/wiki/Triple_b...

Script by Sarah Brooks

Thanks to our subtitles volunteer:
Spanish & Catalan: Josep Simona
Portuguese: André Ribeiro Winter

Music by "Locally Sourced" by Jason Farnham


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