 Today we are taking a look at Frankie's free-range meat versus butcher box and honestly I'm a little bit nervous because what I did was have my friend order butcher box and then Ordered the exact same stuff from Frankie's free-range meat So I haven't had a look in either of these boxes now this arrived today This is what was packed up today at Frankie's free-range meat as well. So This is anticipating what you would receive at your doorstep and I believe butcher box did send a free turkey So we can definitely take a look at that and talk about The difference between that and heritage breed stuff You know off the bat they do have branding on their box But you know have a feeling if we put branding on our box on Frankie's free-range meat They would actually intentionally destroy our packages. So We don't have the luxury of that Now this is how butcher box puts the dry ice we usually we just put the dry ice in a bag like this Oh, they also do a bag So they have some dry ice in here and they have more dry ice down there. This is the free turkey This is a little thought out over here. It's it's marked for butcher box All natural all vegetable diet no preservatives razor without antibiotics complete traceability problem This is basically your conventional your conventional turkey your bird I will throw this out and take a look at the meat when it's thought out. This is some type of packaging material So the meat and the meat's frozen, but it's a little soft so You know, it's mostly frozen, but it's definitely thought out a little bit They could have put some more dry ice in here So here they have a whole chicken. They have some ground beef Okay, so this actually this actually doesn't look that good the the seal on the ground beef is broken It's it's soft. It's a little thought out. It looks like this is oxidized a little bit This one looks a little better, but you know From a ground beef perspective, it doesn't look that good. It's kind of light in color that indicates oxidation This is top sirloin cap Which is supposed to be pecania. It's pretty lean. It looks oxidized You know, we'll take a closer look at this, but it's oxidized already. That's not good Two ribeye steaks seals broken on this one Seals not broken on this one so far we have you know out of the You know four things we looked at half the seals are broken This is a pork tenderloin seal looks intact, but this is obviously, you know regular pink conventional pork despite the misleading marketing And we got some strip steaks Seals broken again, you know, we're assuming they didn't package meat that had a broken seal We're assuming the seal broke throughout the shipping process You know what they can do is they can put more packing material more empty material in here to To prevent it from knocking around envelope that is completely soaked Recipes and how to defrost the meat and cook from frozen. So just some cooking instructions here overall Could be better could be worse now Frankie's here aged meat. I Don't think they put ice in this because you know, I literally just want to pick it up today, but Maybe he had some ice to put in here Now this is probably why butcher box thought out because I Don't know what type of insulated lining this is but this is this is crap for oh, that's probably breathing in some crap To but this is not going to keep the cool in that well It's not it's not insulated on top. I don't know how the hell they It's not really insulated that well. It has gaps On Frankie's here aged meat we ship in the Styrofoam you get a little bit of a you know Thank you for purchasing if your meat arrives like this. This is how to store it Okay, so he did put some ice in here. So This is how the dry ice comes depending on What your order size is there will be more there will be less and All of the meat we wrap it in paper just to To try to prevent it in case, you know, it gets knocked around the seal doesn't break It's packing material as well as if the seal does break it does leak It it doesn't leak that badly because it's wrapped in paper so he put in a whole pecania whereas so this is This is the sirloin cap from Grass-fed top sirloin cap grass-fed top sirloin cap. Obviously. This is much bigger. Let me see if you put something else in here That's closer to that So here we have Rib eye steak That looks really good actually especially compared to that. Oh, but let's put all this stuff on the counter And then we'll compare it side-by-side This is our chicken And I'm already noticing, you know when comparing the packaging side-by-side, you know These are already sealed. It's a lot tighter Another rib eye steak This is our pork tenderloin. Obviously huge color difference already This is a strip steak Okay, this is our sirloin cap, so You did he did put a smaller one in here, here's another strip steak This is our 8515 ground beef and This is another one of our ground beef Yeah, if I'm trying to be objective from the consumer perspective of the packaging material and the experience opening the box To me, it doesn't make any difference as long as there's enough ice in there and everything is wrapped neatly So to me both of these were okay, although again, you know butcher box could have put a bit more dry ice in their package you know it's completely melted and You know if this box was delayed one day Then they would have had a major issue all the meat would have been completely thought out both of these orders cost Approximately the same amount of money but your box was 149 Frankie's syringe meat is a hundred fifty six on butcher box You get a free turkey on Frankie syringe meat. You get steaks that are almost double the size So, you know butcher box sent us 10 ounce strip and ribeye on Frankie syringe meat ours are over one pound You know 16 17 ounces and in addition we usually offer something free with your order every week this week It was lamb brains, which are $15 value. Sometimes we offer ground beef So there is a promotion here that does make up for the turkey and you get more bang for your buck You know you're paying less per pound of meat from Frankie syringe meat and it's legitimately high quality But I don't need to say that let's let the meat speak for itself the main focus in our video last week was talking about the quality of the pork and the chicken on butcher box and You know if we look here The pasture raised chicken from Frankie syringe meat, you know, it's a tiny bit smaller It indicates it's an heirloom quality You could tell you know the coloring is slightly darker and this is obviously much much Lighter coloring, you know, you don't have the yellow carotenoids from the natural pasture raised diet And we could let this stuff throw out too and then we'll open it up later and take a better look at it The ground beef You know the butcher box is a bit lighter in color a bit more red and again, you know This one's open. This one's kind of oxidized. You know if you look at the ground beef from Frankie syringe meat It's darker Indicates a higher mineral content in the beef and it just packaged a little nicer too. It's it's it's a tighter package For the sirloin cap. There's a significant difference here. You know, I don't know what type of Grass-foot cow they got this sirloin cap off of but you know, this is what the meat should look like you have The nice beige to yellow fat you have deep Red almost purple flesh some nice marbling in there. This is you know This looks like a almost conventional grain fed sirloin cap and the seals broken and there's not much marbling And there's not that great of a fat cap, you know, even on Frankie syringe meat when the meat isn't that marbled The pecanio always has a fat cap on it I think the most drastic thing we might see today is the difference in Iberico pork versus conventional pork, you know, our pork is Deep red. It's like as dark as beef and their pork is you know Pink very light in color, you know, they're claiming. Oh, you know, it's an all-vegetarian feed No antibiotics dot-dot-dot This is 100% pasture raised pork Iberico This is what your pork should look like if it's high quality just like that's what your chicken should look like if it's high Quality you could tell people all you want that you're selling high quality meat But when you compare it to actual high quality meat, it's not you know, look at this Look at this strip loin. Look at these strip lines compared to theirs. The meat's much darker in color The fat is yellow beige. Yeah, I didn't talk about butcher boxes beef last week But I'm comfortable saying that I've never seen grass-fed beef that looks like this, you know The flesh is is light in color. You know, the fat. It's it's kind of white I don't know what's going on here. I'm not saying anything for certain what I know is This is the grass-fed beef we sell on Frankie's Surrange meat and that's the grass-fed beef butcher box sells They're both grass-fed. Which one do you want? I think the ribeye steaks are an embarrassment to butcher box to be honest You know, this is what you get on Frankie's Surrange meat and this this isn't even a prime ribeye You know for what butcher box charges for their steaks, you can buy prime ribeyes on Frankie's Surrange meat And they have even more marbling than this This is I mean, this is pathetic look again the same thing. This is lighter in color. It's not cut that nice So let's Thought everything out. Let's let it sit. We'll cut everything open and take a look at it outside of the packaging Now that everything is thought out I noticed something more substantial than a color difference and that is the smell of the meat some of these butcher box steaks Have a very Minerally gamey smell now some of their steaks don't but for some reason most of the butcher box meat It has this mineral gaminess that happens when the animal isn't getting enough nutrition in the grass, you know when I smell Yeah, it's consistent across their meat and I'll tell you right now These steaks are gonna be no good the Frankie's Surrange meat Yeah, it doesn't have that mineraly smell It actually doesn't have much of a smell at all. It's also means the meat is much fresher. It's not aged as much Let's see if the ground beef has that difference, too Yeah, I smelled a little bit on their ground beef, too Not on our ground beef. That's weird. I didn't really expect that I guess I could smell the difference between the chicken as well You know, of course we could cook this up and taste this but usually smell is a good indicator of quality as well Yeah, our chickens a bit fresher So, you know, their chicken smells like a regular chicken does and our chicken doesn't actually have a smell to it So so one thing people might not know is when meat is really really fresh like slaughtered recently It doesn't really start developing its smell its flavor until two or three weeks after that's why most meat is aged You know three four weeks before it hits supermarket shelves So when the chickens thought out, you know, there's a substantial substantial difference You could see the darker color of the meat. You could see the caranoids and the fat and skin I mean the sheer size of the conventional bird, which is what butcher box is probably selling versus what we have it is a big big big difference and We hope to sell even higher quality chicken on Frankie's here range meat in the future And despite being only in business for a year and a half We're already knocking butcher box out of the water on the quality front You know, what has me really excited is that future of even higher quality meats And it is a bit disappointing when you have a company where you know, several hundred million We could kind of cut the meat open and just take a quick look See if there's a big difference in the color of the breast. So the conventional breast is you know, regular chicken colored Press meets a little darker. It's kind of hard to see on camera, but it's definitely darker the conventional meat has a bit of a pink hue to it and the outside of it is is a much lighter and Our bird has just darker flesh all around That's the main indicator and then you can also look at the size and say alright This is clearly, you know more heritage breed bird that is a naturally attainable size So now the ground beef is thought out There's less of a discrepancy, but ours is still slightly darker What's really going to tell is is the inside, you know, butcher box on the left versus us on the right You know our ground beef is slightly darker I'm not going to nitpick and say there's an incredible difference here I you know, we definitely have some ground beef like the local ground beef and the wagyu on Frankie's T-Range meat That might have been more of a stark contrast Yeah, all I really have to say about the ground beef for them is is theirs has that slightly Minerally gamey smell and this is a bit fresher as well. I mean this sirloin cap is an embarrassment to butcher box I don't know, you know, what the hell they're doing selling this, you know, this is You know, which one do you want, you know, this is this is a Substantial difference the marbling the color of the meat the freshness. This is very oxidized already It smells super gamey and horrible and I bet you this fat tastes like butterscotch right here. This is a Substantial difference in quality and what you're getting so the pork, you know, we showed earlier There's a substantial color difference in you know, conventional pork versus actually pasture-raised pork And although pork isn't as bright as chicken, you know, it's supposed to be really really deep red that has like a Not much of a smell to it at all This smells like acorns. This smells like the forest This smells really really delicious that I want to take a bite out of it. Actually, I Think if you bought this butcher box pork and then you know bought the Ibarico pork from Frankie's T-Range meat or any Actually pasture-raised pork. Oh my god world of a difference This is probably the most substantial taste difference you will see in a product ever. So the strip steak That really off-minerally smell again. That's throwing me off of it From a comparison perspective of something more reasonable actually, you know, the meat is fairly similar in color The outside on both is a little bit lighter on ours you could tell the fat is Softer more beige yellow tint to it grass-fed Yeah, these smell pretty similar, you know, I would say if you cook these steaks side by side You might enjoy this one a little bit more, but overall on butcher boxes end This is not the worst piece of meat in their box by any means Can't say the same about the other stuff so for the ribeye We have the same Disgusting minerally smell. I am not I'm gonna have Adam eat this beef I'll let you guys know how it was because I'm not a I'm not a fan probably have to marinate it But but the other ribeye that they sent This one doesn't have that minerally smell. You could tell it's a little bit more marbled and that the animal was getting some feed by Let's not compare these steaks. This is ridiculous. You know, this isn't even our prime steak, you know, I mean It's not a fair comparison. The meat is darker. There's more marbling. It's cut nicer You know, which one do you want? You're paying the same amount of money for both of these steaks It's it's absolutely crazy and this is probably the reason that we're not making half as much money as butcher box Because butcher box is selling you this low quality meat At the same price. We're selling you this meat overall. I'm a little bit disappointed But I kind of expected this because I have ordered from butcher box in the past and not once Have I ever gotten a package that hasn't had a seal broken Same thing with the quality of the meat. I think Butcher box has had fairly consistently low quality meat throughout their entire business operations I wasn't anticipating talking that much crap about the beef But that's what actually happened. You know, as I said in my video last week I mostly focused on the low quality chicken and the low quality pork because you know from a marketing perspective If butcher box says they sell grass-fed beef and I say I sell grass-fed beef I just have to let the product speak for itself and put that in front of you and say, hey, you know Butcher box is selling this we're selling this it's the same price Which do you think was from a more properly raised animal? Which cut of meat do you think is going to taste better? What really threw me for a loop and what I didn't expect was the meat to have that Really off Minerally gamey smell half of this beef wouldn't get past the quality control on frankie's your range meat You know if we were cutting something up and it smelled like that, you know, we wouldn't send it to a customer and we do occasionally get meat that smells like that from Animals, but again, you know, we don't sell it to our customers And we certainly don't send a box full of half of it to our customers You know butcher box could sell higher quality meat, but we know that's never going to happen and with their corporate structure They would certainly have to raise their prices I'm pretty comfortable saying this is probably The competitors playing field and that, you know, frankie's your range meat really is above what everyone else is doing At least in you know, the online butcher shop space And again as we expand as we grow as we control more of the operation ourselves The quality is only going to improve, you know, so we're already beating out the big guys You know in another year or so it's going to be night and day comparison You won't ever want to order from anywhere else. So thank you guys for joining me today As I've illustrated several times in this video I'm really excited and looking forward to the future of frankie's your range meat Considering how far we've come in just a year and a half If you guys have been ordering from butcher box And you want to order from frankie's your range meat Just you know, send me an email that you placed in order and I'll give you an extra like few percent discount Maybe I'll even do five percent On some of your orders if you guys want to switch over if you guys want to learn more about our products Definitely check out frankie's free range meat calm Thanks for joining me you guys and I'll see you for tomorrow's video