 Remember that there's two types of attention. There's horizontal attention, and then there's vertical attention. Horizontal attention means how many people, what's the weight? The surface weight of how many people actually watched your content. And then there's the vertical attention, which means how deep is the attention? How long are people watching your content for? So take two examples. Take YouTube, which is a platform where you have vertical attention, meaning that people are more likely to watch longer content with more depth in it. But you get less people than a platform like Instagram, where it took me about a month to get from 300 subscribers to 400. It took me about a month to get from a thousand to five thousand followers on Instagram. So there's a lot more weight. It's a lot easier to get followers, to get people watching, but it's a lot less vertical. So it's just pictures. And at the max you get people watching you for like one minute, unless you can't the Instagram stories, which they're implementing. But the point is that sometimes people, they just want bite-sized chunks of you. And so they go to a place like Instagram with a lot of people, but it's a very small depth. They just want to see one picture, a quick video, small, small updates. And then you can do it from your phone from anywhere. So then the people that actually want more, they can go to YouTube and then in YouTube, they can actually watch the longer videos and get more depth, more of who you are and the content that you bring. And then the people who want to transition from that can go to Instagram. So make sure you offer both, make sure you offer both depth and small but wide, so that people can get both of the worlds. And then the best, the obviously the highest degree you can get to is depth plus weight. When you get a lot of people watching your content for a long time. That's where the magic happens. And it usually happens once you've built up enough weight in the platforms that support it that actually have depth, like YouTube for example. And you do that by getting people from the Instagram where there's weight. I hope this makes sense. Focus on both. You want a lot of people watching you for a long time. Make sure you adapt and give them different solutions and you're gonna have a very happy audience.