Water For Life - National Marine Conservation Areas (Parks Canada)





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Published on Sep 19, 2013

How do you put a fence around a body of water?

In this 'over and under' water adventure we presented the story of the natural significance of National Marine Conservation Areas. The video's goal was to provide viewers a greater understanding of NMCA's role as part of Canada's system of protected national parks and their evolving relationship between humans and the sea. The video was a metaphorical gateway to NMCAs, building anticipation, focusing attention and piquing curiosity. It also presented broad themes and focused on building emotional connections. It encouraged people to discover and embrace NMCAs through their own experiences.

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